Paramount Pictures

by ARACELI GUTIERREZ
[25] Paramount Pictures Logo

[25] Paramount Pictures Logo

PARAMOUNT PICTURES
5555 Melrose Ave, Los Angeles, CA
www.paramount.com

HISTORY

Paramount Pictures has been in show business for 103 years, making them one of America’s oldest motion picture companies. Adolph Zukor, Jesse L. Lasky and Cecil B. DeMille are credited as Paramount’s principal founding fathers. Today, this corporation is a subsidiary of Viacom, a global mass media firm. The company has produced classics like “Titanic”, which had a domestic gross of $658.6 million and worldwide gross of $2.18 billion [1].

Key Executives:

Brad Grey, Chairman & CEO
[2] Brad Grey, Chairman & CEO
[3] Rob Moore, Vice Chairman, Paramount Pictures
[4] Frederick Huntsberry, Chief Operating Officer, Paramount Pictures
[4] Frederick Huntsberry, Chief Operating Officer, Paramount Pictures
[5] Marc Evans, President, Motion Picture Group at Paramount Pictures
[6] Amy Powell, President, Paramount Television and Digital Entertainment

FINANCIALS

Spongiebob.Logo_.1.www_.download.ir_

[7] “The SpongeBob Movie: Sponge Out of Water”

During this year’s first quarter, Paramount Pictures was ranked 5th for top grossing production companies, with a total gross of $274.6 million, which puts them in control of 9.8% of the current market share [8].  They hold an average gross of $39.2 million per release over the course of its 7 releases so far in 2015 [9][10].  Its second-highest grossing release, “Selma”, was a contender at the Academy Awards earlier this year. The movie made $50.8 million domestic. So far, “The SpongeBob Movie: Sponge Out of Water” is their biggest hit, with a domestic total of $161.3 million, more than double of its $74 million production budget. With a small production budget of $12 million, “Project Almanac” also did well with a $22.3 million domestic total.

[26] TubiTV

Paramount Pictures has seven future releases, one of them being animation, two action, and four of the horror/thriller genre [11]. Also, Tubi TV, a free but ad-supported streaming service, and Paramount Pictures joined a licensing agreement to bring more than 50 classic feature films from the studio’s library to the company’s video apps [12]. Some films featured on Tubi TV include fan-favorites such as “Top Gun”, “Basic Instinct”, “Star Trek: The Final Frontier”, and other recent releases from the past two years.

Their parent company, Viacom Inc., underwent some restructuring in March, which included cutting jobs, abandoning some acquired titles and reorganizing three of its domestic network groups into two new organizations [13]. Paramount Pictures took a related pre-tax charge of about $785 million by the end of the quarter (March 31).

MARCH MADNESS: NEW CHANGES

March was a busy month for Paramount Pictures.

On March 16, Paramount Pictures announced Marc Evans as the new president of Paramount’s Motion Picture Group to replace Adam Goodman, who was let go in early March [14]. Goodman had a year left on his contract. As a part of his exit package, Goodman was offered a production deal with Paramount.  Evans has been a part of the Paramount family for 12 years now and recently served as president of production since 2010. Evans is expected to increase the studio’s output of feature film releases.

Paramount Pictures has a reputation for not making many movies. In recent years, the studio has gone months between major releases. For example, this year’s release calendar shows that there are five static months that separate the opening of the studio’s most recent film, “Hot Tub Time Machine 2,” a co-production with Metro-Goldwyn-Mayer, and its next opener, “Mission: Impossible 5,” which debuts on July 31 [15]. “Hot Tub Time Machine 2” received bad reviews and didn’t reach its production budget, considering that its domestic gross made only $12.3 million out of the $14 million budget [16].

Paramount, with a new switch up in its presidency, plans to change this by eventually raising the number of movies it runs annually from its current eight to 10-14 live-action titles plus an additional animated release. The studio seeks to maintain profit margins, which have plummeted party because of its discontinuation with Marvel Studios, DreamWorks Animation and Brad Pitt’s Plan B. Without these partnerships, Paramount lost a considerable deal of films [17]. Meanwhile, Paramount’s parent company, Viacom, issued major layoffs under pressure from ratings declines at its cable networks. Despite the studio’s stress over profitability, yearly profits have declined three years in a row, down 12% just last year [18]. This thin slate is also problematic because of the studio’s pending fixed overhead costs.

