American Odyssey: The Pilot

American Odyssey debuted on Easter Sunday in the 10 o’clock slot on NBC.  TV By the Numbers reported that it received a 1.2 rating and a 4 share with 5.4 million total viewers in 18-49.  It beat Battle Creek on CBS in 18-49 ratings and share, but lost in total viewership.  Battle Creek received a .7 rating and 2 share, but had 5.6 million total viewers. A.D.: The Bible Continues was the lead in which brought in 9.5 million total viewers, so there was a significant drop-off between the two programs, but I attribute that to the biblical nature of A.D. on Easter Sunday.

The first episode has received mixed reviews so far, with slightly more positive feedback than negative.  American Odyssey has a 55% on Rotten Tomatoes and a 59% on Metacritic– not overwhelmingly good, but not terrible for the first episode of a television series.  Critics are saying that there are too many storylines going on that are too contrived.  Another critique of the show is that there are a few lapses in logic and coincidences that held advance the storyline. Positive reviews of the show have complimented the complex storyline calling it clever and fresh.  It is difficult to make a conspiracy story with a unique story that also sticks as close as it can to reality, and it seems to me that American Odyssey is accomplishing that pretty successfully.


 

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Secrets and Lies – Week 7

March 29 saw Secrets and Lies match its lowest rating of the season with a 1.3 in the key 18-49 demographic. On social media the show has a stable following. The verified Facebook page boasts more than 185,000 likes while the verified Twitter account has a greater than 14,000 followers. The show has a consistent presence on both major social media outlets posting content at least once a day. This results in audience engagement. Over the last week, more than 5,000 tweets contained the show’s name. Additionally, Melissa Gilbert, who stars in the show leverages audience engagement by tweeting about Secrets and Lies from her own personal account.

Additionally, the show will take a two-week hiatus from new episodes and show re-runs on April 5 and April 12.

Allegiance Week Three

“Allegiance” Hangs On

The outlook of the third episode of NBC’s “Allegiance” is not as dismal as the second week, but things are still not looking good for the series.  Last Thursday, February 19, the show brought in a .9 rating/3 share and 3.38 million total viewers, up slightly from .7 rating in 18-49.  The episode was filmed in Philadelphia and the plot line was based around the Masonic Temple.  NBC Thursday night as a whole continues to struggle to succeed with it’s new programming, it came in behind ABC, CBS, and Fox with a 1.1 rating /3 share for adults 18-49.  “Allegiance” came in third in its time-slot behind “How to Get Away with Murder” and “Elementary”.  “How to Get Away With Murder” won the 10 o’clock hour by a larger margin– it brought in a 2.8 rating/ 9 share and 8.84 million total viewers for adults 18-49.  Its lead-in “The Blacklist” matched last weeks ratings of the lowest of the season and is not bringing in the amount of viewers that as they would like it to.

Maybe the reason for such unsuccessful ratings for “Allegiance” is the lack of star-power.  Writer-director George Nolfi is responsible for writing “The Adjustment Bureau” and “The Bourne Ultimatum” has a background in action/drama shows similar to “Allegiance”. The show’s biggest star is Hope Davis who made multiple appearances on the HBO show “The Newsroom” as well as the movie “A Special Relationship” where she played Hillary Clinton.  While she has a vast portfolio of past work, she doesn’t seem to have a strong following as she doesn’t even have a twitter account.  Her “Allegiance” husband Scott Cohen gathered his following as Max Medina on “Gilmore Girls” and starred in the USA show “Necessary Roughness”.  He has just under six thousand twitter followers. NBC placed a series order for “Allegiance” in early May during upfront season along with the two other terrorism-dramas “State of Affairs” and “Odyssey”.  Perhaps they missed the mark on the topic that their viewers wanted to watch as they planned their midseason lineup.

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