
{"id":25482,"date":"2015-09-30T11:57:00","date_gmt":"2015-09-30T15:57:00","guid":{"rendered":"https:\/\/bejone03.expressions.syr.edu\/trf235\/?p=25482"},"modified":"2015-12-02T16:51:18","modified_gmt":"2015-12-02T21:51:18","slug":"netflix-1","status":"publish","type":"post","link":"https:\/\/bejone03.expressions.syr.edu\/trf235\/2015\/09\/30\/netflix-1\/","title":{"rendered":"Netflix"},"content":{"rendered":"<pre>Matthew Schiff<\/pre>\n<div id=\"attachment_25833\" style=\"width: 464px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/netflix_logo_digitalvideo.png\"><img aria-describedby=\"caption-attachment-25833\" loading=\"lazy\" class=\" wp-image-25833\" src=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/netflix_logo_digitalvideo-300x170.png\" alt=\"Netflix Logo\" width=\"454\" height=\"265\" \/><\/a><p id=\"caption-attachment-25833\" class=\"wp-caption-text\">Netflix Logo, Courtesy of Netflix\u00a0<a href=\"https:\/\/pr.netflix.com\/WebClient\/Login.jsp\" target=\"_blank\">(1)<\/a><\/p><\/div>\n<p style=\"text-align: center\"><strong>Corporate Headquarters<\/strong> <a href=\"http:\/\/www.headquartersinfo.com\/netflix-headquarters-information\/\" target=\"_blank\">(2)<\/a><\/p>\n<p style=\"text-align: center\">100 Winchester Circle<\/p>\n<p style=\"text-align: center\">Los Gatos, California 95032<\/p>\n<p style=\"text-align: center\">(408) 540-3700<\/p>\n<p style=\"text-align: center\"><a href=\"http:\/\/netflix.com\/\" target=\"_blank\">http:\/\/netflix.com\/<\/a><\/p>\n<p style=\"text-align: center\"><strong>Executives\u00a0<\/strong><a href=\"http:\/\/ir.netflix.com\/management.cfm\" target=\"_blank\">(3)<\/a><\/p>\n<div id=\"attachment_25838\" style=\"width: 140px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/reed.jpg\"><img aria-describedby=\"caption-attachment-25838\" loading=\"lazy\" class=\"size-full wp-image-25838\" src=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/reed.jpg\" alt=\"Reed Hastings, Founder and CEO\" width=\"130\" height=\"195\" \/><\/a><p id=\"caption-attachment-25838\" class=\"wp-caption-text\">Reed Hastings, Founder and CEO <a href=\"http:\/\/ir.netflix.com\/management.cfm\" target=\"_blank\">(3)<\/a><\/p><\/div>\n<div id=\"attachment_25840\" style=\"width: 140px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Kelly_Bennett_130_195.jpg\"><img aria-describedby=\"caption-attachment-25840\" loading=\"lazy\" class=\"size-full wp-image-25840\" src=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Kelly_Bennett_130_195.jpg\" alt=\"kelly Bennett, Chief Marketing Officer\" width=\"130\" height=\"195\" \/><\/a><p id=\"caption-attachment-25840\" class=\"wp-caption-text\">Kelly Bennett, Chief Marketing Officer <a href=\"http:\/\/ir.netflix.com\/management.cfm\" target=\"_blank\">(3)<\/a><\/p><\/div>\n<div id=\"attachment_25841\" style=\"width: 155px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Friedland.jpg\"><img aria-describedby=\"caption-attachment-25841\" loading=\"lazy\" class=\"size-full wp-image-25841\" src=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Friedland.jpg\" alt=\"Jonathan Friedland, Chief Communications Officer\" width=\"145\" height=\"196\" \/><\/a><p id=\"caption-attachment-25841\" class=\"wp-caption-text\">Jonathan Friedland, Chief Communications Officer <a href=\"http:\/\/ir.netflix.com\/management.cfm\" target=\"_blank\">(3)<\/a><\/p><\/div>\n<div id=\"attachment_25842\" style=\"width: 155px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/david3.jpg\"><img aria-describedby=\"caption-attachment-25842\" loading=\"lazy\" class=\"size-full wp-image-25842\" src=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/david3.jpg\" alt=\"David Wells, Chief Financial Officer\" width=\"145\" height=\"218\" \/><\/a><p id=\"caption-attachment-25842\" class=\"wp-caption-text\">David Wells, Chief Financial Officer<a href=\"http:\/\/ir.netflix.com\/management.cfm\" target=\"_blank\"> (3)<\/a><\/p><\/div>\n<div id=\"attachment_25998\" style=\"width: 140px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/neil3.jpg\"><img aria-describedby=\"caption-attachment-25998\" loading=\"lazy\" class=\"size-full