By Sydney Shulman
Sirius XM
1221 Avenue of the Americas
New York, NY 10020
James E Meyer
Chief Executive Officer (17)
Dara Altman
Executive Vice President &Chief Administrative Officer (16)
Scott Greenstein President & Chief Content officer (15)
About
Sirius XM is a company that brings you all your favorite radio programs anywhere and anytime. That includes 3,717,792 square miles of coast-to-coast coverage(1), and your favorite stations will continue to play even 200 miles off shore. It is the largest radio broadcaster measured by revenue and has 29 million subscribers. The radio can be accessed on your computer, in your car, at home, in your office, and on your smartphone or tablet. Sirius XM has arrangements with every major automaker for the installation of Sirius XM products. It also provides traffic and weather reports to cars, RVs, trucks, boats and aircrafts. Sirius XM is one of the largest ad-free audio entertainment companies and is among the largest subscription media companies in the United States. It offers a large variety of stations spanning virtually all genres and interests. This company offers a multitude of packages to accommodate all of their listeners. Customers can also personalize their channels by using MySXM, and listen to thousands of hours of programming on demand so that they never miss their favorite programs. Sirius XM is not only limited to the U.S., it also holds a minority interest in Sirius XM Canada. This minority interest has over 2 million subscribers. In short, this company provides a multitude of ad-free radio stations on various platforms for a diverse audience.
Entertainment
SiriusXM is always making new stations to accommodate their diverse subscribers. Tom Petty is set to launch his own station with SiriusXM. It will feature his music, covers of some of his most popular hits, unreleased studio and live tracks, and even full live concerts(2). Andy Cohen will also be launching his new show, Radio Andy(3). The show will be comprised of interviews with some of the biggest celebrities.
Andy Cohen (14)
With Basketball season quickly approaching, SiriusXM is offering subscribers nationwide coverage of the NBA season. This will include live play by plays of every games from the beginning of the season to the finals, and daily in depth talk and analysis of the games(19). Also, a new weekly show called, year one, hosted by two rookies, Stanley Johnson from the Pistons and Frank Kaminsky from the Hornets, will give listeners insight into the life of a first year NBA player(4).
NBA Radio (13)
SiriusXM will be gaining a lot of new shows but they may be losing one of their most successful ones. A SiriusXM veteran, Howard Stern, is in talks of renewing his contract with the satellite radio company but his return is not definite. The holdup has been due to a $20 million pay cut(5). Stern has been coy about this deal and only has good things to say about the company.
Howard Stern (12)
Always looking for new and unique programs, SiriusXM will be adding a “youtube country spotlight” to its weekly on the horizon show(6). This segment will be showcasing new music that’s gaining popularity on youtube. showcasing musicians popular on the internet is just another way that SiriusXM is keeping up with new trends.
SiriusXM is constantly evolving with their programming in order to fit the interests of all 29 million subscribers.
Finances
The third quarterly earnings have come in for SiriusXM and they have proven that the satellite company just keeps doing better and better as the years go on.Their net earnings this quarter were $167 million compared to $136 million in their third quarter of 2014(7) They reported an earnings per share of $.03 and a consolidated revenue of $1.17 billion, higher than the estimated $1.15 billion. Shares have gone up with a gain of $.012% after buying and selling at $4.11 with a volume of 11.20 million shares(8). Now sitting at $4.16, it has increased 1.2% since its previous close. Since joining with XM, they have doubled their shares outstanding(9). Jim Cramer, host of the show Mad Money, advised viewers to hold on to SiriusXM because of their prominence in automobiles, and their sturdy business model. 75% of new cars come with a satellite radio which gives SiriusXM the opportunity to grow even bigger with the years to come. With an all time high of 29 million subscribers, it is no surprise that this quarters earnings was one of the most successful in the history of the company.
