Lionsgate Entertainment

Lionsgate Entertainment 

2700 Colorado Avenue, Suite 5000
Santa Monica, California 90404

http://www.lionsgate.com/

Key Executives 

Jon Feltheimer, Chief Executive Officer | Source: Lionsgate.com

Jon Feltheimer, Chief Executive Officer | Source: Lionsgate

Michael Burns, Vice Chairman

Michael Burns, Vice Chairman | Source: Lionsgate

Brian Goldsmith, Co-Chief Operating Officer | Source: Lionsgate.com

Brian Goldsmith, Co-Chief Operating Officer | Source: Lionsgate.com

Steve Beeks, Co-Chief Operating Officer and Co-President, Motion Picture Group | Source: Lionsgate.com

Steve Beeks, Co-Chief Operating Officer and Co-President, Motion Picture Group | Source: Lionsgate.com

Wayne Levin, General Council and Chief Strategic Officer | Source: Lionsgate.com

Wayne Levin, General Council and Chief Strategic Officer | Source: Lionsgate

James W. Barge, Chief Financial Officer | Source: Lionsgate.com

James W. Barge, Chief Financial Officer | Source: Lionsgate

History

Lionsgate Entertainment has taken the entertainment world by storm by becoming the first major new Hollywood studio in 50 years. The Canadian-American company was founded in Vancouver, British Columbia, on July 3, 1997,  and is now headquartered in Santa Monica, California. The brainchild of Frank Giustra and Avi Federgreen, Lionsgate began its rise to the top by producing independent films like “American Psycho” and “Juno” that received critical recognition. [1]

Academy Award Winner Jennifer Lawrence as Katniss Everdeen in "The Hunger Games"

Academy Award Winner Jennifer Lawrence  in “The Hunger Games” | Source: imdb

After the company’s acquisition of Summit Entertainment, Lionsgate took off as a leading producer of blockbuster films such as “The Hunger Games” series and the “Divergent” series. Lionsgate’s motion picture business has grossed an average of $2 billion at the worldwide box office for the past three years, joining the “Big 6” film companies at the top of the market. [2]

 In addition to becoming one of Hollywood’s top film studios, Lionsgate also possesses its own successful television group. Lionsgate’s television business has become a leading supplier of premium scripted content to broadcast, cable and digital networks. [2]

Source: amc.com

Source: amc.com

Lionsgate takes credit for some of television’s highest rated and most iconic series, including “Orange is the New Black”, “Mad Men”and “Weeds”Their television portfolio is now home to 30 television series spanning across 20 different networks, with over 30 primetime Emmy nominations to cement the company’s presence as a leading player in the entertainment world. [3]

 Finances

Lionsgate is celebrating a successful year after having moved up a spot to be ranked sixth among all studios for the market share of the film industry. [4] While there has been a decrease in their stock price over the last three months, from $25.40 to $20.33, the company’s stock is rising again. Screen Shot 2016-04-25 at 8.23.37 PM

 The company has seen a lucrative year with their box office total gross coming to $195.9 billion dollars. This success is largely due in part to the high-grossing “Hunger Games” franchise which ended its blockbuster run this past fall. [5]

Source: IMDB.com

Source: EW.com

Their television business has also seen impressive growth, with its revenue increasing by 30% to $580 million . [6] The company anticipates further increase in their television revenue after shows such as “Orange is the New Black” and “Nashville” were picked up for new seasons.

Right Here, Right Now

While Lionsgate has experienced great success from its distribution of film franchises such as “The Hunger Games”, “The Twilight Series”and The “Divergent” Series, the company has noticed a change in the way these types of franchises are being received. Lionsgate was relying on the newest installment of The “Divergent” Series, “Allegiantto take the box office by storm. However, “Allegiant” grossed a mere $29 million dollars its opening weekend in the domestic box office, marking the lowest opening for the film franchise to date. [7]  To date, the film has made $64,403,316 at the domestic box office which compares to the over $130 million produced individually by the franchise’s first two films. 

This disappointing reception to “Allegiant” comes on the heels of another upsetting opening for the company. “Gods of Egypt”, starring Russell Crowe, has been deemed the “first big bomb” of 2016 after its February 26th release. [8] The movie only produced $30 million dollars at the domestic box office after a large marketing campaign within the United States. [9]

Source: Ew.com

Source: movieweb.com

The film struggled to gain viewership after it was accused of being culturally insensitive. “Gods of Egypt” was accused by audiences and critics of “whitewashing” after all the actors cast to portray Africans were white. The lack of diversity and representation in the film stirred controversy and protests which ultimately hurt its success at the box office.[10] However, Lionsgate took full responsibility for its mistake and issued a statement saying “We recognize that it is our responsibility to help ensure that casting decisions reflect the diversity and culture of the time periods portrayed. In this instance we failed to live up to our own standards of sensitivity and diversity, for which we sincerely apologize. Lionsgate is deeply committed to making films that reflect the diversity of our audiences. We have, can and will continue to do better.” [11] While Lionsgate received backlash for their casting mishap, they have received praise after moving the shooting of their Hulu series “Crushed” from North Carolina to Canada after the state’s controversial passing of a new anti-LGBT law.  [12]

The Future

After the failure of both “Gods of Egypt” and “Allegiant”, Lionsgate has been exploring new content to fill the void created by the end of “The Hunger Games”. For years, Lionsgate relied on the teen fantasy series to serve as their highest grossing films. However, the clear loss of enthusiasm for the “Divergent” series has made it evident to the company that it needs a new approach to making blockbuster films. Lionsgate’s current lineup for future movies includes projects such as a “Power Rangers” reboot, a retelling of “The Odyssey”, and film adaptations of the “Magic Treehouse” book series to restore its luster. [13] [14]

While Lionsgate has had its fair share of ups and downs this past year, they are more confident then ever that their brand will resurge with a newer and stronger vibrancy. The company is anticipating a strong opening on June 10, 2016 for their latest film, “Now You See Me 2“, a sequel to the highly successful “Now You See Me“. The film includes a cast of leads such as Woody Harrelson, Jesse Eisenberg, Lizzy Caplan, and Dave Franco, all of whom possess loyal fanbases. [15]

The film also features a highly anticipated cameo from “Harry Potter” actor Daniel Radcliffe which has kept message boards buzzing for the last few months. Lionsgate is not only confident that the film will have a positive reception, but the company is also dipping into the mobile gaming world by creating a “Now You See Me 2” game. [16]

 Lionsgate also has plans to launch Comic-Con HQ, a video-on-demand platform, on May 7, 2016. Comic-Con HQ will consist of scripted and unscripted series, film and TV genre titles, and behind the scene access and special features for their content. The network will focus on drawing in video game and comic book lovers by tailoring the channel’s content to focus on all the elements of Comic Con that fans love. Lionsgate will be launching the channel with free beta access in May before officially launching with paid subscriptions in June of 2016. [17] 

Lionsgate has proven to the entertainment world that they are a force to be reckoned with. A true underdog story, Lionsgate has risen from small independent production company to a leader in the film and television industries. With innovative ideas and content pouring out of the company, 2016 is sure to be a monumental year for Lionsgate Entertainment.

