It looks like NBC is trying to reach over the aisle and enter a new market of targeted viewers: the heterosexual male. NPH conducted an interview with Sports Illustrated’s Andy Gray to publicize and promote the show Best Time Ever, probably partnering with that specific magazine to encourage those who read and keep up with Sports Illustrated. NPH of course has a repertoire on the arts front which is a cross over for women and all other males in the creative/ artistic world of Broadway, music, theater, etc, yet his decline would presumably be at being relateable to the those men who have no focus on the arts and only on last nights game. The strategy here is remarkable for NBC to gather more viewers and such a targeted audience at that, even though NPH comments on his favorite sport as “tennis” and his favorite athletes “alent-wise, it’s Andy Roddick or Rafael Nadal. Looks-wise, it’s Cristiano Ronaldo” which heterosexual males would probably not comment on looks of a player but of course NPH is still being NPH. The conversation quickly becomes diverted from “Best Time “to “How I met your mother” and becomes more of a personal mantra of his preferences, favorite food, favorite Beatles song etc, which seemingly will not help the overall viewership of his new endeavor.

The network did a bold move recently thought by changing the time slot it aired, moving it to its new time Tuesday nights at 8 p.m. ET/PT just before The Voice. NPH says that the move is ” a nice way to look at the last four episodes that we’ve done and really start refining what worked and trying to address what didn’t. And I think it will be an easy thing to accomplish with Jack Black on board. With him comes super-fun energy, amusement and that gung-ho, I’ll-do-anything attitude, which is pretty appropriate for our show.” The show itself is about half-way through its fall season and we look forward to seeing where this new time slot will take us and if the male viewers will tune in or not.

http://www.si.com/extra-mustard/2015/10/12/neil-patrick-harris-interview-best-time-ever