Warner Bros. Pictures

by Jacob Everest Fleischman

Warner Bros. Pictures

Courtesy of thefilmstage.com

Courtesy of thefilmstage.com

Warner Bros Pictures has produced and distributed thousands of titles since 1923 when it was founded by Albert, Sam, Harry and Jack Warner. WB is responsible for many iconic moments and accomplishments in the entertainment industry. To start, they are responsible for the first film with sound, The Jazz Singer. Following this Warner Bros had decades of success, even producing up to 40 movies a year during the 1940s. Jumping forward to the 1990s, Time Inc. and Warner Bros intertwined and became Time Warner, one of the powerhouses of todays entertainment industry. Warner Bros Pictures, as a subsidiary of Time Warner, produces between 18 and 22 movies a year and currently grosses over $4 billion a year. That brings us to our current place in time, post “The Dark Knight” and “Harry Potter” era, when Warner Bros Pictures was in charge of two of the most successful movie series of all time. [1] [2]

Conglomerate: Time Warner Inc.

Courtesy of financial-report.info

Courtesy of financial-report.info

Parent Company: Warner Bros. Entertainment

CEO: Kevin Tsujihara

Chairman of the Board: Barry Meyer

Warner Bros Pictures Officers

President: Jeff Robinov

Courtesy of http://www.aceshowbiz.com/

Courtesy of http://www.aceshowbiz.com/

Mr. Robinov is in charge of it all. He oversees actual filming and production, distribution and the post-production. All of the other presidents report to him and he has the final say before it is passed to the Warner Bros Entertainment CEO Kevin Tsujihara and Chairman of the Board Barry Meyer. [3]

President, Domestic Distribution- Dan Fellman

Courtesy of http://ia.media-imdb.com/

Courtesy of http://ia.media-imdb.com/

Mr. Fellman has been in his position at Warner Bros Pictures since 1999 and worked there for 21 years before that. Fellman is widely known for his success with movies such as The Dark Knight, Superman Returns, The Hangover and The Blind Side. Among these, he has produced 57 movies that have grossed over $100 million. [4]

President, Worldwide Marketing- Sue Kroll

Courtesy of Variety.com

Courtesy of Variety.com

Ms. Kroll has been in her position since 2008. She oversees all marketing worldwide, both creative and business aspects of the job. She is in-charge of advertising, research, finding target audiences and bringing attention to the film. She most famously ran the marketing division for The Dark Knight which grossed over $1 billion worldwide. [5]

Most Recent Time Warner Inc. Quarterly Report

In Time Warner’s final quarterly report of 2012, it explains Warner Bros Pictures grossed $4.3 billion worldwide; this was predominantly led by The Dark Knight Rises and The Hobbit: An Unexpected Journey. Warner Bros Pictures also received two Golden Globes this year, which included Best Motion Picture- Drama for Argo. Along with the Golden Globe achievements, Warner Bros. Picture’s movies were nominated for 10 Academy Awards this year. [6]

Courtesy of imdb.com

Courtesy of imdb.com

“Right Here, Right Now” Semester News From the Studio

New Commander-in-Chief

Courtesy of www.trbimg.com/

Courtesy of www.trbimg.com/

The biggest thing to happen during this Spring to affect Warner Bros. Pictures actually was not a change made in the company. Warner Bros Entertainment, WB Pictures parent company, appointed a new CEO. Kevin Tsujihara announced he would be taking control of the mega-entertainment company as of March on January 28th, 2013. [7]

The Hobbit is not really that short!

Courtesy of www.dezineguide.com

Courtesy of www.dezineguide.com

It is announced that the first Hobbit movie hit its $1 billion mark and the rest of the trilogy has already been planned out. The final Hobbit Movie will be released in December of 2014, after the second installment of the series is released in December of 2013. Tacking on to the end of the Lord of the Rings series this spin-off proved to be just what the world wanted to see grossing $301.4 domestically and over $700 million internationally to date. [8]

The man with the Billion Dollar Brain is Preparing for his Next Epic

Courtesy of http://www.comicbookmovie.com/

Courtesy of http://www.comicbookmovie.com/

On March 8th, Warner Bros Pictures and Paramount announced that together they would co-produce and distribute, Academy Award nominee and billion-dollar movie maker Christopher Nolan’s next film. The Film, titled “Interstellar”, is sci-fi and will entail Nolan’s customary heroic story line. The fact that these two powerhouse studios are teaming up to produce and distribute this film together is extremely rare because the two do not normally work together on major releases. [9]