On March 17, the former president of worldwide home media distribution for Paramount Pictures, Dennis Maguire, stepped down [19]. Maguire’s departure was a result of the studio’s cut of 30-40 jobs across all departments as part of Viacom’s restructuring initiative. The Viacom Inc. unit named veteran executive Bob Buchi as the new replacement for Maguire in early April [20]. Buchi has a track record that speaks for itself. He has found great success in theatrical releases, acquisitions, family and television product. Also, Buchi was responsible for the strategic product marketing and management of the “Transformers,” “Star Trek,” “SpongeBob SquarePants” and “Paranormal Activity” franchises.

Paramount Insurge

[28] Insurge Pictures

On March 23, Paramount Pictures dismantled their microbudget film branch Insurge Pictures. No longer a separate division, Insurge will still keep its name for use as a label on specific genres [21]. When launched in 2010, Amy Powell was named president of Insurge Pictures. Powell will now be relocated to focus on her TV and digital responsibilities as president of Paramount TV and Digital Entertainment. The other executives at Insurge Pictures will be integrated under Marc Evan’s film team.

The exec suite changes established in March will have a strong impact for months to follow; similarly in April.

On April 15, Elizabeth Raposo and Geoff Stier were promoted to be co-presidents of production [22]. Paramount is elevating Raposo from senior vice president to executive vice president. Stier already holds that title. These new positions put them on the same level as Peter Kang, who’s also executive vice president of production. Raposo has been commander on both the latest Mission: Impossible and Star Trek sequels. Again, these new promotions were made in effort of bringing forth a new strategy to bolster Paramount’s lineup.

PROJECTIONS FOR PARAMOUNT

[29] “Paramount Needs to Fatten Up Skimpy Film Slate” by Eddie Guy


With the new restructuring at Paramount, it is clear that they intend to make a strong comeback. With the dismissal of their last production chief Adam Goodman, they are now confiding in Marc Evans to increase their annual film slate. There is a search for new franchises, now that former money-bringing ones like “Star Trek” and “Transformers” are beginning to fade.

Brad Grey has also shown strong interest in bolstering the animation pipeline and restoring Paramount’s television initiatives [23]. Although these are their main focuses, Paramount faces a credibility problem to overcome, especially with their constant switchups in its executive board.

In the past, Grey has announced ambitious plans for Paramount’s annual slate, and has appointed well-qualified executives, with little accomplishments done by the end of their period at Paramount.

At this time, a studio resurgence is suitable since Wall Street suggests several corporate scenarios that may unravel near the “end of the Sumner Redstone era” [24]. According to some insiders, Redstone’s deep-seated personal ‘consiglieris’ (counselors, advisors) will ensure a smooth transition, although there are still corporate rivalries within the empire.

SOURCES

[1] Boxofficemojo.com,. (2015). Paramount All Time Box Office Results. Retrieved 17 April 2015

[2] Pener, D. (2015). Paramount Pictures’ Brad Grey Joins LACMA as Trustee (Exclusive). The Hollywood Reporter. Retrieved 17 April 2015

[3] Zimbio,. (2015). Rob Moore in Stars at the ‘Next Gen’ 20th Anniversary Gala. Retrieved 17 April 2015

[4] Zimbio,. (2015). Rob Moore in Stars at the ‘Next Gen’ 20th Anniversary Gala. Retrieved 17 April 2015

[5] Zimbio,. (2015). Marc Evans Photos: The Science & Technology Council Of AMPAS Presents “Visualize This”. Retrieved 17 April 2015

[6] Friedman, M., & Rose, R. (2015). 6 Ways to Be More Creative Every Day. Cosmopolitan. Retrieved 17 April 2015

[7] Collinson, G. (2015). New clip from The SpongeBob Movie: Sponge Out of Water. Flickering Myth. Retrieved 17 April 2015

[8] Boxofficemojo.com,. (2015). 2015 Market Share and Box Office Results by Movie Studio. Retrieved 17 April 2015

[9] Boxofficemojo.com,. (2015). 2015 Market Share and Box Office Results by Movie Studio. Retrieved 17 April 2015

[10] Boxofficemojo.com,. (2015). Paramount. Retrieved 17 April 2015

[11] Boxofficemojo.com,. (2015). Paramount Upcoming Releases. Retrieved 17 April 2015

