AMC Networks Inc.

Posted on March 25, 2015 by Hsin-Tzu Lin

by Hsin-Tzu (Teresa) Lin

ABOUT AMC NETWORKS INC. :

[1] AMC Networks Inc. Logo

Founded in 1980 (formally known as Rainbow Media Holdings LLC), AMC Networks Inc. [2] is an American Entertainment company currently standing as the one of the leading cable television broadcasters in the United States. AMC Networks owns and operates various popular channels within the cable television realm: AMC, The Independent Film Channel (IFC), Sundance TV, Women’s Entertainment TV (WE tv), and IFC Films [3]. The company also acquired Chellomedia in 2013 and through a joint venture with BBC Worldwide, now operates BBC America as well [3]. With an impressive programming portfolio, the cable network has aired many critical and popular series such as “Breaking Bad”, “Walking Dead”, and “Mad Men”, reaching more than 95 million households across the country [4].

HEADQUARTERS ADDRESS:

11 Penn Plaza,

New York, NY 10001,

United States

EXECUTIVES:

: Charles F. Dolan – Executive Chairman

: Joshua W. Sapan – President and Chief Executive Officer

: Edward A. Carroll – Chief Operating Officer

[5]

FINANCIALS AND STRATEGIES:

AMC Networks Inc. is a publicly traded company with a stock price of $77.27 as of April 16^th 2015 [3]. In its fourth quarter reports of 2014, AMC Networks exceeded expert estimates with the reported $1.15 earnings per share, vastly beating the prediction of $0.99 [6]. Its fourth quarter also showed promising numbers as the company’s revenue increased 40%[7] to $609.44 million [8], and also revealed a 24.3% jump in advertising revenues [7] to $255 million [9]. The company continues to expect the advertising sector to be the “growth driver” of the year. AMC Networks’ First Quarter 2015 report will be released May 4^th [10].

[17] Chellomedia’s Logo

It has been a fruitful and successful season for AMC Networks. With its strategic acquisition of Chellomedia[17] and partnership with BBC Worldwide, AMC Networks has greatly boosted its international revenue by 516% to $110.3 million [11], helping the company exceed estimated Q4 earnings. The company also seeks further development through striking a deal with Dish Network Corporation: to include AMC’s “Walking Dead” and “Mad Men” in Sling TV, its newly launched online video streaming service [12].

SPRING 2015 – THE SEASON OF NEW SERIES SPINOFFS:

AMC has carried numerous programs throughout its 30 years of existence. Amongst its most popular and successful are “Breaking Bad”, “Walking Dead”, and “Mad Men”. The former two of these series have sprung a spinoff off their original plot-lines, in hopes to further continue the series’ monumental success and keep their fan-base after losing “Breaking Bad” after the series has aired [26].

♦Breaking Bad and its spinoff “Better Call Saul”♦

Game changer underdog series “Breaking Bad” has finished its run, ending with 10.3 million viewers and a 5.2 rating within the adults the 18-49 demographic[13]. From its previous season (premiered in 2013), Walter White and Jesse Pinkman have brought in an astonishing 442% increase in viewership within just two years[13]. With this kind of result, AMC released a trial prequel spinoff series “Better Call Saul” earlier this year to extend the popular series further. “Saul” wrapped its first season with amazing results, raking in $2.53 million viewers overall, and very positive reviews (Click here to read why people think “Saul” might just be better than “Breaking Bad”). AMC Networks turned their best assets into best revenue generators, working to increase consumption of their most popular series even after it is gone.

♦“The Walking Dead” and its spinoff “Fear the Walking Dead”♦

One of AMC’s most popular cable television shows, “The Walking Dead”, delivered stellar numbers on its season finale. The Season 5 finale episode drew in an averaged rating of 8.2 within the adults 18-49 demographic[16] (and gathering 15.8 million viewers overall)[14]. This has been the highest rated season of “The Walking Dead” in this television season. Seeing the previous spinoff “Better Call Saul’s” success, “The Walking Dead” creator, Robert Kirkman, green-lighted another series spinoff “Fear the Walking Dead” to air in Summer 2015. The six-episode prequel mini-series[15] has already created significant anticipation within the “The Walking Dead” fan base, keeping the audience in the loop as they wait for Season 6 of “The Walking Dead” premiering in October[15].

: “Breaking Bad” spinoff – “Better Call Saul”

: “The Walking Dead” Prequel – “Fear the Walking Dead”

[18] [19]

This tactic of releasing spinoffs in order to maintain and possibly increase their audience base is currently working extremely well for AMC Networks Inc. “Better Call Saul” ended its first season strongly, and “Fear the Walking Dead” has generated great potential for its release in the summer. The success of “The Walking Dead” and “Breaking Bad” has been extremely beneficial to the company and creating a prequel/spinoff to the original series was a wise direction to lead to.

OTHER PROGRAM NEWS

AMC Networks also houses the growingly popular series “Orphan Black”, and the critically acclaimed, award winning “Mad Men”.

[21] Orphan Black Season 2 Cast

Just recently, Season 3 of “Orphan Black” ran across all 5 network channels of AMC Networks (AMC, SundanceTV, IFC, We TV, and BBC America) as a way to boost the series’ audience reach. AMC Networks COO Edward A. Carroll quotes…

“AMC Networks is a channel group known for high-quality storytelling and creating a premiere television event for ‘Orphan Black’ is a perfect opportunity to use our programming assets to help extend the reach of this quality series.”

[20]

[22] Mad Men in AMC Networks is not doing as well as it should

Although considered as one of the best dramas in cable, “Mad Men” does not pull as much of an audience as it should [23]. Unfortunately, “Mad Men” was ranked #21 amongst other cable dramas last year [23]. Despite this, AMC Networks announced that the ad spaces on “Mad Men’s” season finale on May 17^th have been completely sold out [24], still indicating the affluence and importance of the show.

WHAT IS NEXT?

As AMC Networks Inc. develops, CEO Josh Sapan quotes that international expansion “continues to be a focus” and allowing AMC Networks to “capitalize long term on international pay TV growth and drive long-term value for our shareholders.” [11] With the acquisition of Chellomedia and BBC America, AMC is now transitioning towards a more global distribution to show it’s content. AMC now is available in 120 countries as well as the Sundance Channel in 70 countries [25].

AMC Networks Inc. has a bright future ahead of its path. Not only is the company busy with its national expansion with series spinoffs, but it is also seeking to expand globally to distribute its contents to the world. Global distribution would only propel AMC Networks’ development forwards and bring the company to the next level of the cable television realm.

SOURCES –

[1] AMC Network Inc. Logo. Logosandbrands.com, Retrieved April 14th 2015.

[2] AMC Network Inc. Website. Amcnetwork.com, Retrieved April 14th 2015.

[3] AMC Network Company Profile. Yahoo Finance, Retrieved April 14th 2015.

[4] AMC Network Company Information. Hoovers, Retrieved April 14th 2015.

[5] AMC Network Executives. Amcnetwork.com, Retrieved April 14th 2015.

[6] “AMC Networks Now Covered by Piper Jaffray (AMCX). Dakota Financial News, Retrieved April 14th 2015.

[7] “AMC Networks’ Walking Dead Finale Sees Record Closing”. Zacks.com, Retrieved April 14th 2015.

[8] “AMC Networks Receives “Hold” Rating from Evercore Partners Inc. (AMCX)”. Mideasttime.com, Retrieved April 14th 2015.

[9] “AMC Networks Ad Revenue Jumps on Demand for Original Programming”. Wall Street Journal, Retrieved April 14th 2015.

[10] “AMC Networks to Report First Quarter 2015 Results”. Yahoo Finance, Retrieved April 14th 2015.

[11] “AMC Networks International Operations Help It To Beat Q4 Earnings Expectations”. Deadline.com, Retrieved April 14th 2015.

[12] “Dish Network Rolls Out Sling TV, Reaches Deal With AMC”. Wall Street Journal, Retrieved April 14th 2015.

[13] “‘Breaking Bad’ series finale ratings smash all records”. Entertainment Weekly, Retrieved April 16th 2015.

[14] “‘The Walking Dead’ Season 5 Finale is Highest Rated Finale in Series History, Garnering 15.8 Million Viewers”. TVByTheNumbers.com, Retrieved April 16th 2015.

[15] “Here’s the First Teaser for The Walking Dead Spin-Off”. Vanity Fair, Retrieved April 16th 2015.

[16] “AMC’s ‘Walking Dead’ Draws Record Finale Ratings”. Variety.com, Retrieved April 16th 2015.

[17] Chellomedia’s Logo. Chellomediapaytv.com, Retrieved April 16th 2015.

[18] Better Call Saul Photo. Amcnetworks.com, Retrieved April 17th 2015.

[19] Fear the Walking Dead Photo. fansided.com, Retrieved April 17th 2015.

[20] “‘Orphan Black’ Season Premiere to Air Across All AMC Networks Channels”. Variety.com, Retrieved April 17th 2015.

[21] Orphan Black Season 2 Cast photo. TVLine.com, Retrieved April 17th 2015.

[22] Mad Men Cast Photo. pop-break.com, Retrieved April 17th 2015.

[23] “‘Mad Men’ brings prestige, if not powerful ratings, to AMC”. CNN Money, Retrieved April 17th 2015.

[24] “AMC sells out advertising space for the ‘Mad Men’ series finale”. CNN Money, Retrieved April 17th 2015.

[25] “Investors Better Call AMC Networks, Company Is Far From Walking Dead”. Seeking Alpha, Retrieved April 17th 2015.

[26] “‘Better Call Saul’: More AMC spin-offs to join ‘Breaking Bad’ prequel” Entertainment Weekly, Retrieved April 17th 2015.

Comcast – NBCU – (broadcast properties)

Posted on March 25, 2015 by Christian Aleksandrov

by CHRISTIAN ALEKSANDROV

About

NBCUniversal is one of the world’s mass media conglomerates. Founded in 1926 as the National Broadcasting Corporation, Inc. (NBC), the company steadily expanded domestically and internationally, owning and operating a vast portfolio of broadcasting networks, cable channels, and online platforms, as well as, motion picture production and distribution enterprises, and several amusement parks.

The company initially founded by the Radio Corporation of America. Inc, became a sole unit of General Electric in 1986. In 2004, NBC joined forces with Vivendi’s Universal Entertainment and expanded its operations out of the television broadcasting field. Since 2008, NBCUniversal is owned by Comcast, the largest cable company and home Internet service provider in the United States, becoming the world’s largest in revenue mass media group.

NBC current logo

The flagship company of Comcast’s NBCUniversal is the National Broadcasting Corporation. Inc (NBC), the oldest major broadcast network in the United States. For nearly 90 years, NBC has been offering quality news, entertainment and sports programming. One of NBC’s most popular shows are the Friends, ER, Seinfeld, Saturday Night Live, the morning show Today and Nightly News.

