Sirius XM Radio

Posted on October 5, 2014 by areeves

by Allie Reeves

[1] SiriusXM Logo

The Sirius Story:

Sirius XM Holdings Inc. is a satellite radio service that offers commercial-free streaming on over 175 channels in the United States and Canada. These channels are comprised of every type of radio – music, news, sports, talk, and more [2]. It is currently the largest radio broadcaster and caters to about 26.7 million subscribers [3].

[30] SiriusXM Programming

Currently, the most popular way for subscribers to enjoy SiriusXM Radio is in the comfort of their cars. SiriusXM has arrangements with over forty automakers for installation of their services directly into the vehicle [3]. However, as of recent, SiriusXM has become available to stream directly online in your home or office, as well as an app that can be accessed on Smartphones and Tablets.

SiriusXM currently offers three different packages: Sirius Select, Sirius All Access, and Sirius Mostly Music. The packages can be bought on a monthly or annual basis and range in price from $9.99 to $199 [4].

[4] Most Popular Packages for SiriusXM Customers

The Sirius Team:

[6] Scott Greenstein, President & Chief Content Officer

[5] James E. Meyer, CEO

[7] Patrick L. Donnelly, Executive Vice President and General Counsel

Finances:

[31] SiriusXM finances as of December 1, 2014

SiriusXM recently released their 2014 Third Quarter Results, which revealed a 10% increase in revenue since this time last year, putting the company at a record high of $1.1 billion. This is higher than analysts originally anticipated for the company, as they put the company’s assumed revenue at $1.04 billion. The company also increased its subscriber count by 1.2 million [8].

Interest in shares of SiriusXM increased rapidly during the month of November. As of November 14^th, there has been an increase of 2.8% since October 31^st up to 247, 283,696. The company is now up to a $3.75 price on their stock [32].

Competitors:

[11] Apple Inc. Logo

SiriusXM’s current competitors are Apple and iHeartMedia, as well as regular terrestrial radio. Pandora and Spotify have also been named as competitors, but in a recent interview with James Meyer, CEO of SiriusXM, the two services were ruled out.

[12] iHeartMedia Logo

Meyer explained these companies are streaming services, which he doesn’t view as competition, but as its own distinct technology. Meyer also stated that out of them all, terrestrial radio is their primary competition, with 220 million people that use it everyday [9].

However, with Apple’s new CarPlay, that might not be the case for much longer. CarPlay gives drivers access to all of their music, podcasts, and audiobooks with the touch of a button, and major auto companies like Mercedes-Benz, Volvo, and Ferrari are already on board. The venture is still in its early stages, but since SiriusXM is primarily used by vehicle subscribers, CarPlay could end up being a serious competitor [10].

[13] Apple CarPlay

The Sirius Edge:

What sets SiriusXM apart from its competitors at Apple, and iHeartMedia is the company’s original content that can only be accessed through subscriptions to SiriusXM.

[15] The Howard Stern Show, one of the most popular talk shows on SiriusXM

Some of the most popular original content shows include The Howard Stern Show, The Oprah Winfrey Show, and NFL Radio, although many more are available [3]. This original content helps keep subscribers tuning in, and keeps SiriusXM’s churn rate at an impressive 1.9%. It also helps the company keep their acquisition costs low, which has recently become problematic for companies like Pandora [14].

[17] SiriusXM Town Hall Event in the Fishbowl

SiriusXM is also known for their “Town Hall” Series. These intimate gatherings take place in the SiriusXM fishbowl, a private listening studio, where entertainers sit down with a live studio audience comprised of about 30 SiriusXM subscribers who have won an invitation to the event [16].

[19] Taylor Swift at a Town Hall Event for SiriusXM

Recently, SiriusXM was able to snag Taylor Swift for a Town Hall Event. Subscribers had the chance to ask her questions and listen to songs off of her newest album, 1989. This event comes after Swift’s recent decision to pull her music off of Spotify, giving even more leverage to SiriusXM [18].

The Today Show for SiriusXM:

This past year, SiriusXM announced a major deal with NBC, in which simulcasts of the hit NBC show, The Today Show, would be broadcasted on the satellite radio service. The format of bringing a morning show to radio has been done before, unsuccessfully. However, what makes this different is that SiriusXM will not be airing segments of the popular morning show, they will be airing the program identically as it airs on television [20].

