iHeart Media & Entertainment

by TALIA LEVY and VALERIE POWELL
iheartmedia-04

[16] iHeartMedia Company Logo

iHeartMedia, Inc
200 East Base Road
San Antonio, Texas

 

HISTORY
    iHeart Media was originally founded in San Antonio, Texas under the name Clear Channel Communications. The company was founded by Lowry Mays and B.J. McCombs in 1972. In 2008, the company became private by a leveraged buyout through Bain Capital, LLC and Thomas H. Lee Partners.
    iHeartMedia has the widest reach in America for any radio or television outlet with an audience of over a quarter of a billion listeners each month. The company currently covers 150 of the U.S. markets with 858 broadcast radio stations. iHeartMedia delivers a variety of content including music, talk shows, news, and sports through broadcast stations, satellite, online, via smartphones and via live shows. iHeartRadio currently has 92 million registered users with a year-over-year growth of 22% with an increase of 8% in total listening hours. As of September 30th, cumulative upgrades and downloads have reached a new record of 1.1 billion [4].

 

KEY EXECUTIVES

Bob Pittman, Chairman and Chief Executive Officer

Bob Pittman                         [12] Chairman and Chief Executive Officer

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Wendy Goldberg       [13] Executive Vice President and Chief Communications Officer

 

 

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William Eccleshare [15] Chairman and CEO, Clear Channel International

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Richard J. Dressler [14] President, Chief Operating Officer and Chief Financial Officer

 

 

 

FINIANCIAL 
    For the second quarter of 2016, iHeartMedia’s loss widened to $278.89 million due to billboard sales in Turkey that expanded the ongoing debt $56.6 million. The loss was more than five times the amount of 2015’s second quarter loss of $54.66 million [3]. Even though there was a large loss in the second quarter, the company is still generating revenue in the third quarter of 2016 for a total of $857.1 million. Due to a growth in network business and the Presidential Election, digital advertising and broadcast radio primarily drove the growth in revenue of $10.2 million (1.2%) from the previous year’s third quarter revenue [4].
    The increase in revenue allows iHeart to stay on top of their current debt of $20.78 billion as of June 30th, 2016. The large debt is mainly due to a buyout in 2008 by two Boston private-equity firms, allowing them to gain 70% of the iHeartMedia Company. Debtwire senior credit analyst, Seth Crystall, explains that iHeart is a “powerful brand” and will continue to increase revenue to make up from their current losses by the transformation of their listeners to their mobile app [3].
[17]

[17] Singer Taylor Swift singing at the iHeartRadio Music Awards.

iHEART MUSIC FESTIVALS
    The iHeart Music Festival Tour is iHeartRadio’s biggest live musical event, generating a large income for the company, with a portion of the ticket profits going towards the Ryan Seacrest Foundation. iHeartMedia’s President of National Programming Group, Tom Poleman, says, “Fans wait all year to hear who will be playing this tour and we’re thrilled to announce an impressive lineup” [11]. The concerts are held in major cities throughout the country by the iHeartRadio stations in those areas. The Jingle Ball Tour is iHeartRadio’s biggest musical event, generating a large income for the company. The tour is sponsored by Capital One, which allows card holders to gain early access to tickets before going to the general public [7].
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[18] Bon Jovi Photographed performing at an iHeartRadio live concert.

    The live iHeart Radio concerts are a mutually beneficially event for both the artists involved and iHeartMedia. For example, most recently the artist The Weekend celebrated the release of his new album Starboy in Toronto by headlining the iHeartRadio Canada Jingle Ball. Thirty minutes of his live set was broadcasted on the iHeartRadio App, along with 112 of iHeart Media’s radio stations including KISS in Los Angeles and Z100 in New York [1]. The iHeartRadio Jingle Ball in Toronto also included performances by major artists such as Niall Horan, The Chainsmokers, and Alessia Cara.

[23] iHeartRadio celebrated One Direction’s 2013 album Midnight Memories with a special release party.

 

iHEART GLOBALLY
    Recently, iHeartRadio expanded into Canada with the collaboration of North America’s fastest growing digital audio service, Bell Media [2]. Canadians now have instant access to stations and to free streaming channels via iOS, Android apps, and at iHeartRadio.ca. iHeartRadio Canada uses content from Bell Media, which has over 105 licensed radio stations and 100 streaming channels [2]. With the expansion into Canada, iHeartRadio’s Jingle Ball will now be present in Toronto.
concert_iheartradiofiestalatina

[21] iHeartMedia’s Fiesta Latina is a part of the company’s Hispanic initiative.

    This part quarter iHeart partnered with Hispanic radio legend Enrique Santos, to create a new Hispanic initiative to develop new programming content for iHeartMedia across their various platforms. This new initiative recognizes the increasing size of the the U.S. Hispanic community that are both English and Spanish speakers, as well as utilizes Santos’ popular reputation within the Latino community [8].
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[22] iHeart partnered with Telemundo to air the program.

    Building off of this new initiative, just this past November iHeart celebrated the best in Latin Music at the iHeartRadio Fiesta Latina. They partnered with Telemundo to air the exclusive TV special and streamed the event live on Telemundo.com. Telemundo is an American-Spanish language television network owned by Comcast through NBCUniversal [10]. The event broadcasted live on iHeartMedia Spanish-Pop, Tropical, regional Mexican and Spanish Adult Hit radio stations all across the country [8].

 

THE FUTURE
    This coming January, iHeartMedia will be launching a new On-Demand music streaming service, that will put them amongst competition of services like Spotify and  Apple Music. The iHeartRadio All Access service will offer its subscribers unlimited on-demand listing to over 30 million songs. They will also offer a cheaper option, iHeartRadio Plus, which will gives its subscribers the ability to instantly replay songs they heard on iHeartRadio stations, through the app. According to iHeartRadio,the company has not yet decided how to price the two new services. However, $9.99 a month has become an industry standard for full on-demand subscriptions services. iHeartMedia earns most of its revenue through on-air advertisements, which they still will continue to air, despite the new revenue from the subscription service.
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[19] iHeart will be unveiling 2 different On-Demand services. iHeartRadio Plus and iHeartRadio All Access.

    iHeartMedia is not the only major radio based company making the switch, Pandora is creating its own on-demand based product estimated to cost $4.99 a month in the near future [6]. According to iHeart, iHeart All Access will “include a full on demand music collection experience – but one still tied directly to radio.” the company said. When listeners hear a song on the radio that they like, for the first time ever they will be able to replay that song or even save it directly to their playlist.

