{"id":4203,"date":"2012-09-18T19:52:39","date_gmt":"2012-09-18T23:52:39","guid":{"rendered":"https:\/\/bejone03.expressions.syr.edu\/trf235\/?p=4203"},"modified":"2012-12-21T00:56:36","modified_gmt":"2012-12-21T05:56:36","slug":"warner-bros-pictures-jarrad","status":"publish","type":"post","link":"https:\/\/bejone03.expressions.syr.edu\/trf235\/2012\/09\/18\/warner-bros-pictures-jarrad\/","title":{"rendered":"Warner Bros Pictures"},"content":{"rendered":"
by Jarrad Saffren<\/pre>\n
\"\"<\/a>
The Warner Bros Pictures logo, courtesy of WarnerBros.com.<\/a><\/p><\/div>\n
 <\/p>\n
 <\/p>\n
 <\/p>\n
 <\/p>\n
 <\/p>\n
 <\/p>\n
 <\/p>\n
 <\/p>\n
A Brief History and Profile<\/em><\/strong><\/p>\n
Warner Bros Pictures<\/a> is a major film studio that produces film, television, and music entertainment.\u00a0 Founded by the four Warner brothers, Albert<\/a>, Harry<\/a>, Sam<\/a>, and Jack<\/a> in 1918, Warner Bros Pictures has been a \u201cBig Three\u201d or \u201cBig Six\u201d American film studio since the development of the \u201cmajor film studio<\/a>\u201d classification in the 1930s.\u00a0 Based on revenue and market share statistics from the 2011 fiscal year, Warner Bros Pictures is the most profitable entertainment subsidiary of the Time Warner<\/a> conglomerate and the second most profitable major film studio behind only Paramount Pictures<\/a>.\u00a0 It merges several divisions and brands including New Line Cinema<\/a>, HBO Films<\/a>, Castle Rock Entertainment<\/a>, Warner Bros Animation<\/a>, and DC Entertainment<\/a>.<\/p>\n
Financial Situation<\/em><\/strong><\/p>\n
On the strength of a lucrative summer performance at the box office that included the seventh highest grossing film of all-time (\u201cThe Dark Knight Rises<\/a>\u201d), Warner Bros Pictures had its strongest financial quarter in a year in terms of net income.\u00a0 Including the cost of revenue and after taxes, Warner Bros raised its net income from $430 million at the end of the second quarter of 2012 in June to $838 million at the end of the third quarter in September (1<\/a>).\u00a0 This is the highest total for the company since it netted $822 million in the third quarter of 2011.<\/p>\n
Unfortunately, Warner Bros\u2019 net income is expected to drop slightly at the end of the fourth quarter.\u00a0 At the box office, the fall and early winter season has been a mixed bag for Warner Bros based on its two most prominent releases.\u00a0 Ben Affleck<\/a>\u2019s \u201cArgo<\/a>\u201d is a smash hit that has grossed over $111 million and counting, surpassing its $44 million budget with flying colors (2<\/a>). \u00a0\u201cCloud Atlas<\/a>,\u201d on the other hand, has been a resounding box office failure in spite of critical acclaim.\u00a0 The film has grossed just $25 million against an estimated $100 million budget (3<\/a>).<\/p>\n
This mixed bag is not alarming because the fall movie season is typically less lucrative than the summer and holiday seasons that bookend it.\u00a0 As one of the most prominent film studios on the planet, Warner Bros has also finalized a steady stream of high profile releases featuring A-list stars coming out this holiday season and throughout 2013.<\/p>\n
On a long-term scale, Warner Bros has raised its total shareholder equity this quarter to $30.02 billion, its highest total since the third quarter of 2011 (4<\/a>).\u00a0 More people are investing in Warner Bros because the company has finally started to market its vast intellectual property holdings via alternative media sources like Flixster<\/a>, a company-owned online streaming service.<\/p>\n
Recent News<\/em><\/strong><\/p>\n
August 2012<\/strong><\/p>\n
\"\"<\/a>
Peter Jackson is teaming up with Warner Bros for another Hobbit trilogy beginning this December. Photo courtesy of Wikipedia.org.<\/a><\/p><\/div>\n
<\/strong>In a joint announcement on the last day of the month, Warner Bros Pictures and Metro-Goldwyn-Mayer Pictures<\/a> revealed that the final film in Peter Jackson<\/a>\u2019s trilogy adaptation of \u201cThe Hobbit<\/a>\u201d will be released worldwide on July 18, 2014. \u00a0All three films are set in Middle-earth 60 years before \u201cThe Lord of the Rings<\/a>,\u201d which Jackson and his team adapted into an award winning trilogy of its own from 2001 to 2003.\u00a0 The first installment in the new trilogy \u201cThe Hobbit: An Unexpected Journey<\/a>\u201d kicks off the holiday movie season next Friday and could provide an end-of-quarter financial boost for the company.\u00a0 The second \u201cThe Hobbit: The Desolation of Smaug<\/a>\u201d will be released on December 13, 2013. (5<\/a>)<\/p>\n
 <\/p>\n
September 2012<\/strong><\/p>\n
