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DreamWorks Studios

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by Alex Westfall
-Courtesy of wholemovieinfo.com

Courtesy of wholemovieinfo.com (a)

DreamWorks Studios
100 Universal City Plaza Dr., Bldg. 5121
Universal City, CA 91608
P: (818) 733-9300
http://www.dreamworksstudios.com/

Key Executives

-Steven Spielberg, Principle Partner (b)

Steven Spielberg, Principle Partner (b)

Michael Wright, CEO (c)

Michael Wright, Chief Executive Officer (c)

Lyndsay Harding, CFO (d)

Lyndsay Harding, Chief Financial Officer (d)

-Jeff Small, President & COO (e)

Jeff Small, President & Chief Operating Officer (e)

Company Overview

DreamWorks Studios is an American film company originally founded in 1994 by partners Steven Spielberg, Jeffrey Katzenberg, and David Geffen. In its early years, the studio worked with several different film companies such as Universal, Sony, and 20th Century Fox. These collaborations saw much success by cranking out multiple critically acclaimed films such as the Academy Award winning American Beauty, Gladiator, and A Beautiful Mind. In 2005, Viacom, the parent company of Paramount Pictures, purchased DreamWorks for $1.6 billion. However, in 2008, DreamWorks decided it would end its deal with Paramount and signed on to a partnership with Indian investment firm Reliance ADA Group to produce its films. In addition to working with Reliance, DreamWorks also maintains a deal with the Walt Disney Company, who markets and distributes its films. [1] [2]

Financials

Because DreamWorks Studios is a private company, specific financial information is not exactly attainable. However, by analyzing the budgets and revenue from the studio’s recent films, one can have a good idea about how the company is doing. At the time of it’s deal with Reliance, it was a known fact that DreamWorks had quite the amount of debt, and the $600 million invested by the firm arguably saved the film company from going under. With the creation of it’s subsequent movies, DreamWorks was once again beginning to see success. In 2014, the studio released two films- Need for Speed and the One Hundred Foot Journey.

With a budget of $66 million, Need for Speed ended up bringing in $203.3 million in revenue- thanks to it being highly popular in foreign markets such as China and Russia. Clearly by making back more than three times it’s budget, the movie can be hailed as a

Need for Speed movie poster, courtesy of wikipedia.org

“Need for Speed” movie poster, courtesy of industrialcolor.com (f)

financial success for the studio. Despite garnering negative reviews, Need for Speed most likely drew all of its audience due to the internationally popular video game it was based off of. The movie’s action packed plot and showcase of fast cars was definitely aimed at a male audience ranging from 15-35, which is the exact demographic that plays the video game around the world. Seeing as the game has this existing wide audience, it makes sense that they flocked to see the film and brought in so much revenue.

Sticking with the trend, the One Hundred Foot Journey made a total of $88.8 million- which is

Hundred Foot Journey poster, courtesy of imdb.com (h)

“The Hundred Foot Journey” poster, courtesy of imdb.com (g)

four times it’s budget of $22 million. This success was most likely garnered by the film’s feel-good plot that is about something everyone can relate to- food. Additionally, it was produced by Oprah Winfrey and her company Harpo Productions. Seeing as Winfrey is so popular already (especially with women ages 25-64), she was probably able to draw in an even larger audience for the film by promoting it on her show, television network, etc.

Financially successful films such as these two are what has helped DreamWorks Studios escape from it’s initial early 2010s box office blunders such as Cowboys & Aliens and Fright Night– which just barely made back their budgets. [3] [4] [5] [6]


What’s Happening Now

As of Fall 2014, DreamWorks Studios has seen some huge changes with studio management and personnel. After seven years of acting as Chief Executive Officer and

Michael Wright, courtesy of online.wsj.com (g)
Michael Wright, courtesy of online.wsj.com (h)

Co-Principal Partner to Steven Spielberg, Stacey Snider left the company and was replaced by Michael Wright. Wright, who was formerly Head of Programming for TNT,TBS, and TCM, will begin his position as the new CEO starting on January 1st, 2015. He will report directly to Spielberg and will be in charge of all the creative aspects for the film side of the business. Although some are a bit weary that Wright’s television background will not translate well to the motion picture industry, Spielberg himself believes quite the contrary:

“He has a keen understanding of storytelling and how to deliver those stories in every shape and size, regardless of platform. I am delighted to welcome him.”

