Cumulus

Link

Sarah Rebetje, Kate Weyant, Eddie
Cumulus Logo

Cumulus Logo – [1]

History

Cumulus Media is a radio broadcasting company with an audience reach of 245 million. Cumulus distributes its sports, news, talk, and entertainment content through its 447 stations that are owned-and-operated by the company. The company’s reach expands across 90 markets in the United States, including eight of the top ten markets in the country [1]. In a $260 million deal in December of 2013, Cumulus acquired Dial Global, Inc., and renamed it Westwood One. Westwood One now serves as a programming service, allowing Cumulus to deliver its content across multiple platforms [4].

Key Executives 

Mary G. Berner, President and Chief Executive Officer [2]

Mary G. Berner, President and Chief Executive Officer [2]

john-abbot

John Abbot – Executive VP, Treasurer, and Chief Financial Officer [3]

 

 

 

 

 

 

richard-s-denning

Richard Denning – Senior VP, Secretary and General Council [5]

Westwood One

Westwood One

Westwood One is a national syndication company that was acquired by Cumulus Media in 2013. Originally known as Dial Global, the company functioned under CBS for over three decades and specialized in syndicated sports broadcasting. Currently, they cover sports such as football in the NFL, golf during The Masters, and broadcast Olympic coverage every two years for both the Winter and Summer games [4]. Westwood One is producing four Christmas from Nov 26th to December 1st 2016. Some of the featured acts will include Train, Neil Diamond and Rascal Flatts. Westwood One looks to create relevant content that pertains to the upcoming Holiday of Christmas [15].

NASH FM

NASH FM is a Cumulus-owned media brand and group of radio station broadcasting across the country. Named after the cultural center of country music, Nashville Tennessee, the NASH FM brand includes 36 different local radio stations that all broadcast on an FM frequency. This brand’s content is broadcasted through the the nation and covers genres from country to rock to hip-hop. It has over 300K followers on their official Twitter account, and often host shows with famous country singers as guests.

Pictured above is the winner of the NASH Next 2016 Contest, Todd O'Niell. Hosted by NASH FM, this contest seeks to find the best talent that might be the next big thing in country music [].

Pictured above is the winner of the NASH Next 2016 Contest, Todd O’Niell. Hosted by NASH FM, this contest seeks to find the best talent that might be the next big thing in country music [13].

As well as being a local station in Iowa, NASH FM also syndicates its shows on a national level under the guidance of Cumulus [7].

The Downfall

For Cumulus, 2015 was a year of tragedy. The company accumulated $2.5 billion in debt. The share price of Cumulus was worth spare change, dropping from its original price by almost 90 percent [8]. One reason this striking increase in debt occurred was because of the hit that the overall radio industry has taken from a significant decrease in listeners these past few years as online streaming content has become more popular. Just in 2016, the revenue of the industry has fallen flat [10]. Cumulus’ top competitor, iHeartmedia, even suffered from this online conversion with its share price dropping by 95 percent [8]. Cumulus has also still been struggling with paying off the debt it accumulated when it bought Citadel, taking on a debt count of $2.8 billion [9]. Cumulus also made the mistake of neglecting tp focus on local markets and caring only about its acquisition of Westwood One and Citadel. Cumulus’ risky business decisions have led the company to drown rather than thrive [8]. However, the new CEO of the Cumulus, Mary Berner, seems to have turned the company in a more positive direction [12].

Financials

In the past three years, Cumulus has seen a decline in sales revenue, a rise in sale expenses, and thus a decline in its net income.

Net income comparison between 3Q2015 and 3Q2016 [6]

Net income comparison between 3Q2015 and 3Q2016 [6]

In 2014, Cumulus’ net revenue was $1.26 billion, with a net income of $11.4 million. The following year, in 2015, their net revenue was $289.44 million with a net income loss of $542.18 million. This is in part due to the massive amount of debt that it has accumulated ($2.5 billion). In 2016, Cumulus announced at the end of the Third Quarter that its net revenue so far for the year is $286.14 million, which is 1.1% down from 2015. The company also reported that 2016’s net income is $32.96 million, which is up from a net income loss of $541 million. 895 million in the first three-quarters of 2015, $14.4 million of its expenses were spent on a legal dispute with CBS over syndicated content.

President Mary Berner expressed the failures of previous years and the somewhat hopeful future of the company by stating that Cumulus, “gained share for the first time in at least four years (in 2016)” [6].

Future

As the newest CEO, Mary Berner is leading a key initiative to turn around the company. Berner has an extensive resume, including her position as CEO at Reader’s Digest Association, Fairchild Publications, and Association of Magazine Media [12]. Berner has experience with companies in trouble, helping Reader’s Digest at a time when it was undergoing reorganization due to bankruptcy [8]. With her expert background in managing large companies, Berner has immediately taken on the challenge of addressing key issues of decreased focus on national syndication, and increased focus on employee satisfaction and local affiliates [12].

In order to combat a large amount of debt that has been accumulated by the company, Cumulus plans to create a more open dialogue with its stakeholders. This way, Cumulus can come up with strategies aimed at reducing the debt, because attempts in previous years have not worked. Cumulus also stated that it will review all possible options in order to its maximize its efficiency on both a corporate, national and local level.

Cumulus has announced that the company will undergo a restructuring of its organization. It will shift the control of the company into the hands of its localized affiliates and work from a “bottoms-up” approach by strengthening its foundation. Cumulus believes that this approach will increase ratings as well as improve the operation of the company.

Employee Turnover over the course of 2015 and 2016 [14].

Employee Turnover over the course of 2015 and 2016 [14].