Key Executives

Steve Burke, Chief Executive Officer

PatPatricia Fili-Krushel
Chairman NBCUniversal News Group

Financials

Comcast’s stock prices for the last three months (CMCSA)

NBCUniversal’s most recent financial report shows that in 2014, the NBCUniversal’s revenue increased 7.5% to $25.4 billion compared to $23.7 billion in 2013, making the company and specifically its broadcasting division NBC, Comcast’s major earnings booster. The Sochi Olympics was the event that brought most of the revenue to the company. Even excluding $1.1 billion of revenue generated by the Sochi Olympics in the first quarter of 2014, the revenue still increased 2.9%. Contributing to the standout performance in 2014 was also the 18% growth in operating cash flow. As of April 17, 2015, the price one Comcast’s share on NASDAQ is 58.42, which is close to the company’s record high of March 6, 2015. The report for the first quarter of 2015 has not been released yet.

Programming

NBC broadcast one of the most watched morning, daytime, primetime and late night programs. However, the current 2014-2015 television season is expected to be less successful than the previous season, when NBC was named most watched network by adults 18-34. While shows like Blacklist, Tonight Show starring Jimmy Fallon, and Modern Family attracted enough audience to remain on the top of the ratings, other newly launched programs like the Slap, and A to Z were canceled after a couple of episodes.

Click here to find more infomation about the current programming schedule on NBC.

Controversies in NBC News

Pat Fili-Krushel, Brian Williams, Tom Brokaw, Andy Lack, Deborah Turness, and Steve Burke.
Photo Illustration by Sean McCabe; Courtesy of Vanity Fair.

In the last five years, shortly after Comcast’s acquisition of the company, NBCUniversal has been experiencing serious issues with the performance, popularity and credibility of its news division – NBC News. Lower ratings, higher competition, personnel problems, and unprofessional business and media practices caused concerns about the current state and future performance of the broadcasting network, and hurt the image of the media conglomerate as a whole.

The controversies in NBC News date back to 2012 and the surprising and “very public” departure of NBC’s morning show host, Ann Curry, from the program. Curry was replaced by Savannah Guthrie just after a year on the air as co-host of Today due to low ratings. Her departure however caused a negative response from the public due to rumors for backstage rivalry between her and co-host Matt Lauer as cause for her replacement. Even though Curry remained in the network for 3 more years after, she made only occasional appearances on the screen, which led to her departure from NBC News in 2015.

Similar to the case with Today show, NBC News Sunday morning show Meet the Press, under the moderation of David Gregory, struggled with achieving the high ratings of its predecessor Tim Russert. This led to Gregory’s encouraged by the network departure from the program in 2014, and, indeed, to another controversial personnel replacement for NBC News.

However, the greatest challenge for the news division of NBC came in 2015. On February 4 broadcast of Nightly News, the most watched news program in the United States for years, Brian Williams, the host and managing editor of Nightly News, confessed that he had reported a misinterpreted information about an incident from the War in Iraq in 2003. Williams apologized for the story he had told on the January 30 Nightly News broadcast, and back on March 26, 2003 that a military helicopter he was traveling in had been forcibly taken down by an RPG. Shortly after, NBC News President Deborah Turness decided to suspend Williams for six months without being paid in order to quell the scandal, but the news about his false reporting remained in the agenda of most media outlets for days.

Williams’ controversy seriously affected the credibility of NBC News. This event, together with the identity crisis in Meet the Press and Today finally led to changes in the executive personnel of the news division. A month after the scandal with Brian Williams, Andrew Lack, a former president and COO of NBC, was named the new head of NBC News, replacing the TV veteran Pat Fili-Krushel Under his supervision, Today, NBC Nightly News and Meet the Press were all on the top of the ratings in the 90s. NBCUniversal’s executives also hope that Lack would work to improve MSNBCs low ratings momentum, as well.

Unfortunately, shots have continued to be fired at NBC News credibility. On April, 16, 2015, after a thorough investigation initiated by New York Times and only two months after Williams’ suspension, NBC News revised another report. This time of the 2012 kidnapping of its chief foreign correspondent, Richard Engel. In the statement, NBC said that Engel’s reporting that he had been abducted by the forces of Syrian President Bashar al-Assad, was incorrect. In fact, he was kidnapped by the Sunni militants, who at that time were supported by the United States. The public response and NBC’s further actions regarding the case are yet to be detirmined.

What’s next?

Even though NBCUniversal has been contributing to the growth of its parent company Comcast with high ratings and increasing revenue, the recent controversies behind the news division of the company had been hurting the public image of the media conglomerate. With the new changes in the executive figures, the company is hoping to bring back the old leadership of the flagship news programs and to make them equally successful as NBCs primetime programs The Voice, The Blacklist, Tonight Show and Saturday Night Live. It’s still not determined what Andrey Lack’s plans are for the future of NBC News – would he keep Brian Williams and bring him back next fall, or he would replace him with his current interim Lester Holt, who continues to bring relatively high ratings for Nightly News. On the primetime schedule, NBC is hoping to attract more audience with some new shows – Eva Longoria’s comedy Telenovela, David Duchovny’s limited series Aquarius and Will and Grace’s star Megan Mullally new futuristic dramedy Apocalypse. NBC’s upfront, when the company is officially reveiling its plans for the upcoming television season is scheduled to be on May 11, 2015.

Sources

[1] NBC Logo. Retrieved April 17, 2015, from http://awfulannouncing.com/2013/cbs-sports-chairman-sean-mcmanus-on-that-other-pregame-show-concussions-and-fantasy-football.html

[2] NBCUniversal Who we are. Retreived April 17, 2015 from http://www.nbcuniversal.com/who-we-are

[3] Steve Burke. Retrieved November 18, 2014, from http://www.nbcuniversal.com/who-we-are

[4] Patricia Fili-Krushel. Retreived April 17, 2015 from http://www.nbcuniversal.com/who-we-are

[5]Andrew Lack Returns to NBC As News Chief, Will Face Challenges Restoring Credibility. Retreived April 17, 2015, from http://variety.com/2015/tv/news/andrew-lack-will-face-challenges-in-return-to-nbcu-as-news-chief-1201447765/

[6] Ann Curry Out At NBC News; Forming NBCU-Backed Startup – Update. Retrieved Retreived April 17, 2015, from http://deadline.com/2015/01/ann-curry-leaving-nbc-news-today-show-1201349168/

[7] NBC: Brian Williams Suspended for 6 Months. Retrieved April 17, 2015 from http://www.usatoday.com/story/money/2015/02/10/brian-williams-nbc-suspended/23200821/

[8] NBC News Alters Account of Correspondets Kidnapping in Syria . Retrieved Retreived April 17, 2015, from http://www.nytimes.com/2015/04/16/business/media/nbc-news-alters-account-of-correspondents-kidnapping-in-syria.html?ref=media

[9] Pilot Season for ABC, CBS, CW, FOX, and NBC 2015-2016. Retreived April 17, 2015, 2014, from http://tvline.com/2015/01/29/pilot-season-abc-cbs-cw-fox-nbc-2015-2016/6/

[10] NBC Greenlight 10 Episode Futuristic Dramedy Apocalypse Starring Rob Lowe and Megan Mullaly. Retreived April 17, 2015, from http://tvbythenumbers.zap2it.com/2015/01/21/nbc-greenlights-10-episode-futuristic-dramedy-apocalypse-starring-rob-lowe-megan-mullally/353254/

[11]The Inside Story of the Civil War for the Soul of NBC News.Retreived April 17, 2015, from http://www.vanityfair.com/news/2015/04/nbc-news-brian-williams-scandal-comcast

[12] Comcast Repots 4th Quarter and End of the Year 2014 Results. Retreived April 17, 2015 from http://www.cmcsa.com/releasedetail.cfm?ReleaseID=897872

Disney/ABC– (TV broadcast & cable properties only)

Posted on March 25, 2015 by Michael Torres

by MICHAEL TORRES

Disney/ABC Television Group logo provided by https://images1.onmogul.com/uploads/company/thumbnail/290/abc-logo.jpg [1]

Corporate Headquarters [2]

500 South Buena Vista Street Burbank, CA 91521-4581

818-560-1000

www.disneyabctv.com

Key Executives [3]

Ben Sherwood
– President of Disney/ABC TV Group
– Co – Chairman of Disney Media Networks [12]

Tom Ascheim
– President of ABC Family [13]

John Skipper
– President of ESPN [14]

History:

The Disney/ABC Television Group is made up of all of the Walt Disney Company’s Disney and ABC television channels. This includes the ABC Television Network, including ABC Daytime, ABC Entertainment, and ABC News. The group also owns a 50% stake in A&E Television Networks and an 80% stake in ESPN Inc. Although ESPN is a part of The Disney/ABC Television Group, it operates as a separate unit of Disney Media Networks. [3]

Top Competitors:

Financials:

Operating income at Cable Networks decreased 2% to $1.3 billion for the quarter. This decrease occurred due to a decrease at ESPN. This was a result of higher programming costs, production costs, and marketing. Another aspect that contributed to this drop was a lower advertising revenue. These decreases were partially offset by things such as affiliate fee contractual rate increases and an increase in subscribers [10].

Current Events:

Expanded relationship with Yahoo

On March 12, it was announced that The Disney/ABC group and Yahoo would be expanding their relationship through what they are calling “an extension and expansion” of their three year business deal.

[15]

Starting on March 16, The Disney/ABC Television group started supplying airtime to Yahoo personalities. In return, Yahoo agreed to promote ABC shows online. They kicked off this expansion with a segment on Good Morning America. The segment was called “Yahoo Your Day” and it offered everyday tips in the fields of style, beauty, health, and diet.

In exchange for this air time, Yahoo Screen and Yahoo TV agreed to feature clips from popular Disney/ABC shows such as Jimmy Kimmel Live, Scandal, How to Get Away With Murder, and many others.

This deal is expected to prove beneficial to both parties involved and further expand the success that each company brings each other. The addition of more video to Yahoo is expected to benefit the company by bringing in new ways for marketers to display their messages through advertisements. The Disney/ABC Television Group is expected to benefit through the showing of specialized trailers that will appeal to the target audience [4].

Expansion to DISH Network

On April 1, DISH Network Corporation and The Disney/ABC Television Group announced the availability of live and on-demand programming to DISH Network. This deal was made possible through the options of WATCH ABC, WATCH ABC Family, WATCH Disney Channel, WATCH Disney XD, and WatchESPN. The option to include these live and on-demand capabilities allows DISH’s 14 million customers to access entertainment and sports programming through numerous devices such as laptops, tablets, gaming consoles, etc.

[16]

As of right now these options are only available to customers in the New York, Los Angeles, San Francisco, Chicago, Houston, Fresno, Philadelphia and Raleigh-Durham regions. However, being that these capabilities have just been introduced, the regions of coverage are expected to continuously expand and incorporate much more of the country

Another benefit of these capabilities is the ability to watch ABC and ABC Family television shows the day after they air online at ABC.com [5].

Verizon Cloud Ties in Disney/ABC Software

A new platform that provides a new process for ad insertions has been acquired by Verizon from The Disney/ABC Television Group. This new platform is called Translate and allows for digital ad insertion.

