Second Chance Post #4

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Second Chance continues to be a disappointment this week for FOX television. The show pulled in a 0.5 rating in the demo and had a total viewership of 2.15 million. It slipped one percentage point again this week, down 0.1 from last week and also lost about 0.1 million viewers.

Back in October, FOX cut its episode order down to 11 episodes, showing little faith in the show. This has continued with minimal promotion and the lack of a pronounced social media presence for the program.

Robert Kazinsky, the show’s lead, hasn’t even mentioned the show via his Twitter page since January 21st; nearly a month. He’s been actively promoting other bigger projects he’s working on instead.¬†Dilshad Vadsaria, another cast member on the show, has been much more active. She constantly retweets the official show account and actively promotes it. She has around 30,000 followers which is certainly a wider potential reach than the Second Chance official Twitter account which has only a meager 3,898.