With prior negative feedback from employees about the culture of Cumulus, the company looks to initiate a better work environment [12]. Communications will be enhanced through a “top-down” process, where Berner stated that she will answer any employee’s email within 48 hours. Policies about vacation and leave will be reevaluated so that employees will receive improved benefits. Though the merit system has not been manipulated for the past ten years, Cumulus declared that the system will be increased to promote motivation and work efficiency. This initiative has reflected positively among employees. As shown in the above graph, turnover significantly decreased between 2015 and 2016, where voluntary sales turnover experience the most impact, where turnover was reduced from 42% to 27% from April of 2015 to April of 2016 [14].

Cumulus has also started to improve its sales execution in hopes of decreasing its debt. The company aims to incorporate new sales strategies both on a national and a local level. Cumulus also stated that it will extend measurements of sales productivity in order to gather more research about what works and what does not work. That way it can tackle issues and create more productivity in the future. Cumulus is also trying to improve both its marketing tactics, and improve the training given to new employees.

As Cumulus strives to create a more optimal working environment with increased employee satisfaction, the future looks brighter than it did before Mary Berner stepped up as CEO. With the restructuring of management, as well as the focus on local markets over national syndication, Cumulus has taken the necessary steps in order to stay afloat. Although the company still needs to address the debt situation, Cumulus continues to make strides towards increasing revenue and slowly paying the debt off [11].

 

Sources

[1] Cumulus. Retrieved: 22 November 2016. http://www.cumulus.com/

[2] Mary G. Geber. Cumulus Media. Retrieved: 22 November 2016. http://www.cumulus.com/leadership/mary-g-berner.html

[3] John Abbot. Cumulus Media. Retrieved: 22 November 2016. http://www.cumulus.com/leadership/john-abbot.html

[4] Cumulus Completes Previously Announced Acquisition of Westwood One. Global News Wire. Retrieved: 22 November 2016. https://globenewswire.com/news-release/2013/12/12/596613/10061374/en/Cumulus-Completes-Previously-Announced-Acquisition-of-WestwoodOne-f-k-a-Dial-Global-Inc.html

[5] Richard Denning. Cumulus Media. Retrieved: 22 November 2016. http://www.cumulus.com/leadership/richard-s-denning.html

[6] Cumulus Reports Operating Results for Third Quarter 2016. Cumulus Media. Retrieved: 27 November 2016. http://www.cumulus.com/PR/CMLS_09_30_2016_Earnings_Release.pdf

[7] NASH FM 94.7. Cumulus Media. Retrieved: November 28 2016. http://www.nashfm947.com

[8] Radio giant Cumulus tumbles after flying high. Grantham, Russell. The Atlanta Journal-Constitution. Retrieved: 24 November 2016. http://www.myajc.com/news/business/radio-giant-cumulus-tumbles-after-flying-high/npx9H/

[9] Cumulus Media drowning in debt, stock slides. Ho, Rodney. The Atlanta Journal-Constitution. Retrieved: 25 November 2016. http://radiotvtalk.blog.ajc.com/2016/01/10/cumulus-media-drowning-in-debt-stock-slides/

[10] Will 2017 Be Better For Radio? Radio Ink. Retrieved: November 27 2016. http://radioink.com/2016/11/18/will-2017-better-radio/

[11] 2016 First Quarter Earnings Call Presentation. Cumulus Media. Retrieved: November 25 2016. https://www.cumulus.com/PR/CMLS_1Q_2016_Earnings_Release_Presentation-050616.pdf

[12] (9-19-2016) The Cumulus Turnaround. Radio Ink. Retrieved: November 27 2016. http://radioink.com/2016/10/21/the-cumulus-turnaround/

[13] And the Winner is: Country Singer Todd O’Neill Wins NASH Next 2016 Challenge including Cumulus Radio Airplay Across the U.S. and Big Machine Label Group Recording Contract. Cumulus Media. Retrieved: 28 November 2016. http://www.prnewswire.com/news-releases/and-the-winner-is-country-singer-todd-oneill-wins-nash-next-2016-challenge-including-cumulus-radio-airplay-across-the-us-and-big-machine-label-group-recording-contract-300351675.html

[14] 2016 First Quarter Earnings Call Presentation. Cumulus Media. Retrieved: November 25 2016. https://www.cumulus.com/PR/CMLS_1Q_2016_Earnings_Release_Presentation-050616.pdf

[15] Westwood One Making Christmas Special. Radio Ink. Retrieved: November 28 2016. http://radioink.com/2016/11/18/westwood-one-making-christmas-special/

 

CBS Radio

By: Rachel Lipsitz

cbs_radio

CBS Radio logo [1]

Contact Information [2]

1271 Avenue of the Americas FL 44

New York, NY 10020

212.649.9600

Cbsradio.com

 Key Executives [3]

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Overview

CBS Radio is the nation’s number 2 radio group, including 117 stations, 26 of which are in the largest radio markets in the country. In 2015 alone, CBS radio estimated generating around $1.3 billion in revenue[4]. CBS Radio’s geographically dispersed stations serve to target many different demographics through a broad range of formats, including: rock, classic, adult contemporary, top 40, sports and country [5].

History

CBS Radio was created as a radio network in 1927. From 22 stations that started to air in 1928, the company grew to 114 stations in just a single decade and by 1932 was earning an annual profit of $3 million [6]. In the late 1940s, CBS Radio was able come out on top due to its development of long-playing records by its Columbia Records division. In 1995, Westinghouse Electric Corporation acquired CBS for $5.4 billion. In 1997, Westinghouse changed the name of his new company to CBS Corporation and moved its headquarters from Pittsburgh to New York City [7]. In 1999, entertainment conglomerate Viacom announced that it was taking over CBS in a deal worth $37 billion, but only lasted until 2005 when CBS split into two, where CBS Radio became a part of CBS Corporation under its broadcasting division [8].

