Time Warner Inc.

By: Nubia Dandridge, John Rattazzi, Johnny Pierce
2016-tw-company_collage-1-layered-300

Time Warner [1]

Company

Time Warner Inc (headquartered in New York City) is an international media and entertainment conglomerate. The conglomerate is segmented into three divisions: Turner is the branch of the company consisting of cable networks and digital media. Home Box Office (HBO) is the company’s domestic premium television and streaming service which includes international premium pay. Warner Bros is the segment of the company primarily responsible for the company’s role in entertainment for television, feature length films, video-games and home video production and distribution [1].

Background

Time Warner Inc. was originally founded in 1923, under the name Warner Brother Pictures Inc. Under the direction of Polish immigrant brothers Harry, Albert, Sam, and Jack Warner, Time Warner Inc. has gone from being a nickelodeon in Pennsylvania, to one of the largest media conglomerates in the world by partnering with Home Box Office Inc. and Turner Broadcasting [2].

Television Success

One of Time Warner Inc.’s most valuable assets is HBO. The premium television service is widely recognized today for its show Game Of Thrones, but their fall series premiere of Westworld has taken viewers by storm.  The series premiere telecast drew 3.3 million viewers across multiple platforms by the following morning.  This opening was 1.1 million viewers greater than the first day Game Of Thrones was released back in 2011 [3]. Westworld has been approved for a second season [4] due to increased viewership from streaming services HBO Go and HBO Now, which allows viewers access to HBO programming without a subscription to the traditional HBO television service.  

Film Success

In September 2016 Time Warner acquired the commercial and tv rights to the “Star Wars”  collection, (valued at $250 million) including “Rogue One: A Star Wars Story” and “Star Wars: A Force Awakens.”  The deal makes TBS and TNT the only networks with legal rights over the series. Time Warner made a strategic move during a volatile in which networks are hustling to lock up as much content that already has a formidable audience attached to it. The DC subsidiary of Warner Bros. is sufficiently lucrative for the entire company. In relation to the 10 DC series on air this season, total revenues for the line up have surpassed $1 billion. The CW, the joint television station owned by Warner Bros. and CBS Corp. is home to half of those series. 

Warner Brothers has seen its share of success since September.  With movies such as Suicide Squad earning a total gross of $325.1 million [5] and Fantastic Beasts and Where to Find Them earning a total gross of $158.1 million [6] in just two weeks has earned Warner Brothers a total gross income of roughly $806 million since the beginning of September. 

Company Fallbacks 

Since September, a negative mark against Time Warner Inc’s overall performance  is due to low ratings for Turner Broadcasting. Turner is most known for it’s networks like TNT, TBS, CNN, Adult Swim, HLN, and Cartoon Network. ratings are down 14% across all networks as younger demographics are opting more for streaming services like Netflix and Hulu. As of more recently, quarter three of 2016 came in with numbers 8% lower than they were this time last year [7]

The other recent flaw for Time Warner Inc. has been Warner Brothers.  Asides from three recently released movies, every other movie released after August has struggled to even reach its budget.  If Suicide Squad, Fantastic Beasts and Where to Find Them, and Sully, weren’t counted in the total gross, Warner Brothers would not have made enough money domestically to fund the movies.  While this is upsetting for Time Warner Inc. they cannot be too disappointed because this is the best year [8] that Warner Bros has had since 2009 thanks to releases earlier in the year. 

The financial success of the studio does not come without its qualms. In October 2016, Director Rick Famuyiwa walked away from directing The Flash with mention of creative differences between himself and the studio as the reason for his departure [9]. Before Famuyiwa, Seth Grahame-Smith stepped down from his role as director of the same film. Analysts claim that the tension between the creative vision directors are hired to develop and the executive oversight Warner Bros exercises over such projects could impact the studio’s ability to hire directors in the future, not just for their DC projects.

AT&T and Time Warner Inc.

Time Warner’s market value currently hovers at approximately $62 billion with AT&T in position to buy the company for $85.4 billion (as of October 22nd). In September and October 2016, senior executives from both AT&T and Time Warner met informally to discuss business strategies as well as a potential merger [10] of the two conglomerates. Acquiring Time Warner would allow AT&T to control one of the world’s major providers of pay-TV and one of the nation’s largest wireless and home internet providers. AT&T would also stand to inherit an extensive collection of content and programming from HBO to CNN as well as Cartoon Network and NBA basketball programming. If the deal is approved, Jeff Bewkes will resign from his position as CEO of Time Warner Inc after the transitional phase. President Elect, Donald Trump, however has spoken against the merger having said that his administration “will not approve [the deal]…because it’s too much concentration of power in the hands of too few.”

[11]

Time Warner Finances Going Forward

The news of a merger is coming off of a strong third quarter showing from Time Warner Inc. Coming less than two weeks after the announcement of the AT&T merger, Time Warner reported a third quarter earnings of $1.83 per share on a revenue of $7.2 billion, which was a 9% increase from the expected earnings of $1.37 per share on a revenue of $6.98 billion. These impressive third quarter earnings are a result of many recent successes in content produced by Time Warner, including HBO. Home Box Office saw a 4% increase in revenue to $59 million. Yet, in 2016 while content proved to be king, HBO also saw its content library decrease. With a potential influx of cash due to the potential AT&T merger, HBO can see itself become more like Netflix faster than Netflix can become HBO, contrary to the quote [12] of Netflix CEO Ted Sarandos. Due to the $85 billion dollar pay day Time Warner would receive for the merger, HBO could see its budget for original content increase from $2.2 billion, just a third of what Netflix spends on content. The merger could also result in an affirmation of Jeff Bewkes proposal for “TV Everywhere”[13]. Although the idea has not been a success, AT&T could make it a reality with their wireless subscription package. This idea of Time Warner putting their content “everywhere” will allow for shows like Game of Thrones or Westworld to vastly increase their audience.

Overview

Although many changes are likely coming to Time Warner, no immediate changes will be apparent in the near future. The focus for this next quarter, as well as the new year, will be on accelerating user subscriptions [14] for HBO Now, which could increase in the merger with a bundle package offered with AT&T services.

Sources

Sources:

  1. Top 3 Companies Owned By Time Warner (TWX). Retrieved November 19, 2016. http://www.investopedia.com/articles/markets/102215/top-3-companies-owned-time-warner.asp.
  2. Time Warner Inc. Retrieved November 20, 2016. https://www.britannica.com/topic/Time-Warner-Inc
  3. Westworld’s Shaping Up to Be an Early Ratings Success for HBO. Retrieved October 16, 2016. http://www.vulture.com/2016/10/westworld-premiere-ratings-early-success-for-hbo.html
  4. Westworld: Season One Ratings. Retrieved November 30, 2016. http://tvseriesfinale.com/tv-show/westworld-season-one-ratings/
  5. Suicide Squad. Retrieved November 26, 2016. http://www.boxofficemojo.com/movies/?id=dc2016.htm
  6. Fantastic Beasts and Where to Find Them. Retrieved November 29, 2016. http://www.boxofficemojo.com/movies/?id=fantasticbeasts.htm
  7. Turner Lacking Script For Success. Retrieved November 25, 2016. http://www.broadcastingcable.com/content/turner-lacking-script-success/153449
  8. Warner Bros. Retrieved November 20. http://www.boxofficemojo.com/studio/chart/?studio=warnerbros.htm
  9. ‘The Flash’ Movie Loses ‘Dope’ Rich Famuyiwa (Exclusive). Retrieved on November 2, 2016. http://www.hollywoodreporter.com/heat-vision/flash-movie-loses-dope-director-rick-famuyiwa-942604
  10. AT&T Discussed Idea of Takeover in Time Warner Meetings. Retrieved October 21, 2016. https://www.bloomberg.com/news/articles/2016-10-20/at-t-said-to-discuss-idea-of-takeover-in-time-warner-meetings
  11. What does AT&T, Time Warner Merger mean? Retrieved October 28, 2016. https://www.youtube.com/watch?v=JOt1ZJjLxdo
  12. What the AT&T-Time Warner merger means for HBO. Retrieved October 27, 2016. http://qz.com/818603/what-the-att-time-warner-twx-merger-means-for-hbo/
  13. AT&T’s Time Warner Purchase Acknowledges TV Everywhere’s Failure. Retrieved October 25, 2016. https://www.bloomberg.com/news/articles/2016-10-24/at-t-s-time-warner-purchase-acknowledges-tv-everywhere-s-failure
  14. Time Warner’s Turner Inks Deal for DC Movies. Retrieved November 2, 2016. http://variety.com/2016/biz/news/turner-dc-movies-rights-1201906942/

Time Warner

Lizzie Michael and Andrew Maercklein
Time Warner, Inc. logo

Time Warner, Inc. logo [1]

Time Warner, Inc.