One thing is for sure, Wright’s background with edgier shows for TNT such as Major Crimes and the Last Ship is a likely indicator of what is in store for DreamWorks: more thrilling and grittier, adult-type content. Hopefully this new type of material will prove to even further revive the studio and bring in even more revenue.

Along with Wright, DreamWorks has also hired a new CFO- Lyndsay Harding from Evergreen Studios. Prior to working in the media and entertainment industry, Harding worked on Wall Street dealing with mergers and acquisitions for Goldman Sachs, and then in private equity for JPMorgan Chase. Her high business acumen will surely prove useful to the studio, as she will be able to tighten up budgets and continue decreasing debt. [7] [8]

For the Future

Within the next two years, DreamWorks is only planning on releasing two films: St. James Place and the BFG. Both films are currently in the early stages of production and are slated for releases in October 2015 and July 2016, respectively.

Hanks and Spielberg on set of St. James Place

Hanks and Spielberg on set of St. James Place, courtesy of brooklyndaily.com (i)

St. James Place will be directed by Spielberg with a screenplay written by Matt Charman- revised by the famed Joel and Ethan Coen. It is a cold war era spy thriller, based on the 1960 U-2 Incident, and will star Tom Hanks, Amy Ryan, and Alan Alda. Based on this lineup, the film appears as though it will do well, seeing as the brands that are often attached to Spielberg, the Coen brothers, and Tom Hanks are positive and successful. The sole fact that their names are headlining will be enough to draw in a large audience of adults 17-60, even if the movie itself turns out to be sub-par.

In addition to St. James Place, DreamWorks is also working on the BFG, a film that will

The BFG novel, courtesy of barnesandnoble.com (j)

The BFG novel, courtesy of barnesandnoble.com (j)

be based on the popular children’s book of the same name by Roald Dahl. The story follows a young girl and a friendly giant who go on a journey to vanquish evil giants who are threatening the human world. As of October, Mark Rylance, a three time Tony Award winner, has been cast to play the titular character. Because the book and its author are already so popular, the film will be sure to draw in mass audiences of children and their families. Its summer release is also a prime time, seeing as children will be out of school and more able to see the film in theaters. [9] [10] [11] [12]

Sources

[1] DreamWorks Studios – History, dreamworksstudios.com, RT: 11/29/14

[2] DreamWorks Studios – FAQ, dreamworksstudios.com, RT: 11/29/14

[3] Reliance Big in Talks with Spielberg’s DreamWorks, business-standard.com, RT: 11/29/14

[4] Box Office Mojo- Need for Speed, boxofficemojo.com, RT: 11/29/14

[5] Videogame ‘Need for Speed’ to be Turned into ‘Fast & Furious’-Style Franchise, indiewire.com, RT: 11/29/14

[6] Box Office Mojo- One Hundred Foot Journey, boxofficemojo.com, RT: 11/29/14

[7] Michael Wright to Replace Stacey Snider at DreamWorks as CEO, variety.com, RT: 11/29/14

[8] DreamWorks Taps Lyndsay Harding as CFO, variety.com, RT: 11/29/14

[9] Four Cast in Steven Spielberg’s Untitled Cold War Spy Thriller, dreamworksstudios.com, RT: 11/29/14

[10] Novice Screenwriter on Selling His First Script to Steven Spielberg, hollywoodreporter.com, RT: 11/29/14

[11] Steven Spielberg’s The BFG to be Released in 2016, telegraph.co.uk, RT: 11/29/14

[12] Mark Rylance Starring as ‘The BFG’ for Steve Spielberg, variety.com, RT: 11/29/14

Multimedia Sources

(a) DreamWorks Studios Logo, wholemovieinfo.com, RT: 11/29/14

(b) Steven Spielberg Photo & Info, dreamworksstudios.com, RT: 11/29/14

(c) Michael Wright Photo & Info, dreamworksstudios.com, RT: 11/29/14

(d) Lyndsey Harding Photo & Info, dreamworksstudios.com, RT: 11/2914

(e) Jeff Small Photo & Info, dreamworksstudios.com, RT: 11/29/14

(f) Need for Speed movie poster, industrialcolor.com, RT: 11/29/14

(g) the Hundred Foot Journey movie poster, imdb.com, RT: 11/29/14
(h) Michael Wright, wsj.com, RT: 11/29/14
(i) St. James Set, brooklyndaily.com, RT: 11/29/14

