Ghosted premiered last night to a solid 1.4 rating, holding its entire Simpson’s lead-in during Fox’s Sunday Night comedy lineup. The new show starring Craig Robinson and Adam Scott was up 33% from Son of Zorn, the canceled Fox show that premiered in the same time slot last year. Ghosted was up against Sunday Night Football, which won the night, and Wisdom of the Crowd, which scored a similar rating 1.4 rating.

Ghosted live-streamed Twitter and was available to watch on fox.com last week ahead of the broadcast premiere this past Sunday, October 1st. Robinson and Scott were tweeting ahead of and during the premiere, encouraging fans to engage with them on social media. Scott boasts 1.4 million followers on Twitter. The official account for Ghosted only has 4,200 as of this writing. Leveraging the popularity of the stars should be a wise strategy for the freshman Fox offering.