Discovery Communications, Inc.

Posted on September 30, 2015 by Alisa Sokolova

By Alisa Sokolova

[1] Discovery Communications’ log

Discovery Communications, Inc

One Discovery Place

Silver Spring, MD 20910

240-662-2000

http://corporate.discovery.com/

Background and History:

Discovery Communications, Inc (DCI) is an international mass media entertainment company. Based in Maryland, U.S., it manages 150 television networks and 33 worldwide channels (both satellite and cable) [2]. DCI operates in 220 countries, broadcasting in 45 different languages and reaching three billion viewers a week [3]. DCI both produces its оriginаl content, which is primarily non-fiction, and аcquires some programming from producers worldwide [4]. The company also produces and distributes educational products and school services, such as digital textbooks [5].

Discovery GO’s logo. The new streaming app introduced on December 2nd, 2015 [13].

DCI was initially established by John Hendricks in 1985 as a single Discovery Channel [6]. During the 1990’s the company developed additional networks, including Discovery Kids, Animal Planet and Discovery Travel [7]. In 1995, Discovery Communications launched its first website Discovery Channel [8]. Today, the company’s online streaming is estimated to get 400 million hits monthly [9]. Most of the shows are also available on Netflix, iTunes, YouTube, and Revisob3.com. [10] [11]. On December 2^nd 2015, DCI became part of TV Everywhere business model, by launching its new streaming app – Discovery GO. The app, mostly available to the pay TV subscribers only, allows viewers to access the content of DCI’s networks from any device [12].

Key Executives:

[14] David Zaslav – President and CEO of Discovery Communications

[15] Jean-Briac (JB) Perrette – President Discovery Network International

[16] Andrew Warren – Chief Financial Officer and Senior Vice President

International Expansion in Fall 2015:

DCI exemplifies the successful international company with over 300 million international subscribers [17]. With new head of Discovery Networks International Programming and Operations, Darcy Tomlin (appointed in October), this season has been especially contributive to DCI’s overseas growth [18].

DCI’s executives hosting the show gathered for the finale [59].

This fall DCI organized many promotional events abroad [19]. For example, DCI’s networks CEEMEA (Central & Eastern Europe, Middle East) hosted an exclusive event in Johannesburg on November 18th [20]. The company presented its major projects coming up in 2016 to it’s 200+ event attendees [21]. Among the introduced projects were Discovery Chanel’s “Sherpa,” Animal Planet’s “The Lion Queen” and TLC’s “Belief.” The event, hosted by DCI’s executives, was marked by the performances of Discovery stars, such as Andi Rive (“The Lion Queen”), Whitney Thore (“My Big Fat Fabulous Life”) and magician Troy (“Troy”) [22].

Eurosport’s logo [30]

DCI has been strengthening its presence not only in African, but also in European markets. This fall was the first season of DCI’s full ownership of Eurosport International – one of the largest European sport-entertainment networks, which was recently acquired by DCI from TF1 [23]. The purchase is especially important as Eurosport won the multi-platform rights for broadcasting the Olympic Games from 2018 to 2024 [24].

In September, DIC also signed a partnership agreement with Russian Media Group, forming Media Alliance and securing Discovery’s presence in the local market [25]. (So far there are 11 DCI channels available in the country [26].) Media Alliance will launch a development of a new regional free-to-air channel and distribute the Discovery and Eurosport pay TV portfolio. In the Russian market, Discovery Channel, TLC, and Animal Planet are the lеаders in nonfiction content, while Eurosport is the primary pay TV spоrt-related chаnnel [27].

International expansion allows DCI to maintain growth despite a recent decline in the US market [28]. Last year, international markets brought the company 55% of its overall revenues, while this number is projected to reach 65% by 2018 [29]. Therefore, more international deals and promotional events are expected in the future.

Fall 2015 Releases:

“Exorcism: Live!”

