As the third episode draws near, the first two episode ratings were exceptional.  As discussed before, the premiere’s ratings were 1.9 with 9.86 million viewers.  Interestingly, last week’s ratings were the same.  The episode was also rated at 1.9, however, viewership dropped.  Only 9.58 million people watched the second episode.  This near 300,000 person drop obviously did not show any effects in the 18-49 demographic. Despite this, Limitless still had 3.3 million more viewers than Best Time Ever With Neil Patrick Harris and 5.4 million more than Quantico.

Even though the numbers dropped slightly, CBS plans on expanding Limitless’ reach. Just yesterday, CBS Studios International announced that they will license first- broadcast rights of Limitless to International markets. So far, multiple stations in various countries picked up the series, such as: the UK, Germany, France, Canada, Italy, Spain, Sweden, Turkey, New Zealand, Norway, parts of Africa, Finland, Latin America, Portugal, and India. The air dates in each country will vary.

This strategy is a very bold move by CBS and it will be interesting to see how the series holds up overseas.