“By adding Translate to our Video Lifecycle Solution, we not only raise the bar for best-in-class capabilities, we tap the potential of the broadcaster of tomorrow.” – Bob Toohey (president of Verizon Digital Media Services).

Translate is a step forward that brings improvement to the way that ads are inserted and allows for the replacement of linear ads with digitally inserted ads that are specified to different target audiences, making advertising more relevant to the interests of different individuals [6].

Translate also allows viewers to create their own replacement rules for restricted program content, providing an easy way for broadcasters to make sure the right audience it receiving the right content at the right time [7].

“As TV viewing habits change at whirlwind speeds, Verizon Digital Media Services gives Disney/ABC Television Group a next-generation video platform that provides a world-class viewing experience.” – Vince Roberts (chief technology officer and executive vice president of global operations for Disney/ABC Television Group) [6].

Disney Channel in Canada

A new announcement was just made on April 16^th that brings the Disney Channel to Canada.

Corus Entertainment Inc., a leading media and entertainment company in Canada, just announced that Disney Channel’s content will be available in Canada in both English and French. Through a multi-year licensing agreement with Disney/ABC Television Group, Corus has acquired the rights to Disney Channel’s content starting on September 1, 2015.

Another part of the multi-year deal includes simultaneous streaming and video-on-demand rights for certain programs. With this capability, the Canadian Disney Channel allows fans to watch shows at their convenience and brings them ad-supported video.

“With an extensive roster of exceptional content to tap into, we look forward to delivering the full Disney Channel experience to families across the country. This deal underscores our commitment to provide Canadians with the highest quality content from around the world and reinforces our position as Canada’s market leader in kids and family-focused offerings.” – Doug Murphy (President and Chief Executive Officer of Corus Entertainment) [8].

Bringing Disney Channel and all of its content to Canada is expected to yield great benefit and profit to both Disney/ABC Television Group as well as Corus Entertainment. Disney channel is the top-performing destination for kids aged six to fourteen in the United States and with the network reaching over 96 million U.S. homes in the United States, statistics of the same caliber are expected to reach Canada [8].

Future:

Group’s Top Digital Exec. Will Step Down

Albert Cheng, executive vice president and chief product officer of digital media has announced that he is stepping down. He has controlled Disney/ABC Television’s digital initiatives for more than a decade and now feels that he has achieved his goals and it is time to step down. One of the biggest goals he achieved was making the group’s programming available on numerous digital platforms. He stepped into the business before video streaming was a huge deal and is stepping down at a time where digital distribution has changed the television world.

“Through the strategic and diligent work done by (Cheng) and the talented digital media team, Disney/ABC has evolved itself from a traditional television business into a vibrant, fully integrated, future-focused company with a digital-first mindset and a reputation for smart and bold risk-taking.” – Ben Sherwood (President of Disney/ABC Group) [11].

Sources:

[1] Disney/ABC Television Group Image Retrieved April 17, 2015

[2] Company Overview Retrieved April 17, 2015

[3] The Walt Disney Company Retrieved April 17, 2015

[4] ABC And Yahoo Expand Infotainment Cross-Promotion Deal Retrieved April 17, 2015

[5] Deal With DISH Retrieved April 17, 2015

[6] Verizon Cloud Software Retrieved April 17, 2015

[7] Verizon Cloud Software (2) Retrieved April 17, 2015

[8] Corus and Disney/ABC Television Agree to Deal Retrieved April 17, 2015

[9] Disney/ABC Competitors Retrieved April 17, 2015

[10] Financial Reports Retrieved April 17, 2015

[11] Albert Cheng to Step Down Retrieved April 17, 2015

[12] Ben Sherwood Retrieved April 17, 2015

[13] Tom Ascheim Retrieved April 17, 2015

[14] John Skipper Retrieved April 17, 2015

[15] Yahoo Image Retrieved April 17, 2015

[16] DISH Network Retrieved April 17, 2015

Scripps Networks Interactive

Posted on March 25, 2015 by Katherine Bernhardt

by KATE BERNHARDT

Scripps Network Interactive Logo [1]

Headquarters

9721 Sherrill Boulevard

Knoxville, TN 37932

(865) 694-2700

http://www.scrippsnetworksinteractive.com [2]

Key Executives

: Kenneth Lowe – Chairman of the Board & Chief Executive Officer

: Joseph Necastro – Chief Development Officer

: Burton Jablin – President

: Lori Hickok – Chief Financial Officer

: Jon Steinlauf – President of National Ad Sales & Marketing

: Henry Ahn – Executive Vice President, Content Distribution & Marketing

A full list of SNI executives may be found here [3].

Company History

Founded as the successful newspaper company known as The Penny Press by E.W. Scripps in 1875, the company has turned into a leading network for lifestyle media. After launching HGTV in 1994 and the Food Network in 1997, the company evolved into what is now known as the Scripps Network Interactive. With platforms such as cable television, digital, mobile and publishing, SNI continues to expand their six main lifestyle brands: HGTV, Food Network, The Cooking Channel, Travel Channel, DIY Network and Great American Country [4].

Media Brands

: Home & Garden Television Logo

: Food Network Logo

: Cooking Channel Logo

: DIY Network Logo

: Travel Channel Logo

: Great American Country Logo

As the first addition to SNI, Home and Home and Garden Television (HGTV) represents the ultimate binge-watching cable channel. According to recent reportings, HGTV dominates the market in holding the #1 most ad receptive audience in cable, #1 channel inspiring viewers to purchase and #1 channel in captivating one of the most upscale audiences in cable [5]. SNI President of National Ad Sales & Marketing Jon Steinlauf explained, “HGTV is arguably the hottest network in the country right now on year-to-year growth.” A new goal for HGTV is to expand their audience base beyond women. By inviting men into the network, they’re up 34% in viewership and have also added more male hosts to their shows, and made shows concentrate more on the financial aspects of projects. [6] As SNI prepares for fall, they’ve announced renewals of the popular shows House Hunters Renovation, Lakefront Bargain Hunt, Island Hunters and Tiny House Hunters [7].

Although critics remain skeptical as to whether the Food Network is remaining profitable, recent calculations have shown that viewership peaked over the past year in November with 8.5 million viewers, while now the channel is at a low with only 6 million viewers. The Food Network recently announced that Aarti Sequeria was signed to a new series: 10 Minute Meals with Aarti Sequeria [8]. In addition, the media brand is attempting to cater to more kids and families by renewing popular shows such as Chopped Teen, Guys Grocery Games Family Tournament, Rachael Ray’s Kids Cook Off and Kids Baking Championship [9].

In 2014, The Cooking Channel saw it’s best year yet, proving to be an up-and-coming brand at SNI. The brand saw a ratings increase of 17% among ages 25-54 [10]. Successful shows such as Mo Rocca’s My Grandmother’s Ravioli, Extra Virgin and Real Girl’s Kitchen only helped skyrocket The Cooking Channel to be a larger content generator to SNI. In February, The Cooking Channel acquired Avec Eric, a high-rated cooking show featuring world-renowned chef Eric Ripert [11]. In addition, the brand announced that the new cooking show with Tia Mowry, Tia Mowry at Home will debut on April 29th [12].

In an interest to generate more viewership, the DIY Network has renewed five popular series for the upcoming fall such as The Vanilla Ice Project, Kitchen Crashers, Barnwood Builders, Sledgehammer and Yard Crashers [13]. DIY Network also announced that performer, actor and comedian Jim Belushi will be coming to the network in his new show, Building Belushi. In the six-episode series, Belushi will be followed as he builds a riverfront retreat cabin in Oregon [14].

The Travel Channel proves to be less robust in content, as not as many new shows have debuted this year. The new series, Breaking Borders premiered March 15th, as journalists and food lovers sat down to gather all sides of a conflict for a real conversation at the dinner table [15]. The Travel Channel also announced their big network event and sweepstakes known as “The Trip” in January, where viewers could enter to win a trip to the islands of Oahu, Maui, Kuaui, Lanai and Hawaii [16].

Great American Country has experienced similar challenges to the Travel Channel, as the brand has somewhat stunted in producing new content. Premiered on January 17th, actress Betty White profiled Smartest Animals in America [17]. In addition, the brand introduced the show, A Very Barry Branson on February 5th in which Barry Williams (The Brady Bunch) revives a 1970s musical variety show [18].

SNI’s New Marketing Guru

After recently naming Jon Steinlauf as President of National Ad Sales & Marketing at SNI in February, the company is hoping to get a revamped marketing plan. Says former predecessor Jon Gigliotti, “Jon has been integral to establishing Scripps Networks’ lifestyle brands as essential for advertisers looking to reach an upscale audience…He inspires and motivates the incredible teams who work for him, and his leadership has been instrumental in helping the company deliver a series of $1 billion upfronts” [19]. Steinlauf explained that SNI has continued to maintain a great Return on Relationships, meaning the return a company gets on immersing brands inside content. SNI offers to sell marketers commercial that will run within the same three minute interval on all channels and websites. This tactic has allowed the company to increase 21% in net income from $109 million in 2013 to $132 million in 2014 [20]. In addition, revenues have increased by 2.3% to $699 million in the past year while ad revenues are only marginally rising by 0.7% to $454 million in the past year.

Global Expansion

The Scripps Network Interactive recently launched a plan to grow the U.S. based company into a significantly more global network. After purchasing 53% ownership of the Polish content Producer, TVN, SNI amounted in $1.5 billion in cash and assumed debt [21]. From this expansion, the company is expecting international sales to make up 25% of the total revenue (representing an eight-fold increase from the previous year) [22]. Currently, Food Network and HGTV reach an estimated 200 million homes around the world and 180 countries worldwide. SNI reports that the acquisition of TVN only represented a “key pillar” in their strategy for global expansion [23].

In addition to European expansions, SNI also announced plans to expand their brands in Latin America. As of the beginning of April, Food Network was launched with DIRECTV reaching more than 6 million viewers across the region of Brazil [24]. Not only will the Food Network be broadcast in Standard Definition, but also in High Definition. Jim Samples, the President of Scripps Network International stated, “Expanding Food Network’s distribution in Latin America is a testament to Scripps Networks’ commitment to expanding the company’s regional footprint and to building scale for our international division.” [25] With stronger footholds in Europe and South America than ever before, SNI is now setting their sights on Asia in the hopes of increasing their presence in homes there.