wp-image-25998\" src=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/neil3.jpg\" alt=\"Neil Hunt, Chief Product Officer\" width=\"130\" height=\"195\" \/><\/a><p id=\"caption-attachment-25998\" class=\"wp-caption-text\">Neil Hunt, Chief Product Officer <a href=\"http:\/\/ir.netflix.com\/management.cfm\">(3)<\/a><\/p><\/div>\n<div id=\"attachment_25844\" style=\"width: 155px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/TedSarandos_0112r1.jpg\"><img aria-describedby=\"caption-attachment-25844\" loading=\"lazy\" class=\"size-full wp-image-25844\" src=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/TedSarandos_0112r1.jpg\" alt=\"Ted Sarandos, Chief Content Officer\" width=\"145\" height=\"196\" \/><\/a><p id=\"caption-attachment-25844\" class=\"wp-caption-text\">Ted Sarandos, Chief Content Officer <a href=\"http:\/\/ir.netflix.com\/management.cfm\" target=\"_blank\">(3)<\/a><\/p><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center\"><strong>History <\/strong><a href=\"https:\/\/pr.netflix.com\/WebClient\/loginPageSalesNetWorksAction.do?contentGroupId=10477&amp;contentGroup=Company+Timeline\">(4)<\/a><\/p>\n<div id=\"attachment_26069\" style=\"width: 310px\" class=\"wp-caption alignright\"><a href=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Screen-Shot-2015-12-01-at-5.39.58-PM.png\"><img aria-describedby=\"caption-attachment-26069\" loading=\"lazy\" class=\"size-medium wp-image-26069\" src=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Screen-Shot-2015-12-01-at-5.39.58-PM-300x180.png\" alt=\"Original form of Netflix distribution (5)\" width=\"300\" height=\"180\" srcset=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Screen-Shot-2015-12-01-at-5.39.58-PM-300x180.png 300w, https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Screen-Shot-2015-12-01-at-5.39.58-PM-500x300.png 500w, https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Screen-Shot-2015-12-01-at-5.39.58-PM.png 710w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-26069\" class=\"wp-caption-text\">Original form of Netflix distribution, Courtesy of CNN\u00a0<a href=\"http:\/\/www.cnn.com\/2014\/07\/21\/showbiz\/gallery\/netflix-history\/\">(5)<\/a><\/p><\/div>\n<div id=\"attachment_26073\" style=\"width: 310px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Screen-Shot-2015-12-01-at-5.44.30-PM.png\"><img aria-describedby=\"caption-attachment-26073\" loading=\"lazy\" class=\"wp-image-26073 size-medium\" src=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Screen-Shot-2015-12-01-at-5.44.30-PM-300x168.png\" alt=\"Screen Shot 2015-12-01 at 5.44.30 PM\" width=\"300\" height=\"168\" srcset=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Screen-Shot-2015-12-01-at-5.44.30-PM-300x168.png 300w, https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Screen-Shot-2015-12-01-at-5.44.30-PM-500x281.png 500w, https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Screen-Shot-2015-12-01-at-5.44.30-PM.png 761w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-26073\" class=\"wp-caption-text\">Netflix streaming on devices besides computers, Courtesy of CNN\u00a0<a href=\"http:\/\/www.cnn.com\/2014\/07\/21\/showbiz\/gallery\/netflix-history\/\">(5)<\/a><\/p><\/div>\n<p style=\"text-align: left\">In 1997, <a href=\"http:\/\/www.businessinsider.com\/reed-hastings-netflix-bio-2015-8\" target=\"_blank\">Reed Hastings<\/a> and Marc Randolph, two software engineers, created the company Netflix. \u00a0At first, the company offered online movie rentals and then moved to a subscription based service, offering unlimited movie rentals for a monthly fee. \u00a0In 2002, Netflix became\u00a0a publicly traded company on Nasdaq under &#8220;NFLX.&#8221; \u00a0By 2005, the number of Netflix subscribers rose\u00a0to 4.2 million. \u00a0With this large increase, Netflix became even more high tech and started offering instant streaming for\u00a0subscribers\u00a0to watch movies and shows\u00a0instantly on their computers. \u00a0By the end of 2010, Netflix partnered with electronic companies such as <a href=\"http:\/\/www.xbox.com\/en-US\/entertainment\/xbox-360\/live-apps\/netflix\" target=\"_blank\">Xbox 360<\/a>, Apple and Blue-ray players to bring streaming to other internet connected devices.