(j) the BFG, barnesandnoble.com, RT: 11/29/14

DreamWorks Studios

Posted on by 
By Kevin Sir

Courtesy of wholemovieinfo.com [a]

DreamWorks Studios
100 Universal City Plaza Dr., Bldg. 5121
Universal City, CA 91608
P: (818) 733-9300
http://www.dreamworksstudios.com/

Key Executives

spielberg_steven_website

Steven Spielberg (Principal Partner) [b]

snider_stacey_website

Stacey Snider (Principal Partner / Co-Chairman / CEO) [c]

small_jeff_website

Jeff Small (President / Chief Operating Officer) [d]

bario_holly_website

Holly Bario (President of Production) [e]

Company Overview

In 2007, DreamWorks introduced Stacey Snider, who was a former Chairman of Universal Studios, as the current Co-Chair and CEO of DreamWorks. In 2008, a $1.5 billion dollar deal was made with an Indian investment firm, Reliance ADA Group enabling DreamWorks’ films to be distributed and promoted by The Walt Disney Studios. [1] [2]

Brief History

Formerly identified as DW II Distribution Company, LLC, DreamWorks Studios is now known as DreamWorks, LLC, DreamWorks SKG, DreamWorks Pictures, and/or DreamWorks. The emergence of DreamWorks took place on October 12, 1994 when Steven Spielberg, Jeffrey Katzenberg, and David Geffen decided to establish Hollywood a new studio. The “SKG” appearing on the bottom of the logo for both DreamWorks and DreamWorks Animation (DWA) was created based off of these founders’ last names. In 2004, DWA separated from DreamWorks to form two companies. The license for the “DreamWorks” name and logo are licensed through DWA. Viacom, who was the parent company of Paramount Pictures on December 11, 2005, bought DreamWorks, however in 2008, DreamWorks gained back its independence. [1] [2]

Financials

MV5BMTQ3ODY4NzYzOF5BMl5BanBnXkFtZTgwNjI3OTE4MDE@._V1_SX214_AL_

Need For Speed Poster,
Courtesy of IMDb [f]

Contrary to DreamWorks Animation, DreamWorks Studio’s financials are unattainable since the company still remains as a privately held company. However, monumental financial information about DreamWorks can be attained through deeper research. As mentioned in the Company Overview, the agreements made with both Viacom and Reliance ADA Group add up to be about $3 billion dollars and this has saved DreamWorks’ debt from the previous years’ loss. Also, the information and performance from past films can roughly estimate how the company is doing in terms of revenue. DreamWorks’ most recent film, “Need For Speed” released in March 14, 2014 has successfully made profit overall.  To look at it closely, the domestic gross profit for “Need For Speed,” which is roughly $42 million dollars did not even nearly meet its production budget of $66 million dollars. However, the film was a success internationally considering it made $143 million dollars. “Need For Speed” was successful in making a total of $120 million dollars, and indeed, it was a much needed profit due to DreamWorks’ failure to make profit with its past films.

need-for-speed-trailer-starring-aaron-paul-looks-like-the-sixth-season-of-breaking-bad

Aaron Paul pictured, Courtesy of Business Insider [g]

There are several reasons for the success of “Need For Speed.” First, it was originally a very popular game that debuted back in 1994, which could have drawn the video gamer audience. Also, the film starred Aaron Paul, who plays Jesse Pinkman on Breaking Bad. Breaking Bad won 10 Primetime Emmy Awards and two Golden Globe Awards, and the show’s buzz has turned Jesse Pinkman into a household name. For these reasons, this enabled the film to draw in a wider audience.

