Viacom

Ryan Doody, Georgina Macdonald

viacom

Viacom’s Holdings

Viacom, Inc. (VIAB) is an American media conglomerate with particular interests in cinema with Paramount Pictures, America’s oldest film studio; and cable television as the sixth largest cable ownership company globally, in order of revenue. Viacom houses media networks that reach approximately 700 million global subscribers with leading channels including MTV, VH1, BET, COMEDY CENTRAL and Nickelodeon.

Click here to see a list of all Viacom’s holdings

National Amusements

National Amusements, Inc. have a controlling interest of the media company. National Amusements is Viacom founder and billionaire Sumner Redstone’s holding company. This company holds a majority stake in both Viacom and its sister company, CBS Corp. Viacom was originally founded by media magna Sumner M. Redstone in 1971 and then reestablished in 2005 after splitting its original format into two publicly traded companies; Viacom and CBS Corporation. Sumner Redstone then became CEO of the newly defined Viacom, Inc. until February 2016. At the age of 92, Redstone resigned from his chairmanships at both CBS and Viacom after a court-ordered psychiatric examination.

The Redstone’s Legal Battles

This court-ordered examination by a geriatric psychiatrist is just one noteworthy outcome that has come out of a continuous stream of legal battles within and around the famously fractious Redstone family. The specific inquiry into the 92 year old’s health came after the newly-dismissed Viacom CEO Philippe Dauman sued Redstone, claiming that his dismissal was proof that Sumner was under the control of his daughter, Shari Redstone. At the time there were many rumors that Sumner Redstone’s failing health had allowed his daughter to run his company for him. These rumors were further supported by his supposed successor being someone close to Shari. Dauman and the five other board members dismissed by Redstone this year have sued to prevent their ouster. Their strategy was to prove that Shari took advantage of her father’s mental incapacity in order to seize control of the billion dollar companies. Their ‘legal drama’ and public familial feuding has been highly publicized over the last few years presenting the company as volatile, unstable and, thus, detrimentally impacted their professional image.

Management

Sumner M. Redstone, Founder & Executive Chairman

Sumner Redstone, Majority Shareholder of Viacom and Nat’l Amusements ; Chairman Emeritus

Shari E. Redstone, Vice Chairman

Shari E. Redstone, Non – Executive Vice Chair of Board of Trustees of Viacom

robert bakish

Acting CEO of Viacom Inc.; President and CEO of Viacom G.E.O.

PhilippeDauman

Former CEO and President of Viacom Inc.

The Country’s Oldest Movie Studio

Paramount Pictures Corporation has experienced its worst fiscal year in Brad Grey’s twelve years as Chairman and CEO of the corporation. During his comments about their dismal year, Grey painted a ‘rosier picture’ for the future of Paramount Pictures. He hinted that with the dismissal of Dauman, the era of cost-cutting and streamlined content was over. Moreover, he insinuated that this would further allow a move ahead with more inventive content by acquiring more sub companies to provide blockbuster results; as in the spirit of Disney’s buying of companies such as Marvel, Pixar and Lucasfilm which has set up its slates for the next decade

The development of content is certainly the main issue with Paramount Pictures. It is reported that since the departures of Marvel, DreamWorks Animation and DreamWorks SKG, the corporation has been floundering for lucrative content for development. Grey also commented on repairing Paramount’s image within the film industry. They are seen as ‘penny-pincher’ with a poor business affairs process; a destabilized management team within their production division; and an inability to successfully launch branded sequels (as seen this year with Star Trek Beyond and Teenage Mutant Ninja Turtles).

“Recently, we’ve missed more than we should have.’ Grey said to Deadline magazine; but he went on to say that Paramount has ‘a very strong, diverse slate ahead.’ A true statement, according to critics; their roster includes a huge range of films from Oscar contenders like Scorsese’s Silence to the next chapter of the billion dollar franchise; Transformers: The Last Knight (Click here for news and spoilers).