One Time Warner Center
New York, NY 10019-8016
212-484-8000

Company

Time Warner, Inc. is an entertainment and media conglomerate whose works and influence reaches all over the world. First created in 1989 in a $14 billion merger between Time, Inc. and Warner Communications, Time Warner now owns magazines such as Time, People, and Sports Illustrated; HBO, The CW, and Cinemax, as well as the Turner Broadcasting System, which in turn holds networks such as TBS, CNN and Cartoon Network; DC Comics; and one of the world’s largest production companies, Warner Brothers Entertainment. [2] [3].

Some of Time Warner's assets. [4]

Some of Time Warner’s assets. [4]

The company has undergone a few trouble spots in the past, including a $164 deal with AOL in the year 2000. [5]. The deal, which eventually proved to be misguided and led to major financial losses in 2002, was said to be “the biggest mistake in corporate history” by current CEO and Chairman Jeff Bewkes. [6]. That being said, Time Warner has since rebouded and is currently enjoying success from several of its assets, including HBO and Warner Brothers, and is looking forward to the completion of an acquisition, with a total transaction value of
$108.7 billion, with AT&T. [7].

Who are some key executives?

Financial information

Time Warner is a publicly traded company on the NYSE under the ticket TWX. As of 11/17/16, their current stock price is $93.20, as compared to one of their primary competitors, Walt Disney Co., who is at $98.82. [9]. On Oct. 27 the company announced cash dividends for Common Stock at $0.4025 per share, with a record date of Nov. 30. and a payment date of Dec. 15. [10] [11]. Thanks in part to the AT&T announcement, Time Warner’s stock has been on the upswing, having increased nearly 22.07% since April 2016; additionally, about 67% of analysts covering Warner’s stock rate this as a good time to buy. [11].

TW revenues and earnings per share [12]

TW revenues and earnings per share [12]

In Warner’s 3rd quarter reports for 2016, total revenues for Turner, HBO, and Warner Broadcasting combined were at more than $7 billion, and there was an increase of $153 million in cash and cash equivalents. [13]. With the recently released Fantastic Beasts and Where to Find Them and HBO’s Westworld recently having success, revenues from ticket sales and merchandising for Time Warner can be expected to increase in 2016’s 4th quarter, and should give the company a strong year-end yield. [14].

Warner Brothers

Warner Bros. Logo [14]

Warner Bros. Logo [15]

Warner Bros., which was founded in 1923 and notably produced the first “talkie” in 1927’s The Jazz Singer, is one of the largest production companies in the world, with both New Line Cinema and DC Films in its toolbox. [16]. In 2015, Warner Bros.’ worldwide box office receipts exceeded $3 billion for the ninth consecutive year ($3.71 billion worldwide), and saw both international and domestic reaching the billions. [17].

[18]

The company houses several major franchises, including the Matrix series, the Harry Potter Franchise, and the world of DC Comics. In 2016 alone, multiple films were released to massive success, including Batman v Superman: Dawn of Justice, Sully, Suicide Squad, and Fantastic Beasts and Where to Find ThemSuicide Squad was in theaters for an impressive 14 weeks and earned more than $700 million worldwide, while Fantastic Beasts has been open for less than two weeks and has already made nearly $500 million. [19] [20].

This success will likely carry into 2017, as Wonder Woman, Justice League, and two more animated Lego movies are all slated for wide release. [21].

Machinima's logo [23].

Machinima’s logo [22]

In news besides its releases, Warner Bros. also recently announced it will acquire Machinima, a “global programming service and production company” with a focus on gamer culture. [23]. The deal, which was estimated to be just slightly under $100 million, will allow Machinima to be its own entity within the Warner Bros. Digital Networks. [24].

HBO

HBO logo [31]

HBO logo [31]

Home Box Office, or HBO, is one of Time Warner’s most successful divisions. In terms of its financial performance, in the 2016 third quarter HBO’s revenues increased 4%, or $59 million, to $1.4 billion due to a 5% increase in subscription revenues. [12].

HBO’s content has gone over incredibly well with viewers. HBO took home 22 Primetime Emmys at the 2016 Emmy Awards, the most of any other network for the 15th year in a row. [12] [29]. Shows such as Veep, Game of Thrones, and Last Night with John Oliver all have loyal fan bases, while newcomer Westworld premiered in October 2016 to more than 13 million viewers. [12].

In other news, HBO just recently launched a new video streaming service in Spain, HBO España, that is expected to very well. The service offers both original HBO content, as well as films and programming from other networks as well, like Disney, Nickelodeon, and other Spanish programming. [30].

AT&T Merger

Click here for AT&T and Time Warner Merger (Video): http://nyti.ms/2exY5SK [27]

AT&T is looking to purchase Time Warner, Inc. in a $85 billion deal, and despite many setbacks, AT&T is confident the deal will go through. [25]. Were the FCC to oversee this deal, the time frame would have been elongated and the deal itself would be much less likely to go into effect. However, it is likely the deal will not be subject to the tight restrictions set by the FCC, as the FCC may be excluded from the process and the decision will be made by the Department of Justice. Randall L. Stephenson, the CEO of AT&T, is very optimistic regarding this scenario and said this deal will satisfy not only those looking for earnings growth, but also investors that are simply searching for income. [27]. However, this deal will cause AT&T to push its debt upwards of $190 billion. [27]. The average user of DirecTV Now will pay $35 per month, which translates to $1.32 gross margin, and despite an apparent lack of funding, there are expected to be approximately 15 million paid subscribers by 2020. [26].

AT&T logo []

AT&T logo [28]

Many investors are skeptical of the deal and doubt the level of success predicted by AT&T. AT&T, being the only company of its competitors to move in this direction, will be able to corner a large section of the market before anyone else. Through securing customers with a low price now, AT&T hopes to attract many more consumers in the future while still being able to raise the price of service as necessary. [26]. Furthermore, AT&T wants to boost their wireless business in an attempt to take back some of the market from other wireless companies. They plan to do this by allowing wireless users to watch DirecTV without using data. This is known as zero-rating and it’s frowned upon by the FCC because it would allow for AT&T to reduce competition, especially among its own assets. [25]. Between the low prices as well as other incentives to switch, AT&T is focused on increasing its consumer following as opposed to generating revenue. Revenue will theoretically be the focus after AT&T has accrued a mass following. In addition, it’s predicted there will be less subscription cancellations as well as a large boost in advertising revenue. [25]. Should the deal be successful, it will be one of the largest to date and will push AT&T further ahead of competitors. Should the deal not be approved, or even fail, AT&T will have to tread very carefully to avoid serious damage to the company’s finances, as well as the integrity of the company.