[24] The Today Show

This move was a strategic boost for both companies. The show airs during popular morning drive time, when radio listening is at its highest. The deal will allow NBC to access SiriusXM’s 26 million listeners, and SiriusXM hopes to draw in more subscribers that are already fans of the show.

[21]

Suing Sirius:

SiriusXM has come under fire in the past year over use of music recorded before 1972. More recently, individual bands have started going after the company, claiming that they deserve compensation. Although songs recorded before February 15^th, 1972 are not covered by federal copyright law, some artists and labels have been seeking protection under individual state laws – and the courts have been agreeing. As of November 17^th, the 1960s rock band, The Turtles, has had two victories against the satellite radio company [22].

[25] Rock Band The Turtles in the 1960s

The court ruled that music recorded before 1972 still has a public performance right and that digital services cannot use it without permission or compensation. SiriusXM has requested to dismiss the lawsuit, but it has been rejected. The judge ruled that SiriusXM has until December 5^th to show any factual issues that would be cause for a trial. If none are found, she will rule in favor of the band, and “assess damages” [23].

What’s Next:

[28] Joel Osteen

SiriusXM recently announced that Golf Hall of Fame member Sir Nick Faldo will receive his own show, where he will talk golf and get to know golf enthusiasts, while they get a chance to know him [26]. SiriusXM also launched a new pop channel, Venus, as well as adding some of their popular internet only channels like Y2Kountry and Utopia to their satellite lineup. Joel Osteen Radio will also be coming to SiriusXM, a station rooted in the power of “positive thinking with messages of inspiration” [27].

[33] Holiday music channels at SiriusXM

SiriusXM is currently celebrating the sounds of the holiday season with the addition of two new Holiday Music channels, Holly and Holiday Traditions. They plan to release more within the upcoming month [33].

Also effective January 2015, there will be an increase of 1.4 percentage points in the U.S. Music Royalty Fee applied to most SiriusXM audio packages, in order to fund royalty payments to the music industry [29].

Sources

1. SiriusXM’s Logo 2014, Fbnstatic.com, RT: 11/20/2014

2. What is SiriusXM?, Siriusxm.com, RT: 11/20/2014

3. Corporate Overview, Siriusxm.com, RT: 11/20/2014

4. Our Most Popular Packages, Siriusxm.com, RT: 11/20/2014

5. Chief Executive Officer, SiriusXM, Siriusxm.com, RT: 11/20/2014

6. President & Chief Content Officer, SiriusXM, Siriusxm.com, RT: 11/20/2014

7. Executive Vice President and General Counsel, SiriusXM, Siriusxm.com, RT: 11/20/2014

8. “SiriusXM Reports Third Quarter 2014 Results”, Investor.siriusxm.com, RT: 11/20/2014

9. “Sirius XM CEO: I Don’t See Spotify As A Direct Competitor”, Benzinga.com, RT: 11/22/2014

10. “Is Apple’s New Toy a Sirius XM or Pandora Killer?”, Fool.com, RT: 11/22/2014

11. Apple Inc. Logo, Worldofdtcmarketing.com, RT: 11/22/2014

12. iHeartMedia Logo, Billboard, RT: 11/24/2014

13. Apple Car Play, Uncrate.com, RT: 11/24/2014

14. “Sirius XM’s Main Edge Over Competitors”, Fool.com, RT: 11/28/2014

15. The Howard Stern Show, Tuaw.com, RT: 11/22/2014

16. SiriusXM Town Hall, Siriusxm.com, RT: 11/20/2014

17. SiriusXM Fishbowl Event, Howstuffworks.com, RT: 11/28/2014

18. “Taylor Swift’s Exclusive 1989 “Town Hall” to Air Live on SiriusXM”, Investor.siriusxm.com, RT: 11/24/2014

19. Taylor Swift for SiriusXM, SiriusXM Blog, RT: 11/22/2014

20. “Starting in June, ‘Today’ Will Simulcast on SiriusXM”, New York Times, RT: 11/28/2014

21. Today Show Radio on SiriusXM, YouTube, RT: 11/28/2014

22. “Rock band wins again in copyright battle against Sirius XM”, The Times of India, RT: 11/28/2014

23. “New York Court Delivers Third Strike Against Sirius XM on Pre-1972 Sound Recordings”, Sound Exchange, RT: 11/28/2014