<br \/>\nIn 2011, Netflix started\u00a0to launch streaming in other countries such as Canada, Latin America and parts of Europe. \u00a0Netflix started to produce original content in\u00a02013 and within a year was nominated for 31 Primetime Emmys, winning seven. \u00a0The shows that captured the nominations for Netflix were &#8220;<a href=\"http:\/\/www.imdb.com\/title\/tt1856010\/\" target=\"_blank\">House of Cards<\/a>,&#8221; &#8220;<a href=\"http:\/\/www.imdb.com\/title\/tt2372162\/\" target=\"_blank\">Orange Is the New Black<\/a>&#8221; and &#8220;<a href=\"http:\/\/www.imdb.com\/title\/tt2486682\/\" target=\"_blank\">The Square<\/a>.&#8221; \u00a0Netflix is now viewable in over 60 countries with over 69 million subscribers watching over 100 million hours of video content <a href=\"http:\/\/ir.netflix.com\">(6)<\/a>.<\/p>\n<p><iframe loading=\"lazy\" width=\"584\" height=\"329\" src=\"https:\/\/www.youtube.com\/embed\/lW9BLmjzi_4?feature=oembed\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center\"><strong>Financial\u00a0<\/strong><a href=\"http:\/\/ir.netflix.com\/financials.cfm?CategoryID=282\">(7)<\/a><\/p>\n<div id=\"attachment_26328\" style=\"width: 338px\" class=\"wp-caption alignright\"><a href=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/nflx-users_large.png\"><img aria-describedby=\"caption-attachment-26328\" loading=\"lazy\" class=\"wp-image-26328 \" src=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/nflx-users_large-300x149.png\" alt=\"nflx-users_large\" width=\"328\" height=\"168\" \/><\/a><p id=\"caption-attachment-26328\" class=\"wp-caption-text\">Netflix Streaming Subscribers (Millions), Courtesy of The Motley Fool\u00a0<a href=\"http:\/\/www.fool.com\/investing\/general\/2015\/11\/26\/3-reasons-i-own-netflix-stock.aspx\">(10)<\/a><\/p><\/div>\n<div id=\"attachment_26907\" style=\"width: 310px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Screen-Shot-2015-12-01-at-10.13.10-PM1.png\"><img aria-describedby=\"caption-attachment-26907\" loading=\"lazy\" class=\"wp-image-26907 size-medium\" src=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Screen-Shot-2015-12-01-at-10.13.10-PM1-300x251.png\" alt=\"Screen Shot 2015-12-01 at 10.13.10 PM\" width=\"300\" height=\"251\" srcset=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Screen-Shot-2015-12-01-at-10.13.10-PM1-300x251.png 300w, https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Screen-Shot-2015-12-01-at-10.13.10-PM1-358x300.png 358w, https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/Screen-Shot-2015-12-01-at-10.13.10-PM1.png 529w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-26907\" class=\"wp-caption-text\">Netflix Stock over 3 Months, Courtesy of Google Finance <a href=\"https:\/\/www.google.com\/%23safe=off&amp;q=netflix+stock\">(12)<\/a><\/p><\/div>\n<p style=\"text-align: left\">Over the past year, <a href=\"http:\/\/ir.netflix.com\/results.cfm\" target=\"_blank\">Netflix&#8217;s\u00a0operating income<\/a> has been up and down but ended this quarter (Q3) at $74 million. \u00a0This is much lower than their previous year ending at $110 million with a forecast of $81 million for next year. \u00a0Global membership increased by\u00a03.62 million users with now 69.17 million online users. \u00a0Netflix&#8217;s over-forecast for the amount of domestic new users was partially due to the high involuntary churn. \u00a0They believe this was driven by the transition to chip-based debit and credit cards. \u00a0At the rate new users are subscribing, this will be Netflix&#8217;s fourth consecutive year adding 6 million users in the US. \u00a0Internationally, Netflix has added 2.74 million new users this quarter, up 700,000 from the previous year\u00a0<a href=\"http:\/\/files.shareholder.com\/downloads\/NFLX\/688610162x0x854558\/9B28F30F-BF2F-4C5D-AAFF-AA9AA8F4779D\/FINAL_Q3_15_Letter_to_Shareholders_With_Tables_.pdf\">(9)<\/a>. \u00a0Most recently, Netflix has