 

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[20] iHeart Radio’s On-Demand service is expected to launch in January 2017.

Sources:

[1] Bliss, Karen. “The Weeknd’s Album Release Day Live Set Broadcast on IHeartRadio.”Billboard. Billboard Music, 26 Nov. 2016. Web. 27 Nov. 2016.

[2] Dupuis, Renee. “IHeartRadio Now Available in Canada: Free Streaming Service Brings  Canadians Biggest and Best Music Experience.” Bell Media. Bell Media Canada, 6 Oct. 2016. Web. 29 Nov. 2016.

[3] Hendricks, David. “IHeartMedia’s Second-quarter Loss Widens to $278.9 Million.” San Antonio Express-News. San Antonio Express-News, 4 Aug. 2016. Web. 29 Nov. 2016.

[4] IHeartMedia, Inc. IHEARTMEDIA, INC. REPORTS RESULTS FOR THIRD QUARTER 2016. Rep. IHeartMedia, INC., 9 Nov. 2016. Web.

[5] Karp, Hannah. “IHeartMedia to Launch On-Demand Music Service.” The Wall Street Journal. Dow Jones & Company, 23 Sept. 2016. Web. 15 Oct. 2016.

[6] Lovelace, Berkeley, Jr. “Pandora CEO on On-demand Services: We’re in the Perfect Position.” CNBC. CNBC, 14 Sept. 2016. Web. 29 Nov. 2016.

[7] McAlone, Nathan. “The Biggest Radio Powerhouse in the US Just Took Aim at Apple and Spotify with a New Service.” Business Insider. Business Insider, 23 Sept. 2016. Web. 29 Nov. 2016.

[8] Ross, Kevin. “IHeartMedia, Inc. Reports Financial Results for the Third Quarter Ended September 30, 2016.” Radio Facts. N.p., 10 Nov. 2016. Web. 29 Nov. 2016.

[9] Stine, Randy. “IHeartMedia Shows Revenue Growth in Q3.” Radio World. Radio World, 10 Nov. 2016. Web. 29 Nov. 2016.

[10] Telemundo. “IHeartRadio Fiesta Latina 2016.” Telemundo. N.p., n.d. Web. 29 Nov. 2016.

[11] Vitucci, Danielle. “IHeartMedia Rings in the Holiday Season with the Return of Its Iconic 2016 National “iHeartRadio Jingle Ball Tour Presented by Capital One”.” IHeartMedia Rings in the Holiday Season with the Return of Its Iconic 2016 National “iHeartRadio Jingle Ball Tour Presented by Capital One” | Business Wire. BusinessWire, 11 Oct. 2016. Web. 29 Nov. 2016.

[12] Bob Pittman. iHeartMedia, Inc. Retrieved: November 28th 2016

[13] Wendy Goldberg.  iHeartMedia, Inc. Retrieved: November 28th 2016

[14] Richard J. Dressler. iHeartMedia, Inc. Retrieved: November 28th 2016

[15] William Eccleshare. iHeartMedia, Inc. Retrieved: November 28th 2016

[16] iHeartMedia. RadioFactsRetrieved: November 28th 2016

[17] iHeartMedia. Yahoo NewsRetrieved: November 28th 2016

[18] iHeartMedia. VectorNetworksRetrieved: November 28th 2016

[19] iHeartMedia. Hollywood.comRetrieved: November 28th 2016

[20] iHeartMedia. Business WireRetrieved: November 28th 2016

[21] iHeartMedia. Aaarena.com. Retrieved: November 28th 2016

[22]  iHeartMedia. iHeart.com. Retrieved: November 28th 2016

[23] One Direction Last First Kiss IHeartRadio Album Release Party. Perf. One Direction. Youtube, 3 Jan. 2014. Web. 20 Nov. 2016.

Spotify by Daniel Rakow

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Executives 

                       Daniel Elk                                                            Martin Lorenzton

Unknown

                      Martin Lorentzon - Spotify. Photo: thomasengstrom.com

History

Spotify was developed in 2006 in Stockholm, Sweden.  It was founded by the former CTO of Stardoll, Daniel Elk and the co-founder of TradeDoubler, Martin Lorentzon.  They officially launched the music streaming service in October of 2008 for paid subscribers and in 2009 they made their service available for free subscriptions.  The free subscriptions opened up the service to a bigger audience while slightly hindering their income.  In 2011 Spotify crossed over into the United States market and also introduced the Spotify App for devices. (1)

More About Spotify

Since 2011, Spotify has solidified its spot as one of the top music streaming services along with Apple Music and Tidal.  Today, Spotify features curated playlists that are made by their employees for paid subscribers.  They have radio stations that allow the user to discover new music based on artists that are similar to the ones the user listens to.  Along with that, they have a huge library of music consisting of 30 million songs.  Their premium service allows users to access all of their songs and provides weekly curated playlists called Discover Weekly.  Currently, they have over 75 million users with 30 million of those users being paid subscribers. (2)

Potential Change of Location 

Flag_of_Sweden.svg

(Swedish Flag)

As of recent, Spotify has been hinting at a change of location for its headquarters.  Since they started the company, they have been based in Stockholm, Sweden.  However, recent circumstances have lead them to reconsider their choice to remain in their hometown. As Elk wrote in an open letter that he posted online, “We love Sweden and believe that this is basically the best environment for us. But at the same time we cannot magically remove the political obstacles.  Thousands of Spotify jobs could go to the U.S instead of Sweden.”  Spotify is frustrated with the Swedish governments inability to let businesses in their country grow.  To start, Spotify believes the housing situation needs to be revisited.  It’s extremely difficult to rent apartments in Stockholm because such a large amount are controlled by housing associations.  It could take over 10 years to get a rental apartment which makes it extremely difficult for Spotify to bring in foreign talent. Another area Spotify argues needs change is their education system.  They argue that the country doesn’t focus at their schools enough on technology.  This leads to a lack of programmers for them to hire. The lack of knowledge causes them to have to train more workers, which could be avoided.  Lastly, Spotify hopes to change Sweden’s stock options.  The country’s rules don’t allow Spotify to grant their employees stock options which would attract brighter employees. (6) (7)