Resources

Actress Tia Mowry Offers a Taste of Her Life in Cooking Channel’s ‘Tia Mowry at Home’ (accessed April 17th, 2015)

‘Building Belushi’ Newest Series to Expand DIY Network’s Celebrity Renovation Portfolio (accessed April 15th, 2015)

Cooking Channel enjoys its best ever year in 2014 (accessed April 15th, 2015)

Emmy Award-Winning Series ‘Avec Eric’ Joins Cooking Channel Lineup (accessed April 7th, 2015)

Food Network Stats (accessed April 15th, 2015)

HGTV and DIY Network to Premiere Eight New Shows This Fall (accessed April 15th, 2015)

History (accessed April 14th, 2015)

Is The Food Network Still Relevant? (accessed April 8th, 2015)

More Programmers Are Thinking Globally (accessed April 17th, 2015)

MKM Partners Reaffirms Neutral Rating for Scripps Network Interactive (accessed April 7th, 2015

Scripps Networks Expands Latin America Footprint (accessed April 7th, 2015)

Scripps Networks Interactive names Jon Steinlauf to top advertising sales position (accessed April 15th, 2015)

Scripps Networks Interactive’s (SNI) CEO Kenneth Lowe on Q2 2014 Results – Earnings Call Transcript (accessed April 7th, 2015)

Upfront Notebook: Scripps Adds Familiar Faces to Boost Brands (accessed April 15th)

03/19/2015: Scripps Network Interactive (accessed April 5th, 2015)

Time Warner (TV/Cable channels only)

Posted on March 25, 2015 by Jesse Katzenstein

by JESSE KATZENSTEIN

[1]

Time Warner Inc.
One Time Warner Center
New York, NY 10019-8016
212-484-8000
www.timewarner.com
[2]

About

Time Warner Inc. is one of the largest media corporations in the United States, specializing in TV, film, and entertainment. Its operating divisions consist of Turner Broadcasting System, Home Box Office Inc., and Warner Bros. Entertainment. [3]

Executives

Chairman and CEO – Jeff Bewkes

[4]

EVP and CFO – Howard M. Averill

Howard M. Averill Executive Vice President and CFO

[5]

EVP and General Counsel – Paul T. Cappuccio

Paul T. Cappuccio, Executive Vice President and General Counsel

[6]

Financials and Company Plans

Time Warner is a publicly traded company. In 2014, their revenue grew to $27.36 billion, which is up 3% from their 2013 annual revenue of $26.46 billion. [7] In the release of Time Warner’s Full Year 2014 Financial Results, Time Warner stated that their fourth quarter revenues decreased by 1% to $7.5 billion and can be attributable to a decrease in income from Warner Bros. It was also stated that Home Box Office Inc., or HBO, and Turner Broadcasting Company were responsible for counterbalancing an even larger decrease in revenue. [8]

In a story released by Bloomberg.com, it was said that CBS Corp. was thinking of a merger deal with Time Warner. CEO of CBS Corp., Leslie Moonves, is said to have mentioned the idea to CEO Jeff Bewkes in meetings between the two companies last year. [9] Critics claim this merger would benefit both companies regarding their position in sports broadcasting, and this powerful advantage would make this powerhouse “a good alternative for ESPN.” [10] However, Jeff Bewkes seems to be satisfied with keeping Time Warner and CBS separate.

Lulegacy.com released an article on April 16th revealing the results of 30 ratings firms who have been analyzing Time Warner’s stock. The average stock price target came out to $91.71. A little over two-thirds of the analysts put a “Buy” recommendation on the stock, while just 9 of the analysts gave the stock a “Hold” recommendation. [11]

HBO

[12]

According to Time Warner’s company website, HBO is the top domestic premium pay television service in the United States. This service offers both HBO programming and Cinemax programming. [13] HBO is known for its original television series such as Game Of Thrones, Girls, True Detective, and Silicon Valley. [14] Cinemax is known for its original television series such as The Knick, Banshee, and Strike Back. [15] Both services also offer programming of movies released theatrically. HBO’s most popular and successful show, Game Of Thrones, has won Primetime Emmy Awards in every year of its existence. [16] Its fifth and most current season debuted on April 12th of this year, but was subject to many news stories when almost half of the season was linked on illegal websites all over the world. Jeff Bewkes’ comments were surprisingly optimistic when he explained that these leaks can offset some paid advertising, and joked about how distributing the most pirated show in the world is “better than an Emmy.” [17]

On April 7th, Time Warner announced that HBO NOW is now available to Apple and Optimum Online customers. HBO NOW is HBO’s streaming service where consumers can stream all available episodes from their favorite HBO shows on all compatible devices. The service costs $14.99 per month, but if consumers purchase the service in the month of April, they are granted with a 30-day free trial. [18]

Turner Broadcasting System

[19]

Turner Broadcasting system controls and manages some of the leading television networks in the country. These networks cover programming in entertainment, news, sports, and animation, among other television genres. Turner’s networks TNT and TBS are most notably known for their broadcasting of major sporting events such as the NBA Playoffs and the NCAA College Basketball Tournament. [20]

TNT and TBS both had a huge turnout this year during the NCAA tournament. Time Warner released a statement on March 29th stating that the Kentucky vs. Notre Dame broke the record for the most-viewed and highest-rated college basketball game in cable TV history. As of that day, total viewership was up 2% from the previous year. [21] A little over a week later, the semifinal game between Kentucky and Wisconsin broke one of those records; the most-viewed college basketball game in cable TV history. Total audience for the Final Four across all networks (TBS, TNT, truTV) attained 41.7 million viewers, a 24% increase from 2014. [22]

As for original content, Turner delivers the #1 comedy with adults 18-49 in The Big Bang Theory (TBS), and delivers the #1 original animated series in Mr. Pickles and Squidbillies (Adult Swim). For kids, Cartoon Network is the leading channel that holds “49 of basic cable’s top 50 telecasts for young boys.” Turner recently announced a revamp of the Cartoon Network live streaming app in Australia called Cartoon Network Watch and Play. [23]

In the news genre, CNN is Turner’s premier news network. It is one of the first 24-hour news networks that provides breaking news across all media platforms. Its popular programs include Anderson Cooper 360, Newsroom, Situation Room, and State of the Union. [24]

Warner Bros. Entertainment

[25]

Warner Bros. Entertainment is a studio responsible for Time Warner’s influence in the TV, film, and home entertainment industries, as well as being a global distribution company. [26] For it’s work in film, 2014 became the 14th consecutive year Warner Bros. Picture Groups grossed $1 billion or more at both the domestic and international box office. [27] It has also done what no other studio has done, which is gross over $3 billion at the international box office for two consecutive years. On March 30th, Warner Bros. reported their new agreement with Redbox, a company that provides self-service kiosks for consumers to purchase movies and video games on various platforms. There are 35,000 kiosks across the country. This two-year agreement leaves a 28-day window for consumers to purchase Warner Bros. films on Blu-ray and DVD. [28]

The Future for Time Warner

The future may or may not be bright for Time Warner. At this point in the year, their action plan should be to play the waiting game and see how all of their assets perform. There are high hopes for the current season of Game Of Thrones despite the leaking scandal. Warner Bros. has an exciting lineup of movies coming out in late spring/early summer including The Water Diviner, Pan, Magic Mike XXL, and San Andreas.

Sources

[1] – Time Warner Logo, Retrieved, April 17, 2015

[2] – Time Warner Contact Info, Retrieved, April 17, 2015

[3] – Time Warner Inc. Company Page, Retrieved, April 17, 2015

[4] – Jeff Bewkes Bio Page, Retrieved, April 17, 2015

[5] – Howard M. Averill Bio Page, Retrieved, April 17, 2015

[6] – Paul T. Cappuccio Bio Page, Retrieved, April 17, 2015

[7] – Time Warner Annual Earnings, Retrieved, April 17, 2015

[8] – Time Warner Q4/Full Year 2014 Results, Retrieved, April 17, 2015

[9] – “Moonves Said To Have Mulled Time Warner Deal As CBS Plots,” Bloomberg Business, Retrieved, April 17, 2015

[10] – “Karmazin: CBS and Time Warner Inc. Need To Merge,” Fierce Cable, Retrieved, April 17, 2015

[11] – “Time Warner Recieves $91.71 Consensus Price Target From Brokerages,” The Legacy, Retrieved, April 17, 2015

[12] – HBO Logo, Retrieved, April 17, 2015

[13] – HBO Company Page, Retrieved, April 17, 2015

[14] – HBO Website, Retrieved, April 17, 2015

[15] – Cinemax Website, Retrieved, April 17, 2015

[16] – Game Of Thrones Awards List, IMDb, Retrieved, April 17, 2015

[17] – “Game Of Thrones Season 5 Premiere Set Rating Record Despite Episode Leak,” Forbes, Retrieved, April 17, 2015

[18] – HBO NOW Press Release, Retrieved, April 17, 2015

[19] – Turner Broadcasting System Logo, Retrieved, April 17, 2015

[20] – Turner Broadcasting System Company Page, Retrieved, April 17, 2015

[21] – “2015 NCAA Scores Highest Average Viewership in 22 Years,” Time Warner, Retrieved, April 17, 2015

[22] – “2015 Final Four Semifinals Reach More Than 41 Million Viewers,” Time Warner, Retrieved, April 17, 2015

[23] – “Cartoon Network Activates Live Streaming App,” Time Warner, Retrieved, April 17, 2015

[24] – List of CNN TV Shows, Retrieved, April 17, 2015

[25] – Warner Bros. Entertainment Logo, Retrieved, April 17, 2015

[26] – Warner Bros. Entertainment Company Website, Retrieved, April 17, 2015

[27] – Warner Bros. Entertainment Company Page, Retrieved, April 17, 2015

[28] – “Redbox, Warner Bros. Announce New Agreement,” Time Warner, Retrieved, April 17, 2015

Viacom

Posted on March 25, 2015 by Jacqueline Perrelli

by  JACKIE PERRELLI

Viacom Logo [1]

Company

Viacom is an entertainment powerhouse responsible for connecting with audiences through a variety of platforms. With approximately 700 million global subscribers [2], Viacom distributes their content across television, and more importantly, online. Lately, Viacom has been focused on restructuring the company and finding new ways to reach audiences. With his recent two-year contract extension, Philippe Dauman, [3] both CEO and President, is believed to be the right man in charge to handle the Viacom reboot.

Dauman’s leadership is especially important in a time when Sumner Redstone, founder of Viacom, is in questionable health. Redstone was not able to attend the last shareholder meeting held in early March [4]. The company is prepared; however, for a post-Sumner world. A board of trustees is in place consisting of current CEOs and family members, ready to protect the Viacom empire. It has even been rumored that Viacom will merge with another media conglomerate, but told not during Redstone’s reign [5].

Background

Viacom TV Channels [23]

MTV, VH1, CMT, Logo, BET, Nickelodeon, Comedy Central, and TV Land are a few channels inclusive to the Viacom brand. In 1987 Redstone, controlling shareholder, bought the company for $3.4 billion dollars [6]. Today, Viacom’s share price is 69.77 [7]. This number is the result of a 14 percent decline last year and already another 8.8 percent downfall in 2015 [8]. Within the past 52 week period the Viacom share price has been as high as 89.76 [7]. One source of the drop in stock price can be attributed to poor ratings.

Stock Price [9]

Viacom Ratings [11]

Viacom pinpoints Nielsen ratings and their inability to calculate views from online sources [10]. Due to the fact that most traditional viewers are switching to some sort of online viewing, ratings from online sources are imperative to Viacom. Since last year, most Viacom channels have declined greatly and are down 30 percent ratings wise [11]. For this reason and many more is why Viacom is in the middle of a reconstruction period.

Online Content

Noggin is a new mobile subscription service for preschoolers.

