Limitless- Post #7

Limitless has been doing very well since it’s release about a month ago. Reviews now have been a lot better since initial critic reviews before Limitless officially went on the air. The Orlando Sentinel calls Limitless “a standout for its creative visuals and fresh approach to the crime procedural.” The article also compliments Limitless on its impressive audience size, and predicts that it will grow even larger when executive producer Bradley Cooper makes another cameo in the episode on October 27.

Despite this positive review, Limitless experienced another decline in ratings and viewers. Last week, Limitless was rated at 1.4 with 8.1 million people watching, over a 1.5 million decline from its premiere. Limitless was beaten in ratings by the premiere of Chicago Fire on NBC. The show had a 1.8 and 7.37 million people watching.

Limitless- Post #6

Limitless is doing very well so far in the season. They maintained consistent ratings and viewers without any significant drops in the first two episodes.  Although, they have experienced a slight drop in ratings in the third episode.  Last week, Limitless was rated at 1.7, however, they still had 9.57 million viewers.  This is interesting because even though ratings dropped, viewership still remains consistent with the premiere.

As for live plus seven numbers from Limitless’ premiere, the show’s audience increased 45% to14.26 million people.  Also, according to The Wall Street Journal, its “18 to 49 audience was up almost 70 percent.”

Given their success so early in the season, sites such as Ad Week and TV by the Numbers are confident that Limitless will be destined to have a second season.

Limitless- Post #5

As the third episode draws near, the first two episode ratings were exceptional.  As discussed before, the premiere’s ratings were 1.9 with 9.86 million viewers.  Interestingly, last week’s ratings were the same.  The episode was also rated at 1.9, however, viewership dropped.  Only 9.58 million people watched the second episode.  This near 300,000 person drop obviously did not show any effects in the 18-49 demographic. Despite this, Limitless still had 3.3 million more viewers than Best Time Ever With Neil Patrick Harris and 5.4 million more than Quantico.

Even though the numbers dropped slightly, CBS plans on expanding Limitless’ reach. Just yesterday, CBS Studios International announced that they will license first- broadcast rights of Limitless to International markets. So far, multiple stations in various countries picked up the series, such as: the UK, Germany, France, Canada, Italy, Spain, Sweden, Turkey, New Zealand, Norway, parts of Africa, Finland, Latin America, Portugal, and India. The air dates in each country will vary.

This strategy is a very bold move by CBS and it will be interesting to see how the series holds up overseas.

 

 

Limitless- Post #4

After the premiere of Limitless last week on CBS, initial ratings came in at 1.8 with a 6 share and 9.8 million viewers.  Although, these numbers adjusted in Limitless’ favor.  The final numbers turned out to be a 1.9 rating, 6 share, and 9.86 million watchers.

The only recorded competition in Limitless’ time slot was Best Time Ever with Neil Patrick Harris.  The show recorded a lightly higher 2.1 rating and a 7 share.  However, only 5.91 million people watched the show, 3.95 million less than Limitless.  Interestingly the ratings only examined people age 18-49, meaning that more people in that age range watched Neil Patrick Harris, but there was an overall larger audience watching Limitless. Regardless of ratings, I think the overall audience is more beneficial to the longevity of the series.

I look forward to see Limitless’ viewership trends this week and in the weeks to come.

 

Limitless- Post #3

Over the past few days, CBS has been generating a lot of hype over the premiere of Limitless tonight at 10.  Their campaign resides mainly on social media where they are posting to their Twitter, Facebook, and Instagram pages every hour revealing a different aspect of the show.  In addition, a poster has been released to promote the show, resembling a fake senator campaign ad to re- elect Eddie Morra.  A juice truck also drove around Los Angeles to give out “brain juice”

Despite this, critic reviews of the show remain skeptical.  The Wrap stated that Limitless has the potential of being good because of the differentiation from other cop shows, but initial impressions have them thinking the story is bland and too attached to the plot from the film.  Likewise, Flavorwire called the show “boredom with a bradley cooper cameo” for the same reasons.  The New York Times, The Atlantic, and USA Today all agree that Limitless is too similar to the film in both visuals and storyline.

 

 

Limitless- Post #2

Initial reviews of CBS’s new action thriller, Limitless, remain somewhat skeptical.  One of the first published reviews from tv.com called the show “smooth and genuinely exciting” as well as “well- executed”.  However, they also reported the show to lack “substance” in the story.  Overall, the review deemed Limitless as visually appealing and enticing. [1]

Entertainment Weekly recently sat down with Limitless show director, Marc Webb.  Webb also directed both of The Amazing- Spidermans and revealed how the Executive Producer of both Spiderman and Limitless, Alex Kurtzman, referred him to the script.  Although, it is interesting how little involvement the director of Limitless, Neil Burger, had in the television adaptation.  Webb noted that him and Burger only “emailed once or twice”. [2]

Despite this, support from the film’s star, Bradley Cooper, executive producer, as well as the involvement of a successful director in the genre, Limitless seems to have all the right ingredients for a popular premiere next week.

 

Limitless – Post #1

Based on the popular film, Limitless is now being adapted into a television series.

The show takes place in a time period after the film ends where, now Senator, Edward Morra (Bradley Cooper) gives the brain enhancing drug, NZT, to Brian Finch (Jake McDorman) and acts as his mentor on how to utilize it.  As Brian takes the drug and begins to realize his power potential, the FBI does as well, using him to solve their more complex cases.  Limitless also stars Dexter’s Jennifer Carpenter and CSI:NY’s Hill Harper. Bradley Cooper is Executive Producer of the show as well [1]

Limitless premieres on Tuesday, September 22 at 10PM on CBS.

Limitless is set to compete against a new episode of Best Time Ever With Neil Patrick Harris on NBC.  Although, NCIS: New Orleans is scheduled to lead into Limitless.  This could be beneficial for Limitless because it may obtain the NCIS audience, enhancing Limitless’ ratings. [2]