Competition

In the last month Spotify has had to deal with more competition than ever.  Not only have they been going head to head with Apple’s streaming service Apple Music, they have also seen a few new players enter the streaming world. To start, Apple has signed exclusive contracts with big artists.  These artists’ new albums debut on Apple Music and take a few weeks before they are available on Spotify.  Artists like Drake have Spotify users growing impatient when he drops new content.  He has 24 million monthly listeners and is the 7th most played artist on Spotify.  This could hurt them eventually if it doesn’t change.  Jay-Z music streaming service Tidal is another competitor with Spotify.  In early February Rihanna took to Tidal to release her new album Anti.  While it is now available on Spotify, for months it had users converting to Jay-z’s service to access it.  Similarly, Kanye West exclusively released his new album The Life of Pablo on Tidal.   However, The Life Of Pablo was recently made available on Spotify as well.  Soundcloud, in the last month, has also entered the subscription space.  They created Soundcloud Go which will also directly compete with Spotify.  Even with all these competing services, Spotify has a loyal user base of over 75 million people that will be hard to take away from them. (8)

Spotify x Billboard 

billboard-music

(Billboard)

On April 21 Billboard announced it’s partnership with Spotify for 2016.  This is a huge win for Spotify over Apple Music.  Billboard will bring all of its users to Spotify instead of Apple Music.  Billboard’s charts are turning to Spotify to make it easier for its users to access today’s hits by streaming songs directly from their weekly charts.  Now, when viewing the Hot 100 or Billboard 200 the user is able to listen to the songs they are analyzing.  There are 30 second previews directly next to the song on the chart that also give the option to stream the full version on Spotify.  Billboard will also be publishing 3 new spotify driven charts on billboard.com.  One will be a 30 song Velocity Chart which will include the 30 most trending songs on Spotify.  The next will have a Viral 50 chart which will consist of the 50 most shared songs across social media platforms like Twitter, Instagram, and Facebook. Lastly there will be a Velocity Chart with 30 songs with 5 songs for each decade (1960-2000).  To take a look at the Billboard Hot 100 with Spotify streaming click here(9)

Money

Spotify recently has raised over 1 billion dollars in debt financing.  This is a substantial amount especially for a company that is financially stable.  It is no doubt that Spotify now has money to spend but the question is: what will Spotify decide to do with all this extra money? forbes.com went into detail with ways that Spotify is planning on improving. Firstly, they are expected to get into the video space. Apple and Tidal already both have video content on their service.  Spotify, being their number one competitor, will definitely start exploring music videos, behind the scenes, artist episodes, tour videos, and live footage. One major area they will have to work on is their payment rates.  Their current rate per stream is .004.  This rate tends to anger artists because they believe they are not being compensated for their art.  This has lead artists like Taylor Swift and Adele to not allow their catalog of music to be included on their streaming service.  With the extra money Spotify is planning to start working in these areas. (10)

Sources

(1) Streatfield, Brooke. Rise of a Tech Giant: The History of Spotify. The Telegraph.  Retrieved: April 25, 2016

(2) Person, Adam Pasick. The Magic That Makes Spotify’s Discover Weekly Playlists so Damn Good. Quartz. Retrieved: April 25, 2016

(3) Bertoni, Steven.  Spotify’s Daniel Elk: The Most Important Man In Music.  Forbes.  Retrieved: April 24, 2016

(4) Sloan, Paul.  The Future of Music.  CNET.  Retrieved: April 24, 2016

(5) Spotify.  Vulcan Post.  Retrieved: April 25, 2015

(6) McIntrye, Hugh.  Spotify May Soon Leave Sweden.  Forbes.  Retrieved: April 23, 2016

(7) Swedish Flag.  Eduniversal.  Retrieved: April 23, 2016

(8) Apple Music’s Biggest Swipe at Spotify Yet.  Music Business Worldwide. Retrieved: April 24, 2016

(9) Billboard Staff.  Billboard Announces Spotify as Exclusive Playback Partner of The ChartsBillboard.  Retrieved: April 24, 2015

(10) McIntrye, Hugh.  What Can Spotify Do With The $1 Billion It Just Raised?  Forbes.  Retrieved: April 24, 2015

Singleton, Micah.  Spotify Hits 30 million Subscribers.  The Verge.  Retrieved: April 25, 2016

 

Pandora Radio

by RICO PEDRAZA

Pandora Logo

Pandora Press Logo (courtesy of Pandora Pressroom) [1]

Pandora App Logo

Pandora App Logo (courtesy of Pandora Pressroom) [2]

Headquarters
2101 Webster Street
16th Floor
Oakland, CA 94612
(510) 451-4100
http://www.pandora.com


Company Overview

Pandora is currently the largest online music streaming and internet radio company in the world with over 81.5 million users as of December 31st, 2014(3).  The company is an online music streaming service that provides its users with automated music recommendations based upon a song, artist, album, or genre being searched.   This automation is powered by Pandora’s service – the Music Genome Project – which gives human curated music recommendations for each individual.  The company currently operates under two payment tiers.  A free tier allowing unlimited internet radio music streaming with restrictions on the number of song skips allowed per day, audio quality, and is fueled by advertisements between songs.  Alternatively the paid tier “Pandora One” ($4.99 per month or $54.89 per year) (4) offers ad-free listening, higher audio quality on desktop listening, and a higher number of daily song skips allowed.

Key Executives

Brief Company History

Founded by Tim Westergren in 2000 the company has grown to an immaculate 81.5 million user base(3), trumping all other streaming services with Spotify being the closest with 60 million users(8).  Based out of Oakland, California, Pandora has had a quick rise in its 15 years earning $920.8 million in total revenue in 2014(9).  Over the years Pandora has changed multiple business models, due to new unexpected variable costs in today’s online  music streaming industry.  These obstacles included the changing climate around artist payouts per stream in the music industry, increased licensing costs through SoundExchange(10) etc. etc.  Pandora has been able to take these hurdles in stride, shifting its focus into brand and fan interaction as well as entering the live entertainment space over the past few years.