24. Today Show Logo, Momsdemandaction.org, RT: 11/28/2014

25. The Turtles, Allmusic.com, RT: 11/28/2014

26. “Sir Nick Faldo to Host SiriusXM Show”, Techsonian.com, RT: 11/28/2014

27. New Channels and Lineup Changes, Siriusxm.com, RT: 11/20/2014

28. Joel Osteen, Lightsource.com, RT: 11/28/2014

29. “U.S. Music Royalty Fee Effective January 5, 2015”, Siriusxm.com, RT: 11/28/2014

30. SiriusXM Programming, Siriusxm.com, RT: 11/20/2014

31. SiriusXM Financials, Google, RT: 12/1/2014

32. SiriusXM Stock Information, Watchlistnews.com, RT: 12/1/2014

33. Holiday Music at SiriusXM, Siriusxm.com, RT: 12/1/2014

Sirius XM Radio

Posted on November 3, 2013 by Stephanie Bronfein

By Stephanie Bronfein

The official SiriusXM logo, courtesy of siriusxm.com [1]

SiriusXM Satellite Radio

1221 Avenue of the Americas

New York, NY 10020

www.siriusxm.com

Social Media: Facebook, Twitter, Instagram, YouTube

History [2]:

SiriusXM Radio is one of the largest radio broadcast and subscription media companies in the United States that provides original content to 25.6 million subscribers. Their commercial-free programming covers a diverse range of music, sports, talk, entertainment, traffic and weather shows, with celebrity personalities such as Howard Stern, Oprah Winfrey, The Grateful Dead, Pearl Jam and Tiesto. While the most popular way that consumers experience SiriusXM Radio is through satellite radio in their cars, it is also available for the home or office and can be streamed through SiriusXM Radio’s website or through Apple and Android mobile applications.

Key Executives [3]:

James E. Meyer – CEO

Scott Greenstein – President & CCO

Dara Altman – Executive VP & CAO

David J. Frear – Executive VP & CFO

All photos courtesy of SiriusXM Radio. For more information on the company’s executives click here.

Financial Standing:

SiriusXM Stock Change from 11/12 to 11/13, courtesy of siriusxm.com [4].

With 36 million shares to its name, SiriusXM Radio’s stock value sits at $3.68, with a 52-week high of $4.18 and a 52-week low of $2.67 [4]. Since the third quarter of 2012, the recorded revenue has increased 11% to $962 million. The adjusted EBIDTA increased 21% to a new record of $296 million and free cash flow increased 26% to $245 million [5].

Liberty Media Takeover:

Liberty Media Logo, courtesy of forbes.com [9].

SiriusXM Radio shareholders finally spoke up this August about Liberty Media Corporation gaining control of over 50% of the company, which resulted in former Chief Executive Officer Mel Karmazin leaving the company, along with a string of other directors. In 2009, when SiriusXM Radio was considering filing for bankruptcy, John Malone of Liberty Media offered a $530 million investment to get the subscription satellite radio company back on its feet. This deal allotted 40% control over the company to Malone and included a three-year grace period where Malone could not acquire a controlling interest in SiriusXM Radio’s shares [6].

In light of this period’s expiration at the end of last year, SiriusXM Radio shareholders failed to find a loophole in the investment-agreement terms to prevent Malone from buying out the company, so he did just that. What’s more, Malone didn’t allow other shareholders to vote on the deal. This is the main contention that SiriusXM Radio shareholders have against Liberty Media. Shareholders even went as far as suing the SiriusXM Radio board of directors in Aug. 2012 for not creating a strong enough defense against the Liberty Media takeover in the original investment-agreement [7].

As of the end of August, SiriusXM Radio share value has increased more than 2,160% at $3.62 since the Liberty Media investment was made, where shares were valued at as low as $0.16 [7].

Liberty Media also holds controlling shares of the Atlanta Braves, Leisure Arts, Inc., MacNeil/Lehrer Productions and TruePosition, Inc [8].

SoundExchange Sues SiriusXM:

SoundExchange Logo, courtesy of forbes.com [10].

On Aug. 16th, SoundExchange filed a lawsuit against SiriusXM Radio for $50 to $100 million in damages, claiming that the radio provider underpaid artist royalties from 2007 to 2011 [12].

