Deception #6

It’s no secret that the stars of the new crime drama are not A-list celebrities. That is not to say that they are not the best actors for the roles. Sometimes, a fresh face can bring an unbiased and surprising love for a new show.

The @DeceptionABC Twitter account is following only 10 people–the producers, the stars, and the ABC network Twitter account. Interestingly enough, the two stars of the show, Jack Cutmore-Scott and Ilfenesh Hadera are the only accounts followed that are not verified. Justin Chon, a writer, actor, producer, and internet celebrity, is verified and he is not even the lead of the show.

The producers and writers are expected to have a professional and respected social media presence, even if many of them have not tweeted since 2017. The two stars of the show, Cutmore-Scott and Hadera should make more of an effort to interact with potential audiences and promote the upcoming series themselves.

Being a TV actor comes with being personable, especially with fans. Hopefully once the show begins next Sunday, the fans will tweet at them and encourage the actors to connect with them.

Second Chance Post #4

Screen Shot 2016-02-16 at 9.22.11 PM

Second Chance continues to be a disappointment this week for FOX television. The show pulled in a 0.5 rating in the demo and had a total viewership of 2.15 million. It slipped one percentage point again this week, down 0.1 from last week and also lost about 0.1 million viewers.

Back in October, FOX cut its episode order down to 11 episodes, showing little faith in the show. This has continued with minimal promotion and the lack of a pronounced social media presence for the program.

Robert Kazinsky, the show’s lead, hasn’t even mentioned the show via his Twitter page since January 21st; nearly a month. He’s been actively promoting other bigger projects he’s working on instead. Dilshad Vadsaria, another cast member on the show, has been much more active. She constantly retweets the official show account and actively promotes it. She has around 30,000 followers which is certainly a wider potential reach than the Second Chance official Twitter account which has only a meager 3,898.