 [27]

Resources

[1] Time Warner Cables Customer Service Phone Number, Office Address, Toll Free Helpline Support. Retrieved November 27, 2016. http://www.officeaddresshelplinenumber.com/time-warner-cables-customer-service-phone-number-office-address-toll-free-helpline-support/

[2] The Creator of Time Warner, Steven J. Ross, Is Dead at 65. Retrieved November 27, 2016. http://www.nytimes.com/1992/12/21/obituaries/the-creator-of-time-warner-steven-j-ross-is-dead-at-65.html

[3] Top 3 Companies Owned By Time Warner (TWX). Retrieved November 27, 2016. http://www.investopedia.com/articles/markets/102215/top-3-companies-owned-time-warner.asp

[4] Company Profile. Retrieved November 27, 2016. http://www.timewarner.com/company

[5] Statistics on Mergers. Retrieved November 27, 2016. https://web.archive.org/web/20120106045040/http://www.imaa-institute.org/statistics-mergers-acquisitions.html

[6] AOL merger was ‘the biggest mistake in corporate history’, believes Time Warner chief Jeff Bewkes. Retrieved November 27, 2016. http://www.telegraph.co.uk/finance/newsbysector/mediatechnologyandtelecoms/media/8031227/AOL-merger-was-the-biggest-mistake-in-corporate-history-believes-Time-Warner-chief-Jeff-Bewkes.html

[7] AT&T to Acquire Time Warner. Retrieved November 27, 2016. http://about.att.com/story/att_to_acquire_time_warner.html

[8] Senior Corporate Executives. Retrieved November 27, 2016. http://www.timewarner.com/company/management/senior-corporate-executives

[9] TWX: NY. Retrieved November 27, 2016. https://www.bloomberg.com/quote/TWX:US

[10] Time Warner Declares Regular Quarterly Cash Dividend. Retrieved November 27, 2016. http://www.timewarner.com/newsroom/press-releases/2016/10/27/time-warner-declares-regular-quarterly-cash-dividend

[11] Dividend Action: Time Warner Inc. (NYSE:TWX) advises to “Mark your calendars” for Dec 15, 2016; dividends expected to reach $0.40. Retrieved November 27, 2016. http://friscofastball.com/2016/11/27/dividend-action-time-warner-inc-nysetwx-advises-to-mark-your-calendars-for-dec-15-2016-dividends-expected-to-reach-0-40/

[12] Time Warner Inc. Revenue & Earnings Per Share (EPS). Retrieved November 27, 2016. http://www.nasdaq.com/symbol/twx/revenue-eps

[13] Earnings Releases & Related Materials. Retrieved November 27, 2016. http://ir.timewarner.com/phoenix.zhtml?c=70972&p=quarterlyearnings

[14] Weekend Box Office: November 25-27, 2016. Retrieved November 27, 2016. http://www.boxofficemojo.com/weekend/chart/

[15] Warner Bros. Logo Design Evolution. Retrieved November 28, 2016. http://annyas.com/screenshots/warner-bros-logo/

[16] Warner Bros. Entertainment Inc. Retrieved November 28, 2016. http://www.warnerbros.com/studio/divisions/warner-bros-entertainment-inc

[17] Warner Bros. Pictures. Retrieved November 28, 2016. http://www.warnerbros.com/studio/divisions/warner-bros-pictures

[18] Fantastic Beasts and Where to Find Them – Final Trailer [HD]. Retrieved November 28, 2016. https://www.youtube.com/watch?v=Vso5o11LuGU

[19] Box Office Mojo: Suicide Squad. Retrieved November 28, 2016. http://www.boxofficemojo.com/movies/?id=dc2016.htm

[20] Box Office Mojo: Fantastic Beasts and Where to Find Them. Retrieved November 28, 2016. http://www.boxofficemojo.com/movies/?id=fantasticbeasts.htm

[21] Warner Bros., Quietly Thriving, Recasts Its Own Story. Retrieved November 28, 2016. http://www.nytimes.com/2016/11/08/business/media/warner-bros-quietly-thriving-recasts-its-own-story.html

[22] Machinima. Retrieved November 28, 2016. http://www.machinima.com/

[23] Warner Bros. Entertainment to Acquire Machinima. Retrieved November 28, 2016.  http://www.warnerbros.com/studio/news/warner-bros-entertainment-acquire-machinima

[24] Warner Bros. Acquires Full Control of Machinima. Retrieved November 28, 2016. http://variety.com/2016/digital/news/warner-bros-acquires-machinima-1201920793/

[25] McAlone, Nathan. “Here’s Why AT&T Is Buying Time Warner, and Why It Thinks the Government Can’t Stop the Sale.” Business Insider. Business Insider, Inc, 15 Nov. 2016. Web. 28 Nov. 2016. http://www.businessinsider.com/att-time-warner-merger-government-regulation-2016-11

[26] Molla, Rani, and Shira Ovide. “AT&T Plays It Forward.” Bloomberg.com. Bloomberg, 23 Nov. 2016. Web. 28 Nov. 2016. https://www.bloomberg.com/gadfly/articles/2016-11-23/at-t-wants-digital-video-share-with-direct-tv-now

[27] Morgenson, Gretchen. “The AT&T-Time Warner Merger: A Match Built on Hope.” The New York Times. The New York Times, 28 Oct. 2016. Web. 28 Nov. 2016.  http://www.nytimes.com/2016/10/30/business/the-att-time-warner-merger-a-match-built-on-hope.html?_r=0

[28] LLC, UnderConsideration. “Reviewed.” Brand New: New Logo and Identity for AT&T by Interbrand. N.p., n.d. Web. 28 Nov. 2016.  http://www.underconsideration.com/brandnew/archives/new_logo_and_identity_for_att_by_interbrand.php#.WDyz-6IrL_Q

[29] How FX Broke HBO’s Grip on the Emmy Awards. Retrieved November 28, 2016. http://fortune.com/2016/09/19/emmy-awards-2016-hbo-fx/

[30] HBO Launches in Spain, Adds Content from Disney, Nickelodeon. Retrieved November 28, 2016. http://variety.com/2016/biz/global/hbo-espana-spain-disney-nickelodeon1201927778-1201927778/

[31] HBO Logos. Retrieved November 28, 2016. https://www.homeboxoffice.com/lodging/cmp/logos.html

Time Warner (TV/cable channels only)

Image

by Cameron MacPherson
 
Time Warner, Inc.

[1] Time Warner Logo

 Time Warner Inc.
One Time Warner Center
New York, NY 10019-8016
212-484-8000
www.timewarner.com

About

          Time Warner, Inc. is an American media company with properties in the television and film industries, including cable properties under the Turner Broadcasting System, its premium cable property Home Box Office (HBO), and its production unit Warner Brothers Studios. [2]

Time Warner has three major divisions: HBO, Turner, and Warner Brothers

[3] Time Warner has three major divisions: HBO, Turner, and Warner Brothers

Executives

jbewkes_0

[4] Jeff Bewkes, Chairman and CEO

gginsberg

[6] Gary L. Ginsberg, Executive VP, Corporate Marketing and Communications

Howard M. Averill, Executive Vice President and CFO

[5] Howard M. Averill, Executive Vice President and CFO

 

Financials and Strategies

           Time Warner Inc., a publicly traded company, posted a $29.8 billion revenue for 2013, a 4% increase from 2012. [7On July 16, 2014, news broke that Time Warner had rejected an $80 billion buyout offer from 21st Century Fox. The proposal offered $85 a share for a stock that, just before the announced rejection, sat just above $70 a share. [8] CEO Jeff Bewkes has made a commitment to reach the $85 per share target to encourage stockholders that the company has growth potential. Under Bewkes, the financial strategy of the company has been to minimize expenses to maximize profits. Time Warner Inc. has recently spun off Time Warner Cable and Time Inc. properties, retaining only its Turner cable properties, HBO, and the Warner Brothers Studios. [9]

Time Warner rejected a buyout bid from 21st Century Fox

[12 ] Time Warner rejected an $80 billion buyout bid from 21st Century Fox

            Even with a smaller portfolio of properties, the emphasis on streamlined efficiency still dominates Time Warner’s financial strategy. In recent months, there have been layoffs in all three of Time Warner’s divisions. Turner Broadcasting offered a buyout option to 6% of its staffers in August, two months before announcing that the company would cut 1,475 jobs.[10][11] Time Warner cut seven percent, or 150, of its domestic employees for HBO in late October, one week before cutting 1,000 jobs at Warner Brothers Studios. [13][14]

            The strategy, to this point, has been successful. The newly enacted efficiencies and bold strategies for expansion of Time Warner’s HBO property have led to a surge in market valuation. On November 30, the price of Time Warner’s stock reached $85.12 per share, 12 cents above the buyout offer from 21st Century Fox in July (before falling slightly below the line the next day). [15]

[13] A graph showing the price of Time Warner's stock prices over the last three months (TWX)

[16 ] A graph showing the price of Time Warner’s stock prices over the last three months (TWX)