“RUN ITS GODZILLA”

Courtesy of www.badassoftheweek.com

Courtesy of www.badassoftheweek.com

While not much has been released yet, it is now public knowledge that a new Godzilla is in the works and will be released and distributed in 3D by Warner Bros. on May 16th, 2014. The film has Aaron Taylor-Johnson, Ken Watanabe, Elizabeth Olsen and Juliette Binoche starring in the film. [10]

Recent Marketing

Courtesy of themovieblog.com/

Courtesy of themovieblog.com/

Warner Bros Pictures is currently ramping up for a very busy spring and early summer with summer blockbusters that many people are looking forward to and could possibly define a top box office summer. Starting in early April we see the true life story of Jackie Robinson in 42 and following this we see our first summer blockbuster the re-make of F. Scott Fitzgerald’s timeless classic The Great Gatsby. Then directly following this, just two weeks later we see the next installment of our favorite party-crazed drunks in The Hangover 3. Finally, most likely the most anticipated superhero movie of the summer, Man of Steel, the next Superman movie is released in June.

See the Man of Steel trailer here

Most Recently Warner Bros Pictures shined as a main attraction at WonderCon

With the upcoming release of Pacific Rim, Warner Bros decided to use this time with a huge collection of its target audience (at WonderCon) to debut a clip from the scene and hear from director, Guillermo del Toro. The scene creates enough suspense and confusion to make every nerd and non-nerd alike in the room anxious to run to the theaters on its opening weekend (July 12, 2013) to see the film. [11]

This has been a very busy late-winter and spring for Warner Bros Pictures with a number of huge films debuting at the beginning of this summer and a lot of films released during this time period. With all this in mind, it makes sense that there are so many presidents under Jeff Robinov to break up all of the executive work that keeps this studio at the top of its game.

Sources:

[1] Warner Bros. History http://www.warnerbros.com/studio/about/company-history.html

[2] Warner Bros. Overview http://www.warnerbros.com/studio/about/company-overview.html

[3] Jeff Robinov Bio http://www.warnerbros.com/studio/executives/operation-officers/jeff-robinov.html

[4] Dan Fellman Bio http://www.warnerbros.com/studio/executives/divisional-executives/dan-fellman.html

[5] Sue Kroll Bio http://www.warnerbros.com/studio/executives/divisional-executives/sue-kroll.html

[6] Time Warner Quarterly Report http://ir.timewarner.com/phoenix.zhtml?c=70972&p=quarterlyearnings

[7] Kevin Tsujihara Bio http://www.warnerbros.com/studio/executives/kevin-tsujihara.html

[8] The Hobbit Press Release http://www2.warnerbros.com/web/corpcomm/portal/press_release.jsp?id=WBPTheHobbitAnUnexpectedJourney1BillionDollarRev_03.03.13

[9] Christopher Nolan New Movie http://www2.warnerbros.com/web/corpcomm/portal/press_release.jsp?id=WBPInterstellarNov7ReleaseDate_03.08.13

[10] Godzilla Press Release http://www2.warnerbros.com/web/corpcomm/portal/press_release.jsp?id=WBPLegendaryPicturesGodzillaStartofProduction_03.18.13

[11] Pacific Rim Publicity http://www.hollywoodreporter.com/heat-vision/wondercon-pacific-rim-mortal-instruments-431926

Warner Bros. Pictures

by Michele Riley
Warner Bros. Logo courtesy of The Hollywood Reporter

Warner Bros. logo courtesy of The Hollywood Reporter

Warner Bros. Entertainment, Inc. is a global company leading in the creation, production, distribution, licensing, and marketing of all forms of film, television, and music entertainment.

Warner Bros. is a subsidiary of Time Warner. Its headquarters are located in Burbank, California and New York.

Subsidiaries of Warner Bros Entertainment, Inc. include: Warner Bros. Studios, Warner Bros. Pictures, Warner Bros. Interactive Entertainment, Warner Bros. Television, Warner Bros. Animation, Warner Home Video, New Line Cinema, TheWB.com, DC Entertainment, and half of the CW Television Network.