Noggin Streaming Service [13]

With the goal of staying relevant in a world that skews online, Viacom created a streaming service outside their traditional cable package. This streaming service, Noggin, is through Nickelodeon and aimed at a younger demographic. Due to an 18 percent tumble in audience viewership last quarter, Viacom introduced the service in order to compete with other companies. However, known for their television bundle, Viacom has to be careful not to turn viewers completely online, resulting in subscription cancellation. The livelihood of other channels like VH1, MTV, and TV Land, are at risk if viewers abandon their subscriptions [12]. Viacom is already in risky territory with Suddenlink, the seventh-largest cable operator in the U.S, having recently discontinued their services with Viacom [14].

Viacom VS Suddenlink [22]

Not wanting to pay significant increases for channels, Suddenlink got rid of the bundle completely. Although Suddenlink lost significant viewers from the Viacom split, 99.7 percent of their customers continued to pay for Internet services [14]. At a time with such a strong online presence, Viacom fears that other cable companies could follow in Suddenlink’s footsteps and drop the channel lineup; resulting in solely online streaming. In preparation for the future of television, Viacom has planned to reorganize their company. This has resulted in the favoring of employees with technical capabilities rather than traditional workers as content continues to move online [12].

Viacom Restructuring

Along with a changing platform for providing content, Viacom is experiencing changes throughout the entire company. Most of the changes occurring in the company today stem from both low ratings and advertisement sales. To ameliorate the ad sales, Viacom is going into upfront season with a new strategy to boost advertisers participation within the network. With the Nielsen ratings not sustaining the amount of klout they once had, Viacom has chosen to guarantee success for the advertiser’s ads by broadcasting to very niche audiences [15].

[16]

That in mind, the company outlined a plan that would restructure the Viacom brand moving forward. This business plan included the layoff of 400 jobs across the company ranging from New York to Los Angeles, and encompassing some highly ranked positions. With the elimination of some jobs and cancellation of underperforming shows, Viacom aims to save $350 million dollars annually once the restructuring is complete. But before this can happen, Viacom put a halt on their share buyback program, which aims to shrink the number of outstanding shares, and recorded a $785 million in pre-tax charge for the compensation of laid off workers, abandonment of ineffective programming, and declining ratings due to online competition [17].

To learn more about the Viacom reboot period and which shows are getting cut from the Viacom lineup: click here [18].

Another part of the Viacom restructure deals with the consolidation from three television network groups into two. The first group includes: Comedy Central, MTV, Spike, Logo, and VH1, while TV Land and CMT are now placed with Nickelodeon. The first group will focus towards general content, while the second network group will have a more family-entertainment aspect to it [19]. The Viacom reboot has a significant focus on a shift from traditional TV to more digital content, having a more niche staff, and investing in areas that progress Viacom as a company.

New Audiences

Funny or Die Logo [20]

As Viacom attempts to save money and explore new options, the company has two audience-building transactions in the works. The first transaction deals with the acquisition of three comedy websites. The Onion, Funny or Die, and CollegeHumor, give Viacom more ways to tap into digital and online audiences. [12]

International Revenue [21]

The second transaction involves new audiences and opportunities for Viacom in India. With a very saturated, highly online, U.S. market, Viacom is looking to places overseas worth investing in. While U.S. viewers tend to get most of their content in ways other than the traditional TV, India offers more pay-for-tv customers. Viacom already owns Channel18 in India and is now vying for five more local entertainment channels. The company sees India as a place to invest with over 250 million households with pay-TV service and subscriptions. A benefit of investing in areas overseas are the low-budget production costs and the ability to expand Viacom’s American channels to new countries. Foreign markets allow Viacom to tap into potential audiences outside The United States [21]. India is a popular market not only for Viacom, but also other television companies that are beginning to see the potential in investing overseas.

Overview

It is apparent that many changes are taking place at Viacom, and will continue to take place until the company feels ready and back on its feet. The reorganization of the company, streaming service, and plans for the future are all positive ways in which Viacom can grow and prosper.

Sources

[1] Stempel, Jonathan (March 12 2015). Viacom Agrees To $7.21 Million Settlement To End Interns Wage Lawsuit. Huffington Post. Retrieved: April 9 2015.

[2] About Viacom. Viacom. Retrieved: April 9 2015.

[3] Hagey, Keach and Stynes, Tess (January 15 2015). Viacom Extends CEO’s Contract by Two Years. The Wall Street Journal. Retrieved: April 2 2015.

[4] Szalai, George (March 12 2015). Sumner Redstone to Miss Viacom Shareholder Meeting. The Hollywood Reporter. Retrieved: April 2 2015.

[5] Atkinson, Claire (March 14 2015). Post-Sumner CBS-Viacom power a mixed bag. New York Post. Retrieved: April 9 2015.

[6] The Autumn of Sumner. The Economist. Retrieved: April 9 2015.

[7] Viacom Stock Price. Google Finance. Retrieved: April 10 2015.

[8] Sakoui, Anousha (April 6 2015). Viacom Halts Buybacks, Sees $785 Million Restructuring Costs. Bloomberg Business. Retrieved: April 9 2015.

[9] Viacom Stock Price. Yahoo Finance. Retrieved: April 9 2015.

[10] Hagey, Keach and Ramachandran, Shalini (February 11 2015). The Picture Gets Fuzzy at Viacom. The Wall Street Journal. Retrieved: April 9 2015.

[11] Layoffs, restructuring leads to chaos at Viacom. Fox Business. Retrieved: April 14 2015.

[12] Steel, Emily (January 29 2015). Nickelodeon to Offer a Streaming Service as Viacom Steps Up Digital Efforts. The New York Times. Retrieved: April 9 2015.

[13] Perez, Sarah (February 25 2015). Nickelodeon Unveils “Noggin,” A Mobile Subscription Service For Preschoolers Arriving In March. Tech Crunch. Retrieved: April 13 2015.

[14] Steel, Emily (March 8 2015). Provider’s Dispute With Viacom Highlights Skirmish Over the Cable Bundle. New York Times. Retrieved: April 6 2015.

[15] Steinberg, Brian (April 13 2015). Time Warner, Viacom Back Away From Nielsen Guarantees For Ads. Variety. Retrieved: April 15 2015.

[16] Ryssdal, Kai (April 14 2015). Make more upfront: Viacom, Turner discuss new ad model. Marketplace. Retrieved: April 14 2015.

[17] Gottfried, Miriam (April 7 2015). Viacom: Buyback Step Back Isn’t a Setback. The Wall Street Journal. Retrieved: April 9 2015.

[18] Viacom faces behemoth $785M charge. Youtube. Retrieved: April 15 2015.

[19] Viacom restructures to take $785 mn charge, brings TV networks into two units. Television Post. Retrieved April 10 2015.

[20] Hunsucker, Andy (November 10 2011). A Place For Film Interviews – Funny Or Die Producers. Indiana Public Media. Retrieved: April 14 2015.

[21] Sharma, Amol (January 19 2015). Why Viacom Is Looking to India for a New TV Audience. The Wall Street Journal. Retrieved: April 9 2015.

[22] Goff, Andrew (October 2 2014). Ack! The Suddenlink vs. Viacom War Now Hurting Humboldt’s Ability to Watch the Daily Show Online. Lost Coast Outpost. Retrieved: April 13 2015.

[23] Dampier, Phillip (April 1 2015). Viacom Demands 100% Rate Increases for Hundreds of Small Cable Systems, Military Bases. Stop the Cap! Retrieved: April 13 2015.

CBS Radio

Posted on March 25, 2015 by Wyatt Dillon

by WYATT DILLON

CBS Radio Logo – Courtesy of Billboard.com [a]

Contact Information: [1]

1271 Avenue of the Americas FL 44

New York, NY 10020

(212) 649 – 9600

www.cbsradio.com

Key Executives:

Dan Mason – President and CEO

Anton Guitano – Chief Operating Officer

Scott Herman – Executive VP, Operations

Michael Weiss – President, Sales

Additional Executive Biographies

Top Competitors:

CBS Radio’s largest competitors are iHeart Media, Inc. and Radio One in addition to digital players such as Pandora.

Brief History:

A division of Columbia Broadcasting System Corporation, CBS Radio was founded in late 1927 by Arthur Judson. In 1999, Viacom acquired CBS Corporation for $37 billion from Westinghouse Broadcasting [2]. Starting in 1996, CBS Corporation’s Radio division was called Infinity Broacasting until it reverted back the historical CBS Radio in 2005.

In 2006, CBS Corp. and Viacom split into two publicly traded companies and are traded on the New York Stock Exchange.

Current Events:

Going Digital-

In early January of 2015, CBS Radio invested in the digital radio platform and developed the new podcasting network, Play.it [3]. Available online and via mobile apps, Play.it combines hundreds of original podcasts with content from leading media brands ranging from sports to 48 Hours and 60 Minutes. With content available to stream or download, CBS Radio hopes to compete in the growing digital radio market.

By further extending the CBS Radio brand to the digital market, CBS Corp. plans to see a growth in annual radio profits. CBS Corporation CEO and President Leslie Moonves explained in a recent interview:

“Radio also continues to be profitable, … and we continue to build new audiences in radio, by extending our big-market content into the digital world.” [4]

– Leslie Moonves

Financials:

CBS Corporation Stock Index as of 12:50pm on April 17, 2015 [5] courtesy of Yahoo Finance [b]

CBS Corporation is a publicly traded company on the New York Stock Exchange and on April 17, 2015, was traded at $60.63 per share. Due to a strong fourth quarter by CBS Corp., the company’s stock value lies between the 52 week low of $48.83 and the 52 week high of $65.24 [6].

CBS Corporation reported a strong fourth quarter on December 31, 2014. Although total revenue for 2014 was down 9.67% from 2013, reporting $13.81 billion, the fourth quarter numbers saw a spike compared to the previous year’s final quarter. Due to Thursday Night Football and the Midterm Elections, the total advertising revenue for CBS Corp. rose 4.1% to $2.14 billion, and CBS Radio revenues increased by 2% in the fourth quarter of 2014 [7].

The 2015 first quarter earnings report for CBS Corporation is scheduled to be announced on May 7, 2015 [8].

Stronghold in Sports-

Thus far in 2015, sports has been at the epicenter of conserving CBS Radio’s dominance in many major markets. In early January, CBS Radio announced its new deal with the Chicago Cubs to stream all games at live performances at Wrigley Field [9]. Purchasing the rights for seven years, CBS Radio’s deal with the Chicago Cubs dismisses a 90 year relationship between the Chicago baseball team and WGN-AM 720.

Also in January, CBS Radio announced it will become the exclusive program provider of the Baltimore Orioles on 105.7 WJZ-FM. After being out-bid in 2010, CBS Radio regains the rights to broadcast Orioles games [10].

These two tremendous deals improve the amount of sports programming CBS Radio controls, adding more content to the already impressive 330 AM and FM stations, including some in each of the top 10 markets [11].