HBO Developments

HBO, a division of Time Warner

[17 ] HBO, a division of Time Warner

 According to Time Warner, a major reason for rejecting the buyout offer was the growth potential of HBO. On September 16, ten days after 21st Century Fox CEO Rupert Murdoch withdrew his buyout offer, Time Warner announced plans for a fourth quarter marketing push for HBO across broadcast, cable, and digital platforms. [18]  A week later, HBO partnered with AT&T to offer customers broadband service, HBO GO, and Amazon’s Prime membership for a limited time offer. [19] The move, similar to Comcast’s “Internet Plus” package, signaled another step towards unbundling HBO from pricey cable subscriptions. Just a month after that, Time Warner made a major announcement that expanded on this departure from cable bundles. Time Warner stated that it planned to offer a standalone streaming platform through its online HBO GO service starting in 2015. The service will be available without a cable subscription to HBO, using broadband as its distribution channel. [20] While the details about available programming and distribution channels are yet to be released, many analysts predict the over-the-top service will be marketed towards cord-cutters and millenials rather than those with existing HBO subscriptions. [21

            With the new online streaming service, Time Warner hopes to attract customers to HBO who might otherwise be deterred by cable’s lofty price tag. Additionally, it has positioned itself as a viable competitor to Netflix in the digital arena. HBO has fewer domestic subscribers than Netflix, but far more international subscribers; HBO boasts 130 million global subscribers to Netflix’s 50 million. [22] In recent months, Time Warner has sought to expand this international presence. HBO struck a deal with Chinese content distributor Tencent Holdings Ltd., granting the Chinese media giant the exclusive rights to distribute HBO’s original programming. Tencent Video, the company’s online streaming site, will air episodes of HBO shows that have become wildly popular in China through piracy sites. [23] Executives at HBO hope that this move will cut down on piracy, and create a loyal fan base in the world’s most populous country. 

Programming

HBO          

Boardwalk Empire

[24] In 2014, HBO aired the final season of its hit crime show, “Boardwalk Empire”

HBO is known for its award winning original programming and loyal fan bases, particularly with hits like “Game of Thrones,” and “True Detective.” One such program, the smash crime hit “Boardwalk Empire,” finished its television run after five seasons. The series, which has won 18 Emmys, had a strong showing with 2.3 million viewers tuning in live for the series finale. When coupled with a same-night rerun and HBO GO statistics, total same-day viewers exceeded 6.6 million. [25]

HBO launched the final season of its news drama "The Newsroom" [26]

[27 ] HBO launched the final season of its news drama “The Newsroom”

            HBO launched three new shows in its Sunday lineup, including the third and final season of Aaron Sorkin’s “The Newsroom.” The premiere of the truncated season reached a disappointing 1.2 million viewers live, a 40% decrease from the season two premiere. This year, the series does not benefit from the strong lead-ins of “True Blood” and “Boardwalk Empire,” leading to decreases in live ratings. [26]

            It should be noted that live viewership is not as important for HBO due to its lack of advertising. Only about 25 to 30 percent of viewers watch programs live on HBO, as many viewers use the on-demand services or the web-based HBO GO. [28]

 Turner

Turner CEO John Martin [#]

[31 ] Turner CEO John Martin

            Turner Broadcasting and its CEO John Martin have expressed a commitment to take more “creative risks,” and announced that the company would double its funding for original programming by the end of 2018. [29] Turner’s TBS and TNT channels have greatly benefited from airing live sporting events. Alongside Disney, Time Warner renewed its rights to air live NBA games through the 2024-2025 season. TNT is granted the rights to broadcast 64 games a year. [30

            The 2014 American League Championship Series on TBS was the most viewed MLB playoffs on the network since 2010. The 2014 ALCS averaged 4.3 million viewers, despite featuring teams from mid-sized markets. [32] Because sporting events can draw large numbers of live viewers, Turner is able to charge higher prices for advertising and licensing fees. Thus, investing in live sporting rights will continue to be a major component of Turner’s business strategy.

            The mass viewership of sporting events gives Turner additional leverage in negotiations with television distributors. When contract negotiations were stalling between Dish Network and Time Warner in October, Dish Network suddenly blacked out many of Turner’s cable channels, including CNN, TruTV, and Cartoon Network. Dish Chairman Charlie Ergen stated that while blacking out these channels was a “non-issue,” it would be “more painful” to take down the popular Turner channels Dish had left running: TBS and TNT, which both carry major sporting events. [33]

Future

            The future of Time Warner will be heavily scrutinized by corporate analysts. The question remains: can Time Warner create sustained growth, or was it foolish to pass

[34] The Time Warner Center, headquarters of Time Warner, Inc.

[34] The Time Warner Center, headquarters of Time Warner, Inc.

on the 21st Century Fox buyout offer? Time Warner has made decisions to bring its stock prices up in both the short-term, through corporate restructuring and job layoffs, and the long-term, through strategic HBO expansions and property spinoffs. Only sustained growth, most likely fostered by HBO’s continued expansion and Turner’s programming decisions, will determine the success of Time Warner.


[1] Time Warner Inc. logo. Timewarner.com, retrieved 1 December 2014

[2] Time Warner Inc. Timewarner.com, retrieved 1 December 2014

[3] Time Warner Operating DivisionsTimewarner.com, retrieved 1 December 2014.

[4] Jeff Bewkes bio page. Timewarner.com, retrieved 1 December 2014.

[5] Howard Averill bio pageTimewarner.com, retrieved 1 December 2014.

[6] Gary Ginsberg bio page. Timewarner.com, retrieved 1 December 2014.

[7] Time Warner’s quarterly reports. Ir.timewarner.com, retrieved 1 December 2014.

[8] “Time Warner rejected $80B offer from 21st Century Fox: Sources”. CNBC, 16 July 2014. Retrieved 1 December 2014.

[9] “Time Warner Profit Tops Estimates as CEO Pursues Growth”Bloomberg.com, 5 November 2014. Retrieved 1 December 2014.

[10] “Turner Broadcasting offers voluntary buyouts”. CNN Money, 26 August 2014. Retrieved 1 December 2014.

[11] “Turner Broadcasting, Home of CNN, TBS and TNT, Will Cut 1,475 jobs”. The New York Times, 6 October 2014. Retrieved 1 December 2014.

[12] “Time Warner’s HBO to cut 7 percent of staff”. Reuters, 28 October 2014. Retrieved 1 December 2014.

[13] “Warner Bros. Layoffs Beginning Tuesday to Eliminate Roughly 1,000 Jobs”. The Hollywood Reporter, 3 November 2014. Retrieved 1 December 2014.

[14] Twenty First Century Fox logoLogopedia, retrieved 1 December 2014.

[15] Time Warner (TWX) stockMarketWatch, retrieved 1 December 2014.

[16] Graph of TWX stockGoogle Finance, retrieved 1 December 2014.

[17] HBO logoHomeboxoffice.com, retrieved 1 December 2014.

[18] “Time Warner Plans HBO Marketing Push to Speed Growth”. Bloomberg.com, 18 September 2014. Retrieved 1 December 2014.

[19] “AT&T Lures Cord Cutters With $39-a-Month Deal for Broadband, Amazon Prime and HBO”. The Wall Street Journal, 23 September 2014. Retrieved 1 December 2014.

[20] “HBO Plans New Streaming Service, With Eye on Cord Cutters”The New York Times, 15 October 2014. Retrieved 1 December 2014.

[21] “Before HBO Starts Streaming, Time Warner Wants to Make Big Cable Happy”. Businessweek, 5 November 2014. Retrieved 1 December 2014.

[22] “The battle between Netflix and HBO is just beginning. And this man holds the key”The Washington Post, 28 November 2014. Retrieved 1 December 2014.

[23] “Tencent to Distribute HBO Dramas, Movies Online in China”Nadsaq, 28 November 2014. Retrieved 1 December 2014.

[24] Boardwalk Empire posterIMDB, retrieved 1 December 2014.

[25] “‘Boardwalk Empire’ Ratings: Series Ends With 2.3M Watching HBO Finale”Deadline, 27 October 2014. Retrieved 1 December 2014.

[26] “HBO Has a Quiet Sunday With ‘Newsroom’ and ‘Comeback’ Returns”The Hollywood Reporter, 11 November 2014. Retrieved 1 December 2014.