Key People: 

Barry Meyer: Chairman and CEO

Jeff Robinov: President and COO

Edward A. Romano: Vice President and Chief Financial Officer

Brief History/Overview

Warner brothers, Albert, Sam, Harry, and Jack, founded the Warner Bros. company on April 4, 1923. The company made an impression in the entertainment world by releasing the first ever synchronized-sound feature film “The Jazz Singer” in 1927. From then on, Warner Bros. became known as a leader in film and one of the top studios in Hollywood. In addition to being a leader in the creation of contemporary relevant films, the company introduced the first “four-legged star”, modernized the movie musical, and established the gangster-picture era. [1]

In 1937, “The Life of Emile Zola” won Warner Bros. their first Oscar for Best Picture, a huge accomplishment for the company. Throughout the 40s, 50s, and 60s Warner Bros. Pictures continued to create notable films. [2]

Warner Bros. has merged and changed owners many times throughout its years. In 1967, it was sold to Elliot and Ken Hyman and was renamed Warner Bros.-Seven Arts. Steve Ross and his Kinney Corporation purchased the company in 1969, renaming it Warner Communications, Inc. Not until the 1990s was the company merged with Time Inc. to become Time Warner Inc. The new company thrived in the 1990s. Its pictures broke records, was critically raved around the world, and was nominated for and won many Academy Awards. Barry Meyer and Alan Horn took over Warner Bros in 1999 beginning a new era of profitability for the Studio.[1]

For Warner Bros. Entertainment Inc.’s full history click here

For a list of Warner Bros. Films click here

Recent News

The Warner Bros. lawsuit against the heirs of the co-creator of Superman has been settled as of October 2012. Warner Bros. has been in a court battle against the heirs of Joseph Shuster, co-creator of Superman, since 2003. In 1938 Shuster had assigned DC Comics “the exclusive right to the use of the [Superman] characters and story.” The heirs of Shuster presented Warner Bros. with a termination notice in 2003. In May 2010, Warner Bros. filed a lawsuit asking the court to declare the heirs’ termination notice invalid. They claimed that “the heirs had given up any termination rights as the result of a 1992 contract they signed with DC Comics.” [3]

According to The Wall Street Journal, the decision to the May 2012 lawsuit has finally been settled. The court ordered that the family of Joseph Shuster doesn’t have the right to terminate a copyright grant covering Superman.

This comes as a huge relief and victory to Warner Bros. Entertainment who is currently in the process of producing “Man of Steel” set to release in 2013. [3]

Another Warner Bros. film that has been getting a lot of attention recently is the James Bond film, “Skyfall,” released November 6, 2012. As of November 11th the film had earned $518.6 million worldwide, including $428.6 million internationally. The 23rd installment is certain to surpass the $586.1 million earned by “Quantum of Solace” and the $594.2 million earned by “Casino Royale.” “Skyfall” did exceptionally well in IMAX theaters. It took in $13.1 million during it’s debut, which is the highest debut in a non-summer opening. [4]

Warner Bros’ film, “The Hobbit: An Unexpected Journey,” has been in the headlines a lot over the past month. On November 28, 2012, The Hollywood Reporter wrote that 27 animals died on the set. It has been reported that three horses, six goats, six sheep and a dozen chickens died at a ranch they were housed at during the New Zealand shoot. Director Peter Jackson and Warner Bros. studios deny mistreatment. PETA has called for CGI creations to replace live animals in films. [5]

Despite the backlash, thousands of New Zealanders attended the red carpet event of the world premiere in New Zealand. Important officials and dozens of stars showed up for the premiere. Among them was New Zealand Prime Minister John Key who said, “New Zealand took a risk investing in ‘The Hobbit.'” and “it’s paid off.” There are screenings in the films higher frame rate taking place throughout New Zealand and prompting strong ticket demand and sell outs. The film is set to release in the U.S. December 14, 2012. [6]

Warner Bros’ “Argo“, released October 12, 2012, has surpassed $100 million at the box office as of December 2, according to The Wall

“Argo” official poster, courtesy of “The Hollywood Reporter”

Street Journal’s “Market Watch.” Argo is one of the best reviewed films of the year. Dan Fellman, Warner Bros. Pictures President of Domestic Distribution, has said, “‘Argo’ is one of those rare cinematic achievements that has been equally and enthusiastically embraced by both critics and audiences.” [7]

In addition to releasing new movies, Warner Bros. has been making important business deals this fall. On November 15, Entertainment Weekly reported Warner Bros. signed a 20-picture deal with IMAX. Warner Bros. will release 20 films in IMAX over the next three years. [8]

