by Jessica Mendelson

HISTORY

Founded in 2004 Disney/ABC Television Group is a large division of The Walt Disney Company that is in charge of, “global entertainment and news television properties, owned television stations group and a radio business [1].” The Group is currently run by Disney Media Networks President Anne Sweeney [3] but by the end of this year she will be succeeded by Ben Sherwood [6].

FINANCIALS

The Group is a division of the much larger Walt Disney Company, which is a publicly traded New York Stock Exchange Company labeled as DIS. Their market cap, how much the company is worth, is $156.87 billion. Their most current stock price is $92.51. They pay annual dividends, and at the end of their fiscal year on September 27, 2014 their net income was $7.5 billion. The companies Media Networks (which Disney/ABC TV Group falls under) consist of 45% of their revenue. The Network’s 4th quarter net income increased 5% to 5.2 billion, after a $10 million loss in cable and a $5 million gain in broadcast. [27] [28]

THE BUSINESS

The Group is divided into 6 different businesses that run ABC and Disney Television, production and distribution, and radio development. These include: ABC Entertainment Group (which is a joint business of ABC Entertainment and ABC Studios), ABC Family, ABC News, ABC Owned Television Stations Group, Disney/ABC Television Group Digital Media, and Disney/ABC Domestic Television [7].

The biggest part of the Group’s fall primetime season is 6 new shows created by the ABC Entertainment Group. The shows are; “Forever,” “How to Get Away with Murder,” “‘black-ish,” “Cristela,” “Manhattan Love Story,” and “Selfie.” In the past this division has produced shows such as: “Grey’s Anatomy,” “Modern Family,” “Scandal, and “Dancing with the Stars [4].”

FALL SEASON

In the Nielsen November Sweeps period ABC had the most impressive numbers across the board for non-sports programming for adults 18-49. ABC’s press release on November 25, 2014 [5] showed that ABC beat out CBS by 31%, NBC by 31% and Fox by 61% in terms of overall viewers.

• Up 1% in Viewership (Adults 18-49) from last November – which is equal to 100,000 more sets of eyeballs.
• Number one for 4 of 7 nights in any week in November – this also includes the top spot for every Thursday thanks to their 8:00-10:00 lineup.
• Highest Rated TV Series – out of the Top 15 series for the sweeps ABC boasts 6 of them. They also have the two top dramas which are tied for number 1, “Scandal” and “How to Get Away With Murder.”
• ABC is number one in 10pm hour for second year – this year (2014) and last year (2013), for Monday-Friday, ABC is top for this hour, which is an important lead-in to local news at affiliate stations. [5]

SHOW BREAKDOWN

Successes

1. How to Get Away with Murder

From executive producer Shonda Rhimes this drama follows law Professor Annalise Keating (Viola Davis) as she involves herself with four of her students [10].

• Latest Thursday rating was 3.1 and viewers were 9.82 million in adults 18-49 [18].
• Part of the, “Shondaland” Thursday lineup in the 1 hour 10:00pm spot [19].
• In ratings and total viewers the show was up 7% in it’s last week [20].
• The show is currently on a holiday break until 1/29/15 [10].

Thursday has been a HUGE night for ABC this fall. “Grey’s Anatomy” is 8-9, “Scandal” is 9-10 and then the newcomer “HTGAWM” follows that at 10. Each show shares executive producer Shonda Rhimes. For all of November sweeps ABC won Thursday Nights for the 4 consecutive weeks of the period.

2. Forever

Dr. Henry Morgan (Ioan Gruffud) is the top medical examiner in NYC, the secret behind his success? He examines the dead to try to find an answer to his own immortality [11].

• 1.0 rating in adults 18-49 which is up from the previous weeks 0.9 [21].
• Tuesday 10:00 1-hour time slot.

3. ‘black-ish

In this comedy Andre ‘Dre’ Johnson (Anthony Anderson) wonders if his quintessential life in the suburbs with his wife, daughter and son have, “brought too much assimilation for [his] black family [12].”

• 2.6 rating and 7.82 million viewers in adults 18-49 [22].
• Wednesday 9:30 half-hour time slot.

“‘black-ish” has an excellent lead in with “Modern Family” being in the half-hour slot before it. “Modern Family” has around 10 million viewers, so that’s helping boost numbers for “‘black-ish.”

4. Cristela

Cristela (Cristela Alonzo) is in her sixth and final year of law school but her traditional Mexican-American family is having trouble understanding her pursuit of this career. Cristela tries to balance old traditions with the modern world that she is working and living in [13].

• 1.0 rating and 5.19 million viewers in adults 18-49 [23].
• Fridays at 8:30, half-hour time slot.

The full season has been ordered for the show, meaning 9 new episodes are on its way for the freshman comedy [24].

 

 

Flops

1. Selfie

Eliza Dooley (Karen Gillan) has tons of social media ‘friends’ but seems to be missing some actual friends. She asks the help of a marketing guru played by John Cho in order to ‘rebrand’ herself to make real-life connections [15].