CBS Merger

Over the past year, Viacom has flirted with the idea of re-merging with CBS, and as of November 2016 it seems inevitable. Shari Redstone has said in an interview that she “think[s] it makes sense at this point in time to explore whether it’s in the interest of both companies to merge again” (13). Viacom’s poor cable performance has put it at a weak position when it will eventually negotiate the merger with CBS. While it is uncertain who will lead the company, the most likely contender is Les Moonves, CBS’s current CEO (4).

Cable Performance

Viacom’s cable holdings have not seen nearly as much success in the past year as they have had in the past. As of November 20, 2016, there are no Viacom channels in the top 5 cable networks during Primetime. In fact, in the list of the 15 top channels on cable based on total day viewership, Viacom channels – Nickelodeon and Nick at Night – only appear twice (10).

*Highlighted channels are owned by Viacom

Source: medialifemagazine.com

The two most notable absentees from this list are MTV and Comedy Central – two of Viacom’s major channels. Comedy Central has seen a drop in viewership mainly due to the end of two of its most popular shows – The Daily Show with Jon Stewart and The Colbert Report. After Jon Stewart’s departure, Comedy Central’s viewership declined a painful 37% (11); the channel has yet to see a comparable replacement.

The new era of Comedy Central programming has yet to see the same success as its predecessors. The Daily Show with Trevor Noah’s average rating of 0.32 is about half that of Stewart’s. The Daily Show’s lack of success represents the channels struggle as a whole. While Trevor Noah may be likeable, In the words of Hayley C. Cuccinello of Forbes Magazine: “His dimples and adorable South African accent just aren’t cutting it” (11)

MTV has described the channel’s cable ratings plunge as a “transitional era” where it’s largely youthful demographic access the channel’s content primarily OTT through the MTV app. Its TV ratings have fell 29% between 2014 and 2015, yet MTV can still boast  over 49 million Facebook likes, which is significantly higher than channels like Fox News that have higher TV ratings. While it may have digital success, MTV as a cable network will have to seriously innovate its content if it wants to stay relevant (12).

Argentina’s Largest TV Station

Management within Viacom has been a revolving door in recent months. Following the controversial departures of Dauman in August and Tom Dooley in September of this year, Robert Bakish became the company’s third CEO in three months. Bakish is a Viacom veteran; he became the President and CEO of Viacom International Media Networks in 2007 after worked for the company since 1997. (16)

Bakish’s move has already influenced many of Viacom’s strategies moving forward. He claims his desire is to strengthen the company both domestically and internationally; expected due to his background in global media networks. Bakish’s promotion moves complementarily with Viacom’s acquisition of one of Argentina’s main free-to-air channels, Telefe. The massive deal was announced in November this year, with Viacom pledging $345 million for the channel. (15) This certainly was a surprise purchase due to it’s well-known financial instability. This acquisition strengthens Viacom’s already prominent standing in South America; Telefe reaches 95% of all households in the country and reportedly has attracted 33% share of viewership year-to-date in 2016. However, the fiscal impact of a $345 million buy will be interesting to watch in a company with a reported $12 billion debt. (18)

