Tag Archives: CORE

Yahoo!

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Rebecca Baruch
yahoo-500
Source: Bizjournals, Yahoo! Logo [20]

“We make the
world’s daily habits inspiring
and entertaining”

– Yahoo! Inc. [26]

Marissa Mayer

Source: Yahoo!, CEO, Marissa Mayer [21]

Screen Shot 2015-11-29 at 8.49.14 PMScreen Shot 2015-11-29 at 8.49.22 PM

YAHOO! INC.~ WHO WE ARE

Yahoo! Inc. is a technology company that provides a variety of services for its online users. It was founded by Stanford University graduates and classmates, Jerry Yang and David Filo in 1994. It became incorporated later in 1995. A year later, in April 1996, it became a publicly traded company [1]. Since then Filo has stayed on as one of the company’s key executives, returning to its Board of Directors in 2014 [2].

Its current CEO, Marissa Mayer, who stepped into the position in 2012, worked previously at Google as one of its executives and helped develop many of its popular services like Google Maps and Gmail. She is the sixth person to take over the position of Yahoo! Inc.’s CEO since 2007 [3].

A majority of Yahoo! Inc.’s profits are gained not through subscriptions or payments from its users but rather through selling advertisement space on its various websites [4].

Source: Youtube, Yahoo! Commercial [29]

Yahoo! Inc.’s international presence reaches users in over fifty countries worldwide.  Some of their main services include Yahoo! Search, an Internet search engine to help navigate users through online data and websites. It also has original and partnered content on services like Yahoo! News, Yahoo! Finance and Yahoo! TV [5].

Screen Shot 2015-11-30 at 12.00.27 AM

Source: Flickr, Flickr Logo [22] Source: Tumblr, Tumblr Logo [23]

It also acquires smaller online enterprises in order to boost their research and reach on the ever-growing web. Back in June 2013 the company bought the popular blog website, Tumblr for $1.1 billion [6]. Yahoo! Inc. also has had, Flickr, the popular photo-managing site since 2005 [7]. These types of acquisitions were not only meant to increase profits, but to also understand the mindset and lifestyle of their users [6].

YAHOO! INC.~ Financials

This past third-quarter revealed that Yahoo! Inc.’s revenue was $1.23 billion. Last year’s quarter the company accumulated $1.15 billion in revenue [8]. Despite the increase in revenue, the company did not reach expected targets as they were predicted to make $1.26 billion in revenue this quarter. As well, rather than reaching $0.17 per share, the company ended up being valued at less than $0.10 per share. Yahoo! Inc.’s underperformance this quarter is disappointing to its potential investors and current stakeholders [9].

library_logos_alibabaev_large

Source: Alibaba, Alibaba Logo [24]

Yahoo! Inc. holds a 15% stake in Alibaba Group Holding Ltd., which is an e-commerce company that provides services such as an online shopping search engine and electronic payments for businesses and customers. Alilbaba Group Holding Ltd.’s stock value has dropped 38.7% this past year. Yahoo! Inc. came up with a recovery plan to sell shares from their investment, but that will unlikely be implemented. Recently, the IRS rejected a deal Yahoo! Inc. was planning on making that would spin-off 384 million shares [10].

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Source: Google, Google Logo [25]

Yahoo! Inc. struck up a deal with Google this past October that will last until 2018. Google will be providing Yahoo! Inc. with search advertisements. Google will then give Yahoo! Inc. a percentage of the revenue earned. Google will also disclose web search results and other data from users to Yahoo! Inc. to benefit its market research [11]. This information can be accessed from a variety of devices including, but not limited to, tablets, laptops and desktop computers. This non-exclusive deal still allows Yahoo! Inc. to work with other companies such as Microsoft, who they have worked with in the past.  This deal will hopefully boost the company’s profits and help it have a greater understanding of its users [12].

YAHOO! INC.~ Leadership

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Source: Business Insider, Marissa Mayer [27]

Much of Yahoo! Inc.’s financial difficulties have been attributed to the leadership style of the company. Its latest CEO, Marissa Mayer, has been suffering from a lot of criticism.  This new CEO came aboard, knowing that she would have to fix a company that was dealing with a problematic system. She is seen as an inspirational figure for women in a predominately male dominated industry [13]. Over the years Mayer has come under fire for controversial policies and personal decisions. Overall, she uses her knowledge of the business, is the youngest CEO in history to run a Fortune 500 company and has a youthful perspective she uses to try and turn around Yahoo! Inc. in all of its failing sectors [14].

Vara-Mayer-Yahoo-1200

Source: CNN, Marissa Mayer [14]

Mayer’s decisions have not benefited Yahoo! Inc. in the way that she intentioned them to. With Tumblr, Flicker and other acquisitions not making the promising profits that they were thought to have and the Alibaba deal being halted by the IRS, bringing Yahoo! Inc. out from its financial distress, does not seem to be a reality [15].