On October 30^th, DCI’s Destination America featured its Halloween-special “Exorcism: Live!”– a two-hour broadcast during which a team of so-called “paranormal professionals” tried to purify a supposedly “possessed” house in St. Louis [31]. The show is closely related to “The Exorcist” book by William Peter Blatty: “Exorcism: Live!” took place in the house where the exorcism was performed, in 1949, which inspired “The Exorcist” novel [32]. According to producer Jodi Tovay, the main event wasn’t about saving a possessed person, but rather about an attempt to cleanse evil from the house itself in a ritual Tovay referred as “a hybrid of an exorcism and a blessing” [33]. Audiences had a chance to actively participate in the event by following several live cameras put around the house online. Producers encouraged viewers to assist the exorcism team and report mysterious activity through Twitter, using the #exorcismlife hashtag [34]. Selected tweets appeared live on air [35]. As a result, “Exorcism: Live!” became the #1 non-football live event on cable in October [36]. For the target audience P25-54, the show gained a 0.59 for L+3 ratings compared to its competitors’ A&E’s 0.34 and National Geographic’s 0.19. The show was also the #1 most mentioned event on Twitter on October 30th, generating 29 thousand tweets [37].

Official trailer of “Exorcism: Live!” [38]

“Lost & Found.”

Lost & Found advertising on Facebook [57]

On November 11th, Discovery Family Channel featured a premier of its strongly anticipated “Lost & Found.” [39] In this reality show, produced by Leftfield Pictures, a team of “professional finders” helps people to find someone they have wanted to thank for a long time (for instance, middle school teachers, old friends, and lost relatives) [40]. “Lost & Found” is a fragment of Discovery Family Channel’s “Project Thank You,” which is a multiplatform campaign to bring people together to say thanks [41]. Throughout all of November, the channel is featuring gratitude-centered programming, vignettes and online campaigns [42].

Financials:

DCI is a рublic соmpаny, trading in NASDAQ stock market [43]. Its most recent stock price (as of November 27th) of $31.08 per share reflects the company’s positive tendency over the last three months [44]. During the third quarter this year, DCI’s revenues decreased 1% (from $1,573 million in the Q3 of 2014 to $1,557 million in Q3 of 2015) [45]. The decrease, however, is caused by currency effects, without which the company would gain 8% more revenue in comparison with last year [46]. The biggest sources of revenue were domestic advertising and distribution [47]. The revenues coming from both of these sources have increased by 5% in advertising (from $388 million in 2014 to $410 in 2015) and by 11% in distribution (from $318 million in 2014 to $357 million in 2015 )[48]. This September, Discovery hosted its first ever Investor Day in NYC, which attracted 300 attendees, including investors, financial analysts and industry journalists [49]. During the event, DCI’s CEO David Zaslav announced the plans for long-term international and domestic development and revealed that DCI wоuld rеаch thrее billiоn subsсribеrs by the end of 2015 [50].

Positive tendency of Discovery Communication’s
NASDAQ stock price [58]

Projections for Discovery Communications

Louie Psihoyos' quote about “Racing Extinction.”

The quote of the director of Racing Extinction Louie Psihoyos [50].

There are several trends in DCI’s future: international expansion, high involvement with the Olympic Games through Eurosport, increase of subscribers and most importantly a transition from entertainment to more documentary-oriented content [51]. Over the past years, there has been a lot of criticism of Discovery’s pseudo-scientific shows, such as “Shark Week” [52]. However, it’s soon to be changed. John Hoffman, appointed this year as a head of Discovery Channel, has promised to bring more factual and scientifically accurate programming [53]. In fact, the impact of this transition is already in the air. This fall season has already increased the expanding list of DCI’s documentaries by the newly-released shows such as “Marooned,” “Nuremberg: Nazi Judgment Day” and “Melting: Last Race to the Pole” [54]. Furthermore, on December 2^nd, Discovery is releasing its highly anticipated “Racing Extinction” [55] This documentary, directed by Academy Award winner Louie Psihoyos, portrays an ecosphere of endangered species and the activists’ efforts to save them [56]. Therefore, there is firm evidence that DCI will remain a major educational entertainment network appealing to large ranges of audiences all over the world.