Sources

[1] “LIONSGATE Key Lines of Business.” Corporate. Lionsgate, n.d. Web. 23 Apr. 2016. https://www.lionsgate.com/corporate/

[2] “Lionsgate Movies.” Movies. Lionsgate, n.d. Web. 23 Apr. 2016 https://www.lionsgate.com/movies/

[3]”Lionsgate Television.” Television. Lionsgate, n.d. Web. 23 Apr. 2016. https://www.lionsgate.com/tv/

[4] “2016 Market Share and Box Office Results by Movie Studio.” Box Office Mojo. Box Office Mojo, 1 Jan. 2016. Web. 23 Apr. 2016. http://www.boxofficemojo.com/studio/

[5] France, Lisa Respers. “How ‘Hunger Games’ Changed Hollywood.” CNN. Cable News Network, 19 Nov. 2015. Web. 23 Apr. 2016. http://www.cnn.com/2015/11/19/entertainment/hunger-games-mockingjay-part-2-hollywood-feat/

[6] Fiscal Year 2015 Financial Report. Retrieved November 29, 2015.://www.lionsgate.com/uploads/assets/2015%20Annual%20Report.pdf

[7] “The Divergent Series: Allegiant (2016) – Box Office Mojo.” Box Office Mojo. Box Office Mojo, 22 Apr. 2016. Web. 23 Apr. 2016 http://www.boxofficemojo.com/movies/?id=allegiant.htm

[8] Orange, Alan. “Gods of Egypt Is First Big Bomb of 2016.” MovieWeb. N.p., 27 Feb. 2016. Web. 23 Apr. 2016. http://movieweb.com/gods-of-egypt-box-office-bomb-2016/://movieweb.com/gods-of-egypt-box-office-bomb-2016/

[9] “Gods of Egypt (2016) – Box Office Mojo.” Box Office Mojo. Box Office Mojo, 22 Apr. 2016. Web. 23 Apr. 2016. http://www.boxofficemojo.com/movies/?id=godsofegypt.htm

[10] Lee, Benjamin. “Gods of Egypt Posters Spark Anger with ‘whitewashed’ Cast.” The Guardian. Guardian News and Media, 13 Nov. 2015. Web. 23 Apr. 2016. http://www.theguardian.com/film/2015/nov/13/gods-of-egypt-posters-anger-whitewashed-cast-twitter-exodus

[11] Mendelson, Scott. “Lionsgate Responds To ‘Gods Of Egypt’ Whitewashing Controversy.” Forbes. Forbes Magazine, 27 Nov. 2015. Web. 23 Apr. 2016. http://www.forbes.com/sites/scottmendelson/2015/11/27/exclusive-lionsgate-responds-to-gods-of-egypt-whitewashing-controversy/#6892d8b31f4e

[12] Vlessing, Etan, and Gregg Kilday. “Lionsgate Pulls Hulu Pilot ‘Crushed’ From North Carolina After Anti-Gay Bill.” The Hollywood Reporter. The Hollywood Reporter, 6 Apr. 2016. Web. 23 Apr. 2016. http://www.hollywoodreporter.com/news/lionsgate-pulls-hulu-pilot-crushed-881405

[13] Lang, Brent. “Box Office: ‘Allegiant’ Opening Falling Short of Other ‘Divergent’ Films.” Variety. Variety Entertainment, 15 Mar. 2016. Web. 23 Apr. 2016. http://variety.com/2016/film/box-office/box-office-allegiant-divergent-1201730485/

[14] “Lionsgate Acquires Rights to Globally-Renowned Magic Tree House Book Series.” Childrens Book Council. Childrens Book Council, 21 Apr. 2016. Web. 23 Apr. 2016. http://www.cbcbooks.org/lionsgate-acquires-rights-to-globally-renowned-magic-tree-house-book-series/#.Vxu8yZMrJo5

[15] “‘Now You See Me 2’ Trailer: The Four Horsemen Return With Their Magical Escapades.” The Hollywood Reporter. The Hollywood Reporter, 16 Mar. 2016. Web. 23 Apr. 2016. http://www.hollywoodreporter.com/news/now-you-see-me-2-trailer-daniel-radcliffe-876192

[16] Vlessing, Etan. “Lionsgate Plans ‘Now You See Me’ Mobile Games.” The Hollywood Reporter. The Hollywood Reporter, 7 Mar. 2016. Web. 23 Apr. 2016. http://www.hollywoodreporter.com/news/lionsgate-plans-you-see-me-873278

[17] McNary, Dave. “Lionsgate to Launch Comic-Con Channel in May.” Variety. Variety Entertainment, 14 Mar. 2016. Web. 23 Apr. 2016.  http://variety.com/2016/film/news/lionsgate-comic-con-channel-1201728963/

[18] “The Hunger Games.” IMDB.com. IMDB, n.d. Web. 25 Apr. 2016. http://www.the-numbers.com/market/distributor/Lionsgate

[19] Gallagher, Brian. “5 Gods of Egypt Character Posters Introduce the Cast.”MovieWeb. N.p., 12 Nov. 2015. Web. 25 Apr. 2016. http://movieweb.com/gods-egypt-movie-posters-characters-gerard-butler/

[20] “LIONSGATE Governance.” Corporate. Lionsgate Entertainment, n.d. Web. 25 Apr. 2016. https://www.lionsgate.com/corporate/governance/management/james-w-barge/