Although the deal with Google has potential to bring both greater profits and user data to Yahoo! Inc. the benefits of that deal will not be seen for many years to come. Investors are asking for Mayer to either resign or to be ousted from the company altogether. In her near four years as CEO, Mayer has spent around $7 billion in acquisitions and has been unable to turn a profit from those investments. For this reason and others many question her leadership skills and whether she can bring the company together. Mayer may soon be fired by Yahoo! Inc.’s Board of Directors [15].

Mayer herself disagrees with the investors’ and the public’s view of a failing company. Mayer believes that the new initiatives she has put in place will soon pay off and bring the company back to its original days of success. Mayer is only one of half a dozen CEOs who have come and gone in the past decade at Yahoo! Inc. [15].  The company has also had executives leave as well, like the loss of their Marketing Chief to STX Entertainment, so it would be no surprise to see Mayer take her exit [16]. This type of shake up in the hierarchal system may be one of the reasons that Yahoo! Inc. is having issues with its services and ability to make a profit, because of its lack of strong and consistent leadership.

YAHOO! INC.~ The future

yahoo-logo-2013

Source: Vserv, Yahoo! Logo [28]

Overall, Yahoo! Inc. has gone from a search engine focused company to one focusing on its media presence. This has been done unsuccessfully and for this reason its board will be meeting several times the first week of December of 2015 in order to make some executive decisions about leadership and what the future of Yahoo! Inc. looks like as a company [17].

Yahoo! Inc.’s constant replacement of CEOs has rocked the company’s structure and efficiency. It needs a new strategic business plan in order to stay competitive in its markets. Since the Alibaba deal went south, there is going to be a last effort to boost stock value of Yahoo! Inc. by potentially selling the company’s core assets. Considering that Yahoo! Inc. shares have gone down 35%, this seems like a strategically intelligent move [18].

After rumors of this potential sale circulated through investors and outside parties, Yahoo! Inc.’s stock value boosted by 5.6%, showing that the public views this sale as a potential solution to the company’s problems [19].

The future of Yahoo! Inc. is unclear, both in leadership and in its financial state. Despite this, it is not a lost cause, it has the potential for growth and greater success.

Sources

[1] Yahoo! Inc. Success Story. Success Story. Retrieved: November 28th 2015.

[2] Musil, Steven. (April 16th 2014). Yahoo co-founder David Filo nominated to return to board. CNET. Retrieved: November 29th 2015.

[3] Efrati, Amir & Letzing John. (July 17th 2012). Google’s Mayer Takes Over as Yahoo Chief. The Wall Street Journal. Retrieved: November 28th 2015.

[4] Peterson, Tim. (October 21st 2014). Yahoo Now Makes More Money From Search Ads Than Banners. Adage. Retrieved: December 1st 2015.

[5] Products and Services. Yahoo!. Retrieved: November 12th 2015.

[6] Isidore, Chris. (May 20th 2013). Yahoo buys Tumblr, promises to not ‘screw it up’. CNN Money. Retrieved: November 29th 2015.

[7] Geron, Tomio. (August 2013). A Look Back At Yahoo’s Flickr Acquisition For Lessons Today. Tech Crunch. Retrieved: November 29th 2015.

[8] (October 20th 2015). Investor Relations. Yahoo!. Retrieved: October 22nd 2015.

[9] Pramuk, Jacob. (October 20th 2015). Yahoo cuts Q4 guidance after earnings miss. CNBC. Retrieved: October 22nd 2015.

[10] Cornell, Joe. (October 1st 2015). Yahoo’s Alibaba Spin-Off On Track. Forbes. Retrieved: November 29th 2015.

[11] Riley, Duncan. (October 21st 2015). Back to the future: Yahoo returns to Google’s loving embrace with new search and ad deal. Silicon Angle. Retrieved: December 1st 2015.

[12] Rosoff, Matt. (October 20th 2015). Yahoo has signed a deal with Google to provide search ads. Business Insider. Retrieved: November 29th 2015.

[13] Gustin, Sam. (July 18th 2012). The Ten Most Influential Women in Technology. Time. Retrieved: December 1st 2015.

[14] La Monica, Paul R. (October 21st 2015). Marissa Mayer STILL hasn’t fixed Yahoo. CNN Money. Retrieved: December 1st 2015.

[15] (November 27th 2015). For Yahoo CEO Marissa Mayer, the clock is ticking. CBS Money Watch. Retrieved: November 28th 2015.

[16] Jones, Dow. (September 11 2015). Yahoo Marketing Chief to Join STX Entertainment. Nasdaq. Retrieved: November 29th 2015.

[17] Poletti, Therese. (December 1st 2015). Selling Yahoo’s core business would be complicated. Market Watch. Retrieved: December 1st 2015.