[12] Digital Trends,. (2015). Paramount pictures licenses 50 more movies to free vod service Tubi TV. Retrieved 17 April 2015

[13] Nytimes.com,. (2015). Viacom to Cut Jobs, Abandon Titles, Reorganize Network Groups. Retrieved 17 April 2015

[14] Lang, B. (2015). Marc Evans Named Paramount Motion Picture Group President. Variety. Retrieved 17 April 2015

[15] Bart, P. (2015). Paramount Needs to Fatten Up Skimpy Film Slate. Variety. Retrieved 17 April 2015

[16] Boxofficemojo.com,. (2015). Hot Tub Time Machine 2 (2015) – Box Office Mojo. Retrieved 17 April 2015

[17] Bart, P. (2015). Paramount Needs to Fatten Up Skimpy Film Slate. Variety. Retrieved 17 April 2015

[18] Bart, P. (2015). Paramount Needs to Fatten Up Skimpy Film Slate. Variety. Retrieved 17 April 2015

[19] Pedersen, E., Pedersen, E., & Pedersen, E. (2015). Dennis Maguire Leaving Top Job At Paramount Home Entertainment. Deadline. Retrieved 17 April 2015

[20] McNary, D. (2015). Paramount Ups Bob Buchi to Worldwide Home Media Distribution Head. Variety. Retrieved 17 April 2015

[21] Kroll, J. (2015). Paramount’s Insurge Gets Absorbed; Bad Robot’s ‘The Cellar’ Moves to Big Studio. Variety. Retrieved 17 April 2015

[22] Jr, M. (2015). Paramount Ups Elizabeth Raposo To Executive Vice President. Deadline. Retrieved 17 April 2015,

[23] Bart, P. (2015). Paramount Needs to Fatten Up Skimpy Film Slate. Variety. Retrieved 17 April 2015

[24] Bart, P. (2015). Paramount Needs to Fatten Up Skimpy Film Slate. Variety. Retrieved 17 April 2015

[25] Filmbaza.net,. (2015). index_Galeria_logos P. Retrieved 17 April 2015

[26] YouTube,. (2015). Tubi TV Teaser. Retrieved 17 April 2015

[27] YouTube,. (2015). Hot Tub Time Machine 2 – Official Trailer 2. Retrieved 17 April 2015

[28] Bloody-disgusting.com,. (2015). Paramount Insurge Is Finally Making A Movie… –. Retrieved 17 April 2015

[29] Guy, E. (2015). Paramount Needs to Fatten Up Skimpy Film Slate. Variety. Retrieved 17 April 2015

Paramount Pictures

by Brian Yuran

Paramount Pictures

paramount-logo-grid-new

Paramount Pictures Logo [1]

Contact Information: [2]

555 Melrose Avenue, Los Angeles, CA 90038

(323)-956-5000

Facebook: www.facebook.com/Paramount

Twitter: @paramountpics

http://www.paramount.com

About Paramount Pictures:

Founded in 1912, Paramount Pictures is the fifth oldest surviving film studio. Paramount  specializes in film production, distribution, and digital entertainment. It has built its success on many hit films and franchises, such as Titanic, Indiana Jones, Star Trek, and Transformers. [3] In 1994, Paramount was purchased by Viacom for $8.28 billion. [4]

Key Executives: [5]

deadline_issue7_paramount_r31_page_1

Brad Grey: Chairman and CEO

RobMooreCP2_130x130

Rob Moore: Vice Chairman

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Frederick Huntsberry: COO

adam_goodman_0

Adam Goodman: President, Paramount Film Group

Financials:

Paramount Pictures’ 2013 estimated box office revenue was approximately $970 million. [6] Also, its 2013 market share was 10.8%. As of late, Paramount Pictures’ performance has not been ideal. While it was the most profitable of the major studios in 2011, it is currently last. However, Paramount has a business model to fix its recent slip. It plans on making less films and going for guaranteed profit. In fact, Paramount is only releasing 11 films from now on as opposed to 16 in previous years. The studio believes this new business model will work because its profit margin has been 5.5% or more for the past three years, up from 0.5% in 2008. [7] Through these new tactics, Paramount looks to best competitors Warner Bros., Fox, and The Walt Disney Company.