Competitors 

iHM_primary_Color.jpg

iHeartMedia logo [29]

Emmis Communications logo [30]

Entercom Communications Corporation logo

Entercom Communications logo [31]

CBS Radio has four direct competitors: Emmis Communications, Entercom Communications, iHeartMedia and Cumulus Media. CBS Radio competes within their respective markets for audience, advertising revenues and programming with other radio stations [9]. These company’s radio stations, which also include their online internet streaming services, compete with services like Spotify and Pandora.

Financials 

Screen Shot 2016-04-23 at 3.30.51 PM

CBS Interactive Stock Chart from Yahoo Finance updated April 23, 2016 at 3:30 pm [10]

CBS Corporation is a publicly traded company and on April 23, 2016, was traded at $56.59 per share, which is is down from last years price, which was $60.63 per share. Right now, the company’s stock value lies between the 52 week low of $38.51 per share and the 52 week high of $63.95 per share [11].

The majority of CBS Radio’s revenues are generated from the sales of local and national advertising [12]. In 2015, CBS Radio’s radio revenue decreased by 6% and took a $484 million write-down on the value of its FCC radio licenses [13].

Screen Shot 2016-04-22 at 10.30.35 PM

Financials CBS Radio of Local Broadcasting  [14]

Due to the fact that CBS Radio is a subsidiary of CBS Corporation, the financials for the radio division are combined with the financials for the local broadcasting television division.The Local Broadcasting revenues for the fourth quarter of 2015 were $719 million. CBS Radio revenues were down 5%, which reflected the continued decrease in the radio advertising marketplace [15].

CBS Sports Radio 

logo_header_240x73

CBS Sports Radio Logo [34] 

CBS Sports Radio was launched in January 2013 and offers 24/7 national sports coverage and programming to over 330 stations, including stations in all of the top 10 markets. CBS Sports has many different programs across across multiple weekdays and weekend time periods that feature expert sports commentary by very experienced broadcasters [16].

Sports Hub logo

98.5 The Sports Hub [33]

Most recently, CBS Radio’s 98.5 The Sports Hub finished first overall during the three-month winter Nielsen Audio Ratings period as sports talk continued to dominate the Boston radio market [17]. The Sports Hub earned an 11.8 share overall from the period of December 31 to March 23, which is a higher than the station got last winter, when the New England Patriots were in the SuperBowl [18].

CBS Corporation Potentially Getting Rid of Radio Division

leslie_moonves-122x150

Leslie Moonves, Chairman and CEO of CBS Corporation [35]

CBS Chairman and CEO, Leslie Moonves, recently made a public announcement about exploring other options for CBS Radio due to the fact that it is no longer the crown jewel of the company. Some of the options that Moonves is referring to is either spinning off the radio divisions as a separate company or selling the stations as a whole [19].

“We have 117 radio stations and we think that will be a great standalone company. As a standalone high-cash, relatively low-growth business, it will do really really well and it’ll do better as a standalone than part of the other divisions of CBS” [20].

-Leslie Moonves

On March 30, 2016, Andre Fernandez sent a memo to the CBS Radio staff informing them what was discussed in a meeting with Leslie Moonves, regarding the future of the company. In the memo, Fernandez tells the staff that the primary course of action by CBS Corporation is to split CBS Radio off via an IPO [21]. By making CBS Radio an IPO, the goal would be to become their own publicly traded company, which would allow the radio division to define their own operating strategy. The memo also stated that there are other options that are being explored for how the company should handle the situation: there is the possibility that CBS Radio will become part of another company [22].

Due to the fact that CBS Radio has acquired many assets throughout the decades, the company should have major tax consequences depending on how the sale of the division is structured [23].

Some Restructuring Within the Company 

Karen Mateo, SVP/Communications, who has played an integral part at CBS Radio’s management division for 13 years, announced that she will be leaving the company.

Todd Cavanah was recently named the new vice president of programming for CBS Radio Chicago. Cavanah will be in charge of program oversight for the six Chicago radio outlets and will be in charge of identifying opportunities to improve ratings, which are directly connected to each station’s ability to generate ad revenue [24].

Chad Fitzsimmons was promoted to VP of Music Initiatives at CBS Radio. His new position will put him in charge of creation and execution of CBS Radio’s concert series, which includes We Can Survive and The Night Before [25]. 

“The exponential growth and critical acclaim that our national events have experienced over the last few years is a direct result of Chad’s vision and passion for the unique and powerful marriage of radio and the music industry” [26].

-Chris Oliviero

2016 Regional Edward R. Murrow Awards

Murrow_logo_2016_300

Edward R. Murrow Awards logo [36]

At the 2016 Regional Edward R. Murrow Awards, The Radio Television Digital News Association announced the winners, where 11 respected CBS Radio stations received a total of 25 awards. Stations in San Francisco and Philadelphia were honored with the Overall Excellence award for Large Market Radio stations [27].

“It brings me great pride to see our stations recognized for their continued excellence in journalism. Telling the stories that mean something to the local communities we serve has been the hallmark of CBS Radio for decades, and that long standing commitment to our audience is the foundation upon everything we do as broadcasters” [28].

-Leslie Moonves

Future

Considering the recent announcement that CBS Radio is thinking about becoming an IPO, the future of the company can be going in a few different directions. Throughout the coming weeks and months, people will be keeping a close eye on what Leslie Moonves and Andre Fernandez decide to do with the company, and how much of their decision they decide to share with the public and with their investors. The fact that CBS Radio is making new management changes gives hope to many that the structure of the company should not change much if they decide to become an IPO, but watching what happens in the future with CBS Radio and CBS Corporation will be interesting.