[18] Goldman, David. (December 1st 2015). Yahoo could be looking for a buyer. CNN Money. Retrieved: December 1st 2015.

[19] (December 1st 2015). Yahoo shares spike on report company may sell core assets. CNBC. Retrieved: December 1st 2015.

[20] Yahoo! Logo. Biz Journal. Retrieved: December 1st 2015.

[21] Yahoo! Executive Team. Yahoo!. Retrieved: December 1st 2015.

[22] Flickr Logo. Flickr. Retrieved: December 1st 2015.

[23] Tumblr Logo. Tumblr. Retrieved: December 1st 2015.

[24] Alibaba Logo. Alibaba. Retrieved: December 1st 2015.

[25] Google Logo. Google. Retrieved: December 1st 2015.

[26] Yahoo! Quote. Yahoo!. Retrieved: November 29th 2015.

[27] Marissa Mayer Photo. Business Insider. Retrieved: December 1st 2015.

[28] Yahoo! Logo. Vserv. Retrieved: December 1st 2015.

[29] Yahoo! Commercial. Youtube. Retrieved: December 1st 2015.

NewsCorp/21st Century – Fox

Aside

 

by Lina Ortega

21st Century Fox

Image courtesy of: http://new.pentagram.com/2013/05/new-work-21st-century-fox/

 

[Image courtesy of: new.pentagram.com]

www.21cf.com

 Contact information

                                                         21st Century Fox                                                                                                         1211 Avenue of the Americas                                                                                                              44th floor                                                                 New York, NY 10036-8701

Key Executives

Rupert Murdoch

                              Rupert Murdoch: Chairman & Chief Executive Officer                               [Image courtesy of: thenation.com]

President and Chief Operating Officer

                              Chase Carrey: President and Chief Operating Officer                              [Image Courtesy of: stockspinoffs.com]

James Murdoch: Co-Chief Operating Officer

                                    James Murdoch: Co-Chief Operating Officer                                     [Image Courtesy of: mikeangryman.com]

About 21st Century Fox

What was once News Corporation since 1953 [I], is now comprised by “News Corp” and “21st Century Fox.” News Corp consists of a publishing group that includes several newspapers like Wall Street Journal, New York Post and Times of London. 21st Century Fox is a broadcasting and film company that includes the “Fox News channel”, “20th Century movie and television studios”, “Fox sports”, “FX”, “National Geographic” and “FOX broadcast network”. [II] This separation was intended to ensure that both companies were conducted under more a centered management, which makes both companies more valuable.

21st Century Fox is a global media company and was founded in June 28, 2013 [III]. It acquires market from four principal operating segments: 1- Cable network programming, which it’s mostly production and licensing content through cable, telecommunications providers, and broadcast satellite. 2- Television, which operates the company’s 28 full-power broadcast stations. 3- Film Entertainment, the operator of the company’s numerous film and television production studios. 4- Direct Broadcast Satellite Television, which provides programming to international markets. The company also holds a 39% of BSkyB, the British entertainment and communications provider. 21st Century Fox makes its revenue principally on affiliate subscriptions, broadcast  and advertising fees, content licensing and retransmission revenues to maintain the top line [IV]. Fox Broadcasting Company ended the year 2012 at number one in the key adult demographic for the eight consecutive year in America [V].

Financials

The Cable Network Programming segment surpassed $12 billion in revenue for the first time in its history, up 13% over their prior year.                                                             2014 21st Century Fox Annual Report:2014 21st Century Fox Annual Report

What’s Happening Now?

In cable programming, FX Networks has currently 25 successful shows on air [VI].

Photo courtesy of: The Christian Post

Image courtesy of: The Christian Post

American Horror Story is now on the 7th episode of its 4th season “Freak Show” and it is one of the most watched TV series of the FX Networks. The show presents an anthology of different narratives for each new season [VII]. With an 8.4 out of 10 by IMDB, the show went from 2.82 million viewers on its first season to 4.00 million viewers now [VIII].

 

In television, FOX has a great variety of very recognized shows that can range mostly in animation, comedy, and thriller.

Photo courtesy of: forbes.com

Image courtesy of: forbes.com

One of the FOX newest TV shows premiered recently on September 22, 2014 with 8.21 million viewers [IX]. Gotham explores the beginning tales of Commissioner Gordon.  While in the show he is still a detective, he has yet to meet Batman and the villains who made Gotham City so popular [X]. Gotham received two nominations in the TV divisions for the “American Society of Cinematographers 29th annual Outstanding Achievement Awards” . Additionally, the pilot was recognized in the category for a TV movie, miniseries or pilot [XI].

20th Century Fox is one of the most recognized film industries in the world. This year 2014, Fox released 13 feature films with a result of $1,539,266,539 in total gross [XII]. This includes: X-Men: Days of Future Past, Dawn of the Planet of the Apes, How to Train your Dragon 2, Gone Girl and Rio 2, as in order of total ranking.