SoundExchange is an independent nonprofit organization that has been designated by the Copyright Royalty Board to collect digital performance royalties from statutory license users—such as SiriusXM Radio—for the purpose of distributing those royalties to the rightful copyright owners and artists. As the only Satellite Digital Audio Radio Service in the country, it has been decided by the Copyright Royalty Board that SiriusXM Radio should pay a federal statutory royalty rate to avoid penalty of copyright infringement for the public performance of sound recordings that they do not own (via transmitting them to their subscribers). This rate is applied to the gross revenue as defined by the Copyright Royalty Board, which was settled between 6-8% for the years of 2007 to 2012 [11].

At the root of the lawsuit, which is compromised of four different counts against SiriusXM Radio, is a claim that the gross revenue has been reduced without proper authorization from the Copyright Royalty Board, causing a multi-million dollar underpayment to SoundExchange [11]. Essentially, SiriusXM Radio has been cornered for their bad accounting.

From their reported gross revenue, SiriusXM Radio excluded revenue collected from pre-1972 sound recordings, incremental revenue on SiriusXM Radio’s premier subscription package and two additional subscription packages that include both music and talk programming [12]. On top of these three counts against SiriusXM Radio is a claim that they did not pay late fees to SoundExchange on time—in part due to the fact that they didn’t know that they apparently owed SoundExchange millions of dollars—and SoundExchange expects to collect interest on these late fees [13].

While copyright law does not protect pre-1972 sound recordings, the Copyright Royalty Board requires that those who publicly perform them must separately recognize the attributed revenue generated—if SiriusXM Radio chooses to exclude this revenue from the reported gross revenue to SoundExchange, the deduction must be precise and the methodology transparent. Since SiriusXM Radio does not distinguish the revenue made from different kinds of music programming, the percentage that they attribute to the pre-1972 sound recording revenue can only be defined as an assumption, and is therefore unlawful [11].

SiriusXM Radio excluded incremental revenue that was garnered from the pricing difference between its standard package and its premier package. While the subscription satellite radio service is allowed to exclude channels that don’t include music programming—and the premier package only gives consumers additional talk/news programming—the additional channels offered in the premiere package aren’t offered for a separate charge [12]. In plain, the premier package also includes all of the programming from the standard package, meaning that it unlawfully excludes publicly performed sound recordings from its reported gross revenues [11].

In the same vein, SiriusXM Radio excluded revenue from the Family Friendly and Mostly Music packages, which were originally offered from XM Radio before the merger and contain both music and talk programming. The publicly performed sound recordings in these packages are supposed to be covered by a statutory license. Once again, SiriusXM Radio did not spell out the method by which they separately recognize revenue garnered from music and talk channels in these packages, therefore making the reduction from gross revenue unauthorized by the Copyright Royalty Board [11]. Of all the exclusions, this one makes the least sense.

At the time that this post was published (Nov. 20th, 2013), SiriusXM Radio has declined to comment on the lawsuit and no progress has been made to the public in regards to securing a jury trial date.

New Programming:

David Bowie, photo courtesy of billboard.com [14].

David Bowie’s Limited-Run Station [14]:

From October 30th through November 12th, SiriusXM Radio ran a limited-time station revolving around David Bowie’s latest album, “The Next Day,” which premiered on November 5th. As a promotional effort for the album, the station revealed five songs from an expanded version of the album. Other programming included rare demos, covers and live performances of Bowie’s.

Danny Howard, photo courtesy of billboard.com [15].

UK DJ Danny Howard Brings EDM radio show to BPM [15]:

Premiering December 5th on the BPM station, Danny Howard will join an elite group of European DJ’s to showcase what’s hot in the UK and European electronic dance music scene. With this weekly show, he hopes to break DJs and producers from his side of the pond that might not have gotten stateside exposure. Prior to accepting this stateside residency with SiriusXM Radio, Howard hosted a show on BBC Radio 1 titled, “Dance Anthems with Danny Howard.”

21st Century FOX logo, photo courtesy of 21cf.com [17].

FOX Business returns to SiriusXM Radio [16]:

Originally dropped in 2008 after Sirius Satellite Radio merged with XM Satellite Radio, FOX Business reclaims its spot next to FOX News as another 21st Century Fox radio station. With their nationally regarded collection of personalities, the stations are sure to attract a wide audience with their discussion of news, politics and current affairs. The deal is set to last through 2019.