In addition, CBS Radio announced in late March a deal with the Philadelphia Eagles and SportsRadio 94WIP for a multi-year broadcast partnership. This deal furthers CBS Radio’s control in major market sports play-by-play. The deal includes a new HD Radio station devoted to yearly around the clock Eagles coverage.

In addition to the Philadelphia Eagles, CBS Radio provides play-by-play broadcasting to NFL Franchises including the New York Giants, New England Patriots, Dallas Cowboys, Chicago Bears and many more.

New Leadership:

Arguably the largest story of 2015 for CBS Radio is the sudden retirement of CBS Radio President and Chief Executive Officer, Dan Mason [12].

After 17 years total with the company and 15 years as President and CEO, Dan Mason finds a successor in Andre Fernandez, previously President and COO of Journal Communications. Dan Mason leaves CBS with a legacy of launching dozens of new stations, refurbishing failing stations in major markets, moving CBS to the digital game with Play.it, and incorporating HD stations to the arsenal of CBS Radio.

As for his successor, Fernandez has a long history of success in the broadcasting industry, working in key financial roles at the General Electric Company and Telemundo [13]. In CBS Radio’s press release on the matter, CBS Corp. President and CEO, Leslie Moonves said:

“Andre is a terrific executive who brings a wealth of experience to this role – operations, financial management, programming and digital distribution, among many other attributes [14]”

-Leslie Moonves

Broadcast Stations:

In addition to housing top-rated play-by-play sports stations in over a dozen major markets in the United States, CBS Radio owns and operates all 10 top rated stations rated by Nielson Audio. CBS Radio claims to reach over 72 million consumer weekly, owning 117 total radio stations in 26 markets [15].

Recently, CBS Radio has been reformatting stations to obtain higher ratings. In early December 2014, CBS Radio traded 14 stations in Tampa, Philadelphia and Charlotte for 5 stations in Miami and Philadelphia [16]. One station, WRDW-FM 96.5, struggled with a consistently low share of the market, constantly being outperformed by iHeartRadio’s WIOQ 102.1. 96.5 Amp is currently ranked 19 in the Philadelphia market with a share of 2.3, and iHeartMedia, Inc.’s WIOQ hold a share of 4.7, currently ranked 8 in the market [17]. On April 10, 2015, CBS Radio announced its Philadelphia station 96.5 FM will reformat from Rhythmic CHR to a pop mainstream contemporary hit format [18].

The Altitude Group:

Leading the advertising department of CBS Radio is the Altitude Group. Directed with connecting consumers with companies, the Altitude Group’s client list includes Walgreens, Allstate, MasterCard, Mercedes, and much more.

On March 9, CBS Radio named Tony Mennuto as Vice President, Branded Content Solutions of the Altitude Group. His position is essential to promoting the CBS Radio brand through original content as well as through live-venues and performances. CBS Radio hopes Mennuto will bring fresh advertising content to be distributed throughout all stations and assets, from television to digital media [19].

Community Outreach:

On June, 16, CBS Radio’s 830 WCCO-AM in Minnesota is receiving the Service to America Award from the National Association of Broadcaster’s Education Foundation. The award honors outstanding community service by local television and radio broadcasters [20].

Due to the WCCO-AM’s Public Service Announcements, events, and fundraisers for the Minnesota community [21], the station assisted the hungry through a year-long campaign, collecting 1.73 million pounds of food [22].

CBS Radio Operations:

While revenues for CBS Corporation have slowed in growth in past years, the company continues to stand behind its radio business, CBS Radio. Despite a hedge fund lobbying the corporation to merge with Cumulus Media, CBS Corp. understands the value of CBS Radio’s assets in the digital market [23].

Because CBS Radio possesses a highly diverse presence in a large number of markets, advertisers see a value in the ability to select a station that fits their target audience. This proves to be valuable to the revenue of CBS Corporation, and with a growing audience in all 10 of the top markets, the value of CBS Radio can not be understated [24].

Although advertising spending on radio has fallen in recent years from 6% in 2013 to 4% in 2014, these numbers do not include digital radio, in which CBS is beginning innovate and create products and platforms to break into the digital industry [25].

play.it logo. Courtesy of play.it [c]

Text Sources:

[1] CBS Radio Contact Retrieved April 15, 2015

[2] CBS Merges with Viacom Retrieved April 16, 2015

[3] CBS Radio Develops Play.it Retrieved April 16, 2015

[4] CBS Radio Rises with Good 4th Quarter Retrieved April 16, 2015

[5] CBS Corporation Stock Retrieved April 16, 2015

[6] CBS Corp. Annual Income Reports Retrieved April 15, 2015

[7] 2015 CBS Corporations 4th Quarter Finances Retrieved April 15, 2015

[8] CBS Corp. to Report 2015 First Quarter Earnings on 05/07 Retrieved April 15, 2015

[9] CBS Radio announces WBBM-AM as Chicago Cubs Radio Stationc Retrieved April 16, 2015

[10] Orioles Return to CBS Radio after 5 Years Retrieved April 16, 2015

[11] CBS Sports Radio Retrieved April 16, 2015

[12] Andre Fernandez Named Mason Replacement in Press Release Retrieved April 15, 2015

[13] Andre Fernandez Replaces Mason Retrieved April 16, 2015

[14] CBS Radio Press Release, Andre Fernandez Replaces Dan Mason as President Retrieved April 16, 2015

[15] CBS Radio Profile Broadcasting Retrieved April 16, 2015

[16] CBS Radio trades with Beasley Broadcast Group Retrieved April 17, 2015

[17] Philadelphia Market Share Retrieved April 17, 2015

[18] CBS Radio Reformats New Philadelphia Station Retrieved April 17, 2015

[19] Tony Mennuto Named VP Branded Content in Press Release Retrieved April 17, 2015

[20] Service to America Awards Recipients Retrieved April 17, 2015

[21] CBS Press Release 830 WCCO-AM to Win National Community Service Award Retrieved April 17, 2015

[22] CBS Radio Local Station leads state’s largest food drive Retrieved April 17, 2015

[23] Forbes Ad Spending on Digital Changes CBS Radio’s Value Retrieve April 17, 2015

[24] Hedge Fund Pressures CBS to Merge Radio with Cumulus Retrieved April 17, 2015

[25] Marketing Charts Advertising Trends Retrieved April 17, 2015

iHeart Media

Posted on March 25, 2015 by Stephanie Zolan

by STEPH ZOLAN

iHeartMedia Logo. [1]

iHeartMedia Headquarters
200 East Basse Road
San Antonio, Texas, 78209
(210) 822-2828

Executives:

Bob Pittman, Chairman and CEO of iHeartMedia

Bob Pittman, Chairman & CEO [2]

Richard Bressler, President, CFO and CEO of iHeartMedia

Richard Bressler, President, CFO, & COO [2]

Wendy Goldberg, Executive Vice President and Chief Communications Officer

Wendy Goldberg, Executive Vice President & Chief Communications Officer [2]

Gayle Troberman, Executive Vice President and CMO [2]

John Sykes, President of Entertainment Enterprises [2]

History:

iHeartMedia began with the purchase of a single FM radio station by Lowry Mays and Red McComb under the name Clear Channel Communications. As the company progressed, they acquired not only more broadcast and digital radio stations, but also Clear Channel Outdoor. In addition, iHeartRadio was launched as a website in 2008, and now acts as a digital aggregator for radio brands. In 2014 the company officially rebranded as iHeartMedia in order to create a more cohesive and connected brand. iHeartMedia is now the largest mass media company in America. [3]

Radio:

iHeartMedia currently owns and operates over 850 broadcast radio stations in more than 150 United States markets. They have over 245 million listeners each month, making iHeartMedia the largest multi media company in the country. In addition, the company’s digital music service, iHeartRadio, allows users to create custom music stations. In January, the service exceeded 60 million registered users. [4]

iHeartMedia also operates Premiere Networks, which produces, distributes, or represents over 90 syndicated radio programs and services for more than 5,500 radio stations affiliates. [5] Some of the radio company’s syndicated programs are produced in house, which cater mostly to local markets. In addition to syndicated programming, iHeartMedia also produces Programming for iHeartMedia radio stations greatly varies in order to reach audiences in many different markets. The different radio formats include Alternative, Urban, Smooth Jazz, News talk, Sports talk, Adult Contemporary, Contemporary Hits, Country, Oldies and Classic Hits, Rock, Spanish, and Religious. [6]

Another technique iHeartMedia uses to draw in listeners, is employing trusted radio personalities. For example, On Air With Ryan Seacrest is a syndicated program that is available on over 150 radio stations across the country, and has made Seacrest a household name. [7] His home station, KIIS-FM in Los Angeles produced the most revenue of any United States station in 2014 earning $65.9 million. iHeartMedia continues to increase the awareness of their radio personalities through events. [8]

[9] One of the most well known radio personalities in the country.

Events:

iHeartMedia is more than just the largest owner of radio stations in the United States. The company also specializes in digital media, outdoor advertising, and event production. The national events are used to promote their top notch radio personalities as well as the most popular music on the radio.

[10] 2015 iHeartRadio Music Awards logo, from NBC.

Most recently, they hosted the iHeartRadio Music Awards. Musicians were not the only ones who brought home awards that night. The event itself won the Nielsen TV social ratings and the top trending show on Twitter for both the night and the entire week. During the promotional period and the show, The iHeartRadio Music Awards generated 14 billion social media impressions, which is a huge increase in comparison to last year’s 8.5 billion. [11] Local radio station personalities were engaging with viewers through social media, helping draw in the audience. This included live Twitter Periscope broadcasts of behind the scenes footage, and an iHeartAwards Snapchat Story that featured audience members, nominated artists, and radio host Ryan Seacrest. [12]

Clear Channel Outdoor Logo. [13]

Clear Channel Outdoor:

In addition to owning and operating radio stations and producing events, iHeartMedia also specializes in outdoor advertising. Clear Channel Outdoor Holdings is a subsidiary of iHeart, and is one of the largest outdoor advertising companies worldwide. They have over 640,000 displays including billboards, street furniture, retail advertising, airport advertising, transit advertising, and posters. Clear Channel Outdoor operates across 40 different countries. [14]

iHeartMedia in the Industry:

As a radio focused company, the main competitors for iHeartMedia are Cumulus Media and CBS Radio in the broadcast radio marketplace. SiriusXM has also become a competitor, and iHeartMedia has purchased two satellite stations of their own in order to expand into the satellite market. Since the company has also increased their digital presence with iHeartRadio, they now compete with Pandora and Spotify as well. [15] iHeartMedia’s ability to stand out is largely attributed to their availability across so many different platforms and formats. The scale of the company allows them to reach a large and diverse audience, and their creativity and tools enable iHeartMedia to effectively target their content and advertisements. [16]

Another factor is brand awareness. In December of 2014, iHeartRadio reached 75% brand awareness, which is a huge accomplishment considering they were at 10% only 5 years ago. iHeartRadio has over 500 million app downloads and 80 million social media followers. [17]

Aside from simply reaching such a large audience, iHeartMedia is able to analyze and more effectively monetize from their radio stations. On April 8^th, 2015 the company announced a partnership with the cloud-based advertisement platform, Jelli. Together, they will work to use technology to target their advertisements programmatically. By automating ad sales, it allows advertisers to make informed advertisement purchases. The system will use psychographics to determine groups that are related to music genres, weather and traffic patterns, and consumer purchase behavior. Advertisements have been programmatically sold online for the past 10 years, and iHeartMedia is now adapting the technique to be used with radio. [18]

Finances:

The majority of iHeartMedia’s revenue is derived from selling advertising times or placements on their radio stations or websites. Between 2013 and 2014, the company’s consolidated revenue increased by $75.5 million, from $6,243,044 to $6,318,533, with $29.9 million attributed to political advertising, traffic and weather, broadcast radio and digital revenues. Unfortunately, their revenue from americas outdoor advertising decreased by $37.3 million, mostly due to lower national account revenues and the nonrenewable airport contracts. [19]

Future:

The next move for the company, is the establishment of iHeartMedia SoundBoard. This entertainment studio will be used to connect brands with iHeartMedia’s available talent and radio personalities to create original audio, video, and experiential content. The studio is primarily audio focused since iHeartMedia is mainly a radio company, but everything that is produced will be accessible across all of iHeartMedia’s platforms including broadcast and digital radio, mobile apps, and live events. The success of this program will be made possible by iHeartMedia’s extensive connections and experience in the entertainment industry as well as the company’s knowledge of both consumers and brands. This development will introduce a new method of creating and distributing content to the market, which may have a large impact on the storytelling industry. When the iHeartMedia SoundBoard studio will launch has yet to be confirmed. [20]

Sources:

[1] IHeartMedia. Digital image. Brradio. Published September 16 2014. Retrieved April 17, 2015.