Need for Speed debuted in 1994, and over the course of the next two decades, the game would evolve under several studios such as Black Box and Criterion Games. The series has been a critical and commercial hit with gamers. [3] [4] [5] [6]

Right Here, Right Now

After researching and looking at the patterns, the DreamWorks Studio has dramatically decreased the amount of movie being released since the year 2012. In fact, in 2012 and 2013, only two movies were released each year, and following its pattern, DreamWorks is planning on releasing only two movies in 2014 as well. [7]

The Prey Poster,
Courtesy of IMDb [h]

On January 15th, 2014, after attaining the rights from Brio Films, Studio Canal and Cohen Media Group, DreamWorks Studios plans to remake a French film called “La Proie” from 2011; the remake will be called “The Prey” Originally directed by Eric Valette, La Proie has an attention grabbing plot which centers around a crook who needs to escape out of jail to save his family from his former cellmate and confidante who is a serial killer. With its remake, the film has an advantage of potentially attracting French people who has already seen the movie and want to watch an American remake version. In addition, the international gross profit could even exceed the domestic’s. [8]

 

marc-platt-dreamworks

Pictured Producer Marc Platt (“The Girl on the Train”)
Courtesy of Variety [i]

On March 24, 2014, DreamWorks Studios obtained the rights from Paula Hawkins, the author of “The Girl on the Train” for Marc Platt to produce as a R-rated movie. The novel centers around a young woman who gets involved in a murder investigation as a witness. From this news, DreamWorks Studios is on a path of producing mainly thrillers in its upcoming years. [9]

“Eleanor & Park” Courtesy of p.gr-assets.com [j]

On April 2, 2014, DreamWorks Studios attained the rights from Rainbow Rowell to make her novel, “Eleanor & Park,” into a movie. The movie takes a place in year 1986 in high school in Omaha with two 16 year olds: Eleanor, an insecure girl, and Park, a half-Korean boy who attempt to find themselves. [10]

“Made In Sweden” Courtesy of cdn-s3.thewrap.com [k]

On April 7, 2014,  DreamWorks Studios announced that Mark Sourian will produce a crime thriller from the Swedish novel called “Made in Sweden” by Anders Roslund and Stefan Thunberg. Along with the authors, Niclas Salomonsson will executive produce.The novel is about a bank robbery from Sweden’s history and a story about a band of brothers who were involved in it. The audience should be prepared for the upcoming works of DreamWorks Studios that are filled heavily with small budgeted chilling thriller movies. [11] 

Coming Up

bollywood-manish-dayal

Manish Dayal Pictured, Courtesy of http://i1.cdnds.net/ [l]

DreamWorks will be releasing a new film on August 8th, 2014 called “The Hundred-Foot Journey.” Due to the fact that this movie is still in the early development stages, a trailer is not available yet. “The Hundred-Foot Journey” centers around an Indian family who moves to France, and then opens up a restaurant across the street from a Michelin-starred French restaurant. Hassan Kadam, who is played by Manish Dayal, is a phenomenal culinary cook and after being displaced from their native India, the Kadam family moves to a village of Saint-Antonin-Noble-Val located in the south of France. After opening up an Indian restaurant called the ‘Maison Mumbai,’ Madame Mallory, who is played by Helen Mirren, decides to protest against the new Indian restaurant. The rivalry between the restaurants come to an end as Madame Mallory admits and recognizes Hassan’s gift as a chef and takes him under her wing.

MV5BNzI1Mjg5MjAyNF5BMl5BanBnXkFtZTgwNjc2NDA0MDE@._V1_SY317_CR131,0,214,317_AL_

Oprah (Left)
Helen Mirren (Right)
Courtesy of IMDb [m]

DreamWorks is focused on improving profits due to its loss from the past few years. The budget for their upcoming movie “The Hundred-Foot Journey” is approximately $25 million dollars. Of course, this budget is by no means small; however, as compared to DreamWorks’ film previous budgets in the past, it is evident to acknowledge that DreamWorks is cutting budgets and focusing more on making a profit. Also, what is interesting about “The Hundred-Foot Journey” is that Oprah Winfrey is one of the producers. It is quite safe to conclude that having Oprah as a producer is one of the strategies that DreamWorks plans on employing in hopes of attracting wider audiences. Indeed, the “Oprah Effect.” In hopes of making a profit with DreamWorks’ new small budget strategy, this is a clever and strategic approach because Oprah can “suddenly turn a small, unprofitable business into a multimillion-dollar company.” In this case, hopefully these types of results are seen with this movie. [12] [13]

Sources:

[1] DreamWorks Studios – History, dreamworksstudios.com, RT: 4/16/14

[2] DreamWorks Studios – FAQ, dreamworksstudios.com, RT: 4/16/14

[3] 3 Reasons ‘Need for Speed’ Could Be the Next ‘Fast & Furious’, fool.com, Leo Sun, 2/17/14, RT: 4/16/14