[21] Shaw, Ashley. “Get an Inside Look at Mad Men’s Final Season Poster Designed by Milton Glaser.” AMC. AMC, 15 Mar. 2014. Web. 25 Apr. 2016. http://www.amc.com/shows/mad-men/talk/2014/03/amc-reveals-mad-mens-final-season-poster-designed-by-60s-icon-milton-glaser 

[22] Rice, Lynette. “‘Nashville’ Fall Poster Released.” Entertainment Weekly’s EW.com. Entertainment Weekly, 5 Sept. 2013. Web. 25 Apr. 2016. http://www.ew.com/article/2013/09/05/nashville-fall-poster-released

[23] “Lions Gate Entertainment Corp.” Yahoo! Finance. Yahoo!, n.d. Web. 25 Apr. 2016. http://finance.yahoo.com/q?s=LGF

[24] “About the Series.” Magic Tree House. Random House, n.d. Web. 25 Apr. 2016. http://www.magictreehouse.com/

[25] “Power Rangers: Official Website | Videos, Games & Toys | Saban.” Power Rangers The Official Power Rangers Website. Saban Brands, n.d. Web. 25 Apr. 2016. http://www.powerrangers.com/

Lionsgate Entertainment #1

Lilly Stuecklen

 

Lions Gate Entertainment

2700 Colorado Ave Ste 200

Santa Monica, CA 90404

http://www.lionsgate.com/

 

Corporate Management

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John Feltheimer, Chief Executive Officer | Source: Lionsgate

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Michael Burns, Vice Chairman | Source: Lionsgate

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Steve Beeks, Co-Chief Operating Officer and Co-President, Motion Picture Group | Source: Lionsgate

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Brian Goldsmith, Co-Chief Operating Officer | Source: Lionsgate

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Wayne Levin, General Counsel and Chief Strategic Officer | Source: Lionsgate

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James W. Barge, Chief Financial Officer  | Source: Lionsgate

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Company Overview

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The Hunger Games | Source: IMDb

While the “Big 6” film studios have reigned for decades at the top of the box office, one “mini major” is quickly working its way into their usual territory, Lionsgate Films.  Formed in 1997, Lionsgate stayed mostly under the radar as a producer of independent and niche films such as “American Psycho” and Tyler Perry’s “Madea” films until 2012. This was the year of Lionsgate, where it released “The Hunger Games” and acquired Summit Entertainment, the studio behind the “Twilight” franchise.  Since 2012, Lionsgate has mingled at the top of the studio market share with the Big 6, being the youngest and smallest studio (550 employees vs. Warner’s 10,000), to gross over $1 billion in a year. [1]

orange-is-the-new-black

Orange is the New Black | Source: IMDb

 

In addition to being Hollywood’s youngest film powerhouse, Lionsgate also operates its own television group. Its shows, such as “Orange is the New Black”, “The Royals”, and “Nashville”, currently dominate the digital, cable, and broadcast platforms. Their television library now contains 30 shows spanning 20 different networks that have brought in nearly 30 Primetime Emmy wins for this on-the-rise company. [5]

 

RIGHT HERE, RIGHT NOW

Financially, Lionsgate’s television and film units continue to grow exponentially.  Their production revenue from TV increased to $580 million, up 30% from 2014.  Television revenue is only expected to increase as all current shows in production have already been renewed for new seasons, and one, “Nashville”, has just been sold into syndication whilst still in production. [7]

twilight-divergent-hunger-games

Lionsgate owns the rights to these lucrative book-to-screen franchises. From left to right: Twilight, Divergent, The Hunger Games | Source: hypable

So far in 2015, Lionsgate ranks 7th among all studios for the market share of the film industry, and has stayed within the top seven for the past 3 years [3].  This steady success comes mainly thanks to their film franchises, which include the “Hunger Games”, “Twilight”, and “Divergent” series.  Together they’ve raked in over $10 billion at the global box office, and this number continues to rise as the final “Hunger Games” installment turns into its third week in theatres. [7]

While still a blockbuster, the final installment of the series “Hunger Games: Mockingjay – Part 2” performed under expectations for its opening weekend.  The $101 million opening fell roughly $19 million short of expectations, and is the lowest of the four-film series [8].  In response to this, shares have dropped from a three-month high of $42.50 to $34.25 [6].   Despite the slight under-performance, “Mockingjay – Part 2” still held on to first-place for a second week through the Thanksgiving weekend, beating out “The Good Dinosaur” and “Creed” on their opening weekends. [9]

File photo of Liberty Media chairman John Malone talking to reporters as he arrives at the Sun Valley Inn

John Malone has taken significant interest in Lionsgate lately | Source: The New York Post

Lionsgate, however, is confident that a slight dip in shares will not affect them in the long term. Media mogul and billionaire John Malone recently upped his ante in the studio, becoming its second largest shareholder.  With this purchase comes the buzz that Malone’s company, Liberty Media (in charge of the Starz channel), may potentially attempt a merger with Lionsgate down the line.  As the end of the breadwinning The Hunger Games film series draws near, the studio has been putting more eggs in the television basket than the film one, and Malone wants to capitalize on this.  At the beginning of November, Lionsgate dropped $200 million for a controlling stake in Pilgrim Studios, a producer of several successful reality TV shows including “Ghost Hunters“.  With this purchase and the potential to shift Lionsgate’s in-house produced shows to Starz, the likelihood that Malone is at Lionsgate to stay is high. [10]

02lionsgateJP-master675

Potential rendering of a Lionsgate/Hunger Games theme park | Source: New York Times

While the initial Hunger Games series may be coming to an end, Lionsgate is looking forward to an extremely long tail for the franchise.  Spin-offs films, a theatrical experience, and theme parks are all potential new ways to keep the world of Panem alive and churning out profit.  Following in the successful footsteps of Warner Bros., who licenses its characters to existing parks and developers instead of running their own (like Disney and Universal do), Lionsgate has plans for parks in Georgia and China.  Meanwhile, a Lionsgate-themed area is already under construction at Motiongate, a soon-to-open park in Dubai that also has the rights to DreamWorks and Sony titles.  In addition to utilizing the Hunger Games brand for “location-based entertainment”, “Step Up” dance shows and “Divergent” and “Now You See Me” attractions are in talks as well, all a part of the Lionsgate library. [11]

egypt-poster-1-11-13

Gerard Butler as an Egyptian God in “Gods of Egypt” | Source: IMDb

While the long tail of The Hunger Games will continue to profit Lionsgate for years to come, their primary income is in their theatrical film releases.  “Gods of Egypt“, planned for a February 26 release, is a fantasy epic concerning the lore of ancient Egypt.  Recently though, the film has gotten a backlash of negative press due to a predominantly white casting.  Posters released this month featuring lead actors such as Gerard Butler and Geoffrey Rush drew anger from celebrities and consumers alike, claiming it was both wrong and in bad taste, especially among all the recent racial unrest, to cast a film taking place in Egypt with mostly Caucasian people.  Both Lionsgate and the director of the film, Alex Proyas, issued apologies immediately. [13]