Sources:

1. SirusXM Logo

2. SiriusXM Corporate Overview

3. SiriusXM Key Executive Bios

4. SiriusXM Stock Quote

5. SiriusXM Third Quarter Financial Results

6. Bloomberg Article on SiriusXM Investor’s Being Shortchanged by the Liberty Media Takeover

7. Billboard Article on SiriusXM Shareholder’s Position on Liberty Media Takeover

8. Liberty Media Asset List

9. Liberty Media Logo

10. SoundExchange Logo

11. SoundExchange Sues SiriusXM Radio – Filed Complaint

12. Billboard Article – SoundExchange Sues SiriusXM Radio Over Royalty Calculations

13. Billboard Article – SoundExchange Seeks Up to $100 million from SiriusXM for Underpaying Artist Royalties

14. David Bowie’s Limited-Run Station

15. Danny Howard’s UK EDM Show

16. FOX Business Returns to SiriusXM Radio

17. 21st Century Fox Logo

Hearst Television

Posted on November 2, 2013 by Apollonia Maldonato

By Apollonia Maldonato

Photo courtesy of hearsttelevision.com

Hearst Television Inc.

300 W 57th St.

New York, NY, 10019 United States

(212) 887-6800

http://www.hearsttelevision.com

About Hearst Television Inc. [1]

Hearst Television Inc. is the broadcasting arena of the Hearst Corporation. It is comprised of 29 television stations and two radio stations. Its stations reach as many as 18% of households in the United States spanning over two dozen markets. It is one of the nation’s largest television groups. The company owns several ABC and NBC affiliate stations. They also have two radio stations in Baltimore as well as two CBS affiliate stations. Hearst Television leads the convergence of local broadcast television and the Internet through its partnership with Internet Broadcasting. The company started trading privately in 2009 after becoming privately owned by Hearst Corporation.

Key Executives:

David J. Barrett [2], Chairman and Chief Executive Officer of Hearst Television Inc. began working for Hearst Corporation in 1984 as the general manager of the company’s Baltimore radio stations. He was appointed CEO of the company in 2001. Barrett has received several awards in the industry including being inducted into the Broadcasting & Cable Hall of Fame in 2008 and being named Broadcasting & Cable magazine’s 2004 “Broadcaster of the Year.” Jordan Wertlieb [3], President of Hearst Television, began working for Hearst Corporation 1993 and was named the company’s president in December 2012. He also serves as the President- Chairman of the NBC Affiliate board.

Frank Biancuzzo [4], Senior Vice President of Hearst Television, began working for the company in 1995 when he served as the Vice President of Marketing and Promotion. He later became the President of the Hearst Television ABC station in Milwaukee from 2002 until 2007. He was appointed to be a Senior Vice President in 2007. He also has a role of Hearst Television Group Head.

John J. Drain [5], Senior Vice President of Finance, began working at Hearst in 2010 when he was appointed the Senior VP of Finance. Before working for Hearst Television, he was the Vice President of Finance and Administration for the advertising sales division of Comcast Cable Corporation, Comcast Spotlight.

Click for more information on important people at Hearst Television

Competition [6]

Some major industry competitors of Hearst Television are:

Sinclair Broadcast Group Inc.
Raycom Media Inc.
Local TV, LLC

Financials [7]

The last annual report available to the public was published in 2008. During this year the the company had earned $755,738 in revenue. In 2009, Hearst Corporation acquired Hearst- Argyle and it became Hearst Television, a wholly owned component of the company. Since the acquisition, it is no longer a publically traded company and its financial statements are unavailable. However, according to Crain’s New York Business, the company has earned a revenue of almost $10 billion, a $1 billion increase from its 2012 revenue which was slightly more than $9 billion. [8]

Brief History [9]

Photo courtesy of onedomain.com

Hearst Corporation was founded in 1928 when it entered the broadcasting world by acquiring WSOE Radio Milwaukee. Since its original acquisition, the company has bought out dozens of other TV and radio stations. Hearst merged with Argyle Television in 1997 to form Hearst- Argyle Television. The company was publicly traded, first on Nasdaq until 1998 and then transferred to the New York Stock Exchange where it was public until 2009 when the company became wholly owned by Hearst Corporation. The name was officially changed to Hearst Television.