[2] iHeartMedia Corporate Team. iHeartMedia. Retrieved April 17, 2015

[3] Clear Channel Becomes IHeartMedia. iHeartMedia. Published September 16, 2014. Retrieved April 17, 2015.

[4] About iHeartMedia. iHeartMedia. Retrieved April 17, 2015.

[5] Hampp, Andrew. Clear Channel Changes Name to iHeartMedia. Billboard. Published September 16, 2014. Retrieved April 17, 2015.

[6] Station Search. iHeartMedia. Retrieved April 17, 2015.

[7] All Stations And Times. Tune In. Retrieved April 17, 2015.

[8] Overall U.S. Radio Industry Revenues Remain Steady at $14.9 Billion in 2014. BIAKelsey. Published April 1, 2015. Retrieved April 17, 2015.

[9] On Air With Ryan Seacrest Logo. The Drum. Retrieved April 17, 2015.

[10] iHeartRadio Awards Logo. NBC. Retrieved April 17, 2015.

[11] iHeartRadio Music Awards” Generates 14 billion Social Media Impressions. Digital Media Wire. Published April 1, 2015. Retrieved April 17, 2015.

[12] 2015 iHeartRadio Music Awards Generates More Than 14 Billion Social Impressions. Business Wire. Published April 6, 2015. Retrieved April 17, 2015.

[13] Clear Channel Outdoor Logo. Retrieved April 17, 2015.

[14] Company Overview. Clear Channel Outdoor. Retrieved April 17, 2015.

[15] iHeartRadio Grows Even More: How Will This Impact Sirius XM And Pandora? Seeking Alpha. Published June 27, 2012. Retrieved April 17, 2015.

[16] Sisario, Ben. Clear Channel Renames Itself iHeartMedia in Nod to Digital. The New York Times. Published September 16, 2014. Retrieved April 17, 2015.

[17] iHeart Media Surpasses 60 Million Registered Users Continuing to Demonstrate Accelerated Growth, Engagement and Strong Brand Awareness. Business Wire. Published January 23, 2015. Retrieved April 17, 2015.

[18] Marshall, Jack. iHeartMedia Will Sell Radio Ads Programmatically. Wall Street Journal. Published April 8, 2015. Retrieved April 17, 2015.

[19] iHeartMedia 2015 10-K. United States Securities and Exchange Commission. Published February 19, 2015. Accessed April 17, 2015.

[20] iHeartMedia Announces “iHeartMedia SoundBoard,” A New Multiplatform, Audio-Centric Branded Content Studio That Invites Brands, Talent and Fans To Join in Developing Original Productions. iHeartMedia. Published February 3, 2015. Retrieved April 17, 2015.

Pandora Radio

Posted on March 25, 2015 by Rico Pedraza

by RICO PEDRAZA

Pandora Press Logo (courtesy of Pandora Pressroom) [1]

Pandora App Logo (courtesy of Pandora Pressroom) [2]

Headquarters
2101 Webster Street
16th Floor
Oakland, CA 94612
(510) 451-4100
http://www.pandora.com

Company Overview

Pandora is currently the largest online music streaming and internet radio company in the world with over 81.5 million users as of December 31st, 2014(3). The company is an online music streaming service that provides its users with automated music recommendations based upon a song, artist, album, or genre being searched. This automation is powered by Pandora’s service – the Music Genome Project – which gives human curated music recommendations for each individual. The company currently operates under two payment tiers. A free tier allowing unlimited internet radio music streaming with restrictions on the number of song skips allowed per day, audio quality, and is fueled by advertisements between songs. Alternatively the paid tier “Pandora One” ($4.99 per month or $54.89 per year) (4) offers ad-free listening, higher audio quality on desktop listening, and a higher number of daily song skips allowed.

Key Executives

: Brian McAndrews – Chief Executive Officer, President & Chairman (5)

: Tim Westergren – Founder (6)

: Sara Clemens – Chief Strategy Officer (7)

Brief Company History

Founded by Tim Westergren in 2000 the company has grown to an immaculate 81.5 million user base(3), trumping all other streaming services with Spotify being the closest with 60 million users(8). Based out of Oakland, California, Pandora has had a quick rise in its 15 years earning $920.8 million in total revenue in 2014(9). Over the years Pandora has changed multiple business models, due to new unexpected variable costs in today’s online music streaming industry. These obstacles included the changing climate around artist payouts per stream in the music industry, increased licensing costs through SoundExchange(10) etc. etc. Pandora has been able to take these hurdles in stride, shifting its focus into brand and fan interaction as well as entering the live entertainment space over the past few years.

Interface

The screenshot below shows the typical Pandora user interface with basic music controlling functions present.

User Profile Screenshot (14)

Devices / Platforms

Today Pandora is available across virtually all platforms; including car radio systems, almost all mobile devices, online computer streaming, and available on some smart televisions. Additionally Apple recently announced that Pandora will officially be one of the first apps available on the fist operating system of their new product, the Apple Watch (11). The Apple Watch is Apple’s newest device that incorporates a “smart watch” device with the interface of an iPhone. It is set to be released on April 24th, 2015.

Apple Watch Promotional Photo (Courtesy of Billboard)

Apple Watch Promotional Photo [15]
(Courtesy of Billboard)

Financials

On December 31st, 2014 Pandora released their end of the year Financial reports. The report showed a trend that Pandora’s year-over-year mobile and local advertising revenue both grew from 2013. Local advertising revenue was $152.9 million (155% increase from 2013), and mobile revenue alone accounted for $712 million (a large portion of Pandora’s total $920.8 million 2013 total revenue) which also was a 58% increase from 2013(9).

Pandora accredits this success to the fact that 2014 was the highest year of mobile monetization in company history. Pandora’s 2015 Q1 financial report will be reported publicly on April 24th, 2015.

Competition

Today Pandora’s primary competitors include Spotify, iHeart Media, iTunes Radio, and Sirius XM to name a few. Although each of these services differ slightly, Pandora is still the leader in total users of all of these streaming services(3).

Additionally, two new companies have been in the music streaming service news recently. The first being Jay-Z’s newly launched music streaming service Tidal, and the second being Apple’s currently unnamed and soon to launch streaming service. Tidal launched March 30th, 2015(12) following a $56 million acquisition by artist Jay-Z of the parent-company Aspiro(13). Tidal is unique because unlike Pandora and Spotify, Tidal has two paid monthly subscription tiers with no option of free listening for the user. With only 500,000 users at launch it is unclear if Tidal will be a future competitor.

At the Tidal launch on March 30th, 2015 artists Alicia Keys, Arcade Fire, Beyonce, Calvin Harris, Christ Martin of Coldplay, Daft Punk, Deadmau5, Jack White, Jason Aldean, J.Cole, Jay-Z, Kanye West, Madonna, Nicki Minaj, Rihanna, and Usher signing the company's constitution.

Various A list artists at the Tidal launch event on March 30th, 2015 in New York City. (Courtesy of New York Post) [16]

In August of 2015, Apple acquired Beats Music for $404 million dollars(17). Currently there has been much speculation as to what Apple is planning to do with their service and when it will launch, however there are a few factors to keep in mind:

First the acquisition of Beats Music has brought Apple music taste makers like Jimmi Iovine (former CEO of Interscope Records), Andre “Dr. Dre” Young (founder of Beats Music), and Zane Lowe of BBC Radio 1. Potential for more human music curation.
Secondly, Apple as of 2013 had a user base of 500 million paid users(18), which since has no doubt increased, allowing them to potentially launch a music streaming service with an unprecedented initial user base.

Future

Pandora is in the fortunate position where it is a pioneer of music streaming, in a market becoming oversaturated with competitors. Pandora sets itself aside by possessing the most users of any of these services, 81.5 million users, and by having a unique streaming service / business model. With all this said, Pandora recently has begun entering the live entertainment, fan interaction, and brand sponsorships parts of the music industry.

For the 4th year in a row, Pandora has sponsored an event held an event at Austin, TX during the South by Southwest Music Festival.

2014 Pandora Discovery Den admat (courtesy of mxdwn.com) [19]

Called “The Pandora Discovery Den”, Pandora selected over 35 current notable musicians from the genres of electronic, hip-hop / R&B, and rock. Held over 4 days, Pandora was able to showcase many up and coming artists that are featured and heavily streamed on Pandora. Each day is a new genre, and all performances were broadcasted live on Pandora’s web & mobile outlets. This event allowed fan interaction for those attending South by Southwest as well as fan interaction for those who couldn’t attend the fest but lived vicariously through the live broadcast.

Additionally, Pandora continued this fan interaction on January 30th, 2015 Pandora continued its fan interaction by presenting a live stream of Jack White’s sold-out performance at Madison Square Garden. In anticipation of the live stream Pandora, in conjunction with Jack White’s record label Third Man Records, curated a Jack White digital mixtape that was exclusively available to Pandora users. The live stream was made available for 72 hours after The Madison Square Garden show, again allowing Pandora fans to vicariously experience the concert(20). The below clip(21) shows Jordan Klepper interviewing Jack White speaking about his upcoming MSG show; an example of additional content created by Pandora that was used exclusively during this campaign.

Finally Pandora in early April, in a joint venture with AEG Live’s Concerts West, announced an official tour pre-sale for the Rolling Stone’s upcoming ZIP CODE tour exclusively through Pandora. Pandora users were given access to pre-sale tickets 4 days before the general sale began on April 13th, 2015(22). And Pandora again created a digital mixtape of songs hand selected by members of the Rolling Stones themselves. This campaign was beneficial to both parties, and offered Pandora increased outreach with their fans, establish a relationship with major concert promoter AEG Live, as well as continued their pursuit of the live entertainment market.