[4] Aaron Paul Facts: 17 Things You (Probably) Don’t Know About the ‘Need for Speed’ Star, news.moviefone.com, Jonny Black, 3/14/14, RT: 4/16/14

[5] EA and DreamWorks Lift the Curtain on Need for Speed the Movie, investor.ea.com, 6/10/14, RT: 4/16/14

[6] Box Office Mojo – Need For Speed, boxofficemojo.com, RT: 4/16/14

[7] Movie Insider – DreamWorks Studios, movieinsider.com, RT: 4/16/14

[8] DreamWorks To Remake French Thriller ‘The Prey’, dreamworksstudios.com, Mike Fleming Jr., 1/15/14, RT: 4/16/14

[9] DreamWorks Acquires Novel ‘The Girl on the Train’ for Marc Platt, dreamworksstudios.com, Justin Kroll, 3/24/14, RT: 4/16/14

[10] ‘Eleanor & Park’: DreamWorks picks up film rights to Rainbow Rowell novel, dreamworksstudios.com, Anthony Breznican, 4/2/14, RT: 4/16/14

[11] DreamWorks Studios Options Crime Thriller Book “Made in Sweden”, dreamworksstudios.com, 4/7/14, RT: 4/16/14

[12] DreamWorks Studios – The Hundred-Foot Journey, dreamworksstudios.com, RT: 4/16/14

[13] Investopedia – Oprah Effect, investopedia.com, RT: 4/16/14

Multimedia Sources

[a] DreamWorks Studios Logo, wholemovieinfo.com, RT: 4/16/14

[b] Steven Spielberg Photo & Info, dreamworksstudios.com, RT: 4/16/14

[c] Stacey Snider Photo & Info, dreamworksstudios.com, RT: 4/16/14

[d] Jeff Small Photo & Info, dreamworksstudios.com, RT: 4/16/14

[e] Holly Bario Photo & Info, dreamworksstudios.com, RT: 4/16/14

[f] Need For Speed Poster – IMDb, IMDb.com, RT: 4/16/14

[g] Photo of Aaron Paul, static4.businessinsider.com, RT: 4/16/14

[h] The Prey Poster -IMDb, IMDb.com, RT: 4/16/14

[i] Photo of Marc Platt, variety.com, RT: 4/16/14

[j] Photo of Eleanor and Park, p.gr-assets.com, RT: 4/16/14

[k] Photo of ‘Made in Sweden’, cdn-s3.thewrap.com, RT: 4/16/14

[l] Photo of Manish Dayal, cdnds.net, RT: 4/16/14

[m] Photo of Oprah and Helen, IMDb.com, RT: 4/16/14

Activision/Blizzard

Posted on by 
by Isaac Davis

Formed in 2008 with the merging of Activision and Vivendi Games, Activision Blizzard is the second-largest video game publisher in North America.

Board of Directors
Robert A. Kotick – President and CEO
Jean-Bernard Lévy – Chairman
Brian G. Kelly – Co-Chairman
Philippe G. H. Capron – Director
Robert J. Corti – Director
Frédéric R. Crépin – Director
Lucian Grainge – Director
Robert J. Morgado – Director
Stéphane Roussel – Director
Richard Sarnoff – Director
Régis Turrini – Director

Notable Franchises

  • Call of Duty
  • Guitar Hero
  • Tony Hawk
  • Skylanders
  • Spiderman
  • James Bond
  • Warcraft
  • Starcraft
  • Diablo

Business (January 2012 – May 2012)
Activision Blizzard’s past fiscal year was “better than expected,” earning $4.49 billion, as opposed to $4.48 billion in 2010. Their Call of Duty: Modern Warfare 3 was the top-selling title of the year, with its accompanying Call of Duty Elite service hosting over 7 million registered users and 1.5 million paid subscribers. The new Skylanders toy line/children’s game proved quite successful, selling 20 million toys worldwide1.

World of Warcraft (WoW), however, declined from 11.1 million subscribers to 10.2 million this year, with at least some of the decline being attributed to competitor Electronic Arts’ Star Wars: The Old Republic, which released in December 20112.