[27] Businessweek, ibid.

[28] The Newsroom posterIMDB, retrieved 1 December 2014.

[29] “Turner Broadcasting CEO Pledges to Double Original Programming Investment”The Hollywood Reporter, 12 November 2014. Retrieved 1 December 2014.

[30] “Walt Disney, Time Warner Said to Renew NBA TV Contracts”Bloomberg.com, 6 October 2014. Retrieved 1 December 2014.

[31] John Martin bio page. Turner.com, retrieved 1 December 2014.

[32] “TBS Finishes Its Most-Viewed MLB Postseason Since 2010”. Multichannel.com, 16 October 2014. Retrieved 1 December 2014.

[33] “Turner Warns Dish Users That TNT & TBS Might Follow CNN, Toons Going Dark”Deadline, 18 November 2014. Retrieved 1 December 2014.

[34] Associated Press file image of the Time Warner CenterSyracuse.com, 08 August 2013. Retrieved 1 December 2014.

Time Warner (TV/cable channels only)

 by Bridget Parker
                                                                                                                                                                                                   Time Warner Logo [1]

History of Time Warner

Time Warner Inc., is a mega media conglomerate that dominates both the film and television entertainment sectors. During the late 1980’s, there was a period of buyout in which Time Inc. was looking to merge with another company rather than be assumed fully by some unfamiliar corporation. Warner Communications’ seemed to be perfect match and they partnered in 1990, and thus Time Warner, Inc. was born [2].


Operating Divisions

Time Warner’s Operating Divisions include: Home Box Office (or more commonly referred to as HBO), Turner Broadcasting System, Inc., and Warner Bros. Entertainment [3].

HBO

hbo
HBO Logo [4]
HBO-Max-blog-3

HBO and its sister-network Cinemax [6]

HBO is a leading subscription-based television service offering two television networks, HBO and Cinemax. In 2013, HBO maintained its #1 spot on the domestic front as the highest-rated premium tv service, in both primetime and total day. As a global force, both HBO and Cinemax are accessible in over 60 countries, and HBO’s original programming is licensed to TV networks in over 150 [5].

Known for pushing the envelope with edgy and compelling dramas, HBO has a reputation for racking up awards every year and this year was no exception. Starting off 2014, HBO received 19 Primetime Emmy Awards, with True Detective leading the pack, coming in at five awards. After becoming an overnight success, the second season was ordered and in recent news, the cast for Season 2 has officially signed on. The cast will be comprised of: Colin Farrell, Vince Vaughn, Rachel McAdams, Taylor Kitsch and Kelly Reilly [7].

boardwalk

Boardwalk Empire Final Season Poster [9]

Among other hit shows, HBO concluded the fifth and final season of Boardwalk Empire in October. While the finale rolled in at 2.3 million viewers and was up 7% from last year’s, it was still down from this year’s premiere. Also, it is important to note that the finale was aired multiple times, and these numbers are not calculated from just the regular timeslot, but take into account viewers tuning in at any of the various times [8].

The Newsroom Final Season Poster [11]

Also on the topic of series finales is Aaron Sorkin’s The Newsroom, which premiered on November 9th for its third and final season [10]. From the beginning, critics argued that the show seemed to fall short of what is expected from Sorkin. When the show wasn’t immediately picked up for a third season in traditional HBO fashion, it seemed the ratings began to reflect those critiques.

This season the ratings continue to dive, dropping almost 45% in its premiere in comparison to last season’s. To add insult to injury, the formerly summer based show decided instead on a fall launch, forcing it to go up against AMC’s fan-favorite and rating-generator, The Walking Dead [12].

As for the remainder of the fall slate, The Comeback has hardly made any sort of comeback, drawing less than half a million viewers. The lack of viewership seems to be attributed to the fact that it is returning after a 10-year hiatus [13]. Also, the return of Getting On in its second season has definitely drawn praise from viewers and critics, but the numbers just still aren’t there [14].

Looking forward, HBO has confirmed a January 11th, 2015 back-to-back half-hour lineup. The reigning half-hours return with Girls and Looking, followed by a new series called Togetherness [15]. From brothers Jay and Mark Duplass, comes a dramedy about two couples living together in Los Angeles, trying to mend their respective relationships, while attempting to follow their own individual dreams [16].

On the business end of things, the company recently announced that they will offer a stand-alone HBO streaming service as of 2015 [18]. This news shocked devout HBO subscribers and media professionals alike, due heavily in part to the fact that there has been a great deal of discussion surrounding whether or not HBO would ever form a stand-alone streaming service housing all of their original programming, without requiring a television subscription. However, HBO’s long-standing answer has always been a firm “no”.

Richard Plepler at the Time Warner Inc. Investor Meeting [19]

Nonetheless, the over-the-top, stand-alone service will become reality next year. At a Time Warner, Inc. investor meeting, Richard Plepler, CEO of HBO, explained the reasoning behind the move, saying that this “…is a large and growing opportunity that should no longer be left untapped. It is time to remove all barriers to those who want HBO” [20].


Turner

turner_blue_r

Turner Broadcasting System, Inc. Logo [21]

Turner Broadcasting System, Inc. is a mega-media conglomerate that supervises news, entertainment, sports, animation, young adult and children media networks. With a plethora of leading television networks, Turner reaches a vast range of demographics.

brand_stack

Turner’s Brands [22]

 Recent News

Kevin_Reilly

Kevin Reilly, the new face of TNT and TBS [26]

In October, Kevin Reilly was appointed president of TNT and TBS as well as chief creative officer of Turner Entertainment in October. He arrives during a period of upheaval that is “Turner 2020”. The explanation of this re-brand is that Turner is trying to be more cost efficient, yet expand in the programming department [23]. More importantly, this attempt to revamp came only after 21st Century Fox tried to acquire Time Warner [24].

Under Turner 2020, TNT has already cancelled three shows (Dallas, Franklin & Bash, and Perception) [25]. Although all three have consistently dropped in viewership, more so they don’t align with the move toward edgier entertainment [27].

Other sectors of the overhaul include Boomerang, the popular Cartoon Network derivative, that brings classic cartoons to today’s kids. However, the network will be re-introduced globally to include both the vintage shows parents remember, and new contemporary ones [28].

Joint NBA TNT Logo [29]

Turner also reached a deal with the NBA that added 12 live regular season games per year to air on TNT. Although Turner and the NBA have a history together, this partnership would make TNT home to opening night and more NBA Playoff games than any other network. This includes sought after Thursday night doubleheaders, All-Star Weekend events, and one of the Conference finals [30]. Most substantially, Turner Sports’ TV Everywhere rights will apply to all NBA Content, giving them the power to distribute content across various digital platforms [31].

In other sports news, TBS averaged 4.3 million total viewers in the MLB Postseason, making it the most-viewed postseason telecast since 2010 [32].

turner-dish-channels-lost

Turner channels that Dish customers lost [34]

However, the most significant of Turner’s updates was the Dish – Turner dispute. On October 21st, 2014 Dish subscribers had channels blackout which was the result of the two companies distribution agreement expiring before they arrived at an updated agreement [33]. The carriage dispute ragged on for two weeks, neither company admitting fault other than that of the other. Dish Chairman Charlie Ergen implied that Dish was ready to drop the channels permanently, when he stated:

“We would save a big, big, big check from a cash flow perspective…it’s hard to pay a double-digit price increase for something that people are watching half as much as they used to watch. It’s Turner’s job to make their product better. Not ours” [35].

Needless to say, the channels were reinstated in November after the two decided on a contract extension pending a longer-term agreement [36].


Financials

Summary of Time Warner Stock [38]

Time Warner’s 3Q highlights include:

  • Revenue up 3% to $6.2 billion
  • Both Turner and HBO with a 10% subscription increase
  • Adjusted EPS climbed 34% to $1.22

[37]

Annual Results:

2013 Adjusted EPS, Free Cash Flow and Op Income [39]

Screenshot at Dec 02 10-08-47

2013 Total Shareholder Return [40]

     

Key Executives

Chairman and Chief Executive Officer, Time Warner Inc.