Right Here, Right Now:

Over the summer, Paramount Pictures released the popular franchise films, Teenage Mutant Ninja Turtles and Transformers: Age of Extinction. Paramount’s fall season is slow as it is only releasing Interstellar and Men, Women, & Children

Transformers: Age of Extinction

MV5BMjEwNTg1MTA5Nl5BMl5BanBnXkFtZTgwOTg2OTM4MTE@._V1_SX640_SY720_

Transformers: Age of Extinction Official Poster [8]

Transformers: Age of Extinction dominated the box office, despite negative reviews. It currently holds an 18% approval rating on Rotten Tomatoes. [9] During its opening weekend, the film grossed $138,345,769 million, giving it the 29th biggest opening of all time. Internationally, the film crossed the $1 billion mark. It has become the highest-grossing film in Chinese film history, generating over $300 million in revenue. [10] Many studios like Paramount have been setting films overseas to appeal to the international market.

Teenage Mutant Ninja Turtles

Teenage Mutant Ninja Turtles: Michelangelo [11]

Paramount distributed Teenage Mutant Ninja Turtles, a joint Nickelodeon Movies and Platinum Dunes production, in August. The movie focuses on the origin story of the Ninja Turtles and their quest to defeat the evil Shredder. [12] Directed by Jonathan Liebesman and produced by Michael BayTeenage Mutant Ninja Turtles was major financial success.

It grossed $93.7 million globally during its opening weekend. Domestically, it had an opening of $65 million in 3,845 theaters. To date, the film has grossed over $400 million at the international box office. [13] Teenage Mutant Ninja Turtles had the fourth biggest box office debut ever during the month of August. As a result, a sequel has been ordered for June 3rd, 2016. [14]

Men, Women, & Children

MEN, WOMEN & CHILDREN

Adam Sandler in Men, Women, & Children [15]

Directed by Jason Reitman, Men, Women, & Children tells the story of a group of parents and high school students who face the consequences of the power of the Internet. [16] It has only grossed $705,908, which is substantially less than its $16 million budget. It is on track to be a major flop. In its wide release it only earned $306,367. Men, Women, & Children had the fifth worst wide release opening to a movie released on 600 screens. [17] Critical reviews have been negative with a 29% approval rating on Rotten Tomatoes. [18]

The negative buzz around the film is shocking as the topic very much pertains to the present. The internet has become such an integral part of all our lives. Also, the cast features A-list actors, such as Adam Sandler, Jennifer Garner, and Judy Greer. In fact, Sandler has been a huge box office draw for the past 15 years; his movies have grossed nearly $4 billion at the box office. [19] Even he could not salvage the film. Furthermore, the main issue was that the plot lines between the characters did not intertwine strongly. There was a huge opportunity to make this film great, but it was unfortunately bland and lacking in aesthetic value according to Chief Film Critic Justin Chang of Variety. [20]

Interstellar:

interstellar_poster_0

Interstellar Movie Poster [21]

Directed and co-written by Christopher Nolan and starring Matthew McConaughey and Anne Hathaway, Interstellar focuses on a team of individuals who search for a habitable planet that will allow humanity to survive. [22] It is maybe Nolan’s most daring film yet as it combines stunning visuals and a puzzling story with a solid family dynamic. Nolan borrowed many thematic elements from 2001: A Space Odyssey. For instance, he pays homage to the black monolith and computer HAL from 2001: A Space Odyssey. Nowadays, it is rare to see a three hour movie, like Interstellar, but most critics are not complaining. A few have not been in love with the film like Joe McGovern of Entertainment Weekly, who gave the film a B- rating. [23] However, most of the other reviews have been more positive as the film currently holds a 9.0 rating on IMDB. [24]

Paramount is only handling the domestic release of Interstellar, while Warner Bros. takes care of the international distribution. [25] It grossed $61,837,040 domestically in its opening weekend, but a whopping $144,737,040 worldwide, which nearly surpassed its $165 million budget. By its second week in theaters, Interstellar grossed over $300 million ($321.9 million to be exact) globally. [26] Domestically in its second week, it made $29.2 million, for a domestic total of $97.8 million as it fell 39%. Over the weekend, it crossed the $500 million mark worldwide. [27]

 In Other News

In 2014, Paramount Pictures became the first major studio to distribute all its content digitally. Also, Paramount has created a new website that enables people to stream movies right from its site so it can funnel money directly back into corporate headquarters, rather than dealing with websites like Amazon Prime. [28]

In addition, Paramount has been in a tireless legal battle with investors who claim they never received their money back from projects such as Mean Girls and The Manchurian Candidate. The investors are suing to get back $40 million of their investment. The court concluded that Paramount is off the hook and not responsible. [29]

Looking Forward: 

Unlike the fall season, Paramount’s winter film slate will be much busier with the releases of highly anticipated films, The Gambler (2014), Top Five, and The Spongebob Movie: Sponge Out Of Water.