Aside from the rough patch concerning “Gods of Egypt”, Lionsgate is as optimistic as ever in their endeavors.  Approximately 12 films are slated for a 2016 release, including “The Divergent Series: Allegiant” and “Now You See Me 2[12].  The Divergent series, based on a series of dystopian young adult novels and also featuring a strong female lead similar to “The Hunger Games”, hasn’t been the monstrous success that its predecessor has (the second film had a $130.2 million domestic box office gross vs. the second Hunger Game’s $424.7 million).  Yet still, the series is Lionsgate’s lone remaining sure-fire breadwinner once “Mockingjay – Part 2” runs its course in theatres. [14]

In the case of “Now You See Me” in 2013, the original film had no built-in book audience to profit off of, and was a surprise hit for the studio, grossing $117 million domestically against a budget of $75 million.  A sequel was immediately greenlit and “Now You See Me 2” is due to be released next summer.  “Harry Potter” star Daniel Radcliffe has joined the cast, and his starpower combined with the returning Jesse Eisenberg, Dave Franco, and Woody Harrelson is expected to bring in promising receipts. [15]

Lionsgate is a true underdog.  Where much of its competition is celebrating centennials, Lionsgate isn’t even old enough to have a drink at the bar.  2015 was a monumental year as their television properties escalated and their signature Hunger Games series came to an end.  2016 is promising and the Lionsgate name is sure to grace the headlines several times in the coming year.

 

Sources

[1]

Hollywood Has A New Star Studio With A Different Approach to the Film Business. Retrieved November 29, 2015. http://www.businessinsider.com/lionsgate-fighting-the-system-2014-1

[2]

Company Website. Retrieved November 29, 2015.http://www.lionsgate.com/

[3]

Lionsgate Film’s Yearly Box Office Standing. Retrieved November 29, 2015. http://www.boxofficemojo.com/studio/?view=company&view2=yearly&yr=2015&p=.htm

[4]

Film’s Gross Ranking. Retrieved November 29, 2015. http://www.boxofficemojo.com/studio/chart/?view2=ytd&view=company&studio=lions_gate.htm

[5]

Lionsgate Television Website. Retrieved November 29, 2015.https://www.lionsgate.com/tv/

[6]

Company Financial Profile. Retrieved November 29, 2015.://www.marketwatch.com/investing/stock/lgf

[7]

Fiscal Year 2015 Financial Report. Retrieved November 29, 2015. ://www.lionsgate.com/uploads/assets/2015%20Annual%20Report.pdf

[8]

Lang, Brett. Hunger Games: Mockingjay – Part 2 Box Office Predictions Lowered. Retrieved November 29, 2015.://variety.com/2015/film/news/hunger-games-mockingjay-part-2-box-office-predictions-lowered-1201646692/

[9]

Bahr, Lindsey. Hunger Games Beats Good Dinosaur. Retrieved November 29, 2015.http://finance.yahoo.com/news/hunger-games-beats-good-dinosaur-174719447.html

[10]

Lang, Brett. As Hunger Games Ends, John Malone and Lionsgate Grow Closer. Retrieved November 29, 2015. http://variety.com/2015/film/news/hunger-games-lionsgate-john-malone-1201643503/

[11]

Barnes, Brooks. Lionsgate Seeks to Build on Its Library of Film Properties With Theme Parks. Retrieved November 30, 2015. http://www.nytimes.com/2015/11/02/business/media/lionsgate-seeks-to-build-on-its-library-of-film-properties-with-theme-parks.html?_r=0

[12]

 Lionsgate Upcoming Releases. Retrieved November 30, 2015. http://www.the-numbers.com/market/distributor/Lionsgate

[13]

Shea, Christopher. Gods of Egypt Casting. Retrieved November 30, 2015. http://artsbeat.blogs.nytimes.com/2015/11/30/gods-of-egypt-casting-prompts-apologies-from-director-and-lionsgate/?_r=0

[14]

Ryan, Patrick. Post-Hunger Hollywood. Retrieved November 30, 2015. http://www.usatoday.com/story/life/movies/2015/11/23/young-adult-film-franchises-hunger-games-divergent-maze-runner/75705482/

[15]

McMahon, Tim. Now You See Me 2 Trailer. Retrieved November 30, 2015. http://www.themovienetwork.com/article/1st-now-you-see-me-2-trailer-promises-more-mind-bending-magical-tricks

Lionsgate Entertainment

by Naomi Pinkus

lionsgatelogo

Lionsgate Company Logo [1]

Contact Information:

Address: 2700 Colorado Ave Ste 200
Santa Monica, CA, 90404 United States

Phone Number: (310) 449-9200

Website: http://www.lionsgate.com

About Lionsgate:

Lionsgate Entertainment was founded in 1997 by financier Frank Giestra. In 2000 Giestra stepped down as CEO, and the current CEO, John Feltheimer, took charge along with the current Vice Chairman Michael Burns [2]. For a while, Lionsgate was seen as a small studio known for their Tyler Perry comedies and horror flicks such as Saw [3]. Then, in 2012, The Hunger Games came to theaters, and become one of the most successful film franchises in history. Since then, Lionsgate bought Summit Entertainment (Twilight series) and has been speeding up to the major film studios in record time [3]. This particular wiki will focus on Lionsgate’s motion picture production line of business, as it is also involved in television programming, home entertainment, distribution, and new channel platforms [2].

Key Executives:

Chief Executive Officer

John Feltheimer, Chief Executive Officer [4]

Vice Chairman

Michael Burns, Vice Chairman [5]

 

 

 

 

 

 

 

Since starting in 2000, Feltheimer and Burns have grown Lionsgate from an $80 million company to a nearly $4 billion one today. Lionsgate’s revenue has increased more than 15 times over [4].