increased their prices in the US which will help\u00a0improve their ability to create and offer high quality content. \u00a0Their pricing plans are now offered in 3 different options: <a href=\"https:\/\/help.netflix.com\/en\/node\/24926\" target=\"_blank\">Standard-definition<\/a>, 1 screen sharing for $7.99 which was their original pricing. \u00a0The second option is <a href=\"https:\/\/help.netflix.com\/en\/node\/24926\" target=\"_blank\">high-definition<\/a>, 2 screen sharing for $9.99 which is $1 from the previous price. \u00a0The final option is an <a href=\"https:\/\/help.netflix.com\/en\/node\/24926\" target=\"_blank\">ultra-high definition,<\/a> 4 screen sharing for $11.99. \u00a0To date, Netflix&#8217;s total streaming revenue is $1.581 billion and projected to be at $1.667 billion by the end of 2015. \u00a0Most recently, Netflix&#8217;s stock has split, closing at $702.60 a share. \u00a0Shareholders got an additional 6 shares, making the new shares starting to trade at $100.37. \u00a0<a href=\"https:\/\/www.google.com\/finance?cid=672501\" target=\"_blank\">Since then, their stock has rose $25 to date. <\/a>\u00a0With 51% of all internet users subscribed to Netflix, this stock price is expected to increase and will not slow down <a href=\"http:\/\/qz.com\/555723\/more-than-half-of-americans-now-watch-netflix\/\" target=\"_blank\">(11)<\/a>.<\/p>\n<p style=\"text-align: center\"><strong>Distribution<\/strong><\/p>\n<div id=\"attachment_26356\" style=\"width: 310px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/MapGlobal_wave3.png\"><img aria-describedby=\"caption-attachment-26356\" loading=\"lazy\" class=\"wp-image-26356 size-medium\" src=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/MapGlobal_wave3-300x132.png\" alt=\"MapGlobal_wave3\" width=\"300\" height=\"132\" srcset=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/MapGlobal_wave3-300x132.png 300w, https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/MapGlobal_wave3-500x220.png 500w, https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/MapGlobal_wave3.png 1000w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-26356\" class=\"wp-caption-text\">Map of countries with Netflix, Courtesy of Netflix\u00a0<a href=\"https:\/\/help.netflix.com\/en\/node\/14164\" target=\"_blank\">(14)<\/a><\/p><\/div>\n<p style=\"text-align: left\">In 2010, Netflix finally went &#8220;global&#8221; and started streaming in Canada. \u00a0Within the next two years, Netflix launched throughout\u00a0Latin America, the Caribbean, and some parts of Europe such as the United Kingdom, Ireland, and the Nordic Countries. \u00a0As of October 22, 2015, Netflix became available in Italy, Portugal, and Spain\u00a0<a href=\"https:\/\/media.netflix.com\/en\/\/press-releases\/archive\/2015\/10\" target=\"_blank\">(13)<\/a>. \u00a0By 2017, Netflix will have produced their<a href=\"http:\/\/www.hollywoodreporter.com\/news\/netflix-orders-first-italian-original-829357\" target=\"_blank\"> first original Italian series, Suburra<\/a> <a href=\"https:\/\/media.netflix.com\/en\/press-releases\/from-the-creators-of-gomorrah-and-in-partnership-with-rai-comes-the-first-italian-netflix-original-series-suburra\" target=\"_blank\">(15)<\/a>. \u00a0To date, Netflix is now available in over 60 countries and continues to grow with plans to take over Asia by 2016 <a href=\"http:\/\/ir.netflix.com\">(6)<\/a>.<\/p>\n<div id=\"attachment_26379\" style=\"width: 350px\" class=\"wp-caption alignright\"><a href=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/virgin-america-netflix_exterior.jpg\"><img aria-describedby=\"caption-attachment-26379\" loading=\"lazy\" class=\" wp-image-26379\" src=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/virgin-america-netflix_exterior-300x169.jpg\" alt=\"Courtesy of Virgin America\" width=\"340\" height=\"197\" \/><\/a><p id=\"caption-attachment-26379\" class=\"wp-caption-text\">Courtesy of Virgin America\u00a0<a href=\"http:\/\/variety.com\/2015\/digital\/news\/netflix-virgin-america-free-in-flight-wifi-1201604726\/\" target=\"_blank\">(17)<\/a><\/p><\/div>\n<p style=\"text-align: left\">Aside from your classic viewing platforms such as <a href=\"http:\/\/www.apple.com\/ipad\/\" target=\"_blank\">iPads<\/a>, TV&#8217;s and laptops, Netflix is now available 35,000 feet in the air. \u00a0On September 29, 2015, Netflix and <a href=\"https:\/\/www.virginamerica.com\" target=\"_blank\">Virgin America<\/a>, a &#8220;low-fare, upscale airline known for offering next generation entertainment and connectivity,&#8221; came together and now offer guests the ability to stream their favorite Netflix content, free of charge <a href=\"http:\/\/(16) https:\/\/www.virginamerica.com\/cms\/about-our-airline\/press\/2015\/virgin-america-teams-up-with-netflix-to-offer-travelers-free-wifi-access-to-the-worlds-leading-internet-tv-network\" target=\"_blank\">(16)<\/a>.<\/p>\n<p style=\"text-align: center\"><strong>Content <\/strong><a href=\"http:\/\/(9) http:\/\/files.shareholder.com\/downloads\/NFLX\/688610162x0x854558\/9B28F30F-BF2F-4C5D-AAFF-AA9AA8F4779D\/FINAL_Q3_15_Letter_to_Shareholders_With_Tables_.pdf\" target=\"_blank\">(9)<\/a><\/p>\n<div id=\"attachment_26413\" style=\"width: 224px\" class=\"wp-caption alignright\"><img aria-describedby=\"caption-attachment-26413\" loading=\"lazy\" class=\"wp-image-26413 size-medium\" src=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/21939810-214x300.jpg\" alt=\"21939810\" width=\"214\" height=\"300\" srcset=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/21939810-214x300.jpg 214w, https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/21939810.jpg 426w\" sizes=\"(max-width: 214px) 100vw, 214px\" \/><p id=\"caption-attachment-26413\" class=\"wp-caption-text\">Narcos, Courtesy of Netflix \u00a0<a href=\"http:\/\/www.netflix.com\/title\/80025172\" target=\"_blank\">(18)<\/a><\/p><\/div>\n<p style=\"text-align: left\">As cord cutting becomes a major issue in the television industry, Netflix has no worries with losing subscribers. \u00a0With over 69 million subscribers and more than 50% of internet users subscribed to Netflix, they have nothing to worry about. \u00a0These high numbers are mostly due to their wide variety of media\u00a0and their original content. \u00a0In 2013, Netflix produced their two most successful shows,\u00a0&#8220;<a href=\"http:\/\/www.imdb.com\/title\/tt1856010\/\" target=\"_blank\">House of Cards<\/a>&#8221; and &#8220;<a href=\"http:\/\/www.imdb.com\/title\/tt2372162\/\" target=\"_blank\">Orange Is the New Black<\/a>.&#8221; \u00a0Within a year, these two shows\u00a0scored Netflix 7 Primetime Emmys. \u00a0Now in 2015,\u00a0Netflix is hopeful of another award, but this time, with their first original feature film. \u00a0&#8220;<a href=\"http:\/\/www.imdb.com\/title\/tt1365050\/\" target=\"_blank\">Beasts of No Nation<\/a>,&#8221; debuted on October 16th, 2015, is a &#8220;hold onto your seat&#8221; war drama starring <a href=\"http:\/\/www.imdb.com\/name\/nm0252961\/\" target=\"_blank\">Idris Elba<\/a> and <a href=\"http:\/\/www.imdb.com\/name\/nm6781688\/\" target=\"_blank\">Abraham Attah<\/a>. \u00a0It is\u00a0worldwide critically acclaimed and an early Oscar hopeful for Netflix. \u00a0&#8220;<a href=\"http:\/\/www.imdb.com\/media\/rm2622745344\/tt2707408?ref_=tt_ov_i#\" target=\"_blank\">Narcos<\/a>&#8221; is Netflix&#8217;s latest original series and is taking the world by storm. \u00a0The series is global in nature with a US and Latin American cast, Brazilian director and shot in Columbia. \u00a0Besides original content, Netflix users come for the wide array of other movies and series. \u00a0Within the past two months, Netflix has acquired the rights to four highly-rated major series; &#8220;<a href=\"http:\/\/abc.go.com\/shows\/how-to-get-away-with-murder\" target=\"_blank\">How to Get Away with Murder<\/a>,&#8221; &#8220;<a href=\"http:\/\/www.usanetwork.com\/colony\/cast\" target=\"_blank\">Colony<\/a>,&#8221; &#8220;<a href=\"http:\/\/www.cbs.com\/shows\/zoo\/\" target=\"_blank\">Zoo<\/a>,&#8221; and &#8220;<a href=\"http:\/\/www.cwtv.com\/shows\/jane-the-virgin\/chapter-twenty-nine\/?play=56bd876e-4021-49bf-be91-67507f312e58\" target=\"_blank\">Jane the Virgin<\/a>.