All three of these events show the future direction Pandora as a company is currently moving towards. Pandora will continue the success of their already well established streaming service, while developing the company to include new outlets within their business model.

Sources

(1) – Pandora Logo – press.pandora.com – RT: 4/17/2015

(2) – Pandora App Logo – press.pandora.com – RT: 4/17/2015

(3) – Pandora User Number – statista.com – RT: 4/17/2015

(4)- Pandora One pricing – pandora.com/one – RT: 4/17/2015

(5) – Brian McAndrews Headshot – rightstartups.com – RT: 4/17/2015

(6) – Tim Westergren Headshot – chicagoideas.com – RT: 4/17/2015

(7) – Sara Clemens Headshot – thedeal.com – RT: 4/17/2015

(8) – Spotify User Number – press.spotify.com – RT: 4/17/2015

(9) – Pandora End of the Year Financial Report 2014 – press.pandora.com – RT: 4/17/2015

(10) – SoundExchange Fees – gigaom.com – RT: 4/17/2015

(11) – Billboard Apple Watch – billboard.com – RT: 4/17/2015

(12) – Tidal Launch – billboard.com – RT: 4/17/2015

(13) – Aspiro Yahoo Finance – yahoo.com/finance – RT: 4/17/2015

(14) – Pandora Screenshot – pandora.com – RT: 4/17/2015

(15) – Billboard Apple Watch Photo – billboard.com – RT: 4/17/2015

(16) – Tidal Signing Photo – nypost.com – RT: 4/17/2015

(17) – Apple Acquisition of Beats – forbes.com – RT: 4/17/2015

(18) – Apple 500 Million Users – appleinsider.com – RT: 4/17/2015

(19) – Pandora SXSW Poster – music.mxdwn.com – RT: 4/17/2015

(20) – Jack White Pandora Press MSG – press.pandora.com – RT: 4/17/2015

(21) – Jack White Pandora MSG 72 Hour Stream – youtube.com – RT: 4/17/2015

(21) – Pandora / AEG Exclusive Presale – press.pandora.com – RT: 4/17/2015

Spotify

Posted on March 25, 2015 by Erin Singleton

by ERIN SINGLETON

Spotify Logo

HEADQUARTERS

Spotify AB
Birger Jarlsgatan 61, 10tr
113 56 Stockholm
Sweden
556786-5729
(Research & Development)

Spotify Ltd.
4th Floor
25 Argyll Street
London W1F 7TU
United Kingdom
(Main headquarters)

http://www.spotify.com/

KEY EXECUTIVES [1]

: Daniel Ek: CEO & Co-Founder

: Martin Lorentzon: Director of the Board & Co-Founder

: Ken Parks: Chief Content Officer & Managing Director USA

: Jeff Levick: Chief Business Officer

: Gustav Söderström: Chief Product Officer

: Angela Watts: VP, Global Communications

: Steve Savoca-Head of Content

: Oskar Stål: Chief Technology Officer

: Peter Sterky: Chief Financial Officer

ABOUT

Spotify Interfaces

Spotify is a digital music streaming service that allows users to create personal playlists and radio stations, browse Spotify-curated playlists, and share music with friends. Users can do this through their mobile devices, tablets, or desktop computers. The service currently has more than 30 million songs registered within its system through licenses with major labels and recording artists [2]. Developed in 2006 by entrepreneurs Daniel Ek and Martin Lorentzon in Stockholm, Sweden, Spotify was created as a response to the illegal downloading of music going on by consumers through piracy sites like Napster [3]. In 2008 the service was launched in Scandinavia, France, the U.K. and Spain; in 2011, it made its way to the U.S [3]. There are currently over 60 million users (15 million of which are paying users,) 1.5 billion playlists, and 20,000 songs added per day [2].

MARKET EXPANSION

Spotify markets worldwide

Spotify is currently available in 58 markets worldwide, including Brazil, Germany, New Zealand, Nicaragua, Taiwan, Italy, and more [2]. In 2013, Spotify expanded to 8 new locations in its steps towards penetrating Latin America and Asia markets, launching in Mexico, Hong Kong, Malaysia, and Singapore [4]. Spotify introduced Canada’s launch in 2014 [5]. Plans to enter Japan are still in the works, and previous plans to enter Russia have been halted due to its unstable economic conditions [6]. As Spotify has continued to expand its availability across the globe, its number of users has greatly increased every year.

FINANCIALS

A comparison of market shares in the Internet radio space

Despite industry rumors, Spotify still remains a privately funded company and is not going public anytime soon[7][8]. Spotify is currently close to completing a new round of funding from Goldman Sachs and an Abu Dhabi sovereign wealth funds, raising $400 million and putting its value at $8.4 billion [9]. After the deal, Spotify will be worth double the value of its closest competitor, Pandora Music ($3.85 billion), despite having higher net losses than Pandora and less market share (6% versus 31%, respectively) [10]. The deal will also put Spotify at the top ranks of the highest valued privately funded technology companies, along with Square, Dropbox, and Airbnb [11].

BUSINESS MODEL

Royalty Pay Out

There are two tiers for Spotify users: ‘freemium,’ a free, ad-supported streaming format, and ‘premium,’ an ad-free streaming subscription for $9.99/month. The premium subscription comes with other perks, including unlimited song skips, offline mode ability, and on-demand mobile access [12]. Additionally, there is a student tier for $4.99/month and a family plan for $5.99/month. Spotify philosophizes that the freemium option will drive users to eventually pay for the better experience [2]. Through these payment options, Spotify has paid $2 billion USD to the music industry, $1 billion of which coming from 2014 alone [2]. 70% of revenues earned are paid out to rights holders in the industry, while Spotify holds onto the remaining 30% [2]. Spotify does not pay ‘per stream,’ but rather through royalty statements that are dependent on the country the artist is being streamed, the number of paid users, the country’s currency value, and the artist’s royalty rate. As a result, ‘per stream’ payouts are typically between $0.006 and $0.0084 [2].

ARTIST BACKLASH

do-no-reuse-taylor-swift-the-beat-bb36-sarah-barlow-billboard-650

Taylor Swift pulled her catalogue off Spotify this fall 2014. Image courtesy of Billboard

With the trending drop of physical sales and digital downloads, there has been heavy debate circulating the music industry involving streaming companies’ payouts. More specifically, there has been criticism from recording artists and songwriters who feel that their ‘art’ is being undervalued and deserves fairer compensation from streaming services. Just this past fall, Taylor Swift pulled her entire catalog off of Spotify in defense of songwriters, saying that she is “not willing to contribute [her] life’s work to an experiment that [she doesn’t] feel fairly compensates the writers, producers, artists, and creators of this music” [13]. Other artists who have called out against the streaming service include Jason Aldean, Radiohead’s Thom Yorke, Talking Heads’ David Byrne, and others [14]. In response, Ek argues that record labels are to blame since they are the owners of the music and thus the ones distributing it to their artists under their own respective terms [14].

Tidal Logo

The biggest artist-led backlash against Spotify is the creation of competitive streaming service Tidal, an artist-owned global music and entertainment platform ran by Jay Z, Beyoncé, Deadmau5, Madonna, and other music superstars [15]. To counter artist tensions, Spotify recently rolled out a new feature called Tweet the Beat, which allows users to express their gratitude towards their favorite artists through an interface pop-up asking them to thank the artist via a pre-written tweet [16]. Rihanna is the only artist users have been asked to thank. This experimental feature has been negatively received by Spotify users, who view it as a spam [15]. A Spotify spokesperson says that, “[They’re] always testing new things on our different platforms and to various user groups,” most likely to stick out amongst the competition [15]. However, Tweet the Beat has been rolled back as a result of such critical opinions.

RECENT NEWS

These past few years have been busy ones for Spotify as the company proactively works towards staying ahead of the concentrated streaming market. In January of 2015, Spotify introduced Touch Preview, a “better way to preview any song, album, artist, or playlist” [17]. This feature allows users to gain a “sneak peak” to a song or playlist by holding down a finger to the screen to preview the song instantaneously. If the user likes what they hear, they can save the song with one simple swipe.

In February of 2015, Spotify introduced an update for desktop users, presenting fully integrated lyrics, powered by Musixmatch, as well as an explore option to search popular lyrics from Spotify’s top songs [18]. The desktop update also included easier access to Friend Feed, which allows users to discover what their friends are currently listening to, as well as a revamping of daily viral charts.

JAPAN-ENTERTAINMENT-US-IT-INTERNET-GAMES-SONY

Spotify and Sony form partnership

In March of 2015, Spotify’s PlayStation Music was launched in partnership with Sony Network Entertainment International LLC, making it “easier than ever for gamers to enjoy their favorite tracks whilst playing their favorite games” [19]. Users are able to create their own on-demand soundtracks to their games without interruption to the gaming experience. Just this April 2015, Spotify launched Spotify for Brands, a platform that reveals audience statistics and insights to benefit brands in their endeavor to connect with the younger generations [20].

OVERVIEW

Since its 2006 development and 2008 initial launch, Spotify has demonstrated significant exponential growth over the past 7 years with no sign of slowing down anytime soon. Leading the pack in the digital streaming market, the service is tirelessly working towards providing unique innovations and opportunities for its consumers that one can only expect to continue in the many years to come.

SOURCES

[1] Spotify Biographies, Spotify Press.

[2] Spotify Artists, Spotify Explained.

[3] Forbes, Spotify’s Daniel Ek: The Most Important Man In Music

[4] Chicago Tribune, Spotify Expanding into Asia, Latin America

[5] Spotify Press, Spotify is Live in Canada!

[6] Business Insider, Spotify has cancelled its launch in Russia

[7] Yahoo! Finance, Spotify seeks to hire U.S. filings expert as bankers eye IPO

[8] Yahoo! Finance, Spotify isn’t going public anytime soon

[9] Yahoo! Finance, Spotify Nears New Funding at Valuation of $8.4 Billion

[10] Market Realist, Why Is Spotify’s Valuation More than Double Pandora’s?

[11] Wall Street Journal, The Billion Dollar Startup Club

[12] Pocket-Lint, Spotify free vs Spotify premium: What’s the difference?

[13] Rolling Stone, Taylor Swift’s Label Head Explains Spotify Removal

[14] Rolling Stone, Spotify Founder Fires Back at Taylor Swift

[15] The Telegraph, Stars lead backlist against Spotify with their own music streaming site Tidal

[16] Digital Trends, Spotify Rolls Back ‘Tweet the Beat’ for Rihanna After Back Lash

[17] Spotify Press, Introducing Touch Preview: a better way to preview any song, album, artist, or playlist

[18] Spotify Press, Introducing our latest update for Spotify on desktop

[19] Spotify Press, Soundtrack your game with Spotify on PlayStation Music

[20] Spotify Press, Spotify launches playlist targeting for brands