Interface

The screenshot below shows the typical Pandora user interface with basic music controlling functions present.

User Profile Screenshot

User Profile Screenshot (14)

Devices / Platforms

Today Pandora is available across virtually all platforms; including car radio systems, almost all mobile devices, online computer streaming, and available on some smart televisions.  Additionally Apple recently announced that Pandora will officially be one of the first apps available on the fist operating system of their new product, the Apple Watch(11).  The Apple Watch is Apple’s newest device that incorporates a “smart watch” device with the interface of an iPhone. It is set to be released on April 24th, 2015.

Apple Watch Promotional Photo (Courtesy of Billboard)

Apple Watch Promotional Photo [15]
(Courtesy of Billboard)

Financials

On December 31st, 2014 Pandora released their end of the year Financial reports.  The report showed a trend that Pandora’s year-over-year mobile and local advertising revenue both grew from 2013.  Local advertising revenue was $152.9 million (155% increase from 2013), and mobile revenue alone accounted for $712 million (a large portion of Pandora’s total $920.8 million 2013 total revenue) which also was a 58% increase from 2013(9).

Pandora accredits this success to the fact that 2014 was the highest year of mobile monetization in company history.  Pandora’s 2015 Q1 financial report will be reported publicly on April 24th, 2015.

Competition

Today Pandora’s primary competitors include Spotify, iHeart Media, iTunes Radio, and Sirius XM to name a few.  Although each of these services differ slightly, Pandora is still the leader in total users of all of these streaming services(3).

Additionally, two new companies have been in the music streaming service news recently.  The first being Jay-Z’s newly launched music streaming service Tidal, and the second being Apple’s currently unnamed and soon to launch streaming service.  Tidal launched March 30th, 2015(12) following a $56 million acquisition by artist Jay-Z of the parent-company Aspiro(13).  Tidal is unique because unlike Pandora and Spotify, Tidal has two paid monthly subscription tiers with no option of free listening for the user.  With only 500,000 users at launch it is unclear if Tidal will be a future competitor.

At the Tidal launch on March 30th, 2015 artists Alicia Keys, Arcade Fire, Beyonce, Calvin Harris, Christ Martin of Coldplay, Daft Punk, Deadmau5, Jack White, Jason Aldean, J.Cole, Jay-Z, Kanye West, Madonna, Nicki Minaj, Rihanna, and Usher signing the company's constitution.

Various A list artists at the Tidal launch event on March 30th, 2015 in New York City. (Courtesy of New York Post) [16]

In August of 2015, Apple acquired Beats Music for $404 million dollars(17).  Currently there has been much speculation as to what Apple is planning to do with their service and when it will launch, however there are a few factors to keep in mind:

  • First the acquisition of Beats Music has brought Apple music taste makers like Jimmi Iovine (former CEO of Interscope Records), Andre “Dr. Dre” Young (founder of Beats Music), and Zane Lowe of BBC Radio 1.  Potential for more human music curation.
  • Secondly, Apple as of 2013 had a user base of 500 million paid users(18), which since has no doubt increased, allowing them to potentially launch a music streaming service with an unprecedented initial user base.

Future

Pandora is in the fortunate position where it is a pioneer of music streaming, in a market becoming oversaturated with competitors.  Pandora sets itself aside by possessing the most users of any of these services, 81.5 million users, and by having a unique streaming service / business model.  With all this said, Pandora recently has begun entering the live entertainment, fan interaction, and brand sponsorships parts of the music industry.

For the 4th year in a row, Pandora has sponsored an event held an event at Austin, TX during the South by Southwest Music Festival.

2014 Pandora Discovery Den admat (courtesy of mxdwn.com)

2014 Pandora Discovery Den admat (courtesy of mxdwn.com) [19]

  Called “The Pandora Discovery Den”, Pandora selected over 35 current notable musicians from the genres of electronic, hip-hop / R&B, and rock. Held over 4 days, Pandora was able to showcase many up and coming artists that are featured and heavily streamed on Pandora.  Each day is a new genre, and all performances were broadcasted live on Pandora’s web & mobile outlets.  This event allowed fan interaction for those attending South by Southwest as well as fan interaction for those who couldn’t attend the fest but lived vicariously through the live broadcast.

Additionally, Pandora continued this fan interaction on January 30th, 2015 Pandora continued its fan interaction by presenting a live stream of Jack White’s sold-out performance at Madison Square Garden.  In anticipation of the live stream Pandora, in conjunction with Jack White’s record label Third Man Records, curated a Jack White digital mixtape that was exclusively available to Pandora users.  The live stream was made available for 72 hours after The Madison Square Garden show, again allowing Pandora fans to vicariously experience the concert(20).  The below clip(21) shows Jordan Klepper interviewing Jack White speaking about his upcoming MSG show; an example of additional content created by Pandora that was  used exclusively during this campaign.

Finally Pandora in early April, in a joint venture with AEG Live’s Concerts West, announced an official tour pre-sale for the Rolling Stone’s upcoming ZIP CODE tour exclusively through Pandora.  Pandora users were given access to pre-sale tickets 4 days before the general sale began on April 13th, 2015(22).  And Pandora again created a digital mixtape of songs hand selected by members of the Rolling Stones themselves.  This campaign was beneficial to both parties, and offered Pandora increased outreach with their fans, establish a relationship with major concert promoter AEG Live, as well as continued their pursuit of the live entertainment market.

All three of these events show the future direction Pandora as a company is currently moving towards.  Pandora will continue the success of their already well established streaming service, while developing the company to include new outlets within their business model.