Financials:

Lionsgate reported as of September 30th (when the quester ended) their revenue has increased by 11% to $552.9 million. They also had an adjusted EBITDA of $59.0 million. They also had an adjusted net income of $33.0 million or $0.24 adjusted basic net income per share. Additionally, they had a net income of $20.8 million or $0.15 basic net income per share, which is up from $0.00 basic net income per share last quarter [6].

Big Releases:

Hunger Games: Mockingjay Part 1:

In this portion of the story, Katniss is in District 13 as the face of the rebellion, while trying to save Peeta from the Capitol.

In this portion of the story, Katniss is in District 13 as the face of the rebellion, while trying to save Peeta from the Capitol [8].

The third movie in the Hunger Game’s franchise which made over $1.5 billion in the box office before this new release [7].  The Hunger Games is by far Lionsgate’s most well-known and lucrative project. This third film came out November 21st, and has spent its two weeks of release being number one in the box office [9]. With a budget of $125 million, it has already made $225 million in the domestic market and $480 in the international market [9]. This franchise is also responsible for the Jennifer Lawrence’s rise to one of the top A-List stars in Hollywood.

 

 

 

 

johnwick_poster

John Wick is the story of an ex-hitman who comes out of retirement to hunt the gangsters who took everything from him [10].

John Wick:

With the reintroduction of Keanu Reeves, John Wick did surprisingly well as number 2 in the box office opening weekend. With a budget of $20 billion, Lionsgate gained $42 million domestically and $17 million internationally [11].

 

 

 

 

 

 

 Smaller Film Releases:

addicted_poster

Addicted is a thriller that encompasses a story about a gallerist engaging in an affair, which jeopardizes her family and career [12].

ghosts_poster

Jessabelle is the story of a girl who returns to her hometown after a car crash, where she’s met with a dark spirit who won’t let her go [14].

Addicted came out on October 10, 2014 and made $17 million. It was in approximately 1,000 theaters for only about 7 weeks [13].

Jessabelle is a horror film that came out on November 7th, 2014. As of now, there is no information on the budget, earnings, or number of theaters of this film [15].

Dear White People is a story about four black people struggling with race at a university.

Dear White People is a story about four black people struggling with race at a university [16].

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The Homesman is the story of a man and  woman who must transport 3 insane women across the country [18].

Dear White People was released on October 17th and has made about $4 million domestically (it was not released in the international market) [17].

The Homesman came out on November 21st. The film had an estimated budget of $16 millions and has only made $200,000 in the box office thus far [19].

 

 

 

 

Upcoming Releases:

Mortdecai:

Starring Johnny Depp, Gwenyth Paltrow, Ewan McGregor, and Olivia Munn, Mortdecai is sure to be a success. It is set to be released on January 23rd. The story is an action-comedy who’s premise is an art dealer is given a job to hunt down an art thief and faces an adventure across the world [20]. CEO Feltheimer compares this film to The Pink Panther and considers Depp’s character very “franchisable” [21]. The movie’s release was moved from early February so as to reduce the competition: now it is pinned up against Jennifer Lopez’s thriller The Boy Next Door [22]. 

Insurgent:

Perhaps the biggest grossing project next to The Hunger Games is the Divergent franchise. Insurgent, the second film of the trilogy, sets to be released to theaters on March 20th [23]. Divergent, the first film, made about $288 million worldwide last spring [24]. This film is estimated to be even more successful because the lead, Shailene Woodley, has escalated in fame since Divergent’s release through the film Fault in Our Stars [25]. Also interesting is the fact that Lionsgate has released a trailer that is a dream of the lead Tris (Woodley)- which has been commented on by news outlets as a risky way to promote the film, especially since they leave out the romance element of the film [25]. Insurgent will also be released in 3D.

The Age of Adeline:

Starring Blake Lively, The Age of Adeline tells a story about a woman who cannot age. It is set to be released on April 24th [26]. This is the first big movie Lively will lead in, so it’s a potentially big opportunity to draw fans in [27].

Spare Parts:

Spare parts is the story of four under-privledged hispanic boys starting a robotics club. It is set to hit theaters on January 16th and is starring George Lopez and Jamie Lee Curtis [28]. This film was a move by Lionsgate to reach out to and widen their Hispanic market. The Hispanic market is the fastest growing demographic in America, comprising 19% of U.S. box office revenue while representing 17.5% of the population [29].

Current Business Ventures:

Lionsgate has been extremely busy in the last few months expanding their company. The way they are doing this is by partnering up with many major companies to add projects to their plate and widen their distribution for the films they already had.

On September 3rd, Lionsgate announced that joined with Entertainment One, they would be renewing their multi-year film agreement in Canada, Australia, and Spain. This renewal will continue to distribute their major movies across the world, giving their company more recognition and money [30].

The last few months have been heavily focused on advertising and marketing The Hunger Games. On October 8th, Lionsgate partnered with Doritos, Mazda, and Whole Food’s, all of which sponsored a new app called “Our Leader, the Mockingjay” [31]. On October 20th, Lionsgate sent out a press release with the partnership between them and Google, where they created a five episode YouTube series about characters in Panem (the setting of The Hunger Games) [32]Then on November 7th it was announced that Lionsgate would be partnering with Imagine Nations to produce The Hunger Games as a theater production in the UK [33].

As of November 13th, Lionsgate has partnered with CBS Films on up to 12 wide-release films. In this agreement CBS finds and produces the films while Lionsgate deals with distribution. This will allow each company to benefit from each other’s strengths [34].

There are many other examples of Lionsgate using any film success they’ve had to branch out into new media channels. It seems as though they are going to continue moving full speed ahead on their business ventures.