The Gambler (2014) Trailer [30]

The Gambler (2014) is Mark Wahlberg‘s latest film, in which his character, Jim Bennett, borrows money from a gangster and puts his life up as collateral. It is a remake of the 1974 film of the same name. [31]

Top Five Trailer [32]

Top Five is a comedy film written and directed by Chris Rock. It has a planned release date of December 12th, 2014. It currently holds a stellar 92% approval rating on Rotten Tomatoes. [33]

The Spongebob Movie: Sponge Out Of Water Trailer [34]

The Spongebob Movie: Sponge Out Of Water is planned to be one of Paramount’s biggest hits of the winter, as it will attract young fans and older fans who grew up viewing the television show.

Paramount’s future appears promising with the other releases of Selma, Hot Tub Time Machine 2, and Project Almanacwhich will be presented in a found footage style. [35] Selma is expected to generate much Oscar talk.

 

Sources:

[1] Paramount Logo, Paramount.com, RT: 11/10/14

[2] Paramount Contact Information, Paramount.com, RT: 11/12/14

[3] Film Franchises, Paramount.com, RT: 11/12/14

[4] “Viacom To Announce Deal To Purchase Paramount”, The New York Times, 9/12/93, RT: 11/12/14

[5] Key Executives, Paramount.com, RT: 11/10/14

[6] Paramount Revenue, Boxofficemojo.com, RT: 11/08/14

[7] New Business Model, The New York Times, 12/22/13, RT: 11/09/14

[8] Transformers: Age of Extinction Poster, IMDB, RT: 11/08/14

[9] Transformers: Age of Extinction Review, Rotten Tomatoes, RT: 11/11/14

[10] Transformers: Age of Extinction in China, Deadline.com, 8/3/14, RT: 11/12/14

[11] Michelangelo Photo, Screenrant.com, RT: 11/07/14

[12] Teenage Mutant Ninja Turtles, IMDB, RT: 11/09/14

[13] “Ninja Turtles Cracks $400 Million”, Variety.com, 11/02/14, RT: 11/10/14

[14] Teenage Mutant Ninja Turtles Sequel Announced, Variety.com, 8/10/14, RT: 11/11/14

[15] “Adam Sandler Leads Sexually Charged Dramedy”, The New York Post, 9/30/14, RT: 11/10/14

[16] Men, Women, & Children Summary, Time.com, RT: 11/10/14

[17] Men, Women, & Children Flop, Thewrap.com, RT: 11/11/14

[18] Men, Women, & Children Rating, Rotten Tomatoes, RT: 11/12/14

[19] Adam Sandler Box Office, The New York Times, 9/30/14, RT: 11/09/14

[20] Justin Chang, Variety.com, 09/06/14, RT: 11/10/14

[21] Interstellar Photo, Hollywoodreporter.com, RT: 11/11/14

[22] Interstellar Info, RogerEbert.com, RT: 11/16/14

[23] Joe McGovern, Entertainment Weekly, 11/19/14, RT: 11/19/14

[24] Interstellar Rating, IMDB, RT: 11/19/14

[25] Interstellar Distribution, Variety.com, 11/16/14, RT: 11/19/14

[26] Interstellar Box Office, Boxofficemojo.com, RT: 11/20/14

[27] Interstellar’s Splash, Deadline.com, RT: 11/21/14

[28] Paramount Streaming Service, Theverge.com, RT: 11/06/14

[29] “Paramount Pictures, Movie Investors in Mean Fight”, The Wall Street Journal, 10/26/14, RT: 11/18/14

[30] The Gambler (2014) Trailer, Youtube.com, RT: 11/18/14

[31] The Gambler (2014), IMDB, RT: 11/18/14

[32] Top Five Trailer, Youtube.com, RT: 11/18/14

[33] Top Five Rating, Rotten Tomatoes, RT: 11/18/14

[34] The Spongebob Movie: Sponge Out Of Water Trailer, Youtube.com, RT: 11/17/14

[35] Paramount Future Releases, Deadline.com, RT: 11/10/14