Jeff Bewkes                     Chairman and Chief Executive Officer, Time Warner Inc. [41]

Executive Vice President and Chief Financial Officer

Howard M. Averill                   Executive Vice President and      Chief Financial Officer [42]

 

 

 

 

 

 

 

 

 

 


 Sources

[1] Time Warner’s Logo, LinkedIn.com, RT: 12/01/2014

[2] The TWC Story, TimeWarnerCable.com, RT: 12/01/2014

[3] Time Warner Operating Divisions, TimeWarner.com, RT: 12/01/2014

[4] HBO Logos, HomeBoxOffice.com, RT: 12/01/2014

[5] Time Warner Operating Divisions: Home Box Office, TimeWarner.com, RT: 12/01/2014

[6] HBO and Cinemax Logo Package, Xfinity.Comcast.net, RT: 12/01/2014

[7] True Detective Season 2 Cast Announced, HBO.com, 11/14/2014, RT: 12/01/2014

[8] “Ratings: HBO’s ‘Boardwalk Empire’ Gets Slight Boost With Series Finale”, Variety.com, 10/27/2014, RT: 12/01/2014

[9] Boardwalk Empire Final Season Poster, HighlightHollywood.com7/19/2014, RT: 12/01/2014

[10] “HBO confirms November 9 Premieres for ‘The Newsroom’, ‘The Comeback’ & ‘Getting On”, TVByTheNumbers.Zap2it.com, 9/9/2014, RT: 12/01/2014

[11] The Newsroom Final Season Poster, Collider.com, 10/2014, RT: 12/01/2014

[12] “NewsroomRatings Down In Return, ‘Comeback’ Debuts Soft”, Deadline.com11/11/2014, RT: 12/01/2014

[13] “The Comeback season premiere recap: ‘Valerie Makes a Pilot”, EntertainmentWeekly.com, 11/09/2014, RT: 12/01/2014

[14] “HBO’s ‘The Comeback’ Is A Ratings Flop”, Vulture.com, 12/01/2014, RT: 12/01/2014

[15] “Girls’, ‘Togetherness’ & ‘Looking’ Premiere Dates Set On HBO”, Deadline.com, 11/06/2014, RT: 12/01/2014

[16] “See the first trailer for HBO Comedy ‘Togetherness’ from the Duplass brothers”, EntertainmentWeekly.com, 11/07/2014, RT: 12/01/2014

[17] Togetherness Season 1: Trailer (HBO)Youtube.com11/30/2014, RT: 12/01/2014

[18] “HBO Chairman and CEO Richard Plepler Announces HBO to Offer a Stand-Alone HBO Streaming Service in 2015”, TimeWarner.com, 10/15/2014, RT: 12/01/2014

[19] Richard Plepler at the Time Warner Inc. Investor Meeting, TVOverMind.com10/15/2014, RT: 12/01/2014

[20] “HBO to offer online-only option next year — no more need for cable subscription”, TheWashingtonPost.com, 10/15/2014, RT: 12/01/2014

[21] Turner Logo, Promaxbda.org, RT: 12/01/2014

[22] Turner Company Overview, Turner.com, RT: 12/01/2014

[23] “Time Warner C.F.O. sheds some light on ‘Turner 2020″, CapitalNewYork.com, 9/18/2014, RT: 12/01/2014

[24] “Turner Broadcasting, Home of CNN, TBS and TNT, Will Cut 1,475 jobs”, TheNewYorkTimes.com10/6/2014, RT: 12/01/2014

[25] 2013-14 TV Season Scorecard, MetaCritic.com, 8/8/2013, RT: 12/01/2014

[26] “Kevin Reilly on Turner Move, Industry Rumors and Leaving Broadcast Forever”, TheHollywoodReporter.com11/4/2014 RT: 12/01/2014

[27] “Franklin & Bash’ Cancelled By TNT After Four Seasons”, Deadline.com, 11/11/2014, RT: 12/01/2014

[28] “Turner Rebrands Boomerang Globally”, TimeWarner.com10/14/2014, RT: 12/01/2014

[29] NBA on TNT Logo, Blogs.Adobe.com, RT: 12/01/2014

[30] “Turner Broadcasting and the National Basketball Association Reach Nine-Year Media Rights Extension”, TimeWarner.com10/6/2014, RT: 12/01/2014

[31] “NBA extends partnership with Turner Broadcasting, Disney”, NBA.com10/6/2014, RT: 12/01/2014

[32] “2014 MLB Postseason on TBS Averages 4.3 Million Total Viewers; Turner Sports’ Most-Viewed Postseason Coverage since 2010”, TimeWarner.com, 10/16/2014, RT: 12/01/2014

[33-34] “Dish, Turner dispute continues, eight channels still black”, HD-Report.com, 10/31/2014, RT: 12/01/2014

[35] “Turner Broadcasting Says It’s “Unclear” Why Charlie Ergen’s Upset With Its Nets”, Deadline.com11/5/2014, RT: 12/01/2014

[36] “Dish Restores CNN, Cartoon Network in Contract Extension”, Bloomberg.com, 11/21/2014, RT: 12/01/2014

[37] Q3 2014 Earnings Release, TimeWarner.com, 11/5/2014, RT: 12/01/2014

[38] Summary of Time Warner Stock, TimeWarner.com, 12/02/2014, RT: 12/02/2014

[39-40] Annual Reports, TimeWarner.com, 2013, RT: 12/01/2014

[41] Jeff Bewkes Profile, TimeWarner.com, RT: 12/01/2014

[42] Howard M. Averill Profile, TimeWarner.com, RT: 12/01/2014

Time Warner

By Isabel Sherman
Time Warner Logo

Time Warner Logo [1]

Time Warner Inc. 
One Time Warner Center
New York, NY 10019-8016
Phone Number: 212-484-8000
www.timewarner.com

Key Executives:

Jeff Bewkes- Chairman of the Board and CEO, Time Warner Inc.

Jeff Bewkes- Chairman of the Board and CEO, Time Warner Inc. [1]

John K. Martin- Chief Financial and Administrative Officer, Time Warner Inc.

John K. Martin-
Chief Financial and Administrative Officer, Time Warner Inc. [1]

Howard M. Averill- Senior Vice President and Deputy Chief Financial Officer of Time Warner Inc.

Howard M. Averill- Senior Vice President and Deputy Chief Financial Officer of Time Warner Inc. [1]

Paul T. Cappuccio- Executive Vice President and General Counsel of Time Warner Inc.

Paul T. Cappuccio- Executive Vice President and General Counsel of Time Warner Inc. [1]

Gary L. Ginsberg- Executive Vice President of Corporate Marketing and Communications at Time Warner Inc.

Gary L. Ginsberg- Executive Vice President of Corporate Marketing and Communications at Time Warner Inc. [1]

 For more information on executives click here.

About Time Warner Inc.:

 

 

 

 

 

 

Time Warner Inc. is a multinational media corporation that provides high-quality media and entertainment content through varied outlets. It is one of the largest media conglomerates in the world. [16] It has businesses in television networks, film and television shows, and publishing. The company’s four operating divisions are Home Box Office (HBO), Time Inc., Turner Broadcasting System and Warner Bros. Entertainment. [1]

What Time Warner Owns on TV

[31] Visual representation of Time Warner’s TV assets

Time Inc. runs consumer titles including PeopleTime, and Fortune[16]

Warner Bros Entertainment runs Warner Bros. PicturesNew Line CinemaWarner Bros. Television Group, and DC Entertainment. [1]

brand_stack

[37] Turner Broadcasting’s Brands

 Turner Broadcasting operates some of the leading cable TV networks CNNHLNTNTTBS,  AdultSwimTurner SportsTCMtruTV, and Cartoon NetworkCartoon Network is a go-to channel for kids. CNN is the original 24-hour news network and delivers news to global audiences across all platforms. [1]

HBO is the most successful TV-service in the world. In 2012 it was the number one domestic premium pay television service in primetime and total day ratings. As of 2013, there are approximately 114 million HBO and Cinemax cable subscribers worldwide. There are 8.5 million registered users on HBO GO, which is an unlimited access online/tablet/smart-phone service to watch HBO shows and movies that comes free with an HBO subscription. [1] Current popular HBO shows include The Newsroom, Girls, Veep, True Blood and Game of Thrones[4]