&#8221;<\/p>\n<p><iframe loading=\"lazy\" width=\"584\" height=\"329\" src=\"https:\/\/www.youtube.com\/embed\/2xb9Ty-1frw?feature=oembed\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center\"><strong>Competitors<\/strong><\/p>\n<div id=\"attachment_26481\" style=\"width: 310px\" class=\"wp-caption alignright\"><a href=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/streaming-netflix-amazon-hulu.jpg\"><img aria-describedby=\"caption-attachment-26481\" loading=\"lazy\" class=\"wp-image-26481 size-medium\" src=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/streaming-netflix-amazon-hulu-300x100.jpg\" alt=\"streaming-netflix-amazon-hulu\" width=\"300\" height=\"100\" srcset=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/streaming-netflix-amazon-hulu-300x100.jpg 300w, https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/streaming-netflix-amazon-hulu-500x167.jpg 500w, https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/streaming-netflix-amazon-hulu.jpg 600w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-26481\" class=\"wp-caption-text\">Netflix&#8217;s 2 big competitors, Amazon Prime and Hulu, Courtesy of Live For Films\u00a0<a href=\"http:\/\/www.liveforfilms.com\/2014\/03\/25\/what-are-the-best-online-streaming-services-available\/\" target=\"_blank\">(22)<\/a><\/p><\/div>\n<p>With Netflix becoming a household name and bringing in over $1 billion annually, it&#8217;s no surprise others want to jump onboard this online streaming bandwagon. \u00a0Competitors like Amazon, Hulu and Time Warner are slowly catching up to Netflix&#8217;s speed. \u00a0For $99 a year, Amazon subscribers can access over 40,000 titles for streaming in addition to the free two-day shipping, Prime Music and Kindle&#8217;s Lending Library. \u00a0Amazon is also dipping into\u00a0original programming with success\u00a0from their show &#8220;<a href=\"http:\/\/www.amazon.com\/Transparent-Season-1\/dp\/B00I3MPZUW\">Transparent<\/a>.&#8221; \u00a0<a href=\"http:\/\/www.hulu.com\">Hulu has now offered commercial-free streaming for $11.99<\/a>,\u00a0the same price as Netflix&#8217;s highest quality streaming plan <a href=\"http:\/\/files.shareholder.com\/downloads\/NFLX\/688610162x0x854558\/9B28F30F-BF2F-4C5D-AAFF-AA9AA8F4779D\/FINAL_Q3_15_Letter_to_Shareholders_With_Tables_.pdf\" target=\"_blank\">(9)<\/a>. \u00a0In addition to Amazon and Hulu, Netflix believes their biggest competitor is Time Warner&#8217;s <a href=\"http:\/\/www.hbogo.com\/#home\/\" target=\"_blank\">HBO<\/a>. \u00a0Their newest service, HBO Now, is a direct streaming service that houses solely all of HBO&#8217;s content for $14.99 a month. \u00a0HBO has now expanded into Latin America, showing their serious efforts to become recognizable on a global scale <a href=\"http:\/\/(19) http:\/\/www.fool.com\/investing\/general\/2015\/11\/26\/3-reasons-i-own-netflix-stock.aspx\" target=\"_blank\">(19)<\/a>.<\/p>\n<div id=\"attachment_26483\" style=\"width: 310px\" class=\"wp-caption alignleft\"><img aria-describedby=\"caption-attachment-26483\" loading=\"lazy\" class=\"wp-image-26483 size-medium\" src=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/disneylife-logo-300x168.jpg\" alt=\"disneylife-logo\" width=\"300\" height=\"168\" srcset=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/disneylife-logo-300x168.jpg 300w, https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/disneylife-logo-500x280.jpg 500w, https:\/\/bejone03.expressions.syr.edu\/trf235\/files\/2015\/09\/disneylife-logo.jpg 600w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><p id=\"caption-attachment-26483\" class=\"wp-caption-text\">Disney Life, Courtesy of Disney\u00a0<a href=\"https:\/\/disneylife.com\/uk\">(23)<\/a><\/p><\/div>\n<p>Smaller, yet steady competitors have also made a dent in the online streaming world. \u00a0<a href=\"http:\/\/disney.go.com\" target=\"_blank\">Disney<\/a>\u00a0has created a subscription based service aimed at kids. \u00a0This streaming service, <a href=\"https:\/\/disneylife.com\/uk\" target=\"_blank\">DisneyLife<\/a>, is only available in the