Sources

 (1) – Pandora Logo – press.pandora.com – RT: 4/17/2015

(2) – Pandora App Logo – press.pandora.com – RT: 4/17/2015

(3) – Pandora User Number – statista.com – RT: 4/17/2015

(4)- Pandora One pricing – pandora.com/one – RT: 4/17/2015

(5) – Brian McAndrews Headshot – rightstartups.com – RT: 4/17/2015

(6) – Tim Westergren Headshot – chicagoideas.com – RT: 4/17/2015

(7) – Sara Clemens Headshot – thedeal.com – RT: 4/17/2015

(8) – Spotify User Number – press.spotify.com – RT: 4/17/2015

(9) – Pandora End of the Year Financial Report 2014 – press.pandora.com – RT: 4/17/2015

(10) – SoundExchange Fees – gigaom.com – RT: 4/17/2015

(11) – Billboard Apple Watch – billboard.com – RT: 4/17/2015

(12) – Tidal Launch – billboard.com – RT: 4/17/2015

(13) – Aspiro Yahoo Finance – yahoo.com/finance – RT: 4/17/2015

(14) – Pandora Screenshot – pandora.com – RT: 4/17/2015

(15) – Billboard Apple Watch Photo – billboard.com – RT: 4/17/2015

(16) – Tidal Signing Photo – nypost.com – RT: 4/17/2015

(17) – Apple Acquisition of Beats – forbes.com – RT: 4/17/2015

(18) – Apple 500 Million Users – appleinsider.com – RT: 4/17/2015

(19) – Pandora SXSW Poster – music.mxdwn.com – RT: 4/17/2015

(20) – Jack White Pandora Press MSG – press.pandora.com – RT: 4/17/2015

(21) – Jack White Pandora MSG 72 Hour Stream – youtube.com – RT: 4/17/2015

(21) – Pandora / AEG Exclusive Presale – press.pandora.com – RT: 4/17/2015

Sirius XM Radio

by Allie Reeves

Sirius Logo

[1] SiriusXM Logo

The Sirius Story:

Sirius XM Holdings Inc. is a satellite radio service that offers commercial-free streaming on over 175 channels in the United States and Canada. These channels are comprised of every type of radio – music, news, sports, talk, and more [2]. It is currently the largest radio broadcaster and caters to about 26.7 million subscribers [3].

SiriusXM Programming

[30] SiriusXM Programming

Currently, the most popular way for subscribers to enjoy SiriusXM Radio is in the comfort of their cars. SiriusXM has arrangements with over forty automakers for installation of their services directly into the vehicle [3]. However, as of recent, SiriusXM has become available to stream directly online in your home or office, as well as an app that can be accessed on Smartphones and Tablets.

SiriusXM currently offers three different packages: Sirius Select, Sirius All Access, and Sirius Mostly Music. The packages can be bought on a monthly or annual basis and range in price from $9.99 to $199 [4].

Most Popular Packages

[4] Most Popular Packages for SiriusXM Customers

The Sirius Team: 

Scott Greenstein, President & Chief Content Officer

[6] Scott Greenstein, President & Chief Content Officer

James E. Meyer, CEO

[5] James E. Meyer, CEO

 

 

 

 

 

 

Patrick L. Donnelly, Executive Vice President and General Counsel

[7] Patrick L. Donnelly, Executive Vice President and General Counsel

Finances:

Screen Shot 2014-12-01 at 2.30.57 PM

[31] SiriusXM finances as of December 1, 2014

SiriusXM recently released their 2014 Third Quarter Results, which revealed a 10% increase in revenue since this time last year, putting the company at a record high of $1.1 billion. This is higher than analysts originally anticipated for the company, as they put the company’s assumed revenue at $1.04 billion. The company also increased its subscriber count by 1.2 million [8].

Interest in shares of SiriusXM increased rapidly during the month of November. As of November 14th, there has been an increase of 2.8% since October 31st up to 247, 283,696. The company is now up to a $3.75 price on their stock [32].

Competitors:

Apple Inc. Logo

[11] Apple Inc. Logo

SiriusXM’s current competitors are Apple and iHeartMedia, as well as regular terrestrial radio. Pandora and Spotify have also been named as competitors, but in a recent interview with James Meyer, CEO of SiriusXM, the two services were ruled out.

iHeartMedia Logo

[12] iHeartMedia Logo

Meyer explained these companies are streaming services, which he doesn’t view as competition, but as its own distinct technology. Meyer also stated that out of them all, terrestrial radio is their primary competition, with 220 million people that use it everyday [9].

However, with Apple’s new CarPlay, that might not be the case for much longer. CarPlay gives drivers access to all of their music, podcasts, and audiobooks with the touch of a button, and major auto companies like Mercedes-Benz, Volvo, and Ferrari are already on board. The venture is still in its early stages, but since SiriusXM is primarily used by vehicle subscribers, CarPlay could end up being a serious competitor [10].

Apple CarPlay

[13] Apple CarPlay

The Sirius Edge:

What sets SiriusXM apart from its competitors at Apple, and iHeartMedia is the company’s original content that can only be accessed through subscriptions to SiriusXM.

The Howard Stern Show

[15] The Howard Stern Show, one of the most popular talk shows on SiriusXM

Some of the most popular original content shows include The Howard Stern Show, The Oprah Winfrey Show, and NFL Radio, although many more are available [3]. This original content helps keep   subscribers tuning in, and keeps SiriusXM’s churn rate at an impressive 1.9%. It also helps the company keep their acquisition costs low, which has recently become problematic for companies like Pandora [14].

SiriusXM Town Hall Event

[17] SiriusXM Town Hall Event in the Fishbowl

SiriusXM is also known for their “Town Hall” Series. These intimate gatherings take place in the SiriusXM fishbowl, a private listening studio, where entertainers sit down with a live studio audience comprised of about 30 SiriusXM subscribers who have won an invitation to the event [16].

Taylor Swift for SiriusXM

[19] Taylor Swift at a Town Hall Event for SiriusXM

Recently, SiriusXM was able to snag Taylor Swift for a Town Hall Event. Subscribers had the chance to ask her questions and listen to songs off of her newest album, 1989. This event comes after Swift’s recent decision to pull her music off of Spotify, giving even more leverage to SiriusXM [18].

