by [Justin Swope]

Daystar Television Network is a religious broadcast network centered in the Dallas-Fort Worth metropolitan area in Texas. The network focuses on Christian programming meant to evangelize and spread the scriptures to its viewers. Daystar Television was founded by Marcus Lamb and his wife, Joni Lamb on New Year’s Eve 1997. Holding over 70 major television stations in the United States and a number of stations worldwide, Daystar functions under its parent company, Word of God Fellowship, Inc. The religious network’s primary objective is to present valuable programming that effectively preaches the “good news” to its followers. Due to its progressive expansion, Daystar has left its mark as the fastest growing Christian network in the world. [1]

History

Marcus Lamb and his wife Joni moved into Dallas, Texas in 1990, striving to construct a brand new evangelical television station. KMPX-TV 29 went on air in 1993, but in 1997 the couple relocated to a larger facility in the Dallas-Fort Worth television market region. Thus, Daystar Television Network was initiated on New Year’s Eye 1997, beginning with a telecast from Bishop T.D. Jakes. Currently, Daystar is situated in its International Ministry Center, equipped with two cutting-edge studios. [1]

Major Competitor

Trinity Broadcasting Network

Key Executives

Marcus Lamb: Co-Founder, President and CEO

Photo of Marcus and Joni Lamb

Joni Lamb: Vice President and Co-Founder

Steve Gray Appearance

Steve Gray, the writer and executive producer of the religious comedy known as 3 Blind Saints appeared on Daystar’s show, Celebration on November 20 to promote and talk about the film. 3 Blind Saints was scheduled for DVD release on that day. [2]

Daystar Assists Hurricane Sandy Recovery Efforts

In the midst of the damage and destruction caused by Hurricane Sandy, Daystar announced on November 7 that they had pledged a donation of $200,000 to contribute to relief efforts in New Jersey. The network also donated $10,000 to the American Red Cross to assist their emergency responses in the northeast regions affected by the hurricane. [3]

Joni Lamb’s Controversial Statement

In the midst of the 2012 presidential election on November 6, while on her talk show Joni, host Joni Lamb made a divisive comment about Christianity in the United States. Kelly Shackelford of the Liberty Institute made a guest appearance on the show to talk about a legal battle between a high school valedictorian who wished to include a prayer with her graduation speech and the family of an agnostic peer who opposed the idea of a prayer being articulated in a public school. In response to the issue, Joni Lamb expressed her personal thoughts, stating that “you shouldn’t live here” if one is bothered by prayers since the United States is, according to Lamb, a “Christian society”. The statement stirred up resentment among political blogs such as the Daily Kos, Right Wing Watch, and Opposing Views. [4]

Joni’s Controversial Statement:

[5]

Refreshing Times Conference

From November 1 through November 3, Daystar hosted its free-to-the-public Refreshing Times Conference. Marcus and Joni Lamb were both present to facilitate the event. This annual religious convention served to unite fellow Christian followers as well as Marcus and Joni Lamb themselves. This 3-day conference also brought together some respected religious speakers, like John Hagee, T.D. Jakes, and John Paul Jackson. The conference transpired at the Fort Worth Convention Center and proudly celebrated its tenth anniversary. Additionally, the event featured performances from Joni Lamb and the Daystar Singers and Band, a diverse, religious musical group. The event brought together believers from across the world. Furthermore, a DVD package of the event was made available on Daystar’s website, consisting of footage from the event. [6], [7]

Refreshing Times Conference 2012:

[8]

Extension into California and the Philippines

As of October 23, 2012, Daystar has broadened to cover northern regions of California and eight different regions of the Philippines. Viewers in California cities, such as Berkeley, Cupertino, Fairfield, Novato, and Pleasanton, can now receive Daystar programming on Comcast’s channel 234. [9]

Coverage of the Messiah in Jerusalem

As announced on October 1, 2012, in an effort to provide live coverage of the anticipated descent of Jesus Christ from the Mount of Olives, Daystar has positioned a webcam from its terrace overlooking the city of Jerusalem. After expanding its purview to a television studio in Jerusalem, the network is now contending with the Trinity Broadcasting Network, who purchased the adjacent studio in Jerusalem, to deliver unprecedented footage of the phenomenon. The network’s anticipation has resulted from accounts in the Christian Bible, which predicts the return of the major biblical figure, Jesus Christ. Nonetheless, Daystar’s motive for entering the city has also been to spread Christianity in Israel. Moreover, the network already broadcasts English programming in Israel with access to both cable and satellite television. [10], [11]

Daystar Hosts “Sharathon”

From August 20 through September 3, in an effort to reward its dedicated viewers and contributors, Daystar hosted its exclusive “Fall Sharathon.” The Sharathon included religious proclamations, singing, and relevant news from prominent traveling ministers, such as Perry Stone and Robert Morris. The program emphasized the major contributions from Daystar’s partners, those who made it possible for the network to augment its international and nationwide coverage. [12], [13]

Fall Sharathon Overview:

[14]

Daystar’s Involvement in Israel

Daystar has been notable in the past few years for establishing positive relations with the government of Israel. Moreover, the network has striven to disseminate its messages to the Israeli people. Daystar is the only Christian network accessible via Yes satellite and HOT cable 24 hours a day, 7 days a week. Not only has Daystar purchased a new station to cover the alleged return of the Messiah in Jerusalem, but the network also has sponsored several initiatives in Israel to help strengthen its economy. One is the Olive Tree Initiative, a project designed to strengthen agriculture in Israel. Through contributions and donations from the network’s partners, the initiative has planted numerous trees dedicated to the nation of Israel. [15], [16]

Satellite Coverage

In addition to its availability in the United States, Daystar is notable for its immense satellite handling, delivering its evangelical programming to not only a national audience, but also an international one.

Daystar Satellite Coverage Map

Daystar reaches a total of approximately 100 million households in the United States alone and a total of about 680 million households worldwide. To make this possible, the network owns 13 satellites that provide programming across the globe. Furthermore, viewers can connect to Daystar in the United States through providers such as Verizon FIOS, Direct TV, and Dish Network.

[17], [18]

Programming and Distribution

Daystar broadcasts its programming from its headquarters in Texas so that its shows appear at the same times across the globe, depending on the viewer’s time zone. Thus, every viewer has access to the exact same programming. In the United States, for instance, each station receives equal coverage. In addition to its substantial international coverage, Daystar owns stations in several key markets in the United States. These key markets are listed below (those in the top 50 markets).

Call Letters Market Market Ranking TV Homes % of U.S.

KDTN Dallas-Ft. Worth 5 2,588,020 2.267

WYDN Boston 7 2,366,690 2.073

WDDN-LD Washington, D.C. 8 2,359,160 2,066

KLTJ Houston 10 2,215,650 1.941

WUDT-CA Detroit 11 1,845,920 1.617

KWDK Seattle-Tacoma 12 1,818,900 1.593

KDPH-LP Phoenix 13 1,812,040 1.587

KDTP-LP Phoenix 13 1,812,040 1.587

KRMT Denver 17 1,566,460 1.372

WDTI Indianapolis 26 1,089,700 0.954

KCBU Salt Lake City 33 917,370 0.803

KUTF Salt Lake City 33 917,370 0.803

KOCM Oklahoma City 41 718,770 0.630

[19], [20], [21]

Original Programming

Celebration

Check the Sound

Empowered by the Spirit (with Marcus Lamb)

Gospel Music Showcase

Joni

Reflections

[22]

Future

Daystar has not announced any other upcoming news or events this year, but they hope to continue bringing their original content to their audience as they await progress in Jerusalem with the alleged return of the Messiah.