Bibliography

  1. James, Meg. November 8, 2016. LA Times. Sony Vue Dumps Comedy Central, Nickelodeon, MTV and Other Viacom Channels. Retrieved November 28, 2016. http://www.latimes.com/business/hollywood/la-fi-ct-sony-vue-viacom-20161108-story.html
  2. James, Meg. July 8, 2016. LA Times. Why Viacom Chief Philippe Dauman is fighting his longtime boss, Sumner Redstone. Retrieved November 26th, 2016. http://www.latimes.com/entertainment/envelope/cotown/la-et-ct-why-philippe-dauman-fights-sumner-redstone-20160706-snap-story.html
  3. Cohan, William D. June 16, 2016. Vanity Fair. “It’s a Coup D’état Without a Doubt”: Is Shari Redstone Making Power Moves at Viacom? Retrieved November 26th, 2016. http://www.vanityfair.com/news/2016/06/shari-redstone-power-moves-viacom
  4. Fox, Emily Jane. November 2, 2016. Vanity Fair. Finally, There is a Winner in the Redstone Family Drama. Retrieved November 3rd, 2016. http://www.vanityfair.com/news/2016/11/bob-bakish-viacom-compensation
  5. Board of Directors. Retrieved November 24, 2016. http://www.viacom.com/about/pages/boardofdirectors.aspx#
  6. Paramount Pictures. Retrieved November 1, 2016. http://www.paramount.com
  7. Executives: Brad Grey. Retrieved November 1, 2016. http://www.paramount.com/inside-studio/studio/executives/meet-executives/brad-grey
  8. Fleming Jr, Mike and Cieply, Michael. November 3, 2016. Deadline. Brad Grey Fights For Paramount’s Future Part Two. Retrieved November 4, 2016. http://deadline.com/2016/11/brad-grey-paramount-pictures-future-sumner-redstone-shari-redstone-1201847371/
  9. Fleming Jr, Mike and Finke, Niki. October 8, 2010. Deadline. Paramount to End Relationship with Marvel in 2012. Retrieved November 4, 2016. http://deadline.com/2010/10/disney-paramount-marvel-restructure-marketing-distruibution-deal-76534/
  10. Media By The Numbers: This Week’s Cable Ratings. November 23, 2016. Retrieved 28, 2016. http://www.medialifemagazine.com/this-weeks-cable-ratings/
  11. Cuccinello, Hayley C. April 28, 2016. Forbes. Trevor Noah’s ‘Daily Show’ Reaches 100th Episode, But Noah Is Still Struggling. Retrieved November 28, 2016. http://www.forbes.com/sites/hayleycuccinello/2016/04/28/trevor-noahs-daily-show-reaches-100th-episode-but-noah-is-still-struggling/#67c25575820e
  12. Zara, Christopher. April 15, 2015. International Business Times. MTV Ratings Decline Raises Relevance Questions As Young People Cut Cable Cord For Devices. Retrieved November 28, 2016. http://www.ibtimes.com/mtv-ratings-decline-raises-relevance-questions-young-people-cut-cable-cord-devices-1881468
  13. Walters, Natalie. November 23, 2016. TheStreet. Viacom (VIAB) Merging With CBS Again ‘Might Make Sense,’ Shari Redstone Says. Retrieved November 29, 2016. https://www.thestreet.com/story/13890410/1/viacom-viab-merging-with-cbs-again-might-make-sense-shari-redstone-says.html
  14. Fox, Emily Jane. October 19, 2016. The Hive. Will Les Moonves Soon Run Viacom, Too? Retrieved November 29, 2016. http://www.vanityfair.com/news/2016/10/les-moonves-cbs-viacom-merger
  15. Steele, Anne. November 15, 2016. Wall Street Journal. Viacom to Buy Argentina’s Telefe for $345 Million. Retrieved November 29, 2016. http://www.wsj.com/articles/viacom-to-buy-argentinas-telefe-for-345-million-1479231471
  16. James, Meg. October 31, 2016. LA Times. Viacom Names Robert Bakish as Acting CEO. Retrieved November 28, 2016. http://www.latimes.com/entertainment/envelope/cotown/la-et-ct-viacom-ceo-20161031-story.html
  17. James, Meg. November 9, 2016. LA Times. Paramount Quarterly Profit Plummets; Paramount Loses $137 million. Retrieved November 27, 2016. http://www.latimes.com/business/hollywood/la-fi-ct-viacom-earnings-paramount-20161108-story.html
  18. Orr, Emma and Shaw, Lucas. August 24, 2016. Bloomberg. Viacom Said to Rethink Resistance to $12 Billion Downgrade. Retrieved November 27, 2016. https://www.bloomberg.com/news/articles/2016-08-24/viacom-said-to-rethink-resistance-to-12-billion-debt-downgrade

 

21st Century Fox

Gina Reitenauer, Erika Lipinski, Dwayne Ellmore

21st-century-fox-logo-1024x768[1]

Adress/ Contact Info:

1211 6TH AVE.

NEW YORK, NY 10036

(212) 852-7000

Key Executives:

James Murdoch Co-Chief Operating Officer

James Murdoch- CEO

 

Murdoch has been with the Fox corporation for over 20 years, over these years, he has held a variety of different leadership positions in the company.  He was appointed as the CEO in 2015.

lachlan-murdoch1

Lachlan Murdoch- Executive Chairman

 

 

 

L. Murdoch has been in the communications industry for over twenty years.  Some of his past leadership positions for the company include: Board of Directors member, Deputy Chief Operating Officer, and Co-Chairman of the corporation.