In the first week of September, Jack Horner was named Executive Vice President, Theatrical Communications, Warner Bros Pictures Group.\u00a0 Sue Kroll, President, Worldwide Marketing, Warner Bros Pictures, created this new position.\u00a0 Horner will primarily handle corporate PR issues relating to the film division.\u00a0 He will work closely with the domestic and international publicity units of the film division as Warner Bros tries to expand its reach across multiple platforms and cultures.\u00a0 Horner most recently worked at News Corporation<\/a>, where he was Vice President of Corporate Affairs and Corporate Communications. (6<\/a>)<\/p>\n
About a week after the Horner announcement, shooting began for \u201cThe Hangover Part III<\/a>,\u201d the third and final film in director Todd Phillips<\/a>\u2019 wildly popular comedy trilogy.\u00a0 The project is a team effort between Warner Bros Pictures and Legendary Pictures<\/a>. Bradley Cooper<\/a>, Ed Helms<\/a>, Zach Galifianakis<\/a>, and Justin Bartha<\/a> are back to star as the beloved \u201cWolfpack\u201d foursome of Phil, Stu, Alan, and Doug. \u00a0\u201cThe Hangover Part III\u201d is scheduled for a worldwide release on May 24,2013. \u00a0(7<\/a>)<\/p>\n
October 2012<\/strong><\/p>\n
Always staying proactive, in addition to \u201cThe Hangover,\u201d Warner Bros Pictures announced a slate of four new films set for release during 2013.\u00a0 \u201cThe Incredible Burt Wonderstone<\/a>\u201d stars Steve Carell<\/a>, Steve Buscemi<\/a>, and Jim Carey<\/a> as dueling magicians on the Las Vegas strip.\u00a0 It comes out on May 15th<\/sup>.\u00a0 \u201cThe Conjuring<\/a>\u201d stars Vera Farmiga<\/a> and Patrick Wilson<\/a> as paranormal investigators who are forced to take on the most horrifying case of their careers in a secluded farmhouse.\u00a0 It hits theaters on July 19th<\/sup>.\u00a0 \u201cWe\u2019re the Millers<\/a>\u201d stars Jason Sudeikis<\/a> as a small-time pot dealer forced to travel to great lengths to pay off a debt to his big-time supplier.\u00a0 It will premiere on August 9th<\/sup>.\u00a0 \u201cPrisoners<\/a>\u201d stars Hugh Jackman<\/a> as a desperate father who abducts the man he suspects is behind the kidnapping of his eight-year-old daughter.\u00a0 It is set for release on September 20th<\/sup>. (8<\/a>)<\/p>\n
\"\"<\/a>
“All You Need is Kill” is based on a 2004 Japanese sci-fi novel of the same name. Photo courtesy of Wikipedia.org.<\/a><\/p><\/div>\n
Looking even further into the future, Warner Bros Pictures, Legendary Pictures, and Village Roadshow Pictures<\/a> announced jointly that \u201cAll You Need is Kill<\/a>,\u201d a sci-fi thriller starring Tom Cruise<\/a> and Emily Blunt<\/a> and based on the book of the same name, will be released on March 14, 2014. \u00a0The film is a futuristic, society-on-the-brink drama where an alien race is swiftly destroying the human race.\u00a0 Cruise and Blunt star as the military lieutenant and Special Forces warrior tasked with destroying the alien invaders and saving the world. (9<\/a>)<\/p>\n
 <\/p>\n
 <\/p>\n
 <\/p>\n
Such a bright future would not be possible without Warner Bros\u2019 landmark past.\u00a0 This January, Warner Bros Pictures will pop the corks on a yearlong celebration of its 90th<\/sup> anniversary.\u00a0 On the strength of the largest film library in the world–6,800 feature films including 22 Academy Award-winning Best Pictures<\/a>–Warner Bros will be releasing seven new exclusive film collections to DVD<\/a> and Blu-ray<\/a>.\u00a0 100 of the films will be on DVD, 50 on Blu-ray.\u00a0 Both will be the largest such collections of their formats in history to date.\u00a0 Several classics will also be released individually on Blu-ray for the first time including \u201cThe Jazz Singer<\/a>\u201d and \u201cDriving Miss Daisy<\/a>.\u201d (10<\/a>)<\/p>\n
In addition to its innovative approach for bringing old classics onto newer formats, Warner Bros is also getting in on the newest media. \u00a0In the last week of October, after announcing its anniversary celebration, Warner Bros revealed that it is teaming with Paramount Home Media Distribution to release more than 600 catalog titles from the Paramount film library via Flixster<\/a>, the Warner Bros movie streaming and discovery service.\u00a0 Warner Bros will now have exclusive rights to Blu-ray and DVD distribution of those movies in the US and Canada, expanding the company\u2019s massive reach into the pivotal Internet streaming sector. (11<\/a>)<\/p>\n