Photo courtesy of: msmagazine.com

Image courtesy of: msmagazine.com

Gone Girl was released in October 3, 2014 and it has a domestic total of $160,757,000 as of today November 30th, plus a $173,400,000 of foreign totals while the production budget was only 61 million. Currently in its 5th week, it is ranked number 8 [XIII]. Gone Girl has received many awards including  the “Hollywood Film Award” at the 2014 Hollywood Film Festival [XIV].

Penguins of Madagascar is an animated comedy distributed by 20th Century Fox and is its newest film on the market, released on November 26, 2014. This film takes the peculiar penguin characters of the previous Madagascar movies, whom must stop a villain doctor from destroying the world [XV]. As of its first weekend it is currently number two with a total gross of $36 million [XVI].

This has been one of the best years for Fox and they are not planning on backing down. On December 5, 2014 The Pyramid will be released. The Pyramid is about an archaeological team ventures to unlock the mysteries of a lost pyramid and instead find themselves hunted by an insidious creature [XVII].

As Europe’s leading entertainment company, Sky has 20 million consumers across five countries: Italy, Germany, Austria, the UK, and Ireland [XVIII].

Photo courtesy of: denofgeek.com

Image courtesy of: denofgeek.com

Penny Dreadful is a psychological thriller that brings together literature’s most terrifying classical characters, like Dr. Frankenstein and Dorian Gray [XIX]. It aired on May 11, 2014, and it won “Most Exciting New Series” at the Critics Choice Television Awards [XX]. Penny Dreadful is coming back with its new season for a 2015 debut on the channel [XXI].

In Other News

Photo courtesy of: The Independent

Image courtesy of: The Independent

Exodus: Gods and Kings has received criticism due to its lack of ethnic diversity, to which Rupert Murdoch decided to respond by tweeting the following: “Moses film attacked on Twitter for all white cast. Since when are Egyptians not white? All I know are.” [XXII]. Murdoch has not received too many good responses about this issue.

Photo courtesy of: realscreen.com

Image courtesy of: realscreen.com

On October 10, 2014, 21st Century Fox and Apollo made an agreement to create a leading company multi-platform content provider each of them owning 50 percent. Now Endemol, Shine Group, and Core Media will be a sole group in over 30 markets including digital, gaming and distribution operations [XXIII].

Up until 2018, Fox has 48 movies, including many sequels as well as prequels that are yet to come [XXIV].

[I] News Corporation Limited History     From 2002. Retrieved November 27, 2014             [II] NewsCorp Divides Into Two Companies     From June 28, 2013. Retrieved November 17, 2014                                                                                                                              [III] 21st Century Fox Company Details     Retrieved November 27, 2014                         [IV] 21st Century Fox Analysis     From November 24, 2014. Retrieved November 27, 2014.                                                                                                                                   [V] Fox Broadcasting Company     Retrieved November 29, 2014.                                        [VI] 21st Century Fox     Retrieved November 27, 2014.                                                       [VII] American Horror Story     Retrieved November 29, 2014                                               [VIII] American Horror Story Numbers     From October 13, 2014. Retrieved November 29, 2014                                                                                                                                   [IX] Monday Final Ratings     From September 23, 2014. Retrieved November 29, 2014     [X] Gotham TV Show     From September 22, 2014. Retrieved November 30, 2014           [XI] ASC Nominations for TV Cinematography     From November 19, 2014. Retrieved November 30, 2014.                                                                                                           [XII] 20th Century Fox Box Office Mojo     From November 23, 2014. Retrieved November 30, 2014.                                                                                                                             [XIII] Box Office Mojo     Retrieved November 30, 2014.                                                       [XIV] Gone Girl Tops Hollywood Film Awards     From November 14, 2014. Retrieved November 30, 2014.                                                                                                           [XV] The Penguins of Madagascar     Retrieved December 1, 2014                                 [XVI] Penguins of Madagascar Box Office Mojo     Retrieved December 1, 2014.               [XVII] The Pyramid     Retrieved November 30, 2014.                                                           [XVIII] Sky     Retrieved November 29, 2014.                                                                         [XIX] Penny Dreadful TV Series     Retrieved November 30, 2014.                                       [XX] Penny Dreadful Awards       Retrieved November 30, 2014.                                    [XXI] Penny Dreadful First Look     From November 21, 2014. Retrieved November 30, 2014.                                                                                                                                   [XXII] Rupert Murdoch’s Response     From November 30, 2014. Retrieved November 30, 2014.                                                                                                                                   [XXIII] 21st Century Fox and Apollo     From October 10, 2014. Retrieved November 29, 2014.                                                                                                                                   [XXIV] New Movie Releases     Retrieved November 30, 2014.