With 1 month before the show airs I have seen very minimal promotion of the show beyond what I have already discussed such as the show twitter, or the show trailer. Here I will look at what the show has not been doing but should be to promote itself:
- Cast Appearing on Late Night
- A great way to promote a show is talk about it on shows people already watch. This has yet to happen with the show.
- Promoting on Social Media
- Beyond twitter (where you dont see promotion unless you follow the show) I have seen no promotions. A great thing the show should do is sponsor ads on instagram or on Snapchat as I have seen done by other shows I follow
- Release updates
- If I google “Splitting Up Together news” most of the articles are from November or even further back. The show has not been keeping itself up to date.