Rupert-Murdoch

Rupert Murdoch- Executive Chairman

 

R. Murdoch has served as both the CEO and Chairman of the company, a role that he had since 1979 when the corporation was known as “News Corporation” . R. Murdoch was appointed to his current position as Executive Chairman of the company on July 1st, 2015.

reed-nolte

Reed Nolte- Executive Vice President of Investor Relations

 

Before becoming an executive at 21st Century Fox, Mr. Note held a variety of different financial positions at communications companies.  Most notably, he was the Assistant Treasurer at Paramount Communications.  Additionally, Mr. Nolte was previously the Vice President of Investor Relations at Viacom.

 

julie-henderson

Julie Henderson- Chief Communications Officer

 

Ms. Henderson is the Chief Spokesperson for the company.  Her previous experience in Public Relations and the communications field extensive; she has worked as the Senior Vice President of MPRM Public Relations and also Fox Interactive Media.  Ms. Henderson has been apart of the 21st century fox team since 2012 when she took her current position.

john-nallen-final

John Nallen- Senior Executive Vice President, Chief Financial Officer

 

 

John Nallen assumed his current role at 21st century fox in July of 2013.  Mr. Nallen originally joined the “News Corporation” back in 1995 after working at Arthur Andersen as a partner.

[2]

Brief Overview:

Twenty-First Century Fox is one of the largest mass media conglomerates in the world. The four major segments of this company include cable network programming, television, filmed entertainment, and direct broadcast satellite television. Twenty-First Century Fox is parent organization to many subsidiaries. For instance, Fox Entertainment Group is a subsidiary of which are many of Fox’s well-known divisions, such as FOX News Channel, Twentieth Century Fox Film, and Fox Network Group. Going even further, Fox Network Group is the parent of many other subsidiaries as well, one of them being Fox Broadcasting Company. [3]

fox-news-channel_logo-final 20th_century_fox_0 fng-logo [4]

FOX Broadcasting Company, like other traditional television outlets, is experiencing declining viewership. This is partly due to the fact that media consumers are embracing newer digital platforms, which leads broadcasting networks like FOX to be dependent on the news and coverage of national and international events, such as the 2016 Summer Olympics, the 2016 Election, and general sports coverage. For instance, FOX is hopeful that its coverage of the Super Bowl in 2017 will boost ratings as it did in the past. [5]

Finances:

Stock Price:

The stock of the 21st century corporation, has not changed much since the beginning of the year through the current fourth quarter of stock trading. The peak point of the stock price in 2016 was on April 25th, 2016 at $31.06. The lowest point of the stock price was on September 9th, 2016 when the stock price was $23.57.  Since this low point, the stock has only rebounded to the point where it is as of Mid-November (Nov 15th, 2016) at $27.45. [6]

screen-shot-2016-11-29-at-12-24-14-am

Revenue:

For the fiscal year 2015, the revenue for 21st Century Fox was $28.99 billion dollars and the the revenue for the 2016 fiscal year was $27.33 billion. In Quarter 4 of 2016, the company beat expert’s estimates coming in at $6.65 billion.  This marked at 7% increase over the prior year’s Quarter 4 results. [7] As of 2016, 21st Century Fox is the 4th highest grossing media company in the world, only behind Alphabet, The Walt Disney Company, and Comcast. [8]

Current Projects/ Recent Releases:

Some Fox films in theaters now include: Trolls, Keeping Up with the Jones, and the recent release Rules Don’t Apply.

Rules Don’t Apply

Rules Don’t Apply was released by Twenty-First Century Fox on November 23rd, 2016, two days prior to Thanksgiving. There are many Thanksgiving releases this week from competing studios such as: Moana from Walt Disney Studios and Bad Santa 2 from Broad Green Pictures. We’ll see how Rules Don’t Apply performs in comparison to the films from other studios. Their last release, Trolls, was expected to gross 35 to 40 million, yet ended up grossing $45.6 million in its first week. [9]

Assassins Creed

[10]

Assassins Creed is based on the video game franchise and will hit theaters on December 21st, 2016. Several sources in the trade say that Assassins Creed won’t make money. The movie budget has not been released yet, but it is estimated to be between $100-200 million.[11] With a movie budget that high it could be hard to break even.