Following this news, WoW’s development studio, Blizzard Entertainment laid off 600 employees in an “organizational shift,” placing their current staff at around 5,000 worldwide3.

Activision CEO Bobby Kotick

In February, Activision CEO Bobby Kotick became a member of Coca-Cola’s board of directors. He had previously been a board member at Yahoo! from 2003 to 20084.

On March 5th, Activision hired Dennis Durkin, former VP and COO of Microsoft, as their new CFO5.

On April 5th, Worlds, Inc. filed a lawsuit against Activision Blizzard over the technology used in WoW and Call of Duty (CoD). Worlds holds patents on a “system and method for enabling users to interact in a virtual space”, and they had, in 2008, filed a lawsuit against NCSoft over their game City of Heroes, though it was dismissed in 20106.

Infinity Ward Controversy

After the release of Call of Duty: Modern Warfare 2 in 2009, Jason West and Vince Zampella, CEOs and co-founders of CoD development studio Infinity Ward, were fired under mysterious circumstances. Infinity Ward and all CoD IP has been owned by Activision since 2003. Activision claims they were fired over “breaches of contract and insubordination”7.

West and Zampella filed a lawsuit against Activision, leveling at least two fraud claims against them. The claims said that in firing them, Activision “fired them to avoid paying millions of dollars in royalties for [Modern Warfare 2]”. On March 5th 2012, one of these claims was dismissed by the California Superior Court. May 7th is the trial date for the remaining claims8.

On March 26th, Robert Bowling, creative strategist for the CoD series, suddenly left Activision after six years as the public face of the brand, with no indication of why he left or where he was headed9. On April 24th, he revealed that he is starting a new, independent development studio called Robotoki. Their first project is slated for “next-gen” consoles (that is, game systems yet to be announced)10.

Release Schedule (2012)
Prototype 2 (Radical Entertainment) – April 24 (PS3, Xbox 360, PC)
Diablo III (Blizzard Entertainment) – May 15 (PC, Mac OS X)
Battleship (Double Helix Games) – May 15 (PS3, Xbox 360, Wii, 3DS, DS)
The Amazing Spider-Man (Beenox) – June 26 (PS3, Xbox 360, Wii, PS Vita 3DS, DS)
Tony Hawk’s Pro Skater HD (Robomodo) – July (PS3, Xbox 360)
Transformers: Fall of Cybertron (High Moon Studios) – August 28 (PS3, Xbox 360)
Skylanders: Giants (Toys For Bob) – Fall (PS3, Xbox 360, Wii, Wii U, PC 3DS, Mac OS X)
Call of Duty 9 [Working Title] (Treyarch) – Q4 (PS3, Xbox 360, PC, Wii U, PS Vita, 3DS)

Notes

  1. Curtis, Tom. “Activision Blizzard reports better than expected 2011 thanks to MW3, Skylanders”. Gamasutra.
  2. Rose, Mike. “Blizzard: Drop in WoW subs ‘attributable’ to Star Wars: The Old Republic”. Gamasutra.
  3. Caoili, Eric. “Blizzard cuts 600 employees in organizational shift”. Gamasutra.
  4. Curtis, Tom. “Activision CEO Bobby Kotick joins Coca-Cola’s board of directors”. Gamasutra.
  5. Hinkle, David. “Activision hires ex-Microsoft CFO Dennis Durkin”. Joystiq.
  6. Curtis, Tom. “World of Warcraft, Call of Duty accused of violating virtual worlds patent”. Gamasutra.
  7. Thorsen, Tor. “Top Infinity Ward devs fired for ‘insubordination,’ lawsuits ‘expected'”. Gamespot.
  8. Pettersson, Edvard. “Activision Wins Dismissal of One of Two Former Executives’ Fraud Claims”. Bloomberg.
  9. Navarro, Alex. “Robert Bowling Unexpectedly Announces He is Exiting Activision”. Giant Bomb.
  10. Reilly, Jim. “Robert Bowling Opens Game Studio”. Game Informer.

Picture Credits
http://www.videogameinvesting.com/?page_id=162
http://www.gameinformer.com/b/news/archive/2012/02/16/bobby-kotick-joins-coca-cola-39-s-board-of-directors.aspx
http://www.giantbomb.com/infinity-ward/65-1526/all-images/52-201193/infinityward_1_/51-186905/