Sources:

[1] Discovery Communications’ Logo. Retrieved 25 November, 2015. http://logok.org/discovery-channel-logo/

[2] Discovery Communications, Inc. – Company Profile, Information, Business Description, History, Background Information on Discovery Communications. Retrieved 28 November, 2015. http://www.referenceforbusiness.com/history2/74/Discovery-Communications-Inc.html

[3] Discovery Networks International. Retrieved 28, November 2015. https://www.linkedin.com/company/discovery-communications-international-division

[4] Discovery Communications, Inc. – Company Profile, Information, Business Description, History, Background Information on Discovery Communications, Inc. Retrieved 28, November 2015. http://www.referenceforbusiness.com/history2/74/Discovery-Communications-Inc.html

[5] Discovery Communications. Retrieved 28 November, 2015. http://research.omicsgroup.org/index.php/Discovery_Communications

[6] John Hendricks: How He Built The Discovery Channel From Scratch. Retrieved 28 November, 2015. http://www.forbes.com/sites/danschawbel/2013/12/29/john-hendricks-how-he-built-the-discovery-channel-from-scratch/

[7] Discovery Through Decades. Retrieved 28 November, 2015. http://30yearsofdiscovery.com

[8] Discovery Communications, Inc. – Company Profile, Information, Business Description, History, Background Information on Discovery Communications, Inc. Retrieved 28 November, 2015. http://www.referenceforbusiness.com/history2/74/Discovery-Communications-Inc.html

[9] DCI Annual Report 2014. Retrieved 28 November, 2015. https://corporate.discovery.com/wp-content/uploads/2015/07/disca2014_download.pdf

[10] Discovery Digital networks. Retrieved 28 November, 2015. http://discoverydn.com/about

[11] Search Results for Discovery Channel. Retrieved 28 November, 2015. http://dvd.netflix.com/Search?v1=discovery%20channel

[12] Discovery Communications Launches new TV Everywhere Platform. Retrieved 28 November, 2015. http://www.cynopsis.com/story/discovery-communications-launches-new-tv-everywhere-platform/

[13] Discovery Introduces App For TV Everywhere Streaming: Discovery Go.Retrieved 27 November 2015. http://deadline.com/2015/12/discovery-go-tv-everywhere-streaming-app-1201648066/

[14] Davis Zaslav. Retrieved 27 November 2015. https://corporate.discovery.com/our-company/leadership/

[15] Jean-Briac Perrette. Retrieved 27 November 2015. https://corporate.discovery.com/our-company/leadership/

[16] Andrew Warren. Retrieved 27 November 2015.https://corporate.discovery.com/our-company/leadership/

[17] DCI Annual Report 2014. Retrieved 28 November, 2015. https://corporate.discovery.com/wp-content/uploads/2015/07/disca2014_download.pdf

[18] Velocity’s Darcy Tomlin Segues To Discovery’s Intl Content Group In VP Role.Retrieved 28 November, 2015.http://deadline.com/2015/10/darcy-tomlin-named-discovery-networks-intl-vp-programming-operations-1201581144/

[19] Discovery newsroom. Retrieved 28 November, 2015. https://corporate.discovery.com/discovery-newsroom/

[20] Discovery Networks CEEMEA Hosts 2016 Upfront Presentation in Johannesburg. Retrieved 28 November, 2015. https://corporate.discovery.com/tag/first-heartbeat/

[21] Discovery Networks CEEMEA Hosts 2016 Upfront Presentation in Johannesburg. Retrieved 28 November, 2015. https://corporate.discovery.com/tag/first-heartbeat/

[22] Discovery Networks CEEMEA Hosts 2016 Upfront Presentation in Johannesburg. Retrieved 28 November, 2015. https://corporate.discovery.com/tag/first-heartbeat/

[23] Discovery Communications agrees To Take Full Control of Eurosport. Retrieved 28 November, 2015.https://corporate.discovery.com/discovery-newsroom/discovery-communications-agrees-to-take-full-control-of-eurosport/