Listed in the image below are future releases to look out for:

screen-shot-box-office [12]

What’s happening/ News: 

On July 26th, 2016 former Fox CEO and Chairman, Robert Ailes, resigned from his position. Ailes was replaced by successor Rupert Murdoch. [13] The scandal broke out when Gretchen Carlson, an ex Fox News Anchor, filed a sexual harassment lawsuit against Ailes. Carlson won the case and received a settlement of $20 million from Fox. Afterward, dozens of other female workers at Fox came forward also accusing him of sexual harassment. Megyn Kelley, a Fox News Journalist, writes about her experience of sexual harassment from Robert Ailes in her new book Settle For More released on November 15th, 2016. When corporate leaders are misogynistic and abuse their power, it shows a lot about the culture of the studio. The scandal has caused public-relation issues for Fox. Hopefully Murdoch assuming this position of power will end favorably. 

On another note, on Election Day 2016, FOX News debuted a new studio in honor of the company’s 20th anniversary. The studio cost $30 million. [15]

_g4a7409afox-studios-3 [16]

However, despite the new glitzy studio, FOX was still outnumbered by its opponents in the news sector of election coverage ratings; FOX News averaged 3.25 million viewers, putting it in fourth place behind NBC, ABC and CBS consecutively. [17]

However, Bill Shine and Jack Abernethy, the co-presidents of FOX News Channel, are both certain the new studio will lead to success. After gathering colleagues in the new studio, Abernethy assured them: “Our records show that about a little over 190 people have been here from the very beginning, continuously,” Jack said. “Most of you, like me, have been here for only a portion of that time. As I get reacquainted with folks, I find tremendous amount of pride in what we do here – I can assure you that Bill and I are going to do our very best to innovate.” [18]

Future Outlook: 

An article written for Forbes suggests that three factors will spur growth for 21st Century Fox. These factors are:

  1. Increasing advertising revenue due to premium content
    • Because more than half of 21st Century Fox’s revenue comes from subscriptions and advertising, and based on recent success in ratings, it is likely that both consumers and advertisers alike will be drawn to the content. An example of a movie that indicates the recent success of the company’s content is Deadpool,
  2. The ability to stream media
    • With a 30% stake in Hulu, the company can compete with other media-streaming powerhouses like Netflix. With the addition of live streaming television on Hulu next year, FOX can expect a boost in revenue. Fox is also hoping to make streaming arrangements with Sony and Sling TV.
  3. Entertainment production (both film and television)
    • With an expected increase from  $2.3 billion within the next year in terms of licensing revenues, and 20% of Fox’s value grounded in the production of film and television series, Fox is expecting growth and loyalty from distributors as new distribution platforms continue to emerge. [19]

Sources:

[1] “21st Century Fox Logo | Logok.” Logok. May 08, 2014. Accessed November 16, 2016. http://logok.org/21st-century-fox-logo/.

[2] “Executive Team.” Executive Team | 21st Century Fox. N.p., n.d. Web. 29 Nov. 2016. https://www.21cf.com/management/executive-team.

[3] “Businesses.” Businesses | 21st Century Fox. Accessed November 16, 2016. https://www.21cf.com/businesses.

[4] “Businesses.” Businesses | 21st Century Fox. Accessed November 16, 2016. https://www.21cf.com/businesses.

[5] Great Speculations. “Fox’s Broadcasting Revenue Growth Is Largely Dependent On Its Sports Programming.” Forbes. February 9, 2016. Accessed November 16, 2016. http://www.forbes.com/sites/greatspeculations/2016/02/09/foxs-broadcasting-revenue-growth-is-largely-dependent-on-its-sports-programming/#65c1dd6269b3.