On November 26, 2012, Warner Bros. extended its relationship with Village Roadshow Pictures Group through 2017, securing $1.125 billion to fund multiple projects, including “Mad Max: Fury Road,” with Charlize Theron, and “All You Need Is Kill” with Tom Cruise[9]

Financials 

Warner Bros. Entertainment is publicly traded as Time Warner, or TWX on the New York Stock Exchange. In January, 2012 their revenue was $36.33 billion. At the end of the year, December, 2012 their revenue is $46.57 billion. The percent change this year is 29%. [10] These numbers are for Time Warner as a whole. To get a better picture of what the Warner Bros. Entertainment revenue looks like, we can look at the financials from last year. The net U.S. revenue for “movies, TV production, and video games” in 2011 was $6,483 million. Though this still includes TV production and video games, the number is closer to what the movie revenue alone would look like. [11]

Future Projects
The Great Gatsby” is perhaps the most talked about upcoming 2013 film. There has been a huge outpour of excitement from anticipating audiences. Based off of Scott F. Fitzgerald’s classic and beloved novel, The Great Gatsby, production is a long time coming. The film is set to release in May is directed by Baz Luhrmann and stars Leonardo DiCaprio, Tobey Maguire, and Carey Mulligan. The trailer has heightened excitement throughout the country, revealing the film’s modern yet classic feel, a juxtaposition that is intriguing the masses. [12]


“The Great Gatsby” official trailer, courtesy of “TheHollywoodBird” on YouTube

Warner Bros. is set to release, in co-production with Village Roadshow Pictures, “Gangster Squad,” January 2013. The film is a period crime drama film that has been highly promoted by Warner Bros. this year. The film stars Josh Brolin, Ryan Gosling, Nick Nolte, Emma Stone, and Sean Penn.

The Hangover Part III” hasn’t been promoted as much as some of Warner Bros’ other upcoming 2013 releases. However, being part of the popular “Hangover” series, the film is sure to bring in a large audience. It will be the final film of the series, scheduled to release in May.

Man of Steel,” a Superman film, is set to release in June 2013. The film will be a reboot of the film series. It will portray the origin story of Superman. Henry Cavill, playing Superman, said that the movie is intended to bring Superman into “the modern world” so that “everyone can associate” with him. [13]

 

References

[1] Warner Bros. (2011). Company History. Retrieved from http://www.warnerbros.com/studio/about/company-history.html

[2] Wikipedia. (2012, Dec 5). List of Warner Bros. Films. Retrieved from http://en.wikipedia.org/wiki/List_of_Warner_Bros._films

[3] Orden, E. (2012 October). Judge Rules for Warner Bros. in Superman Case. Retriever fromThe Wall Street Journal.

[4] McClintock, P. (2012, Nov 11). Box Office Report: “Skyfall” Nabs Top Bond Opening in North America With &87.8 Million. Retrieved from The Hollywood Reporter.

[5] Daunt, T. (2012, Nov 28). What The Hobbit’s 27 Animal Deaths Mean for Movies. Retrieved from The Hollywood Reporter.

[6] Bulbeck, P. (2012, Nov 28). “The Hobbit” World Premiere in New Zealand Draws Stars, Thousands of Fans, Rave Reviews. Retrieved from The Hollywood Reporter.

[7] Market Watch. (2012, Dec 2). Warner Bros. Pictures’ Acclaimed Hit “Argo” Strikes Box Office Gold, Surpassing $100 Million. Retrieved from The Wall Street Journal: Market Watch.

[8] Labrecque, J. (2012, Nov 15). Warner Bros. Signs 20-Picture Deal with IMAX. Retrieved from Entertainment Weekly.

[9] Bond, P. (2012, Nov 26). Warner Bros. Extends $1 Billion-Plus Village Roadshow Deal Through 2017. Retrieved from The Hollywood Reporter.

[10] Google Finance. (2012, Dec 7). Time Warner Inc. Retrieved from http://www.google.com/finance?q=NYSE%3ATWX&ei=axnCUIDGPILl0QHyUA

[11] Advertising Age. (2012, Oct 1). Time Warner. Retrieved from http://adage.com/datacenter/mediatrees2012/#138

[12] Zakarin, J. (2012, May 22). ‘The Great Gatsby’ Trailer Presents Leonardo DiCaprio and Empty Grandeur in 3D. Retrieved from The Hollywood Reporter.

[13] Kit, B. (2012, July 14). Comic-Con 2012″ ‘Man of Steel’ Footage So Good It Makes Fans Cry. Retrieved from The Hollywood Reporter.