{"id":20226,"date":"2014-10-05T19:13:50","date_gmt":"2014-10-05T23:13:50","guid":{"rendered":"https:\/\/bejone03.expressions.syr.edu\/trf235\/?p=20226"},"modified":"2014-12-01T18:56:39","modified_gmt":"2014-12-01T23:56:39","slug":"cbs-radio-3","status":"publish","type":"post","link":"https:\/\/bejone03.expressions.syr.edu\/trf235\/2014\/10\/05\/cbs-radio-3\/","title":{"rendered":"CBS Radio"},"content":{"rendered":"
by Carly Port<\/pre>\n
\"Slide1\"<\/a>
[a]<\/a>\u00a0Photo Courtesy of www.billboard.com; CBS Radio Logo<\/p><\/div>\n
By Carly Port<\/strong><\/p>\n
CONTACT INFORMATION<\/strong>\u00a0[1]<\/a><\/p>\n
1271 Avenue of the Americas FL 44<\/p>\n
New York, NY 10020<\/p>\n
(212) 649 – 9600<\/p>\n
www.cbsradio.com<\/a><\/p>\n
ABOUT CBS RADIO<\/strong><\/p>\n
CBS Radio\u00a0<\/a>operates as a division of Columbia Broadcasting System<\/a> and as one of the leading providers of original media content across an array of platforms. CBS Radio<\/a>\u00a0delivers material to\u00a0an audience of over 72 million and owns and operates 126\u00a0radio stations in 27 markets\u00a0[2]<\/a>.<\/p>\n
CBS<\/a> made its debut network broadcast on September 18, 1927 at 3 p.m. Sixteen stations from Providence to St. Louis were present\u00a0that Sunday. In January 1941, CBS<\/a> launched Latin American stations in eighteen countries\u00a0[3]<\/a>. In 1974, CBS Radio<\/a>\u00a0reignited the radio drama craze with its introduction of CBS Radio Mystery Theater<\/a> [3]<\/a>. In November 1995, CBS<\/a> was bought out by Westinghouse Broadcasting<\/a> [4]<\/a>. CBS Radio<\/a> became a part of Infinity Broadcasting<\/a>\u00a0in June of 1996. In September of 1999, reports announced that Viacom<\/a> would acquire CBS Corporation<\/a> for nearly 37 billion dollars [5]<\/a>. Finally, in 2005, Infinity Broadcasting rebranded itself\u00a0as the new and current CBS Radio<\/a> [6]<\/a>.<\/p>\n
Key Executives \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/strong>\u00a0 \u00a0 \u00a0\u00a0<\/strong><\/p>\n
 <\/p>\n
\"MASON\"<\/a>
[b]<\/a>\u00a0Photo Courtesy of www.cbsradio.com;\u00a0CBS Radio President & CEO Dan Mason [7]<\/a>\u00a0<\/strong>2008 Most Powerful Person in Radio<\/a>\u00a0<\/a>\u00a0\u00a0\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/strong><\/p><\/div>
\"[c]<\/a>
[c] <\/a>Photo Courtesy of www.cbsradio.com; CBS Local Media Chief Operating Officer Anton Guitano<\/strong><\/p><\/div>
\"Scott<\/a>
[d] <\/a>Photo Courtesy of www.cbsradio.com; CBS Radio Executive Vice President, Operations New York Market Manager Scott Herman<\/strong><\/p><\/div>
\"Michael
[e]<\/a>\u00a0Photo Courtesy of www.cbsradio.com; CBS Radio President of Sales Michael Weiss<\/strong><\/p><\/div>
\"Ezra<\/a>
[f] <\/a>Photo Courtesy of www.cbsradio.com; CBS Logal Digital Media President Ezra Kucharz<\/strong><\/p><\/div>In September, CBS Corporation<\/a> added\u00a0John Vilade<\/a>\u00a0as Vice President of National Digital Sales for CBS Local Media<\/a>. In this position, from a strictly radio focus, Vilade will work directly with Michael Weiss<\/a>\u00a0to expand opportunities and conveniences\u00a0for interested advertisers and expedite revenue expansion\u00a0[8]<\/a>.<\/p>\n
Additional Executive Biographies<\/a><\/em><\/p>\n
TOP COMPETITORS<\/strong><\/p>\n
CBS Radio’s\u00a0<\/a>top competitors in the market are Iheartcommunications\u00a0<\/a>and Radio One<\/a>\u00a0[9]<\/a>.<\/p>\n
INSIDE CBS RADIO {PLATFORMS}<\/strong><\/p>\n
Broadcast<\/em><\/span><\/a><\/strong><\/p>\n
CBS Radio<\/a> provides industry-leading, play-by-play sports content to stations nationwide. CBS Radio Broadcast<\/a>\u00a0caters to over two dozen fan-favorite franchises of the NFL<\/a>, NBA<\/a>, NHL<\/a> and MLB<\/a>\u00a0all over the board featuring the Boston Celtics<\/a>, Chicago White Sox<\/a>, Detroit Red Wings<\/a>, New England Patriots<\/a>, New York Giants<\/a> and the New York Yankees<\/a>. CBS Radio <\/a>boasts beloved personalities as a key factor of its broadcast success such as Carson Daly<\/a>, Ryan Cameron<\/a>, Mike Francesa<\/a> and Kevin and Bean<\/a> to name a few\u00a0[10]<\/a>.<\/p>\n
Local Digital<\/em><\/span>\u00a0<\/em><\/a><\/strong><\/p>\n
CBS Local Digital Media<\/a> accumulates well-known, dependable media brands providing\u00a0consumers with a unique, “local” experience.\u00a0This multimedia venture combines pertinent characteristics of CBS’s<\/a> radio<\/a> and television<\/a> departments to create over twenty major market doorways into exposure of news, weather, traffic, sports and entertainment, industry-leading music and lifestyle sites. Portals into Radio.com<\/a> offer\u00a0live and on-demand visual and audio content and Eventful<\/a> presents\u00a0a terminal for event discovery. The on-the-go aspect of CBS Local Digital Media<\/a> keeps nearly\u00a050 million consumers content and happy on a monthly basis [11]<\/a>.<\/p>\n