Sources

  1. CBS Radio: Houston @ Dave FarraRetrieved April 24, 2016.
  2. CBS Radio Contant InformationRetrieved April 24, 2016.
  3. CBS Radio ExecutivesRetrieved April 24, 2016.
  4. Fitch Expects CBS Radio To Remain SoundRetrieved April 24, 2016.
  5. CBS Corporation, Investor Relations, SEC FilingsPage 10. Retrieved April 24, 2016.
  6. Erickson, Harold. January 26, 2016. CBS Corporation.  Britannica. April 24, 2016.
  7. Columbia Broadcasting SystemRetrieved April 24, 2016.
  8. Columbia Broadcasting SystemRetrieved April 24, 2016.
  9. CBS Corporation, Investor Relations, SEC FilingsPage 11. Retrieved April 24, 2016.
  10. CBS Interactive Stock Chart.  Retrieved April 23, 2016.
  11. CBS Historical Stock QuotesRetrieved April 24, 2016.
  12. CBS Corporation, Investor Relations, SEC FilingsPage 11. Retrieved April 24, 2016.
  13. Kelps, Kevin. April 10, 2016. Radio Dials Up Doubt For Stations. Crain’s Cleveland Business. April 24, 2016.
  14. CBS Corporation, Investor Relations, SEC FilingsPage 20. Retrieved April 24, 2016.
  15. CBS Corporation, Investor Relations, SEC FilingsPage 20. Retrieved April 24, 2016.
  16. CBS Sports Radio, About UsRetrieved April 24, 2016.
  17. Finn, Chad. April 13, 2016. Sports Hub Dominates Latest Boston Radio RatingsBoston Globe. April 24, 2016.
  18. Finn, Chad. April 13, 2016. Sports Hub Dominates Latest Boston Radio RatingsBoston Globe. April 24, 2016.
  19. Wagoner, Richard. March 25, 2016. Is CBS Getting Rid of its Entire Radio Division? Daily News. April 24, 2016.
  20. Moonves: CBS Radio Will Do Better On Its OwnRetrieved April 24, 2106.
  21. Andre Fernandez Addresses the Future of CBS Radio in an Email to Staffers. Retrieved April 24, 2016.
  22. Andre Fernandez Addresses the Future of CBS Radio in an Email to Staffers. Retrieved April 24, 2016.
  23. Morgan, Richard. March 31, 2016. CBS Plans to Spin Off Radio Business With an IPONY Post. April 24, 2016.
  24. Lazare, Lewis. April 21, 2016. CBS Radio Adds New Management Layer to Chicago Programming Ranks. Chicago Business Journal. April 24, 2016.
  25. CBS Radio Promotes FitzsimmonsRetrieved April 24, 2016.
  26. Chad Fitzsimmons Elevated to VP/Music Initiatives at CBS Radio. Retrieved April 24, 2016.
  27. Ross, Kevin. April 19, 2016. CBS Radio Stations Honored with 25 2016 Regional Edward R. Murrow AwardsRadio Facts. April 24, 2016.
  28. CBS Radio, Press RoomRetrieved April 24, 2016.
  29. iHeartMedia Logo. Retrieved April 25, 2016.
  30. Emmis Communications Logo. Retrieved April 25, 2016.
  31. Entercom Communications Logo. Retrieved April 25, 2016.
  32. Cumulus Media Logo. Retrieved April 25, 2016.
  33. 98.5 The Sports Hub Logo. Retrieved April 25, 2016.
  34. CBS Sports Radio Logo. Retrieved April 25, 2016.
  35. Leslie Moonves Executive Picture. Retrieved April 25, 2016.
  36. Edward R. Murrow Awards Logo. Retrieved April 25, 2016.

CBS Radio

by Carly Port
Slide1

[a] Photo Courtesy of www.billboard.com; CBS Radio Logo

By Carly Port

CONTACT INFORMATION [1]

1271 Avenue of the Americas FL 44

New York, NY 10020

(212) 649 – 9600

www.cbsradio.com

ABOUT CBS RADIO

CBS Radio operates as a division of Columbia Broadcasting System and as one of the leading providers of original media content across an array of platforms. CBS Radio delivers material to an audience of over 72 million and owns and operates 126 radio stations in 27 markets [2].

CBS made its debut network broadcast on September 18, 1927 at 3 p.m. Sixteen stations from Providence to St. Louis were present that Sunday. In January 1941, CBS launched Latin American stations in eighteen countries [3]. In 1974, CBS Radio reignited the radio drama craze with its introduction of CBS Radio Mystery Theater [3]. In November 1995, CBS was bought out by Westinghouse Broadcasting [4]. CBS Radio became a part of Infinity Broadcasting in June of 1996. In September of 1999, reports announced that Viacom would acquire CBS Corporation for nearly 37 billion dollars [5]. Finally, in 2005, Infinity Broadcasting rebranded itself as the new and current CBS Radio [6].

Key Executives                  

 

MASON

[b] Photo Courtesy of www.cbsradio.com; CBS Radio President & CEO Dan Mason [7] 2008 Most Powerful Person in Radio              

[c] CBS Local Media Chief Operating Officer Anton Guitano

[c] Photo Courtesy of www.cbsradio.com; CBS Local Media Chief Operating Officer Anton Guitano

Scott Herman

[d] Photo Courtesy of www.cbsradio.com; CBS Radio Executive Vice President, Operations New York Market Manager Scott Herman

Michael Weiss

[e] Photo Courtesy of www.cbsradio.com; CBS Radio President of Sales Michael Weiss

Ezra Kucharz

[f] Photo Courtesy of www.cbsradio.com; CBS Logal Digital Media President Ezra Kucharz

In September, CBS Corporation added John Vilade as Vice President of National Digital Sales for CBS Local Media. In this position, from a strictly radio focus, Vilade will work directly with Michael Weiss to expand opportunities and conveniences for interested advertisers and expedite revenue expansion [8].