[24] IOC awards all TV and multiplatform broadcast rights in Europe to Discovery and Eurosport for 2018-2024 Olympic Games. Retrieved 28 November, 2015. http://www.olympic.org/news/ioc-awards-all-tv-and-multiplatform-broadcast-rights-in-europe-to-discovery-and-eurosport-for-2018-2024-olympic-games/246462

[25] Discovery to Stay in Russia with National Media Group Deal. Retrieved 28 November, 2015. http://variety.com/2015/tv/global/discovery-to-stay-in-russia-with-national-media-group-deal-1201579590/

[26] Russian Government Approves Discovery’s Joint Venture With National Media Group. Retrieved 28 November, 2015. http://www.hollywoodreporter.com/news/russian-government-approves-discoverys-joint-829832

[27] Discovery to Stay in Russia with National Media Group Deal. Retrieved 28 November, 2015. http://variety.com/2015/tv/global/discovery-to-stay-in-russia-with-national-media-group-deal-1201579590/

[28] Discovery finds rapid growth in international expansion. Retrieved 28 November, 2015.https://technology.ihs.com/551573/discovery-finds-rapid-growth-in-international-expansion

[29] Discovery finds rapid growth in international expansion. Retrieved 28 November, 2015.https://technology.ihs.com/551573/discovery-finds-rapid-growth-in-international-expansion

[30] Eurosport. Retrieved 28 November, 2015. http://www.eurosport.com

[31] TV Review: ‘Exorcism: Live! Retrieved 28 November, 2015. http://variety.com/2015/tv/reviews/exorcism-live-review-destination-america-the-exorcist-house-1201629070/

[32] Halloween Scares Up Televised Live ‘Exorcism.‘Retrieved 28 November, 2015. http://news.discovery.com/history/religion/halloween-scares-up-televised-live-exorcism-151028.htm

[33] Exorcism: Live! Creator on Cleansing House That Inspired The Exorcist: ‘It Is Not a Hoax.’ Retrieved 28 November, 2015. http://www.people.com/article/exorcism-live-sneak-peek-interview

[34] History or Exorcism House. Retrieved 28 November, 2015.http://www.destinationamerica.com/tv-shows/exorcism-live-countdown/exorcism-live-the-history/

[35] Discovery newsroom. Retrieved 28 November, 2015. https://corporate.discovery.com/discovery-newsroom/

[36] Exorcism: Live! Possesses Top Ratings Spot for Live Cable Event in October. Retrieved 28 November, 2015. https://corporate.discovery.com/discovery-newsroom/exorcism-live-possesses-top-ratings-spot-for-live-cable-event-in-october/

[37] Exorcism: Live! Possesses Top Ratings Spot for Live Cable Event in October. Retrieved 28 November, 2015. https://corporate.discovery.com/discovery-newsroom/exorcism-live-possesses-top-ratings-spot-for-live-cable-event-in-october/

[38] Don’t Miss Exorcism: LIVE! Retrieved 28 November, 2015 https://www.youtube.com/watch?v=L1UKWPkkwHo

[39] Project Thank You. Retrieved 28 November, 2015 http://www.multichannel.com/prfeed/november-discovery-family-channel-s-project-thank-you-encourages-and-empowers-viewers-have-attitude-gratitude/393778

[40] Discovery Family Channel Reunites Grateful Owners With Meaningful Mementos In Heartwarming New Series, Lost And Found. Retrieved 28 November, 2015. https://corporate.discovery.com/discovery-newsroom/discovery-family-channel-reunites-grateful-owners-with-meaningful-mementos-in-heartwarming-new-series-lost-and-found-wt/

[41] Discovery Family Channel And VolunteerMatch Empower Families To Give Back In Their Local Communities. Retrieved 28 November, 2015. http://www.prnewswire.com/news-releases/discovery-family-channel-and-volunteermatch-empower-families-to-give-back-in-their-local-communities-300158796.html

