The Catch Post #10

Variety.com posted an article on March 30th that describes the current state for ABC Network. It mentioned the new Entertainment President Channing Dungey and how she has come at a time when ABC is declining in the ranks as the lowest major four networks. This season, Shondaland shows have decreased tremendously: Grey’s Anatomy 4%, Scandal 13%, and How to Get Away With Murder 22%. The Catch debuted at 1.2 and a 1.0 and 5.1 million viewers for episode two. Dungey developed all of these shows expect Grey’s so all eyes are on how she plans to raise the ratings network wide. With the mid season slump, it will be hard to rebuild the network.

 

The Catch Post #5

ABC has made a very big step in history. According to Variety, ABC has replaced Paul Lee for Channing Dungey as Chief of Programming. The decision was made by Ben Sherwood who is the president of Disney-ABC Television Group. Dungey is the first African-American to be president of entertainment at one of the larger U.S. broadcast networks. The changeover was due to speculation that Lee clashed with Sherwood. Lee before ABC, Lee had a successful run at ABC Family (now Freeform) where he helped launch shows such as Kyle XY and Pretty Little Liars.

The goal for the replacement is to help the ABC freshman shows reach the potential of the brand. Yes, ABC has been successful with its “TGIT” lineup, Modern Family, and Shark Tank, its new shows have not been bringing in the views that the network is use to. Quantico has been the leading new show but it hasn’t been able to keep ABC from being fourth in 18-49 ranks and third in total viewers. The hope is with Dungey as the new head of programming, the shows of the spring will bring in the viewers. Sherwood would like attention to be paid to The Catch since its joining the “TGIT”. Their marketing strategy is to focus on the fact that the main character is the one doing the hunting hence the cat and mouse reference that has been promoted.

Minority Report- Post #6 Cut Backs

This week, Minority Report’s rating plateaued and remained at a .7/2. However, the number of viewers dropped from 2.3 million viewers to 2.05 million viewers. This drop in viewership is leading to cutbacks from Fox. This show will sadly most likely not make it to a second season.

Last week, Fox cut back from 13 episodes to 10 episodes. This did not cause too much stress because the 3 episodes that were cut were going to be aired after the fall hiatus. The 10th episode was always meant to be the big finale of the season and Fox will still air the last 10 episodes based on the original plan. Based on the fact that Fox already cut back on the last 3 episodes and no other media platform has picked up the show, Minority Report will most likely be canceled after the first season. The season finale might end up doubling as a series finale as well.

http://variety.com/2015/tv/news/minority-report-cancelled-10-episodes-fox-1201615074/

Minority Report- Post #5 Possibly Losing its Prime Time Spot?

“Minority Report” falls further and further in ratings every week. This week it fell .2 points again to a .7 rating with a total viewership of 2.3 million viewers. According to Variety, “Minority Report” might end up losing its prime time spot following “Gotham” if these ratings continue. According to Variety its opening night, which brought in 3.1 million total viewers and a rating of 1.1, “was the lowest average for any of the fall’s big Four premiers to date, and it has only gone downhill from there.”

The reviews have been tough on the show as well and USA Today in particular did not have very nice things to say about the show and the storyline. To quote USA Today, “A procedural that tries to use gimmicks to mask the emptiness of its characters and the transparency of its central mystery? Check.” Things are not looking good for “Minority Report” and I’m not sure if there will be much more a season to review.

http://variety.com/2015/tv/news/ratings-minority-report-falls-blindspot-strong-1201611332/

http://www.usatoday.com/story/life/tv/columnist/2015/09/20/review-foxs-minority-report-half-baked-sequel-spielberg-film/32546315/

World’s Funniest Fails Weeks 3/4

Back again! World’s Funniest Fails continues to keep its ahead above water in the death slot, on Fridays @ 8pm. For a show that should have been off the air a while ago World’s Funniest Fails is making quite the statement as of late. Since February 13th, the total viewers have gone up every single week with the most recent viewing coming in at just under 3 million total. While the ratings have now been stuck at .8 for the last four weeks the show is definitely making progress. Fox has officially ordered EIGHT, yes you heard that right, eight! new episodes. From Variety, “WORLD’S FUNNIEST FAILS ranks No. 1 in its time period among Men 18-34 (tie), Teens (tie) and No. 2 among Adults 18-34 (tie) and has improved upon FOX’s prior season average in the time period with entertainment programming in Adults 18-49 (+38%), Adults 18-34 (+60%), Teens (+50%) and Total Viewers (+45%).” Killing it! Hopefully Terry Crews and Co. can keep their momentum going through March into April and May. Stay tuned ! And don’t forget to check the show out, Fridays @ 8pm on FOX !