Additional Executive Biographies

TOP COMPETITORS

CBS Radio’s top competitors in the market are Iheartcommunications and Radio One [9].

INSIDE CBS RADIO {PLATFORMS}

Broadcast

CBS Radio provides industry-leading, play-by-play sports content to stations nationwide. CBS Radio Broadcast caters to over two dozen fan-favorite franchises of the NFL, NBA, NHL and MLB all over the board featuring the Boston Celtics, Chicago White Sox, Detroit Red Wings, New England Patriots, New York Giants and the New York Yankees. CBS Radio boasts beloved personalities as a key factor of its broadcast success such as Carson Daly, Ryan Cameron, Mike Francesa and Kevin and Bean to name a few [10].

Local Digital 

CBS Local Digital Media accumulates well-known, dependable media brands providing consumers with a unique, “local” experience. This multimedia venture combines pertinent characteristics of CBS’s radio and television departments to create over twenty major market doorways into exposure of news, weather, traffic, sports and entertainment, industry-leading music and lifestyle sites. Portals into Radio.com offer live and on-demand visual and audio content and Eventful presents a terminal for event discovery. The on-the-go aspect of CBS Local Digital Media keeps nearly 50 million consumers content and happy on a monthly basis [11].

Mobile

CBS Radio has made listening to consumers’ favorite radio stations easier than ever. With CBS Radio’s new mobile approach, audiences can access their favorite sports outlets, latest-breaking news sources and most diversified music programs in the most portable manner yet, available as apps on an eclectic assortment of devices. Not only are 150 radio stations now available in mobile form, but also news clips and video interviews with the hottest athletes and artist can now be viewed on the majority of user-owned devices [12].

CBS Sports Radio

Only two years old, CBS Sports Radio is available in all of the Top 10 markets nationwide. A hybrid of CBS Radio and CBS Sports, CBS Sports Radio covers a vast range of sports and features experienced, renowned broadcasters such as Jim Rome, Tiki Barber, Doug Gottlieb and Scott Ferrall among many others [13].

FINANCIALS

market share

[g] Photo Courtesy of www.finance.yahoo.com; CBS Corporation Stock Market Summary at the Close of 12/1/2014

At the end of the day on December 1, 2014, CBS Corporation was down 0.41% at $54.47 a share. The year change was down 7.63% and was lowest in October, at $48.91 a share. The highest stock price this year was in March at $67.55 a share [14].

CBS Corporation successfully ended its third quarter with revenues of $3.37 billion, a 2% increase from last year’s third quarter revenues of $3.30 billion. Recent successes can be attributed to CBS’s Television Networks, specifically Thursday Night Football. Net earnings decreased from last year’s third quarter revenues of $431 million to a current $400 million, related to increased foreign exchange rates [15].

CBS Corporation’s Executive Chairman Sumner Redstone summarized the company’s reaction to the third quarter statement [15]:

“CBS continues to succeed on the strength of its tremendous content… Les and his team are optimizing the Company for future growth at every turn, and I have the utmost confidence in their ability to increasingly drive shareholder value in these dynamic times of great opportunity [15].”

WHAT’S GOING ON?

Michigan News Network

Townsquare Media

[h] Courtesy of www.allaccess.com; CBS Radio & Townsquare Media Partner to Create Michigan News Network

On September 2nd, CBS Radio and Townsquare Media partnered together to form a news and sports all-Michigan network, Michigan News Network. The network provides content for nearly twenty affiliate stations across the state of Michigan. MNN provides top-of-the hour updates Monday through Friday from 6 a.m. to 7 p.m. as well as 60-second sport broadcasts three times a day. CBS Radio will provide the original content while Townsquare Media will have exclusive syndication rights and deal with affiliate relations with stations ranging from Ann Arbor to Detroit. CBS Radio’s Detroit stations such as WWJ Newsradio 950 have always topped Michigan radio charts and have established themselves as the leading voices for Detroit, so the move towards providing content for the entire state has been readily anticipated [16].

“We are excited to be working with Townsquare to distribute our award-winning programming to listeners across the entire state of Michigan, while also realizing the highest value for our content.” –CBS Radio CEO & President Dan Mason [16]

 

“We Can Survive” Concert

pharrell

[i] Photo Courtesy of losangeles.cbslocal.com; Pharrell Williams at the 2nd Annual We Can Survive Concert at the Hollywood Bowl

Hollywood Bowl attendees were in for the experience of a lifetime at CBS Radio’s second annual We Can Survive Concert. As part of CBS Radio’s special events platform and National Breast Cancer Awareness Month, two dollars of every ticket sold aided two organizations, Young Survival Coalition and Living Beyond Breast Cancer, which cultivate and assist families and women that have been touched by and endured breast cancer [17].

[j] Video Courtesy of https://www.youtube.com/watch?v=Ls1kyMl7af4

The night was filled with emotions and female-centered song choices with Pharrell Williams beginning his set through a narration of his personal accounts of dealing with cancer in his family and statements about the pertinence of females to mankind and survival. Williams performed an eclectic set, and was joined by Taylor Swift, Gwen Stefani, Ariana Grande, and Alicia Keys for her first year at the event, as well as other top-tier performers. The music performed covered everything from Country and R&B to Hip-Hop and Top 40 [17].

[i] Photo Courtesy of radio.com; Taylor Swift at the 2nd Annual We Can Survive Concert at the Hollywood Bowl

[k] Photo Courtesy of radio.com; Taylor Swift at the 2nd Annual We Can Survive Concert at the Hollywood Bowl

Multimedia Sources:

[a] CBS Radio Logo From 07 March 2013. Retrieved 01 December 2014.