Girls

[18] Girls – A show about 20-something girls in New York created by Lena Dunham is currently filming it’s third season, set to air in January

The Newsroom

[33] The Newsroom  – A political drama series created by Aaron Sorkin just finished its second season on HBO

Competitors:

Major competitors to Time Warner Inc. include NBC Universal, 21st Century Fox, and The Walt Disney Company. [16]

A Brief History Starting with the Warner Brothers in 1923…… 

AOL Time Warner

[36] A graphic representing the unsuccessful merger of Time Warner and AOL that led to its split in 2009

In 1923, Polish immigrant brothers, the Warners, created the film company Warner Brothers Pictures Inc. in Los Angelos. [2]  In 1972, Kinney National Company bought Warner Bros. and established Warner Communications (WCI). [2] In 1989, Time Inc., which was at the time, the third largest cable operator in the country, merged with WCI and Time Warner was formed. [3] The company purchased Turner Broadcasting System in 1996. [3] In January 2001, a $106 billion merger between AOL and Time Warner was approved. [2] The company was called AOL Time Warner, but in 2003 it became just Time Warner. [3] In 2009, Time Warner split with AOL. [2]

 Financials: 

Time Warner is publicly traded under the NYSE with the symbol TWX.

Chart over the last three months  (Sept. 18-Nov. 18)

Chart over the last three months (Sept. 18-Nov. 18)         Visible upward trend [38]

The third quarter for the company ended September 30, 2013. [6]

IMPORTANT STATS FROM 3RD QUARTER:

  •  44 percent increase in earnings from $822 million for the same quarter a year ago to $1.18 billion for the third quarter of 2013 [5]
  • HBO and Turner’s channels provided the biggest increase for Time Warner in the quarter, revenue rose by $182 million to $3.5 billion, increasing 5% [5]
  • Adjusted Operating Income increased 8% to $1.7 billion [6]
  • Adjusted Operating Income margins increased year-over-year for the eighth time in the last nine 
quarters [6]

OTHER RECENT STATS:

TBS Logo

TBS Logo [20]

  • At Turner, as of September, TBS was the #2 ad-supported cable network in primetime for adults 18-34 and 18-49 [6]

TNT Logo

TNT Logo [21]

CNN Logo

CNN Logo [22]

  •  TNT finished the quarter (in September) as the #2 network among adults 25-54 in total day time ratings [6]

 

 

  •    Total day ratings for CNN in its key demographic increased by 15% (September) [6]

 

 

 

 

September 22, 2013: HBO received 27 Primetime Emmy Awards, for series including Veep, The Newsroom, 5 for Boardwalk Empire and 11 for the HBO movie Behind the Candelabra[25] This is the 12th year in the row that HBO has the highest number of Emmy Awards than other station) [6]

Gravity Movie Poster

[1]Gravity was released October 4, 2013 and has made $234,279,000 so far. [29]

RECENT NEWS:

Home Box Office:

September 2013: HBO is set to release a new series, Looking, which stars Jonathon Groff, best known for Glee and the broadway show, Spring Awakening. The series centers on the life of three gay friends living in San Francisco. The show is created by Andrew Haigh and is set to be released Sunday, January 19th at 10:30 p.m. on HBO. It is currently filming in San Francisco. [9]

“Looking” Season 1 Trailer [8]

 

Susan Lacy

[23] Susan Lacy and her Emmy Awards for American Masters and Inventing David Geffen

September 2013: Susan Lacy is moving from PBS to HBO to produce and direct documentaries for HBO. She is best known as the creator and executive producer of American Masters,  a television series that documents the history of icons of American culture. [17] As well as numerous Emmys for American Masters, Lacy has received an Emmy for “Outstanding Documentary or Non-Fiction series” for Inventing David Geffen[17]

PBS

[24] Susan Lacy produced and directed under PBS before she signed the multiyear deal with HBO

Valentine Road

[30] Poster for Valentine Road which  premiered October 7th on HBO

October 2013: The documentary Valentine Road, directed by Marta Cunningham, premiered on HBO, based on an 2008 shooting at a junior high school in Oxnard, Calif. The movie premiered as a part of National Bullying Prevention Month. [11]

Read an interview with the director here:

Variety Article: Interview with Valentine Road Director

November 2013 – HBO signs John Oliver to star is a comedy series set to start in January 2014. The show will be weekly on Sunday nights and will take a satirical view on the news and current events. John Oliver will be leaving The Daily Show with John Stewart to join the HBO family. [10]

John Oliver

John Oliver [10] on the Daily Show

 Turner Broadcasting System: 

October 2013: Turner Broadcasting and Verizon announced a multi-year renewal agreement to provide Turner’s Networks, including CNN, TBS, TNT and Cartoon Network, to Verizon FiOS TV  subscribers across a plethora of platforms. This is a long term distribution agreement that will give FiOS TV subscribers’ access to a large array of on-demand programming. [26]

October 2013: A disagreement over prices between Cable ONE and Turner Broadcasting led Turner to cut channels from Cable ONE on October 1, 2013. [13] A Cable ONE press release stated that Turner Broadcasting wanted an almost 50% increase in price for the channels. It was the largest recess of channels in the company’s history. [14] Cable ONE has 730,000 customers in 19 states and is the 10th largest cable company in the U.S. [14] On October 26, 2013 Cable ONE, according to The Anniston Star, “has reached an agreement with Turner Broadcasting System Inc. to restore Cable One’s carriage of Turner’s channels CNN, CNN en Espanol, HLN, Turner Classic Movies, TNT, TBS, Cartoon Network, truTV and Boomerang.” [13]

Heat-Bulls-Game-2-350x236

[35] Miami Heat opening night game

 October 2013: TNT showed exclusive NBA coverage of the Miami Heat against the Chicago Bulls game on Tuesday, Oct. 29, at 8 p.m. ET. The game was the second highest-rated and most-viewed opening night game in network history with 5.4 million viewers and a 3.3 U.S. rating. [7]

[34] Jack Black guest-starring on Conan

[34] Jack Black guest-starring on Conan

November 2013 : Turner Broadcasting is being forced to pay a $25,000 fine by the Federal Communications Commission[15] In April 2012, a promotional gag for TBS’ Conan used the emergency weather tones to gain attention for a commercial advertising the appearance of Jack Black on the show. The FCC has warned broadcasters not to air the real EAS tones for any reason other than airing a real alert or a test to avoid panicking the public. [15]

Sources:

[1] Time Warner Website

[2] Britannica: Time Warner Inc.

[3] History of Time Warner

[4] Time Warner: About HBO

[5] NY TImes: Time Warner Profits

[6] TWX_3Q13 Earnings Report

[7] TNT Chicago Bulls Vs. Miami Heat Press Release 

[8] Looking Season 1 Trailer

[9] About the New HBO Series 

[10] HBO- John Oliver

[11] NYTimes Valentine Road 

[12] Time Inc. to Split from Time Warner

[13] CableOne Dispute Resolved

[14] CableOne Agreement with Turner

[15] FCC Fines For Conan Ad.