Hearst Television’s Current Expenditures:

Hearst Television’s Upward Spiral

Photo courtesy of cronkiteaward.org

Although Hearst Television is not a commonly spoke of company, its role in political coverage through the years has made Hearst Television a staple in news broadcasting. A challenge for the entirety of Hearst Corporation is finding new businesses that can help define the future of Hearst. The company is currently spiraling upwards, and Hearst Corporation CEO, Steven Swartz and Hearst Television CEO, David Barrett, are striving to find new ways to keep the company heading in this direction. The company has won six consecutive Walter Cronkite Awards for its coverage of politics and is the media leader in political coverage. The Hearst Television group has been successful in local advertising as well as solid coverage of elections. [10]

Improving the TV Viewing Experience

An article published by TV Technology on November 7 stated that Hearst Television Inc has fully incorporated Matrix Solutions’s web-based media CRM and sales analytics solution into all of its TV stations. The complete implementation process took a total of ten weeks to complete. According to Al Lustgarten, vice president of IT for Hearst Television, “Hearst Television’s objective was to find a CRM solution with a partner that understands the broadcast business model and could provide software as a service model.” The Matrix system allows access by means of the web or mobile device. It normalizes data saving time in analyzing it. This is extremely useful at a corporate level. [11]

Hearst vs. Aereo: A Copyright Fight

Hearst Television appeared in federal last month in a plea to shut down the internet streaming website startup, Aereo. The federal court denied Hearst’s request and decision could lead to a supreme court case. The website is unlawfully using copyrighted content from WCVB, Hearst Television’s ABC affiliate Boston TV station, for profit. The law suit was originally filed by Hearst in July. The Judge had decided that the compnay did not make its case and the victory went to Aereo. However, other major broadcasters are fighting the same battle with Aereo’s, so-called, unconstitutional practices. [12]

A Visit to UNC Chapel Hill

Just last week, Hearst Televsion CEO, David Barrett and ABC News President, Ben Sherwood headlined at the Wade H. Hargrove Communications Law and Policy Colloquium at University of North Carolina, Chapel Hill. The two men shared their own remarks on what they believed would be the “Future of Televsion News.” they then engaged in an open discussion with the audience. During his visit, Barrett shared a conversation with Dean Susan King of the UNC School of Journalism and Mass Communication. The two discussed disruptive media in today’s culture as well as the reputation Hearst strives to uphold in society. [13]

Conversation between David Barrett and Dean of UNC Chapel Hill School of Journalism

Support of New Technologies: Investment in Roku

Photo courtesy of amazon.com

Roku, an internet set-top box company, had earned $60 million in funding. One of the companies that invested in Roku was Hearst Television. The company sells softball size boxes that allow consumers to stream music and videos. Roku is currently collaborating with consumer-electronics to have merchandise with Roku readily installed.The Senior Managing Director at Hearst, Ken Bronfin, said in a statement about Roku’s product that Hearst is very impressed about the unique position that Roku has constructed in the media market and they anticipate working with them to develop other innovative services for television audiences. CEO of Roku is grateful for the recognition of his brand’s potential success in the market and belief in the Roku platform. Hearst’s, along with other companys’ generous funding was necessary for this product to potentially re-frame future television consumer experiences. [14]

Hearst Ahead of the Times: The Next Generation Newsroom

Hearst Television’s new project, The Next Generaton Newsroom, is giving reporters, photographers, and producers the latest technology so they can update news on all platforms. The state of the arc technology has changed the way the newsrooms operate. Although the consumers do notice the change, they expect it. Brian Bracco, Vice President of News at Hearst Television Inc. states that with all of the new platforms and methods of spreading news, there is no more exciting time than the present to be in the media business. [15]

Watch “The Next Generation Newsroom” Video

Conclusion

Over the years, Hearst Television has developed innovative ways to better the TV viewing experience. The company has earned a renowned reputation due to its outstanding coverage on politics. Hearst continues to strive to be one of the best television companies in this fast paced world.

Sources

[1] About Hearst Televsion

[2] David J. Barrett

[3] Jordan Wertlieb

[4] Frank Biancuzzo

[5] John J. Drain

[6] Competition

[7] Financial Information

[8] More Financials

[9] History of Hearst

[10] Hearst on a role

[11] Implementing Matrix Solutions