[b] Dan Mason Retrieved 01 December 2014.

[c] Anton Guitano Retrieved 01 December 2014.

[d] Scott Herman Retrieved 01 December 2014.

[e] Michael Weiss Retrieved 01 December 2014.

[f] Ezra Kucharz Retrieved 01 December 2014.

[g] CBS Corporation Market Share Updated 01 December 2014. Retrieved 01 December 2014.

[h] Michigan News Network From 26 August 2014. Retrieved 01 December 2014.

[i] 2nd Annual We Can Survive Concert Pharrell Williams From 25 October 2014. Retrieved 01 December 2014.

[j] 2nd Annual We Can Survive Concert Behind the Scenes Video From 25 October 2014. Retrieved 01 December 2014.

[k] 2nd Annual We Can Survive Concert Taylor Swift From 25 October 2014. Retrieved 01 December 2014.

Text Sources:

[1] CBS Radio Contact Information Retrieved 01 December 2014.

[2] About CBS Radio Retrieved 01 December 2014.

[3] CBS Radio Timeline Updated 21 May 2012. Retrieved 01 December 2014.

[4] Westinghouse Buys CBS New York Times From 02 August 1995. Retrieved 01 December 2014.

[5] Viacom Buys CBS CNN Money From 07 September 1999. Retrieved 01 December 2014.

[6] Infinity Rebranding From 14 December 2005. Retrieved 01 December 2014.

[7] Radio Ink Magazine Most Powerful People in Radio From 07 July 2008. Retrieved 01 December 2014.

[8] John Vilade Named VP of CBS Radio From 03 September 2014. Retrieved 01 December 2014.

[9] CBS Radio’s Top Competitors Retrieved 01 December 2014.

[10] CBS Radio Broadcast Retrieved 01 December 2014.

[11] CBS Radio Local Digital Retrieved 01 December 2014.

[12] CBS Radio Mobile Retrieved 01 December 2014.

[13] CBS Sports Radio Retrieved 01 December 2014.

[14] CBS Corporation Stock From 01 December 2014. Retrieved 01 December 2014.

[15] CBS Corporation Financials From 05 November 2014. Retrieved 01 December 2014.

[16] Michigan News Network From 26 August 2014. Retrieved 01 December 2014.

[17] CBS Radio Recap We Can Survive Concert From 25 October 2014. Retrieved 01 December 2014.

CBS Radio

by Sarah Shelton

1515 Broadway
New York, NY 10036
(212) 846-3939
www.cbsradio.com

About CBS Radio

CBS Radio, a division of the television and radio company CBS Corporation, is the third largest radio station owner and operator in America with 127 broadcast stations in 28 major markets across the country under its control, and over 70 million listeners tuning in weekly.[1] Its flagship broadcast formats are sports, news and talk, and CBS Radio continues to be the largest broadcaster of play-by-play coverage and discussion of the major sports franchises in America, including the MLB, NFL, NBA, and NHL.[2] CBS Radio also offers local digital media in over two dozen markets in the US, with local traffic, news, weather as well as other recorded content for on demand access on the Internet and custom mobile apps.[3] CBS Radio’s particular attention to on-air personalities has made it a continual standout in the increasing switch to automated and syndicated radio programming for broadcast radio today.[4]


Key People

Dan Mason

Dan Mason was named president and CEO of CBS Radio in 2012 and oversees all stations as well as the day-to-day operations of the subsidiary. He reports directly to CBS Corporation CEO, Leslie Moonves. Mason has been with CBS Radio for almost two decades, previously serving as an advisor and consultant before stepping up for the role of CEO. He has an extensive background in radio programming and his success with the strategic growth of CBS stations has been reflected in ratings from listeners of all ages.[5]

Kevin Weatherly

Kevin Weatherly is the Senior Vice President of Programming at CBS Radio, the Program Director of the top stations in the Los Angeles market, and also Kevin of Kevin and Bean, the flagship personalities of LA’s KROQ FM. He has been with CBS Radio for over two decades, helping develop audiences for fledgling bands through strategic programming and monumental development for the music industry and radio relationship. He has received accolades and awards from virtually every music publication, including Rolling Stone Magazine, Billboard, Entertainment Weekly and more.[6]

A Brief History

In 1927, talent agent Arthur Jodson created the radio network United Independent Broadcasters in order to showcase the artists that he was working with and as an act of defiance to his employer for refusing to include his roster in their broadcasts. He named the new venture United Independent Broadcasters, but was soon merged with the Columbia Phonograph Company after financial struggles threatened to bury the station before it had even begun. Under the new name Columbia Phonograph Broadcasting Company, the station was launched in September 1927 and quickly grew to earn affiliates and employees, enough to catch the eye of investor William Paley, who bought the station in January 1929 rebranded as Columbia Broadcasting System (CBS). The station continued to grow by embracing advertising, and became a frontrunner in national radio. The company also expanded with ventures in television and film, putting CBS on the map as one of the top media companies in the world. After being outbid for the rights to NFL Broadcast in 1993 and under new leadership, CBS was sold to Westinghouse Corporation for $5.4 billion and put under the control of Viacom. In 2005 with the economic downturn, the television and film divisions of CBS were spun off under Viacom to improve stock market performance and the radio sector along with Infinity Broadcasting, a division of Viacom, were merged and rebranded as the new CBS Radio.[7]

Timeline of Recent Events

On January 2, 2013, CBS Radio launched the largest major market 24 hour sports stations featuring high profile personalities, player and coach interviews, national game coverage and more. This is an effort to condense the 10 million listeners that tune in weekly to over 100 CBS affiliate stations for sports programming, and is meant to compete with rival ESPN Radio.[8]