 Sources:

[1] Lionsgate Company LogoDeadline.com, RT 2/5/13

[2] Lionsgate Company Overviewlionsgate.com, RT 12/1/14

[3] Lionsgate Fighting the Systembusinessinsider.com, RT 1/24/14

[4] CEO Jon Feltheimer, Lionsgate.com, RT 8/17/13

[5] Vice Chairman Michael BurnsLionsgate.com, RT 8/17/13

[6] Financial Reportlionsgate.com, RT 11/30/14

[7] Google and Lionsgate Team Uplionsgate.com, RT 10/20/14

[8] Hunger Games: Mockingjay Part 1Imbd.com, RT 11/21/14

[9] Hunger Hames: Mockingjay Part 1boxofficemojo.com, RT 11/30/14

[10] John Wick, imbd.com, RT 11/30/14

[11] John Wickboxofficemojo.com, RT 11/30/14

[12] Addictedimbd.com, RT 11/30/14

[13] Addictedboxofficemojo.com, RT 11/30/14

[14] Jessabelle, imdb.com, RT 11/7/2014

[15] Jessabelle, boxofficemojo.com, RT 11/30/2014

[16] Dear White People, imdb.com, RT 11/30/14

[17] Dear White People, boxofficemojo.com, RT 11/30/14

[18] The Homesman, imdb.com, RT 11/30/14

[19] The Homesman, boxofficemojo.com, RT 11/30/14

[20] Mortdecailionsgate.com, RT 11/30/14

[21] Johnny Depp’s New Franchisethewrap.com, RT 11/30/14

[22] Mortdecai to Hit Theaters Earlyhollywoodreporter.com, RT 11/30/14

[23] Insurgentlionsgate.com, RT 11/30/14

[24] Divergent, boxofficemojo.com, RT 11/30/14

[25] Insurgent Trailerforbes.com, RT 11/30/14

[26] Age of Adelinelionsgate.com, RT 11/30/14

[27] Blake Livelyusatoday.com, RT 11/30/14

[28] Spare Partslionsgate.com, RT 11/30/14

[29] George Lopezvariety.com, RT 11/30/14

[30] Entertainment Onelionsgate.com, RT 9/3/14

[31] Our Leader, The Mockingjay, lionsgate.com, RT 10/8/14

[32] Googlelionsgate.com, RT 10/20/14

[33] Theater Productionlionsgate.com, RT 11/7/14

[34] CBS Filmslionsgate.com, RT 11/13/14

 

 

CBS Films

 by Rebecca Raichek

cbs_films_logo

11800 Wilshire Blvd, Los Angeles CA 90025

Company Overview

CBS Films is a film company that is owned by CBS Corporation and produces, distributes, and acquires feature films. Created in 2007, CBS Films is a small production company who release about four to six films every year that consist of various different genres [1]. CBS Films are always on the lookout for new quality films regardless of genre, and generally focus on the production of smaller films since they are more agile and adapt to the market place says Vice President of Communications Grey Munford [2]. CBS Films looks to make good movies that are able to find an audience. Showtime and CBS help with the financing of the films, and the showcasing and syndication as well. Because CBS is good at putting premium content out, CBS films are able to reach their intended audience. They gain viewers through less of a traditional promotional and advertising way, but are still equally as successful as the big studios [2].

Key Executives

Terry Press: President

088c954fea8df7183a5b2547b4883baf

Terry Press source: cbsfilms.com/about

  Reid Sullivan: Chief Financial Officer

Unknown

Reid Sullivan source: cbsfilms.com/about

Scott Shooman: Executive Vice President Acquisitions and Co-Productions

Unknown

Scott Shooman source: cbsfilms.com/about

Steven Friedlander: Executive Vice President Theatrical Distributions

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Steven Friedlander source: cbsfilms.com/about

Financials

Since CBS Films was established in 2007, they have released 17 movies that have earned a total gross income of $321,882,427 [3].  The top earning movie was Last Vegas with $63,914,167, followed by The Woman in Black with $54,333,290.  In the first quarter of 2014, the Entertainment sector of CBS Corporation which includes CBS Films earned $457 million which was a decrease for the first quarter in 2013 which was $480 million [4]. In the third quarter of 2014 which is the most recent, the Entertainment sector of CBS corporation earned $335 million which was a decrease from $431 million in 2013 [4].

Upcoming/Current Projects

Currently, CBS Films has one film in theaters and one that is coming out in February. In July 2014 CBS Films acquired the U.S rights to the British film Pride after it debuted at the Cannes film festival. Pride is a film about the true story of a gay and lesbian activist group in London supporting the national union of mineworkers strike. It stars Bill Nighy, Imelda Staunton, Dominic West, Paddy Considine, and is directed by Matthew Warchus. The film was distributed by Pathe and the acquisition deal was made by Scott Shooman who negotiated with Cameron McCracken and Pierre du Plessis [5]. Pride was a small film with a limited release of only 124 theaters in the U.S and has a total gross of $1,446,634 [6]. Critics gave the film great reviews and was given 94% rating on Rotten Tomatoes [7]. To advertise the film, CBS Films relied heavily on the use of social media and personal interactions through the audiences via Twitter. CBS Films retweeted audience reviews of Pride on their page instead of self-promoting the movie themselves. According to Vice President of Communications Grey Munford, “ the best thing you can do is retweet the good things other people are saying. People trust it more with reviews coming from other people.” He also stressed that “Pride was a social first movie- in the digital space social media is most important,” [2]. Pride will be available on Blue-Ray on December 23rd, 2014.

images

Promotional poster for Pride source: geekedoutnation.com

Another upcoming project for CBS Films is the release of The DUFF in February 2015. The trailer for The DUFF had it’s world release during the premiere of The Hunger Games as part of a strategy by CBS to target the demographic of Women Under 25 [2]. According to Munford, the trailer was strategically released during The Hunger Games because it was the single biggest movie released between November and February that would reach the target demographic [2].  The DUFF  is about a high school girl who finds out she is the
“DUFF” of her friend group- the designated ugly fat friend, and she desperately tries to change her image. This film has also used social media to advertise, and actors Bella Thorne and Robbie Amell have tweeted a link to the trailer encouraging their fans and followers to watch it and see the movie when it is released.

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Promotional poster for The DUFF source: collider.com

Starting in 2015, Lionsgate Entertainment will take over CBS Film’s distribution operations as a multiyear agreement. The deal also includes Lionsgate taking control over all international sales for CBS films. CBS will still produce and acquire their own films, but Lionsgate will have total control of distribution both in theaters and in home entertainment [8]. This deal comes after CBS Films has made a move to become a more significant studio in acquiring films, especially after they acquired Inside Llewyn Davis, Salmon Fishing in the Yemen, and most recently Pride [8].

Another upcoming project for CBS Films is the production of Scary Stories to Tell in the Dark which will be an adaptation of the books written by Alvin Schwartz. The films will be adapted by John August, and will be produced by Sean Daniel, Jason Brown, and Elizabeth Grave [9].