[16] Hoovers- Time Warner

[17] NYTimes Susan Lacy Leaves PBS 

[18] Girls Poster 

[19] Hollywood Reporter – Gravity

[20] TBS Logo

[21] TNT Logo

[22] CNN Logo

[23] Susan Lacy 

[24] PBS Logo

[25] Reuters: Emmy’s Recap

[26] Turner-Verizon Deal

[27] Cable One

[28] FiOS Verizon

[29] Box Office Mojo- Gravity

[30] Valentine Road

[31] Neatorama- Time Warner

[32] Boardwalk Empire Poster

[33] The Newsroom Poster

[34] Jack Black on Conan – FCC Fine

[35] Miami Heat Picture

[36] Split of AOL and Time Warner 

[37] Turner Broadcasting Brands Image 

[38] Yahoo Finance – TWX

Netflix

By Jamie Zaslav
Netflix Logo

-Netflix Corporate Logo- [18]

Netflix Corporate Headquarters
100 Winchester Circle
Los Gatos, CA 95032
Tel: (418) 540-3700
Fax: (418) 540-3737

 

Brief History:

Netflix

Netflix Headquarters. Photo Courtesy of Business Cloud News [23]

Netflix, co-founded in 1997 by Reed Hastings, began as a pay-per-rental service of TV programs and movies on DVDs delivered by mail. Netflix, based in San Francisco, California, was a mail-order competitor to Blockbuster and other local video rental stores that were operating in the US. In 2000, Netflix changed its payments model from each rental to a monthly flat-fee for unlimited rentals of programs delivered by mail. Since the companies inception 13 years ago, Netflix has transformed into one of the most successful media streaming services, by not only having newer content available, but also by creating their own content. Today Netflix reaches of 37 million monthly subscribers around the world via broadband and it still has subscribers that receive programming on DVDs through the mail service. [1]


Key Executives:

Reed Hastings, Co-Founder & CEO

Co-founder & CEO Reed Hastings, Courtesy of Netflix

Co-founder & CEO Reed Hastings, Courtesy of Netflix

David Wells, CFO

CFO David Wells, Courtesy of Netflix

CFO David Wells, Courtesy of Netflix

Neil Hunt, CPO

CTO Neil Hunt, Courtesy of Netflix

CPO Neil Hunt, Courtesy of Netflix

Ted Sarandos, Chief Content Officer

Chief Content Officer Ted Sarandos, Courtesy of Netflix

Chief Content Officer Ted Sarandos, Courtesy of Netflix

Kelly Bennett, Chief Marketing Officer

Chief Marketing Officer Kelly Bennett, Courtesy of Netflix

Chief Marketing Officer Kelly Bennett, Courtesy of Netflix

About:

netflix-rates-increase

Photo courtesy of Netflix [19]

Netflix is a video on-demand monthly subscription service delivered through broadband on the internet or delivered through DVDs in the mail to subscribers. By subscribing to Netflix for a monthly fee of $7.99, subscribers gain unlimited access to Netflix’s video library of TV shows and movies. Netflix is primarily in North America, but they’ve also expanded into South America, the UK, and several other countries. Unique to Netflix, they developed a recommendation algorithm that suggests TV shows and movies to subscribers based on what they rented to help their subscribers find programs they might like [2]. This is innovative because Netflix was using each individual’s viewing data to recommend programs they might like. Netflix creates a direct connection to the consumer business model and therefore it knows all of its subscribers, has a relationship with them, and can access all the data on how users use Netflix.

Netflix App, Available on almost all video platforms

Netflix App, Available on almost all video platforms. Photo courtesy of Netflix [20]

This is very different from other premium series like HBO or Showtime, which have a relationship with the cable distributor who sells t the consumer. As broadband developed in the US, Netflix started to offer access to all of its TV and movie programs over broadband in addition to the mail service for the same monthly fee. Netflix worked hard to make content available on most video platforms including: Playstation, Xbox, Wii, Mac, PC, iPad, Tablet, Mobile and more [3].

They have recently started producing their own content, they have three web series and each earned Emmy nominations. Netflix has launched numerous original series in the last two years (House of Cards, Orange is the New Black, Russell Peters Vs. The World, Arrested Development Season 4, Lilyhammer and Bad Samaritans). House of Cards was their first series to earn a primetime Emmy Award nomination for outstanding series. All of Netflix’ content is delivered without commercials [4].

Netflix Original Series, House of Cards

Netflix Original Series, House of Cards. Photo courtesy of Netflix [21]

In addition, Netflix makes full seasons of all of its TV programs available to Netflix users. In watching how users consume content, Netflix noticed that users began to watch full seasons of TV programs all at once. Netflix calls this “binge viewing” of TV content [5].  Netflix has been innovative by having all episodes of its original programming available on Netflix at once. When Netflix launched its first original series, House of Cards, it launched all 13 episodes on February 1, 2013 at once. Critics and viewers watched all the episodes over a short period of time giving the consumer full choice of how to watch the series rather than making it available once a week which has been the traditional TV model. House of Cards was a big success with Netflix subscribers and Netflix has launched and announced a number of additional original programs all of which will be made available in full seasons at the same time [6].

Finances:

Netflix generated approximately $3.2 billion in revenue for the first nine months of this year, up 20% versus the same period in 2012.  However, this translated into only $146 million of operating income due to high marketing costs spent to attract new customers.  Marketing costs this year are up 18% versus the first 9 months of 2012 and while that is a big increase, the level of increase is slowing.  In 2012 marketing expense for the year was up nearly 30% with revenue growth only 13%. The marketing spend speaks to their focus on increasing new customers, which is working. They have increased their total domestic subscribers to nearly 30 million (more than HBO), up from 24 million a year ago and international subscribers to 8 million from only 4 million a year ago.  The result has been rapid share price appreciation [17].

Growth:

Netflix has stated that it would like to grow to 50 or 60 million subscribers [7]. One of the biggest questions is whether Netflix has become more of a competitor with cable and satellite providers. Another big question is whether Netflix will reach its limit on customers like HBO and Showtime. Central to those questions is whether Netflix users feel they get enough content from the site and don’t need a cable subscription with all the cable channels [8]. Netflix primary business is in the US where it has over 30 million broadband subscribers and Netflix has expanded into South America, Canada and Europe bringing their total subscribers to 37 million worldwide.

Netflix Just for Kids Homepage. Photo courtesy of Netflix [22]

Content:

Netflix has a strong children’s programming library which includes such popular shows as Curious George, Sesame Street, Bob the Builder and Super Why. Kids have become some of the biggest users and fans of Netflix. As a result, Netflix has done a number of deals to add original children’s series to the Netflix platform. Netflix announced it will do 4 original children series with Disney [9], as well as several original series produced by DreamWorks Animation [10]. Netflix also has deals for content with Cartoon Network [11] and HUB Network [12]. The HUB shows are available on Netflix exclusively. These deals for original children’s shows will be available on Netflix, not any of its competitors.

Netflix has also struck a deal with CBS to show the Showtime series Dexter on Netflix [13].

Competitors:

Netflix has many competitors. Amazon and Hulu compete with Netflix for monthly broadband subscribers. Amazon’s subscription service is called Prime and is available at a yearly rate of $79 [14]. Hulu has a monthly fee of $7.99 a month with limited advertising [15], which is similar to how Netflix is offered. Also, HBO Go and Showtime Anytime offer monthly subscription services but they are offered through the cable operator or satellite providers as an add on to the users’ HBO or Showtime monthly fee [16]. HBO has been in business for 30 years and reached about 30 million homes and Showtime reaches about 20 million homes. Netflix is offered directly to consumers and has the advantage of having a direct relationship with its subscribers. Netflix can communicate directly with its subscribers and gets all the data on how its subscribers are using Netflix.

 

Sources:

[1] How Netflix Started (11/10/13)

[2] Netflix Recommendation Algorithm  (11/10/13)

[3] Netflix Sign-Up (11/11/13)

[4] Netflix Vs. Hulu Video Streaming (11/9/13)

[5] “Binge Watching” (11/13/13)

[6] 5 New Original Series in the works for 2014 (11/19/13)

[7] Netflix Closes on HBO Boasting an Estimated 30 Million Paying Subscribers (11/3/13)

[8] Netflix Rivals Cable (11/12/13)

[9] Disney and Netflix are Powerful friends (11/12/13)

[10] DreamWorks Animation and Netflix make deal for new shows (11/15/13)

[11] Cartoon Network and Adult Swim shows now on Netflix (11/17/13)

[12] Hasbro Grants Netflix Streaming Rights To The Hub’s ‘Littlest Pet Shop’ And ‘Kaijudo’ (11/6/13)

[13] Netflix CBS deal for Dexter (11/16/13)

[14] Costs and Benefits of Amazon Prime (11/17/13)

[15] Hulu (11/11/13)

[16] Is Showtime Anytime the next HBOGo (11/17/13)

[17] Netflix Financials (11/1/13)

[18] Netflix Logo (11/18/13)

[19] Netflix Envelopes (11/18/13)

[20] Netflix App (11/18/13)

[21] House of Cards Promo (11/18/13)

[22] Netflix Kids Snapshot (11/18/13)

[23] Netflix Headquarters (11/20/13)