The Today Show for SiriusXM:

This past year, SiriusXM announced a major deal with NBC, in which simulcasts of the hit NBC show, The Today Show, would be broadcasted on the satellite radio service. The format of bringing a morning show to radio has been done before, unsuccessfully. However, what makes this different is that SiriusXM will not be airing segments of the popular morning show, they will be airing the program identically as it airs on television [20].

The Today Show

[24] The Today Show

This move was a strategic boost for both companies. The show airs during popular morning drive time, when radio listening is at its highest. The deal will allow NBC to access SiriusXM’s 26 million listeners, and SiriusXM hopes to draw in more subscribers that are already fans of the show.

 

[21]

Suing Sirius:

SiriusXM has come under fire in the past year over use of music recorded before 1972. More recently, individual bands have started going after the company, claiming that they deserve compensation. Although songs recorded before February 15th, 1972 are not covered by federal copyright law, some artists and labels have been seeking protection under individual state laws – and the courts have been agreeing.  As of November 17th, the 1960s rock band, The Turtles, has had two victories against the satellite radio company [22].

The Turtles, 1960s

[25] Rock Band The Turtles in the 1960s

The court ruled that music recorded before 1972 still has a public performance right and that digital services cannot use it without permission or compensation. SiriusXM has requested to dismiss the lawsuit, but it has been rejected. The judge ruled that SiriusXM has until December 5th to show any factual issues that would be cause for a trial. If none are found, she will rule in favor of the band, and “assess damages” [23].

What’s Next:

Joel Osteen

[28] Joel Osteen

SiriusXM recently announced that Golf Hall of Fame member Sir Nick Faldo will receive his own show, where he will talk golf and get to know golf enthusiasts, while they get a chance to know him [26]. SiriusXM also launched a new pop channel, Venus, as well as adding some of their popular internet only channels like Y2Kountry and Utopia to their satellite lineup. Joel Osteen Radio will also be coming to SiriusXM, a station rooted in the power of “positive thinking with messages of inspiration” [27].

[33] Holiday music channels at SiriusXM

[33] Holiday music channels at SiriusXM

SiriusXM is currently celebrating the sounds of the holiday season with the addition of two new Holiday Music channels, Holly and Holiday Traditions. They plan to release more within the upcoming month [33].

Also effective January 2015, there will be an increase of 1.4 percentage points in the U.S. Music Royalty Fee applied to most SiriusXM audio packages, in order to fund royalty payments to the music industry [29].

Sources

1. SiriusXM’s Logo 2014, Fbnstatic.com, RT: 11/20/2014

2. What is SiriusXM?, Siriusxm.com, RT: 11/20/2014

3. Corporate Overview, Siriusxm.com, RT: 11/20/2014

4. Our Most Popular Packages, Siriusxm.com, RT: 11/20/2014

5. Chief Executive Officer, SiriusXM, Siriusxm.com, RT: 11/20/2014

6. President & Chief Content Officer, SiriusXMSiriusxm.com, RT: 11/20/2014

7. Executive Vice President and General Counsel, SiriusXMSiriusxm.com, RT: 11/20/2014

8. “SiriusXM Reports Third Quarter 2014 Results”Investor.siriusxm.com, RT: 11/20/2014

9. “Sirius XM CEO: I Don’t See Spotify As A Direct Competitor”Benzinga.com, RT: 11/22/2014

10. “Is Apple’s New Toy a Sirius XM or Pandora Killer?”Fool.com, RT: 11/22/2014

11. Apple Inc. Logo, Worldofdtcmarketing.com, RT: 11/22/2014

12. iHeartMedia LogoBillboard, RT: 11/24/2014

13. Apple Car Play, Uncrate.com, RT: 11/24/2014

14. “Sirius XM’s Main Edge Over Competitors”Fool.com, RT: 11/28/2014

15. The Howard Stern ShowTuaw.com, RT: 11/22/2014

16. SiriusXM Town HallSiriusxm.com, RT: 11/20/2014

17. SiriusXM Fishbowl EventHowstuffworks.com, RT: 11/28/2014

18. “Taylor Swift’s Exclusive 1989 “Town Hall” to Air Live on SiriusXM”Investor.siriusxm.com, RT: 11/24/2014

19. Taylor Swift for SiriusXMSiriusXM Blog, RT: 11/22/2014

20. “Starting in June, ‘Today’ Will Simulcast on SiriusXM”New York Times, RT: 11/28/2014

21. Today Show Radio on SiriusXMYouTube, RT: 11/28/2014

22. “Rock band wins again in copyright battle against Sirius XM”The Times of India, RT: 11/28/2014

23. “New York Court Delivers Third Strike Against Sirius XM on Pre-1972 Sound Recordings”Sound Exchange, RT: 11/28/2014

24. Today Show LogoMomsdemandaction.org, RT: 11/28/2014

25. The TurtlesAllmusic.com, RT: 11/28/2014

26. “Sir Nick Faldo to Host SiriusXM Show”Techsonian.com, RT: 11/28/2014

27. New Channels and Lineup ChangesSiriusxm.com, RT: 11/20/2014

28. Joel OsteenLightsource.com, RT: 11/28/2014

29. “U.S. Music Royalty Fee Effective January 5, 2015”Siriusxm.com, RT: 11/28/2014

30. SiriusXM Programming, Siriusxm.com, RT: 11/20/2014

31. SiriusXM Financials, Google, RT: 12/1/2014

32. SiriusXM Stock Information, Watchlistnews.com, RT: 12/1/2014

33. Holiday Music at SiriusXM, Siriusxm.com, RT: 12/1/2014

Spotify

By Hannah D Friedland
[1]

[1] Spotify’s Logo

THE SPOTIFY STORY:

[6] The most updated visuals of the Spotify application on thee platforms

[2] The most updated visuals of the Spotify application on thee platforms. Users have an on-demand stream of music on their computer, mobile device, tablet, and home entertainment system.

Spotify is a music streaming service that puts users in control of 20 million licensed songs [3]. Spotify was launched in Sweden in 2008 and came to America in 2011.

Spotify is financially a private company that offers over 20,000 new songs each day from major and independent labels including EMI, Warner Music Group, Universal, & The Orchard [3]. Artists earn royalty when their music is played, and there are over 24 million active users currently in 55 markets [3].