On January 3, 2013, CBS streamed Bon Jovi’s Tampa concert on Radio.com, the first live event streaming venture for the company. This is meant to rival the live streaming features of iHeartRadio, currently the frontrunner in online radio streaming and app-based radio services, and will lead to many more given the success. A first attempt in December 2012 was postponed due to a major storm affecting the East Coast.[9] 

On February 7, 2013, Kevin Weatherly announced a renewal of his contract with CBS Radio, after more than 20 years of unparalleled contribution to the music industry and radio programming today. An on air personality himself on KROQ FM as well as a main contributor to radio’s second largest market in the nation, Los Angeles, Kevin is excited to continue to use his skills and expertise to benefit CBS Radio.[10]

The pioneering program CBS World News Roundup celebrated its 75th anniversary on March 13, 2013. It is the longest running newscast in history and provided a benchmark from which modern newscasts would be modeled. News programming was the capstone of CBS Radio programming in the 1950s and 1960s, when Americans turned to radio for entertainment and realtime war coverage. Legendary reporters such as Robert Trout and Edward R. Murrow got their start and made their mark on this program.[11]

Financials

On March 27, 2013 CBS reported fiscal year-end results: revenue is up 2% to $3.7 billion and says that revenues from non-advertising sources is growing even faster than those from advertising.[12]

Screen Shot 2013-04-07 at 7.30.21 PMAs a venture of CBS Corporation, the stock price of CBS Radio is dependent on the overall stock performance of all areas of the company in the market. As of April 5, 2013, CBS Corporation stocks are at 45.20 a share, with over 8 million shares on the market. The stock prices tend to fluctuate and rise around the most popular sports seasons, but typically stick around 45.00 a share.[13]

References
1. http://cbsradio.com
2. http://www.cbsradio.com/broadcast
3. http://www.cbsradio.com/local-digital
4. http://www.cbsradio.com/broadcast
5. http://www.cbsradio.com/executives?bio=dan-mason
6. http://www.cbsradio.com/programming?bio=kevin-weatherly
7. http://www.museum.tv/eotvsection.php?entrycode=columbiabroa
8. http://www.cbspressexpress.com/cbs-sports-radio/releases/view?id=34174
9. http://insideradio.com/article.asp?id=2623795#.UWHZt1vwJBo
10. http://www.cbspressexpress.com/cbs-radio/releases/view?id=34527
11. http://www.cbsnews.com/8301-201_162-57573836/reporting-on-history-cbs-world-news-roundup-marks-75-years/
12. http://insideradio.com/article.asp?id=2617560#.UWHZwFvwJBo
13. https://www.google.com/search?q=cbs+stock&aq=f&oq=cbs+stock&aqs=chrome.0.57j0l2j60j0j62.1484&sourceid=chrome&ie=UTF-8

 

CBS Radio/Infinity Broadcasting

CBS Radio – Courtesy of SportsMediaJournal.com

by Elgin Panetto

The media conglomerate known today as CBS Corporation Inc. was created in 1927, when a talent agent named Arthur Judson started his own radio network in order to showcase his own roster. He named his newly created network United Independent Broadcasters, but after a crippling amount of debt was accrued sold it to a man named William Paley for $400,000. [1] Columbia Broadcasting System, or CBS, has gone on to become one of the largest media companies in the world, with ventures in TV, Film, and Radio. In 2006 Viacom Inc., under the leadership of Sumner Redstone, decided to break up its entities to discontinue the age of media conglomerates and improve stock performance. During the split previously named Infinity Broadcasting, with their 179 stations at the time, was renamed CBS Radio and became a part of CBS Corporation under the leadership of Les Moonves. [2]

Company Overview:

CBS Radio currently holds 127 major market radio stations in 28 major markets throughout the United States of America. CBS Radio station formats run the full gamut including news, sports, talk, rock, country, Top 40, classic hits and urban. [3]

CBS Radio’s radio personalities attract almost 70 million weekly listeners. One of CBS Radio’s greatest strengths is their attention to on-air talent, in an age of radio where more automation usually means more dollars. In a recent interview with CBS Radio CEO Dan Mason, he explains the importance CBS Radio puts on the personalities who speak between playing music. “I don’t think the temptation is there to extract talk to add more commercials, the temptation is there to extract talk and thinking that was the clear pathway to get ratings. I believe that there is a fine line, a balance, that can’t be tilted to one side or another…” The rest of that interview with Mark Ramsey can be seen below:

CBS Radios Dan Mason on Radio’s Brands and its Digital Future from Mark Ramsey on Vimeo.

As stated before, CBS Radio stations can be found in 28 different major markets. In many of those markets CBS Radio finds itself with the #1 total rating. The list below, provided in the CBS Corporation 3rd quarter 2012 Investor Newsletter, shows CBS Radio’s strong performance regarding revenue in some of the largest markets in the country.

CBS Radio Revenue Ranking in Top 10 Markets
New York No. 1
Los Angeles No. 2
Chicago No. 1
San Francisco No. 1
Dallas No. 3
Houston No. 2
Philadelphia No. 1
Atlanta No. 2
Washington, D.C. No. 3
Boston No. 1
[4]

In each of those markets, CBS Radio’s high arching influence over both music and talk format stations can be easily seen. Below are just some of CBS Radio’s most influential channels across the United States.