United Kingdom so far but seems to be slowly winning\u00a0kids over across the pond <a href=\"http:\/\/www.fool.com\/investing\/general\/2015\/11\/30\/can-disney-life-take-on-netflix-and-win-over-kids.aspx\" target=\"_blank\">(20)<\/a>. \u00a0<a href=\"http:\/\/www.showmax.com\" target=\"_blank\">Nasper&#8217;s Showmax<\/a> is also taking a stab in the race of online streaming. \u00a0The African based company has started to go global with the help of <a href=\"http:\/\/www.samsung.com\/us\/\" target=\"_blank\">Samsung Electronics<\/a>\u00a0whose\u00a0agreed to feature <a href=\"http:\/\/www.showmax.com\" target=\"_blank\">Showmax<\/a> on all of its Smart TVs <a href=\"http:\/\/www.businessfinancenews.com\/26494-netflix-inc-should-watch-out-naspers-showmax-is-right-on-its-tail\/\" target=\"_blank\">(21)<\/a>. \u00a0Luckily, good content is what controls\u00a0this industry, and Netflix knows what the customers want. Their original content\u00a0provides customer satisfaction and competitive differentiation. \u00a0They also are competitively priced with the lowest monthly premium at $8.99.<\/p>\n<p style=\"text-align: center\"><strong>Overview<\/strong><\/p>\n<p style=\"text-align: left\">Netflix has shown that they are not to be messed with and are here to stay. \u00a0With their\u00a0wild success from original shows like\u00a0&#8220;<a href=\"http:\/\/www.imdb.com\/title\/tt1856010\/\" target=\"_blank\">House of Cards<\/a>&#8221; and &#8220;<a href=\"http:\/\/www.imdb.com\/title\/tt2372162\/\" target=\"_blank\">Orange Is the New Black<\/a>,&#8221; Emmy nominations and wins, and now potential Oscar nominees with\u00a0&#8220;<a href=\"http:\/\/www.imdb.com\/title\/tt1365050\/\" target=\"_blank\">Beasts of No Nation<\/a>,&#8221; Netflix is not slowing down. \u00a0With their subscriber count reaching over 69 million and finances looking to be going nowhere but up, Netflix has one of the brightest futures for streaming services.<\/p>\n<p style=\"text-align: left\"><b>Still not\u00a0part of the Netflix experience? \u00a0<a href=\"http:\/\/www.netflix.com\/\">Start you subscription today!<\/a><\/b><\/p>\n<p style=\"text-align: center\"><strong>Sources<\/strong><\/p>\n<p style=\"text-align: left\"><a href=\"https:\/\/pr.netflix.com\/WebClient\/Login.jsp\">(1) Logo, <em>Netflix Media Center<\/em><\/a><i>,\u00a0<\/i>Retrieved: November 30, 2015<\/p>\n<p><a href=\"http:\/\/www.headquartersinfo.com\/netflix-headquarters-information\/\">(2) Netflix Headquarters Information,<\/a>\u00a0<em>Headquarters Info,\u00a0<\/em>Retrieved: November 30, 2015<\/p>\n<p><a href=\"http:\/\/ir.netflix.com\/management.cfm\">(3) Officers &amp; Directors,<\/a>\u00a0<em>Netflix,<\/em>\u00a0Retrieved: November 30, 2015<\/p>\n<p><a href=\"https:\/\/pr.netflix.com\/WebClient\/loginPageSalesNetWorksAction.do?contentGroupId=10477&amp;contentGroup=Company+Timeline\">(4) History Timeline,\u00a0<\/a><em>Netflix Media Center,\u00a0<\/em>Retrieved: November 30, 2015<\/p>\n<p><a href=\"http:\/\/www.cnn.com\/2014\/07\/21\/showbiz\/gallery\/netflix-history\/\">(5) History of Netflix,<\/a>\u00a0<em>CNN<\/em>,\u00a0Retrieved: November 30, 2015<\/p>\n<p><a href=\"http:\/\/ir.netflix.com\">(6) Company Profile,\u00a0<\/a><em>Netflix<\/em>,\u00a0Retrieved: November 30, 2015<\/p>\n<p><a href=\"http:\/\/ir.netflix.com\/financials.cfm?CategoryID=282\">(7) Financial Statements,\u00a0<\/a><em>Netflix<\/em>,\u00a0Retrieved: November 30, 2015<\/p>\n<p><a href=\"http:\/\/americasmarkets.usatoday.com\/2015\/07\/14\/376446\/\">(8) Stock Split, Netflix Shares at $100<\/a>, <em>USA Today Money<\/em>,\u00a0Retrieved: November 28, 2015<\/p>\n<p><a href=\"http:\/\/files.shareholder.com\/downloads\/NFLX\/688610162x0x854558\/9B28F30F-BF2F-4C5D-AAFF-AA9AA8F4779D\/FINAL_Q3_15_Letter_to_Shareholders_With_Tables_.pdf\">(9) Shareholders Report<\/a>,\u00a0<em>Netflix<\/em>,\u00a0Retrieved: November 30, 2015<\/p>\n<p><a href=\"http:\/\/www.fool.com\/investing\/general\/2015\/11\/26\/3-reasons-i-own-netflix-stock.aspx\">(10) 3 Reasons I Own Netflix Stock,\u00a0<\/a><em>The Motley Fool<\/em>,\u00a0Retrieved: November 30, 