[6] “21st Century Fox Inc. Cl A.” FOXA Stock Quote – 21st Century Fox Inc. Cl A Stock Price Today (FOXA:NASDAQ) – MarketWatch. N.p., n.d. Web. 29 Nov. 2016. http://www.marketwatch.com/investing/stock/foxa.

[7] Statista. “Revenue Generated by 21st Century Fox in the Fiscal Years 2011-2016. Accessed November 27th, 2016. https://www.statista.com/statistics/262513/21st-century-foxs-annual-revenue/

[8] O’Reilly, Lara. “The 30 Biggest Media Companies in the World.” Business Insider. Business Insider, 31 May 2016. Web. 29 Nov. 2016. http://www.businessinsider.com/the-30-biggest-media-owners-in-the-world-2016-5/#4-21st-century-fox–1867-billion-in-media-revenue-27.

[9] “‘Rules Don’t Apply’ Roundtable with Warren Beatty and Key Crew.” IndieWire. N.p., 27 Nov. 2016. Web. 29 Nov. 2016. http://www.indiewire.com/2016/11/rules-dont-apply-warren-beatty-crew-roundtable-interview-1201749928/.

[10] Nicolas Wright & James A. Woods and Dean Devlin & Roland Emmerich and James Vanderbilt. “Independence Day: Resurgence.” Independence Day: Resurgence | 20th Century Fox. N.p., n.d. Web. 29 Nov. 2016. http://www.foxmovies.com/movies/independence-day-resurgence.

[11] “Ubisoft Doesn’t Think Assassin’s Creed Movie Will Be Very Profitable.” Screen Rant. N.p., 08 July 2016. Web. 29 Nov. 2016. http://screenrant.com/assassins-creed-movie-ubisoft-box-office-predictions/.

[12] “20th Century Fox Upcoming Releases.” 20th Century Fox Upcoming Releases. N.p., n.d. Web. 29 Nov. 2016. http://www.boxofficemojo.com/studio/chart/?view2=upcoming&view=company&studio=fox.htm.

[13] 21 CF Staff. “Roger Ailes Resigns as Chairman and CEO of Fox News Channel and Fox Business Network, and Chairman Fox Television Stations”. 21st Century Fox Press Releases. July 21, 2016. Accessed November 22, 2016. https://www.21cf.com/news/21st-century-fox/2016/roger-ailes-resigns-chairman-and-ceo-fox-news-channel

[14] Grynbaum, Michael.ox Settles With Gretchen Carlson Over Roger Ailes Sex Harassment Claimshttp://www.nytimes.com/2016/09/07/business/media/fox-news-roger-ailes-gretchen-carlson-sexual-harassment-lawsuit-settlement.html

[15] 21 CF Staff. “FOX News Channel Celebrates Its 20th Anniversary by Introducing a New State-of-the-art Studio to Debut on Election Day.” FOX News Channel Celebrates Its 20th Anniversary by Introducing a New State-of-the-art Studio to Debut on Election Day | 21CF BLOG. October 7, 2016. Accessed November 16, 2016. https://blog.21cf.com/blog/2016/10/07/fox-news-channel-celebrates-20th-anniversary-new-studio.

[16] “Fox News Unveils Nearly $30 Million Election-Night Studio.” AdWeek. November 6, 2016. Accessed November 16, 2016. http://www.adweek.com/news/television/fox-news-unveils-nearly-30-million-election-night-studio-174405

[17] “Election Night Broadcast Numbers down a Bit from 2012: Tuesday Final Ratings.” TV By The Numbers by Zap2it.com. November 10, 2016. Accessed November 16, 2016. http://tvbythenumbers.zap2it.com/daily-ratings/tuesday-final-ratings-nov-8-2016/.

[18]”Fox News Unveils Nearly $30 Million Election-Night Studio.” AdWeek. November 6, 2016. Accessed November 16, 2016. http://www.adweek.com/news/television/fox-news-unveils-nearly-30-million-election-night-studio-174405

[19] Forbes. “These Three Factors Could Drive Growth For 21st Century Fox In Future”. September 27, 2016. Accessed November 28, 2016. http://www.forbes.com/sites/greatspeculations/2016/09/27/these-three-factors-could-drive-growth-for-21st-century-fox-in-future/#56b0884d30ae.