• The show order was for 13 shows, but it was canceled after 6 airings [9].
• It’s been rumored by the shows executive producer, Emily Kapnek, that the entire series, including the 7 un-aired shows, will be released on Hulu [8].
• Its last rating was 1.5, 4.7 million viewers in adults 18-49 [9].

2. Manhattan Love Story

This comedy exposes the differences in thought between men and women as they begin dating. This leads to opposing thoughts, and differing actions between new couple Dana (Analeigh Tipton) and Peter (Jake McDorman) [14].

• After 4 episodes aired the show was pulled [16].
• Premiered with a 1.3, 4.3 million viewers in adults 18-49

“Selfie” and “Love Story” were back-to-back half hour-comedies that filled up the 9:00 hour on Tuesdays. It was a tough lead-in for ABC’s drama “Forever” at 10:00 [17]. However, “Forever” hung-on for a full season where as the comedies got the axe.

WHAT’S UP NEXT?

ABC has 3 new dramas, “American Crime,” “Marvel’s Agent Carter,” “Secrets and Lies,” and a comedy, “Galavant,” slated to premiere in early 2015. There’s also the drama “The Whispers” and the comedy “Fresh Off the Boat” which have yet to be slated [2].

Under the ABC Owned Station Groups, Disney/ABC is launching a new syndicated talk show with host Tyra Banks. The title as of now is, “The F-A-B,” which stands for Fun and Beautiful. It will include a panel of lifestyle gurus who will answer questions and talk to celebrities about what’s going on in social media, food, fashion and more [25].

ABC and producer Mark Gordon are writing a comedy with, and starring Iliza Schlesinger, called “Forever 31.” The hope is to make Schlesinger the top female in primetime comedy. The show depicts the struggles of her and her friends trying to become adults and the comedic trials of their everyday lives [26].

Sources

[1] Disney/ABC Television Group Homepage, disneyabctv.com, RT: 11/25/14

[2] ABC Unveils 2014-15 Primetime Lineup, 5/12/14, abcmedianet.com, RT: 11/25/14

[3] Disney/ABC Television Group Executives, disneyabctv.com, RT: 11/25/14

[4] Disney/ABC Entertainment Group Overview, disneyabctv.com, RT: 11/25/14

[5] ABC November 2014 Sweeps Press Release, 11/25/14, abcmedianet.com, RT: 11/29/14

[6] Ben Sherwood to Succeed Anne Sweeney, 3/24/14, abcmedianet.com, RT: 11/29/14

[7] The Walt Disney Company Media Networks, thewaltdisneycompany.com, RT: 11/29/14

[8] ‘Selfie’ Unaired ABC Episodes Head to Hulu, 11/24/14, Variety, RT: 11/29/14

[9] ABC Cancels ‘Selfie’, 11/7/14, Variety, RT: 11/29/14

[10] How to Get Away with Murder, abc.go.com, RT: 11/29/14

[11] Forever, abc.go.com, RT: 11/29/14

[12] black-ish, abc.go.com, RT: 11/29/14

[13] Cristela, abc.go.com, RT: 11/29/14

[14] Manhattan Love Story, abc.go.com, RT: 11/29/14

[15] Selfie, abc.go.com, RT: 11/29/14

[16] ABC Cancels ‘Manhattan Love Story,’ 10/24/14, Variety, RT: 11/29/14

[17] ABC Tuesday Comedies Premiere Low, 10/1/14, Variety, RT: 11/29/14

[18] ‘How to Get Away With Murder’ Goes Out On a High as ABC Dominates Thursday, 11/21/14, Variety, RT: 11/29/14

[19] ABC Wins Third Straight Thursday as ‘Scandal’ Hits A 6-Week High & ‘How To Get Away With Murder’ a Three-Week High, 11/14/14, tvbythenumbers.com, RT: 11/29/14

[20] ABC Hits a Season High in Adults 18-49 and Claims 7 of the Top 20 TV Shows the Week of November 17, 2014, 11/25/14, tvbythenumbers.com, RT: 11/29/14

[21] TV Ratings Tuesday, 11/19/14, tvbythenumbers.com, RT: 11/29/14

[22] Wednesday Final Ratings, 11/20/14, tvbythenumbers.com, RT: 11/29/14

[23] Friday Final Ratings, 11/24/14, tvbythenumbers.com, RT: 11/29/14

[24] ABC Gives ‘Cristela’ Full-Season Pickup, 11/24/14, Variety, RT: 11/29/14

[25] Syndicated Daytime Talker, ‘The F-A-B,’ 10/20/14, thefutoncritic.com, RT: 11/25/14

[26] Iliza Shlesinger To Topline ABC Comedy, 11/20/14, Deadline, RT: 11/25/14

[27] The Walt Disney Company Quarter Four and Fiscal Year 2014 Reports, 11/6/14, thewaltdisneycompany.com, RT: 11/29/14

[28] Disney Stock Information, thewaltdisneycompany.com, RT: 11/29/14