2015<\/p>\n<p><a href=\"http:\/\/qz.com\/555723\/more-than-half-of-americans-now-watch-netflix\/\">(11) More than half of Americans watch Netflix,\u00a0<\/a><em>Quartz<\/em>,\u00a0Retrieved: November 30, 2015<\/p>\n<p><a href=\"https:\/\/www.google.com\/%23safe=off&amp;q=netflix+stock\">(12) Netflix Stock,<\/a>\u00a0<em>Google Finance<\/em>,\u00a0Retrieved: November 29, 2015<\/p>\n<p><a href=\"https:\/\/media.netflix.com\/en\/\/press-releases\/archive\/2015\/10\">(13) Press Releases<\/a>, <em>Netflix Media<\/em>,\u00a0Retrieved: November 30, 2015<\/p>\n<p><a href=\"https:\/\/help.netflix.com\/en\/node\/14164\">(14) Netflix Available in other countries<\/a>, <em>Netflix Help<\/em>,\u00a0Retrieved: November 30, 2015<\/p>\n<p><a href=\"https:\/\/media.netflix.com\/en\/press-releases\/from-the-creators-of-gomorrah-and-in-partnership-with-rai-comes-the-first-italian-netflix-original-series-suburra\">(15) Suburra<\/a>,\u00a0<em>Netflix Media<\/em>,\u00a0Retrieved: November 29, 2015<\/p>\n<p><a href=\"https:\/\/www.virginamerica.com\/cms\/about-our-airline\/press\/2015\/virgin-america-teams-up-with-netflix-to-offer-travelers-free-wifi-access-to-the-worlds-leading-internet-tv-network\">(16) Virgin America Now Streaming Netflix<\/a>,<em> Virgin America<\/em>,\u00a0Retrieved: November 30, 2015<\/p>\n<p><a href=\"http:\/\/variety.com\/2015\/digital\/news\/netflix-virgin-america-free-in-flight-wifi-1201604726\/\">(17) Virigin America Plane,\u00a0<\/a><em>Variety<\/em>,\u00a0Retrieved: November 30, 2015<\/p>\n<p><a href=\"http:\/\/www.netflix.com\/title\/80025172\">(18) Narcos,\u00a0<\/a><em>Netflix<\/em>,\u00a0Retrieved: November 30, 2015<\/p>\n<p><a href=\"http:\/\/www.fool.com\/investing\/general\/2015\/11\/26\/3-reasons-i-own-netflix-stock.aspx\">(19) <\/a><a href=\"http:\/\/www.fool.com\/investing\/general\/2015\/11\/26\/3-reasons-i-own-netflix-stock.aspx\">3 Reasons I Own Netflix Stock,\u00a0<\/a><i>The Motley Fool,\u00a0<\/i>Retrieved: November 30, 2015<\/p>\n<p><a href=\"http:\/\/www.fool.com\/investing\/general\/2015\/11\/30\/can-disney-life-take-on-netflix-and-win-over-kids.aspx\">(20) DisneyLife Taking over Netflix<\/a>, <em>The Motley Fool<\/em>,\u00a0Retrieved: November 30, 2015<\/p>\n<p><a href=\"http:\/\/www.businessfinancenews.com\/26494-netflix-inc-should-watch-out-naspers-showmax-is-right-on-its-tail\/\">(21) Naspers Showmax,<\/a>\u00a0<em>Business Finance News<\/em>,\u00a0Retrieved: November 30, 2015<\/p>\n<p><a href=\"http:\/\/www.liveforfilms.com\/2014\/03\/25\/what-are-the-best-online-streaming-services-available\/\">(22) Netflix Competitors<\/a>, <em>Live for Films<\/em>,\u00a0Retrieved: November 30, 2015<\/p>\n<p><a href=\"https:\/\/disneylife.com\/uk\">(23) DisneyLIfe,\u00a0<\/a><em>Disney<\/em>,\u00a0Retrieved: November 30, 2015<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Matthew Schiff Corporate Headquarters (2) 100 Winchester Circle Los Gatos, California 95032 (408) 540-3700 http:\/\/netflix.com\/ Executives\u00a0(3) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; History (4) In 1997, Reed Hastings and Marc Randolph, &hellip; <a href=\"https:\/\/bejone03.expressions.syr.edu\/trf235\/2015\/09\/30\/netflix-1\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":505,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4580],"tags":[],"_links":{"self":[{"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/posts\/25482"}],"collection":[{"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/users\/505"}],"replies":[{"embeddable":true,"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/comments?post=25482"}],"version-history":[{"count":28,"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/posts\/25482\/revisions"}],"predecessor-version":[{"id":27656,"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/posts\/25482\/revisions\/27656"}],"wp:attachment":[{"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/media?parent=25482"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/categories?post=25482"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/tags?post=25482"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}