Influence
SiriusXM has comprised their own list of the best songs and artists of 2015. The list was made by members of the SiriusXM music curation team and driven by subscriber feedback (10). Some artists on the list are; Adele, Taylor Swift, and Calvin Harris. While some of the best songs recognized by SiriusXM are; Hello and Cheerleader. By recognizing the best artists and songs of 2015, SiriusXM displays their dedication to bringing their customers the best entertainment out there. They ask the public what they like and want and then they make sure to make it available to them.
Future Projects
Sirius XM has paired up with Audi to showcase a new way in dealing with car accidents. Coming in 2017, the Audi Q7 SUV, will feature the new SiriusXM emergency service with unique human touch. This innovative service will feature; Automated 911 calling immediately after the deployment of an airbag, a two agent model where one operator stays on the phone and a second contacts first responders, and while waiting for emergency vehicle, the system continues to monitor the status and location of the vehicle(11). Another feature of this new system is that it will alert the police if the car is stolen, while simultaneously tracking it. It will also request roadside assistance and allow drivers to lock their car remotely using their smartphone. This new feature will soon be added to all new Audi cars. Now not only can you listen to your favorite stations but also ensure immediate action in case of an emergency.
Audi Q7 2017 (18)
Closing Statements
SiriusXM is a company that will continue to grow bigger and bigger as years go on. The dedication that this company has to bringing their audiences great content keeps them at the top of their game. As shown in their quarterly earnings this year. This innovative company is always looking for new ways to further their brand and stay relevant.
Sources
1) SiriusXM. Retrieved December 2, 2015.
2)Robinson, Will. November 17, 2015. Tom Petty Gets His Own SiriusXM Channel. Retrieved December 2, 2015.
3)Hinzmann, Dennis. October 23, 2015. Andy Cohen Launches SiriusXM Channel. Retrieved December 2, 2015.
4)Stanley Johnson and Frank Kaminsky to Be Featured Hosts on SiriusXM NBA Radio’s “Year One“. Retrieved December 2, 2015.
5)Geddes, James. November 17, 2015. Tech Times. “Howard Stern Will Renew His Contract And Return To SiriusXM If It Meets Just One Demand.” Retrieved December 2, 2015.
6)Roland, Tom. November 24, 2015. Billboard. “Nashville Notes: Joey + Rory to Release New Album; SiriusXM Taps YouTube to Find Talent | Billboard.” Retrieved December 2, 2015.
7)Sirius XM. Sirius XM Holdings inc- Retrieved December 2, 2015.
8)Watson, Steve. November 27, 2015.WSNews4Investors. On the Move Services Stock Trend. Retrieved December 2, 2015.
9)Munarriz, Rick. November 23, 2015.The Motley Fool. — The Can Sirius XM Radio Build on Its 8-Year High? Retrieved Dec 2, 2015.
10)”SiriusXM Names Artists and Songs of 2015.” — NEW YORK, Nov. 24, 2015 /PRNewswire/ —. Pr Newswire, Retrieved December 2, 2015.
11)Gareffa, Peter. November 25, 2015.Edmunds. 2017 Audi Q7 To Debut Sirius/XM Emergency Services With Human Touch | Edmunds.com. Retrieved December 2, 2015.
12) SiriusXM. Retrieved December 2, 2015.
13)November 19, 2015. Twitter. Year One Meets Year Two as @Double0AG Joins @iAmSJ and @TermineRadio Now. Retrieved December 2, 2015.
14)Pr Newswire. Andy Cohen to Launch His Exclusive SiriusXM Channel Radio Andy on September 14. Retrieved December 2, 2015.
15)SiriusXM. Management Bios. December 2, 2015.
16)SiriusXM. Management Bios. December 2, 2015.
17)SiriusXM. Management Bios. December 2, 2015.
18)June 24, 2015. 2016 2017 Car Models 2017 Audi Q7 Release Date Interior Price Comments. Retrieved December 2, 2015.
19)November 23, 2015. MarketWatch.SiriusXM Offers Extensive Coverage of 2015-16 NBA Season. Retrieved December 2, 2015.