Finally, to conclude its busiest month of the third quarter and most progressive technological month of any quarter in recent memory, Warner Bros Home Entertainment agreed to a multiyear deal with Redbox<\/a>, a DVD, Blu-ray, and video game distribution service owned by Coinstar<\/a>, to bring Warner Bros titles to Redbox kiosks.\u00a0 All Warner Bros titles will be released to the kiosks just 28 days after their initial retail release dates.\u00a0 In addition, Redbox has agreed to promote Ultraviolet<\/a>, Warner Bros innovative streaming service that would allow consumers to buy a title once and then access it anywhere on any device. (12<\/a>)<\/p>\n
November 2012<\/strong><\/p>\n
Warner Bros picked up in November right where they left off in October, continuing its mass effort to release content across multiple platforms.\u00a0 The new hobbit trilogy is not even out in theatres yet, but it is already hitting the mobile circuit.\u00a0 Warner Bros Interactive Entertainment has teamed up with Kabam<\/a>, a leading producer of multiplayer games for electronic devices, to launch \u201cThe Hobbit: Kingdoms of Middle-earth\u201d app for iPhone<\/a>, iPad<\/a>, iPod<\/a> touch, and Android<\/a> devices.\u00a0 The game is based on collective strategy with other users and is free for all consumers of the aforementioned devices.\u00a0 (13<\/a>)<\/p>\n
In the midst of these new platforms, Warner Bros did not forgot about the one that made it a player in the first place: the big screen. In 2003, Warner Bros became one of the first film companies to partner with the IMAX Corporation<\/a>. \u00a0A few weeks before Thanksgiving, the two sides agreed on a new 20-picture deal over the next three years.\u00a0 Among the anticipated Warner Bros titles that will be showcased via the IMAX experience are \u201c300: Rise of an Empire<\/a>\u201d (August 2, 2013) and \u201cThe Hobbit: The Desolation of Smaug\u201d (December 13, 2013). (14<\/a>)<\/p>\n
References<\/em><\/strong><\/p>\n
    \n
  1. http:\/\/www.wikinvest.com\/stock\/Time_Warner_(TWX)\/Data\/Income_Statement<\/a><\/li>\n
  2. http:\/\/www.imdb.com\/title\/tt1024648\/<\/a><\/li>\n
  3. http:\/\/www.imdb.com\/title\/tt1371111\/<\/a><\/li>\n
  4. http:\/\/www.wikinvest.com\/stock\/Time_Warner_(TWX)\/Data\/Balance_Sheet<\/a><\/li>\n
  5. http:\/\/collider.com\/the-hobbit-3-trilogy-2014\/184894\/<\/a><\/li>\n
  6. http:\/\/www.hollywoodreporter.com\/news\/pr-jack-horner-warner-bros-pictures-368176<\/a><\/li>\n
  7. http:\/\/www2.warnerbros.com\/web\/corpcomm\/portal\/press_release.jsp?id=WBPTheHangoverPartIIIStartsProduction_09.04.12<\/a><\/li>\n
  8. http:\/\/www2.warnerbros.com\/web\/corpcomm\/portal\/press_release.jsp?id=WBPReleaseDates2013_10.10.12<\/a><\/li>\n
  9. http:\/\/www2.warnerbros.com\/web\/corpcomm\/portal\/press_release.jsp?id=AllYouNeedIsKillDateAnnouncement_10.1.12<\/a><\/li>\n
  10. http:\/\/www.hollywoodreporter.com\/news\/warner-bros-90th-anniversary-new-logo-dvd-collections-376253<\/a><\/li>\n
  11. http:\/\/techcrunch.com\/2011\/05\/04\/warner-bros-acquires-social-movie-site-flixster-and-rotten-tomatoes\/<\/a><\/li>\n
  12. http:\/\/techcrunch.com\/2012\/10\/25\/warner-bros-redbox-instant-by-verizon\/<\/a><\/li>\n
  13. http:\/\/www.gamesindustry.biz\/articles\/2012-09-25-warner-bros-interactive-and-kabam-partner-for-the-hobbit-games<\/a><\/li>\n
  14. http:\/\/www.hollywoodreporter.com\/news\/imax-warner-bros-pictures-sign-390832<\/a><\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"
    by Jarrad Saffren                 A Brief History and Profile Warner Bros Pictures is a major film studio that produces film, television, and music entertainment.\u00a0 Founded by the four Warner brothers, Albert, Harry, Sam, … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":144,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[28,151],"tags":[614,616,611,622,621,615,623,613,471,590,617,625,417,633,619,628,620,632,626,591,618,612,629,110,589,588,631,624,630,105,107,627],"_links":{"self":[{"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/posts\/4203"}],"collection":[{"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/users\/144"}],"replies":[{"embeddable":true,"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/comments?post=4203"}],"version-history":[{"count":36,"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/posts\/4203\/revisions"}],"predecessor-version":[{"id":5961,"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/posts\/4203\/revisions\/5961"}],"wp:attachment":[{"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/media?parent=4203"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/categories?post=4203"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bejone03.expressions.syr.edu\/trf235\/wp-json\/wp\/v2\/tags?post=4203"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}