Unknown-8

source: deadline.com

CBS Films is also adapting the Broadway musical 13 to film which will be written by Bert V. Royal, and produced by Laurence Mark [10].

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Social Media

Because CBS Films is a smaller film company, they rely heavily on social media in order to advertise and promote their films. They have a Facebook account where they constantly post about their current and upcoming projects and provide behind the scenes pictures for the 5,700 people who like the page. Vice President of Communications for CBS Films Grey Munford, explained how social media has helped their films successfully compete with big budget movies at the box office. Their film The Woman In Black, starring Daniel Radcliffe, opened up within 2-3 million dollars of Fox’s big budget film Chronicle. [2]. The film used social media and built an online fan base to successfully advertise and also emphasized on the stardom of Daniel Radcliffe to persuade his current fans to see the movie.

images-2

source: gettypress.co.uk

CBS Films also used Radcliffe as an advertising tool to promote their Romantic- Comedy What If  which he starred in as well.  The film had a social media campaign through the new app We Heart It which is an image-sharing social network, and gained 22,000 followers [11].

Unknown-1

source: gophoto.us

References

[1]. About CBS Films, cbsfilms.com/about, RT 11/27/14

[2]. G.Munford, Personal Communication, October 29 2014.

[3]. CBS Films All Time Box Office Resultsboxofficemojo.com, RT 11/27/14

[4].CBS Corporation Investor Relations, investors.cbscorporation.com, RT 11/28/14

[5].“Pride Acquired by CBS Films”, variety.com, RT 11/27/14

[6].Pride (2014), boxofficemojo.com, RT 11/27/14

[7]  Rotten Tomatoes, rottentomatoes.com, RT 11/29/14

[8]. “Lionsgate Takes Over CBS Films’ Distribution & Global Sales, deadline.com, RT 11/28/14

[9].“John August To Pen ‘Scary Stories To Tell In The Dark’ For CBS Films, deadline.com, RT 11/28/14

[10].“CBS Films Bringing Musical ’13’ to Big Screen, hollywoodreporter.com, RT 11/28/14

[11].“Young-adult movie campaigns mine social media” usatoday.com, RT 11/28/14

Additional References

cbsfilms.com

imdb.com

youtube.com

weheartit.com

facebook.com

twitter.com

Lionsgate Entertainment

By Ali Koskoris

Lionsgate Entertainment

Photo Courtesy of destructoid.com[i]

Contact Information:[ii]

2700 Colorado Avenue, Suite 200, Santa Monica,CA 90404

1-310-449-9200

www.lionsgate.com

 

About Lionsgate Entertainment: 

Founded in 1997 in Canada [iii], Lionsgate Films is an independent international entertainment company and segment of the Lionsgate Entertainment Corporation.  It produces and distributes motion pictures, television programming and syndication, animation, and digital media. [iv]  In 2003 the company merged with Artisan Entertainment and in 2012 it purchased Summit Entertainment for approximately $413 million. [v]

Lionsgate has gained momentum by creating blockbuster film franchises based on books, including Twilight, The Hunger Games, and Divergent. [vi] With a focus on cost discipline, Lionsgate releases approximately fifteen feature films and six to eight specialty films a year through its sister company, Roadside Attractions. The company television section also has close to thirty television series distributed through multiple mediums, including Mad Men and Orange is the New Black, and holds contracts with Hulu, Netflix, and Amazon. [vii]

 

Key Executives:

Joe Feltheimer   Michael BurnsSteve BeeksBrian Goldsmith

Photos and info Courtesy of: http://www.lionsgate.com [viii]

 

Financials:
In 2013 Lionsgate Entertainment earned $2.7 billion dollars – a 70.58% growth from 2012- and had a gross income of $1.3 billion dollars- a 95.22% gross income increase from 2012. [ix]  Thus far in 2014 (through April 13), Lionsgate has grossed approximately $232 million domestically, led by recent release, Divergent and followed by The Hunger Games: Catching Fire, which is no longer in theatres. [x] The company stays small, with just 636 employees worldwide. [xi]

 

What’s Happening Now?
In 2014, Lionsgate Entertainment released eight films, and five are still in theatres.  Divergent, The Hunger Games: Catching Fire, and I, Frankenstein lead 2014 in gross so far respectively (with the latter two out of theatres). [xii]  

 

Divergent
The third of Lionsgate’s novel-to-film franchises, Divergent tells the story of a young woman who finds out she does not fit into the confined factions of her world and is “Divergent.” She must find out the truth about what it means to be Divergent when she uncovers a plot to destroy her faction. The film, directed by Neil Burger, is based on the Veronica Roth novel and features rising star Shailene Woodley[xiii]

Photo Courtesy of http://themoviemash.com/ [xvi]

Photo Courtesy of themoviemash.com [xiv]

In its opening weekend (21-23 March 2014), Divergent topped the box office charts, grossing approximately $54.6 million domestically to its $85 million budget. Currently in its fourth week in theatres, the film has grossed $178.4 million worldwide. [xv] Like Harry Potter and the Twilight Saga, Lionsgate announced on 15 April 2014 that Allegiant, the third and final book of the series, will be split into two films. Part one will be released on 18 March 2016 and Part 2 will be released on 24 March, 2017. [xvi]

 


                                                                                                                 

Draft Day
Draft Day tells the story of an NFL general manager who works to rebuild his team by trading for the number one pick. The film is directed by Ivan Reitman and it stars American sportscaster Chris Berman and actress Jennifer Garner. [xvii]

Photo Courtesy of IMDb

During its opening weekend (11-13 April 2014), the film ranked number four in domestic weekend gross, making about $9.7 million.  As of 18 April 2014, it has grossed $15.8 million domestically. [xviii]

Tyler Perry’s The Single Moms Club
Tyler Perry’s The Single Moms Club is about a group of five single moms who overcome problems through their support group. Written and directed by Tyler Perry, the film stars Nia Long and Wendi McLendon-Covey. [xix]

Photo Courtesy of IMDb

Photo Courtesy of IMDb

For its opening weekend, the film ranked number five in domestic gross with $8 million. In week five (as of 17 April 2014), the film has grossed $15.8 million domestically. [xx]

 

Photo Courtesy of IMDb

Photo Courtesy of IMDb [xxv]