There are two revenue streams, free, which is “powered by advertisers” and premium for $9.99 monthly with extra features including no ads, offline, and high-quality audio [3].

TEAM SPOTIFY:

[2] Spotify Founders- Daniel Ek & Martin Lorentzon

[4] Spotify Founders- Daniel Ek & Martin Lorentzon

Chief Sales, Marketing, and International Growth Officer- Jeff Levick

[5] Chief Sales, Marketing, and International Growth Officer- Jeff Levick

 

[5] Chief Content Officer & Managing Director USA- Ken Parks

[6] Chief Content Officer & Managing Director USA- Ken Parks

[7] Head of Content- Steve Savoca

[7] Head of Content- Steve Savoca

 

 

 

 

 

 

 

 

 

INSIDE SPOTIFY:

Social Media Merges with Music- Songs, playlists, and albums can be shared on the Spotify application through the "Send To" message option, or users can "post to feed"  to their Facebook timeline, Twitter, and Tumblr within the Spotify application. ARROW

Social Media Merges with Music- Using the “send to”, or “post to feed” options users can message music to friends and post music to their Facebook timeline, Twitter, and Tumblr within the Spotify application. Source:  Spotify

 

Spotify gives its users the option to connect with their social media Facebook, Twitter, and Tumblr accounts. Users can create collaborative playlists, share music, view friends music and more which provides for ample music discovery and publicity for the company on social media platforms. There is also a private session users can activate.

 

 

Two other elements that Spotify includes are apps and Discover. While these apps add dimension to the Spotify journey, Discover is essentially a constantly updated news feed.

Discover- Spotify's "news feed" feature on the desktop application, artists are recommended, concerts nearby are posted, friends listening habits are shown all based on listening habits the user has shown. Source: Spotify

Discover- Spotify’s “news feed” feature on the desktop application. Updates with releases, playlists, artists recommendations, concerts nearby are posted, friends listening habits are shown all based on listening habits the user has shown. Source:  Spotify

COMPETITORS:

Spotify is a strong contender, but it’s competing neck and neck with Rdio, Pandora, Rhapsody, Google Play Music, and Beats on price, catalogue, platforms, and features [8]. Beats Music entered the competitive on-demand music market in January [9], and is Spotify’s biggest challenger.

Beats vs. Spotify

[10] Beats Music vs. Spotify- The two streaming services are extremely similar with the same catalogue size, the discovery element, and price.

Beats entry in the market put Spotify in “go-mode”.

SPOTIFY’S SITUATION:

Competitor streaming services are continually emerging. With more choices presented to consumers, Spotify has responded by shifting their focus to partnerships, acquisitions, customer satisfaction, and updated product development. The formula is to attract users to Spotify, engage with users, and retain them.

Partnerships

Last.fm

Last.fm is a music recommendation service. In January, Spotify and Last.fm teamed up to bring a beneficial on-demand playbar to Last.fm’s website. This makes it possible for Last.fm users to internally play the entire Spotify catalogue on Last.fm’s website [11].

The collaboration works in both companies favor. Last.fm users have a fuller experience with the power, “to play whatever you want by whoever you want directly on Last.fm” [12]. In addition, Spotify’s catalogue incorporation provides a huge presence and Last.fm users conveniently have motivation to signup for Spotify to take advantage of the essential music player.

The Last.Fm playbar

The Last.Fm Spotify playbar at the bottom of Last.Fm’s website. Source:  Lastfm.com

SoundHound

Spotify also joined forces with SoundHound for the “Add to spotify” feature on its iOS application in February. SoundHound is a popular music-recognition app, similar to Shazam. Banded together, SoundHound is now more interactive. After linking accounts, with the tap of a button users can automatically generate Spotify playlists of recognized songs without leaving SoundHound’s app [13]. 

Source:  SoundHound & Spotify

Hitting the “Add to Spotify” button automatically turns songs discovered on SoundHound into a Spotify playlist. Source:  SoundHound & Spotify

The mutually-beneficial relationship brings life to identified songs through Spotify playlists on SoundHoud, and the incentive to use the button will drive users to subscribe to Spotify while giving them presence on a music app [14].

Coachella

On top of that, Spotify was presented with an amazing opportunity to have presence on site at Coachella as the Official Digital Music Partner of the Coachella Music and Arts Festival in California in April. The Spotify Social tent was an on-site air-conditioned tent that offered relaxation pods, chargers, a “Mosaic Photo Booth” that uses your Spotify account to generate a picture out of your most played album art, and art from artist Apex [15].

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[16] The Spotify Social tent, that capped at 150, gave people an air conditioning experience filled with music, more battery power, art,  and a Mosaic Photobooth that puts your face on album covers based on your Spotify listening habits.

#WeWereThere was Spotify’s digital interactive strategy at Coachella to “connect, collect, share.” Implanted in every RFID wristband was the power to capture the experience by checking in and collecting custom Spotify curated playlists. The “My Coachella Story” digital snapshot let individuals create memories of their festival concert experiences with playlists gathered [16]. This collaboration not only transformed Coachella goers into premium users, but also created a special experience and built relationships by reliving the festival on Spotify.

[15] “My Coachella Story”- an example of a digital snapshot that shoes distance traveled, the path taken, playlists, artists seen etc. To participate users needed to simply connect their wrist band with their Spotify accounts, look for check ins at the festival, use the wristband to collect playlists and then after generate their digital card and share it with family and friends.

Sprint

Lastly, Beats launched with an AT&T package family plan deal. Rumors are circulating about Spotify planning to bundle with the #3 U.S. mobile carrier, Sprint [17] in April. This partnership will give Sprint customers a free trial. Customers will be able to pay for Spotify directly through their Sprint Accounts, which will help Spotify secure a greater market share and Sprint secure more data plans. Sprint and Spotify will announce the details on April 29th at a New York Event [18].

Acquisitions

In efforts to boost the “discovery” element, Spotify acquired The Echo Nest in March [19]. The Echo Nest is a music intelligence company that examines listening behavior and makes musical recommendations. Spotify paid $100 Million, with 90% Spotify equity [20]. The Echo Nest previously powered Rdio and Rhapsody, both of which ended their deals, deeming its technology invaluable to their operations right after Spotify acquired [21]. This potentially puts Spotify in the position to take The Echo Nest away from competitors.

