Good Girls is two weeks from release and this week the show’s twitter account has really locked down on Valentine’s day to promote the show. They have mostly used the hashtag “#GalentinesDay”, through this they are choosing to highlight the comradery and independence of the women in the show as the most important factor. They are first having a “Good Girls Galentine’s Day” brunch on February 13^th in which  the public is invited to come as long as they RSVP. The other one is a promotion with Venmo in which they are encouraging users to reply with their venmo account and “why you and your #GoodGirls deserve a little spending money.” This is a really intelligent marketing move as this contest is likely to draw a lot of traffic to their twitter account, especially since Retta re-tweeted it. The whole use of Galentine’s Day also fits into NBC’s marketing today as they have really been promoting their content with the hashtag.