Joe                                                                                              In addition to these three films, Lionsgate is boasting Joe, a film distributed by Roadside Attractions.  The film, starring Nicolas Cage and directed by David Gordon Green, tells the story of an ex-con who befriends a teenaged boy. [xxi]  The film is different from Lionsgate’s other recent films because it was released On Demand on the same day it was released in theatres (11 April 2014). [xxii] The film was released in just 48 theatres domestically and, as of 20 April 2014, has grossed about $330 thousand at the domestic box office. [xxiii]  The film has received positive reviews, with an 84% rating from Rotten Tomatoes and a 79% rating from audiences. [xxiv]

 

In Other News:
Photo Courtesy of rocketjump.com

Photo Courtesy of rocketjump.com [xxvii]

On 14 April 2014, Lionsgate announced that it has created a multi-year partnership with video creator RocketJump Studios, which gained fame through its web series Video Game High School. RocketJump has 6.8 million subscribers and shows its content through multiple platforms.  The partnership gives Lionsgate access to RocketJump’s digital content and gives RocketJump access to Lionsgate’s international marketing resources. [xxvi]

 

Photo Courtesy of Yahoo!

Photo Courtesy of Yahoo! [xxix]

On 20 March 2014 Lionsgate extended its contract with producer Grindstone Entertainment Group through a multi-year agreement. The team has been successful in the past with films like Empire State and Frozen Ground. Lionsgate Co-COO Steve Beeks said that Lionsgate is excited about the extension. [xxviii]

 
 
 

What’s to Come:
Lionsgate will release its newest film, The Quiet Ones, on 25 April 2014.  The film, based on a true story, directed by John Pogue, and starring Jared Harris and Sam Claflin, tells the story of a professor and a group of students who uncover terrible secrets when they experiment on a young girl.[xxx]
Photo Courtesy of IMDb

Photo Courtesy of IMDb [xxxi]

Reviews from critics on Rotten Tomatoes seem to be mixed, so it should be interesting to see how the film does in theatres. [xxxii]

 

 

 

Photo Courtesy of IMDb [xxxiv]

 

On 25 July 2014, Lionsgate will release Step Up: All In, the fifth installment of the Step Up series.  The film tells of a dancer and his dance crew who work to win an LA dance competition.  The film is directed by Trish Sie and stars Ryan Guzman and Briana Evigan. Multiple stars from the previous films are featured as well.  There are not yet any reviews for the film. [xxxiii]

 

 

 

 

 

Photo Courtesy of IMDb

Photo Courtesy of IMDb [xxxvi]

 
 

Lionsgate will also be releasing The Expendables 3 on 15 August 2014.  Directed by Patrick Hughes and starring Sylvester Stallone and Jason Statham, the third film in the series tells of the conflict between The Expendables and the founder’s new, younger group of Expendables.  The film also has not received any reviews. [xxxv] 
 
 
 
 
 

Photo Courtesy of itk.ua

Photo Courtesy of itk.ua [xxxix]

In addition to releasing three new films, Lionsgate will be recognized as the Company of Distinction for 2014 at the Banff World Media Festival (8-11 June 2014). [xxxvii] Lionsgate will be receiving this award because of its success, its diverse programming, and its “visionary approach to the global television business.” [xxxviii]

 
 
 
 
 

[i] Lionsgate Logo  From 26 July 2009. Retrieved 18 April 2014.
[ii] Lionsgate Contact  Retrieved 18 April 2014.
[iii] Founded From 24 Jan 2014. Retrieved 18 April 2014.
[iv] What Liongate does Updated 17 April 2014. Retrieved 18 April 2014.
[v] Merging with Artisan and Summit From 24 Jan 2014. Retrieved 18 April 2014.
[vi] Blockbuster Film Franchises Retrieved 18 April 2014.
[vii] Distribution Retrieved 18 April 2014.
[viiii] Key Executives Retrieved 18 April 2014.
[ix] 2013 Gross Income Retrieved 18 April 2014.
[x] 2014 Income Until April 13. Retrieved 18 April 2014.
[xi] Employees Retrieved 18 April 2014.
[xii] 2014 Films Retrieved 18 April 2014.
[xiii] Divergent Synopsis Retrieved 18 April 2014.
[xiv] Divergent Poster Retrieved 18 April 2014.
[xv] Divergent Financials As of 17 April 2014. Retrieved 18 April 2014.
[xvi] Divergent’s Future From 15 April 2014. Retrieved 18 April 2014.
[xvii] Draft Day Synopsis Retrieved 18 April 2014.
[xviii] Draft Day Opening Week As of 17 April 2014. Retrieved 18 April 2014.
[xix] Tyler Perry’s the Single Moms Club Synopsis Retrieved 18 April 2014.
[xx] Tyler Perry Financials As of 17 April 2014. Retrieved 18 April 2014.
[xxi] Joe Synopsis Retrieved 20 April 2014.
[xxii] Joe On Demand Retrieved 20 April 2014.
[xxiii] Joe Financials As of 20 April 2014. Retrieved 20 April 2014.
[xxiv] Joe Ratings As of 20 April 2014. Retrieved 20 April 2014.
[xxv] Joe Poster Retrieved 20 April 2014.
[xxvi] RocketJump Studios From 14 April 2014. Retrieved 18 April 2014.
[xxvii] RocketJump Logo Retrieved 18 April 2014.
[xxviii] Grindstone Extension 20 March 2014. Retrieved 18 April 2014.
[xxix] Grindstone Logo Retrieved 18 April 2014.
[xxx] The Quiet Ones Synopsis Retrieved 19 April 2014.
[xxxi] The Quiet Ones Poster  Retrieved 19 April 2014.
[xxxii] The Quiet Ones Reviews As of 19 April 2014. Retrieved 19 April 2014.
[xxxiii] Step Up: All In Synopsis Retrieved 19 April 2014.
[xxxiv] Step Up: All In Poster  Retrieved 19 April 2014.
[xxxv] The Expendables 3 Synopsis Retrieved 19 April 2014.
[xxxvi] The Expendables Poster Retrieved 19 April 2014.
[xxxvii] “Company of Distinction for 2014” From 27 March 2014. Retrieved 19 April 2014.
[xxxviii] Why Receiving Award  Retrieved 19 April 2014.
[xxxix] Banff Logo Retrieved 19 April 2014.