Combing the two companies gives The Echo Nest a bigger audience and catalog, while Spotify, now with music-discovery data, will improve recommendation’s.

Customer Satisfaction

With intentions to obtain more paying users Spotify has updated its business model. In January the company announced free music shuffling on iOS with a catch, non-premium users ads play in between every few tracks [22]. In February, Spotify added the “repeat one” feature [23]. Repeat one grants users the option to repeat a single track over and over [24]. These highly requested changes illustrate that Spotify cares about users.

Working with a college students budget, Spotify slashed the premium $9.99 monthly rate to $4.99 in March [25]. They partnered with SheerID to validate eligibility. This price change is valuable because college students represent an important key demographic in streaming use [26]. This differentiates Spotify from other streaming services like Rdio and Beats that charge $10 monthly.

Unique Product Development

Competition among streaming services leads Spotify to completely redesign its user interface layout on all platforms. Spotify rolled out a sleek modernized look on April 2nd. This major design update was the first since its launch in 2008, and to keep current it was a smart move [27].

Spotify’s New Look Video [28] 

The new dramatic, dark color scheme highlights important buttons, includes circular images for people, and features square album shapes [29]. The browse tab is revised and categorized between top lists, releases, news, and moods. “Your Music”, a collection of users saved albums, songs, and artists is a new addition [30]. The Your Music addition mimics iTunes library and it is comparable to Rdio’s “collection” feature. It helps users save, organize, and browse through their favorite music. The new layout feels unified and balanced, and should attract new users [31].

WHATS NEXT FOR SPOTIFY:

Spotify is headed in the right direction, but with downloads declining, new rival services like YouTube, Apple, and Amazon that have huge user bases are joining the streaming market [32].

Being active puts Spotify in the forefront, which looks great for Investors. It is rumored that an IPO is in Spotify’s near future. Though the company has declined all comments, a job advertisement for an “External Reporting Specialist” has been posted on their website and LinkedIn [33]. Their future looks competitive but successful.

Sources: 

1. Spotify’s Logo 2014, Spotifypress.com, RT: 4/04/2014

2. Spotify’s Application on Three Platforms, Spotifyblog.com, RT: 4/01/2014

3. Spotify Press Fast FactsPress.Spotify.com,  RT: 4/01/2014

4.The Founders of SpotifyPress.Spotify.com, RT: 4/01/2014

5.Spotify’s Chief Sales, Marketing, and International Growth OfficerPress.Spotify.com, RT: 4/01/2014

6. Chief Content Officer & Managing Director USA,Press.Spotify.com, RT: 4/01/2014

7. Head of ContentPress.Spotify.com, RT: 4/01/2014

8. “And The Winner Is… Best Music On-Demand Streaming Service”Cultofmac.com, 2/18/2014, RT: 4/07/2014

9. “Beats Music Is Here”, Beats Music Blog 1/16/2014, RT: 4/08/2014

10. “Beats Music vs. Spotify: Can Dr. Dre outmix the king of streaming”, Digital Trends, 1/27/2014, RT: 4/07/2014

11. “Last.fm Bands up with Spotify to offer on-demand tracks”, CNET, 1/29/2014, RT: 4/04/2014

12. “Did Someone Say On Demand?”Last.fm Blog, 1/29/2014, RT: 4/04/2014

13. “SoundHound Launched “Add to Spotify”, Business Wire, 2/21/2014, RT: 4/07/2014

14. “SoundHound Now Lets You Easily Add Your Discovered Music to Your Spotify Playlist”appdevice.com, 2/24/2014, RT: 4/07/2014

15. “Coachella here we come” Spotify News, 4/7/2014 RT: 4/14/2014

16. “Spotify’s Coachella #WeWereThere Campaign: High Tech and Sweet, Sweet Air Conditioning”Billboard, 4/11/2014, RT: 4/14/2014

17. “Sprint and Spotify Plan to Partner Up”, recode.net, 4/11/2014, RT: 4/14/2014

18. “Spotify, Sprint Plan Music Bundle To Be Unveiled This Month”, Billboard, 4/12/2014, RT: 4/14/2014

19.“Spotify Acquires the Echo Nest”, Billboard, 3/06/2014, RT: 4/02/2014

20. “Spotify Acquired Music Tech Company The Echo Nest in A $100M Deal” , TechCrunch, 3/07/2014, RT: 4/07/2014

21. “Rhapsody Kills its Echo Nest partnership following Spotify acquisition”, Venturebeat.com, 3/21/2014, RT: 4/09/2014

22. “Spotify’s free shuffle mode arrives on iPhone”, The Verge,1/08/2014, RT: 4/02/2014

23. “Repeat One”, Spotify News Blog, 2/07/2014, RT: 4/08/2014

24. “Spotify users can now repeat the same song over and over and over again”, Hypbot, 2/10/2014, : 4/02/2014

25. “Spotify Offers 50% Student Discount”, Hypbot, 3/25/2014, RT: 4/02/2014

26. “Spotify introduces 50% discount for college students”, Los Angles Times, 3/25/2014, RT: 4/07/2014

27. “The Good, The Bad, The Less Ugly: Taking Spotify’s New Redesign For a Test Drive”, Billboard, 4/03/2014, RT: 4/04/2014

28. Spotify Paints It Black with New Look, YouTube, 4/01/2014, RT: 4/06/2014

29. “Spotify’s biggest redesign ever brings long awaited Collection view”, The Verge, 4/02/2014, RT: 4/07/2014

30. “Spotify paints it black with new look”, Spotify News, 4/02/2014, RT: 4/08/2014

31. “Spotify beautifies”, CNET, 4/02/2014 RT: 4/08/2014

32. “Spotify faces challenge from Internet giants before IPO” New York Post, 3/30/2014, RT: 4/14/2014

33. “Spotify seeks to hire U.S. filings expert as bankers eye IPO” Reuters, 2/17/2014, RT: 4/14/2014