Mobile<\/em><\/span><\/a><\/strong><\/p>\n
CBS Radio<\/a> has made listening to consumers’ favorite radio stations easier than ever. With CBS Radio’s<\/a> new mobile<\/a>\u00a0approach, audiences can access their favorite sports outlets, latest-breaking news sources and most diversified music programs in the most portable manner yet, available as apps on an eclectic assortment of devices. Not only are 150 radio stations now available in mobile<\/a>\u00a0form, but also news clips and video interviews with the hottest athletes and artist can now be viewed on the majority of user-owned devices\u00a0[12]<\/a>.<\/p>\n
CBS Sports Radio<\/i><\/span><\/a><\/strong><\/p>\n
Only two years old, CBS Sports Radio<\/a> is available in\u00a0all of the Top 10 markets<\/a> nationwide. A hybrid of CBS Radio<\/a> and CBS Sports<\/a>, CBS Sports Radio<\/a> covers a vast range of sports and features experienced, renowned broadcasters such as Jim Rome<\/a>, Tiki Barber<\/a>, Doug Gottlieb<\/a> and Scott Ferrall<\/a> among many others [13]<\/a>.<\/p>\n
FINANCIALS<\/strong><\/p>\n
\"market<\/a>
[g]<\/a> Photo Courtesy of www.finance.yahoo.com; CBS Corporation Stock Market Summary at the Close of 12\/1\/2014<\/p><\/div>At the end of the day on December 1, 2014, CBS Corporation<\/a> was down 0.41% at $54.47 a share. The year change was down 7.63% and was lowest in October, at $48.91 a share. The highest stock price this year was in March at $67.55 a share [14]<\/a>.<\/p>\n
CBS Corporation<\/a> successfully ended its third quarter with revenues of $3.37 billion, a 2% increase from last year’s third quarter revenues of $3.30 billion. Recent successes can be attributed to CBS’s Television Networks<\/a>, specifically Thursday Night Football<\/a>. Net earnings decreased from last year’s third quarter revenues of $431 million to a current $400 million, related to increased foreign exchange rates [15]<\/a>.<\/p>\n
CBS Corporation’s<\/a> Executive Chairman Sumner Redstone<\/a> summarized the company’s reaction to the third quarter statement [15]<\/a>:<\/p>\n
“CBS continues to succeed on the strength of its tremendous content…\u00a0Les and his team are optimizing the Company for future growth at every turn, and I have the\u00a0utmost confidence in their ability to increasingly drive shareholder value in these dynamic times of great opportunity [15]<\/a><\/em>.”<\/p><\/blockquote>\n
WHAT’S GOING ON?<\/strong><\/p>\n
Michigan News Network<\/em><\/span><\/strong><\/a><\/p>\n
\"Townsquare<\/a>
[h]<\/a> Courtesy of www.allaccess.com; CBS Radio & Townsquare Media Partner to Create Michigan News Network<\/p><\/div>On September 2nd, CBS Radio<\/a> and Townsquare Media<\/a>\u00a0partnered together to form a news and sports all-Michigan network, Michigan News Network<\/a>. The network provides content for nearly\u00a0twenty affiliate stations across\u00a0the state of Michigan. MNN<\/a> provides top-of-the hour updates\u00a0Monday through Friday\u00a0from 6 a.m. to 7 p.m. as well as 60-second sport broadcasts three times a day. CBS Radio<\/a> will provide the original content while Townsquare Media<\/a> will have exclusive syndication rights and deal with affiliate relations with stations ranging from Ann Arbor to Detroit. CBS Radio’s<\/a>\u00a0Detroit stations such as WWJ Newsradio 950<\/a>\u00a0have always topped Michigan radio charts and have established themselves\u00a0as the leading voices for Detroit, so the move towards providing content for the entire state has been readily anticipated [16]<\/a>.<\/p>\n
“We are excited to be working with Townsquare to distribute our award-winning programming to listeners across the entire state of Michigan, while also realizing the highest value for our content.” –CBS Radio<\/a> CEO & President Dan Mason<\/a> [16]<\/a><\/em><\/p>\n
 <\/p><\/blockquote>\n
“We Can Survive” Concert<\/em><\/span><\/a><\/strong><\/p>\n
\"pharrell\"<\/a>
[i]<\/a> Photo Courtesy of losangeles.cbslocal.com; Pharrell Williams at the 2nd Annual We Can Survive Concert at the Hollywood Bowl<\/p><\/div>Hollywood Bowl<\/a> attendees were in for the experience\u00a0of a lifetime at\u00a0CBS Radio’s<\/a> second annual We Can Survive Concert<\/a>. As part of CBS Radio’s<\/a> special events platform and National Breast Cancer Awareness Month<\/a>, two dollars of every ticket sold aided\u00a0two organizations, Young Survival Coalition<\/a> and Living Beyond Breast Cancer<\/a>, which\u00a0cultivate and assist families and women that have been touched by and endured\u00a0breast cancer [17]<\/a>.<\/p>\n