WCBS-F in NYC
WCBS in NYC
WINS in NYC
KRTH in LA
KROQ-F in LA
KCBS in SF
KYW in Philly

[5]

 Executives

CBS Radio has been led by President and CEO Dan Mason for a total of 12 years. Mason started his position at the helm of CBS Radio in 1995 and continued until 2002. After a brief hiatus he returned as CEO in April of 2007. Mason has championed CBS Radio’s industry leading foray into the digital realm. As a keystone speaker at the 2011 RAIN (Radio and Internet Newsletter) Summit Dan Mason talked heavily about CBS Radio’s entrance into digital media, pointing out CBS Radio’s involvement streaming through Radio.com and Last.FM. He also noted that the profits are not coming yet, but success through digital streaming services will come in the long term. [6] Due to his outstanding leadership of CBS Radio, Dan Mason was awarded the National Radio Award in 2012 by the National Association of Broadcasters. [7]

Dan Mason – Courtesy of CBSRadio.com

Finances

CBS Radio’s performance, as a subsidiary company of CBS Corporation Inc., attributes to the stock performance of CBS Corporation Inc.. At the close of the New York Stock Exchange on December 5, 2012 CBS Corporation Inc. was trading at $35.43 a share. [8]

CBS Radio Stock – Courtesy of marketwatch.com

With $5.33 Billion of reported gross income in 2011, CBS Radio saw an increase of $.82 Billion over their reported gross income the previous year. After a steep drop from 2007 to 2009, CBS Radio has steadily increased gross income to the point of surpassing their 2007 mark. [8]

Recent Events

There have been many news-worthy moves by CBS Radio recently, whether it be format changes, new stations, acquisitions, or partnerships.

WODS 103.3 Format Change

At the end of the summer, WODS-FM in Boston changed formats. The switch moved the station from playing hits from the 60s-80s to yet another contemporary hits radio station, or CHR format. CBS Radio Market Manager in Boston Mark Hannon stated, “When looking at the habits of Boston radio listeners, it is clear the music most favored by the biggest group of people is contemporary hit music.” [9] The most recent ratings made available by stationratings.com have WODS-FM as the 12th most popular radio station in the Boston market. [5]

CBS Radio News receives Murrow Award

This past October the RTDNA (Radio Television Digital News Association) awarded CBS Radio News its fourth consecutive Edward R. Murrow Award. CBS Radio News was given the award due to excellence in broadcast and online journalism. At the awards CBS Radio News correspondent Cami McCormick, who was injured while reporting in Afghanistan, accepted the award for all of CBS Radio news. [10]

Edward R. Murrow Award – Courtesy of HuffingtonPost.com

CBS Radio steps up Hurricane Sandy relief efforts

In the aftermath of Hurricane Sandy, and the immense damage done to the east coast, CBS Radio used its vast resources and connections in the Music Industry to organize celebrity endorsements for donations to the American Red Cross. Some of music’s biggest stars such as Usher, Katy Perry, Carrie Underwood, Keith Urban, and Kenny Chesney recorded messages imploring audiences for donations. Usher’s public service announcement can be heard HERE. [11]

CBS re-ups contract with the Chicago Bears

For 13 years WBBM Newsradio in Chicago has been the exclusive provider of Chicago Bears live play-by-play announcement. The Chicago Bears have granted CBS Radio an extension of the companies exclusive rights to do the football team’s radio broadcast. The Bears have one of the largest fan bases in the entire sport, a size reflected by the astounding five CBS Radio stations that will simulcast each and every Bears game. [12]

Chicago Bears – Courtesy of RadioInk.com

CBS Radio buys 101.9 WRXP in New York

In early November CBS Radio announced the purchase of 101.9FM in New York, NY from Merlin Media for the sum of $75 Million Dollars. CBS Radio purchased the station in order to begin simulcasting WFAN on the higher definition 101.9FM. WFAN became the first ever all-sports talk station in 1987, and has pioneered the now insanely popular and lucrative 24/7 sports radio news cycle. WFAN houses many of sports radio’s biggest stars, including Boomer & Carton, Mike Francesa, and Joe Benigno. It also is the sole broadcaster of the Super Bowl champion New York Giants, New York Mets, Brooklyn Nets, and New Jersey Devils. This move by CBS Radio signals a response to ESPN NY’s recent decision to simulcast on 98.7FM. [13]

WFAN Logo – Courtesy of newyork.cbslocal.com

 CBS Radio announces launch of CBS Sports Radio Network

Perhaps the biggest news in the radio industry in the past few months has been CBS Radio’s announcement of CBS Sports Radio. In their press release the company called the  newly created station, “the largest major market sports radio network in the nation.” The network will launch on January 2, 2013 in at least eight stations full time. At the time of the announcement the station was reported to be carried part time in 14 more stations, and through a distribution deal with Cumulus Media Networks an additional 47 Cumulus stations. [14] Since then it’s been announced that the station will be on around 100 stations, with a reach of about 10 million households. While its estimated that ESPN Radio will continue to dominate with 350 full time stations in 30 million households, Dan Mason stated, “ESPN affiliates are in small markets. Maybe you find that adds up to a lot of audience.” [15]

CBS Sports Radio – Courtesy of CBSPressExpress.com

Footnotes

[1] Museum of Broadcast Communications 

[2] Infinity Broadcasting to Become CBS Radio

[3] http://www.cbsradio.com

[4] CBS 3rd Quarter 2012 Investor Newsletter

[5]http://www.stationratings.com/Default.aspx

[6] Dan Mason at RAIN Summit

[7]Dan Mason to Receive National Radio Award

[8]http://www.marketwatch.com/investing/stock/cbs/financials

[9] WODS Changes Format

[10]CBS Radio Takes Murrow Award

[11]CBS Assembles Big Names for Storm Relief

[12]CBS Extends Contract With the Bears

[13]CBS Purchases WRXP

[14]CBS Launching Sports Radio Network

[15]CBS Sports Radio to Compete with ESPN Radio