Author Archives: Crystal Houston

The AMA’s

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I’m worried about the AMA’s. Honestly, they air in a little more than a month and there’s nothing happening on the promotion front. What is hot? Latinos! Yes, as of two weeks ago there was a big announcement for the Latin AMA’s. Billboard just announced the list of nominees but you know what was missing? The date of the show. Ooops! I looked up a different article and it mentioned that it will air on Telemundo on Oct. 26th. Whew! At least they’re getting their promotion machine ready to get ready. The AMAs proper? Not so much. They air on Nov. 19th without a peep of promotion, thus far.

We’ll see what develops.

http://www.billboard.com/articles/columns/latin/7968822/2017-latin-amas-awards-nominations-full-list

Emmy Awards

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While the numbers were not the best, with the show matching last year’s overall audience with 11.38 million viewers, but with key demo 18-49 viewership falling to an all time low at a 2.3 share there are a few bright spots:

  1. The show featured a number of business and cultural “firsts” or records-
    1. Hulu – First streaming network to win a drama award (“Handmaid’s Tale”)
    2. Lena Waithe (& Aziz Ansari) – first black woman to win for comedy writing (“Master of None”)
    3. Riz Ahmed – first asian actor to win for Lead Actor (“The Night of”)
    4. Julia Louis Dreyfuss – at 6 wins she is actress with the most wins for acting
  2. Most agreed on most award winners – TV by The Numbers notes leading TV critics got 84% of winners accurate
  3. Host did a decent job. Lots of political commentary but with a guest appearance by former White House Press Secretary Sean Spicer, the show generated a lot of post event buzz

It sucketh not.