[42] This November, Discovery Family Channel’s Project Thank You Encourages and Empowers Viewers to Have an Attitude of Gratitude. Retrieved 28 November, 2015. https://corporate.discovery.com/discovery-newsroom/this-november-discovery-family-channels-project-thank-you-encourages-and-empowers-viewers-to-have-an-attitude-of-gratitude/

[43] Discovery Communications Inc. Series A. Retrieved 28 November, 2015 http://quotes.wsj.com/DISCA/company-people

[44] Discovery Communications, Inc. Stock Quote & Summary Data. Retrieved 28 November, 2015. http://www.nasdaq.com/symbol/disca

[45] Discovery Investors relations, Quarterly Reports. Retrieved 28 November, 2015. http://phx.corporate-ir.net/phoenix.zhtml?c=222412&p=irol-reportsOther

[46] Discovery Investors relations, Quarterly Reports. Retrieved 28 November, 2015. http://phx.corporate-ir.net/phoenix.zhtml?c=222412&p=irol-reportsOther

[47] Discovery Investors relations, Quarterly Reports. Retrieved 28 November, 2015. http://phx.corporate-ir.net/phoenix.zhtml?c=222412&p=irol-reportsOther

[48] Discovery Investors relations, Quarterly Reports. Retrieved 28 November, 2015. http://phx.corporate-ir.net/phoenix.zhtml?c=222412&p=irol-reportsOther

[49] Discovery Communications Details Plans For Long-Term Growth at Investor Day. Retrieved 28 November, 2015. http://ir.corporate.discovery.com/mobile.view?c=222412&v=203&d=1&id=2091481

[50] Discovery Communications Details Plans For Long-Term Growth at Investor Day. Retrieved 28 November, 2015. http://ir.corporate.discovery.com/mobile.view?c=222412&v=203&d=1&id=2091481

[51] Brand Value: TV Content Providers Have Their Say. Retrieved 28 November, 2015. http://www.broadbandtvnews.com/2015/11/26/brand-value-tv-content-providers-have-their-say/

[52] Fraud, Deception And Lies: How Discovery’s Shark Week Became The Greatest Show On Earth. Retrieved 28 November, 2015. http://blogs.discovermagazine.com/science-sushi/2014/07/18/fraud-deception-lies-discoverys-shark-week-became-greatest-show-earth/#.Vl9604RX-UV

[53] Discovery Channel Is Finally Breaking Up With Bad Science. Retrieved 28 November, 2015. http://www.motherjones.com/media/2015/11/racing-extinction-climate-change-discovery-john-hoffman

[54] Discovery newsroom. Retrieved 28 November, 2015. https://corporate.discovery.com/discovery-newsroom/

[55] Racing Extinction. Retrieved 28 November, 2015. http://racingextinction.com

[56] Discovery Channel Is Finally Breaking Up With Bad Science. Retrieved 28 November, 2015. http://www.motherjones.com/media/2015/11/racing-extinction-climate-change-discovery-john-hoffman

[57] Family Channel Facebook page. Retrieved 28 November, 2015.https://www.facebook.com/DiscFamily/photos/a.155347071181050.33326.119249468124144/898567963525620/?type=3&theater

[58] Discovery Communications, Inc. Stock Quote & Summary Data. Retrieved 28 November, 2015. http://www.nasdaq.com/symbol/disca

[59] Discovery Networks CEEMEA Hosts 2016 Upfront Presentation in Johannesburg. Retrieved 28 November, 2015. https://corporate.discovery.com/tag/ceemea/

A+E Television Networks

Posted on October 14, 2014 by jlrobi03

by Jordan Robinson

A&E Television Networks

Headquarters:

235 E 45th St
New York City, NY,
United States 10017

About

A&E Television Networks (AETN), LLC is an American media company that offers a variety of television channels via cable and satellite in both the U.S. and overseas. As a joint venture between Hearst Corporation and The Walt Disney Company, AETN channels include A&E, Crime and Investigation Network, fyi, History, H2, History en Español, Lifetime, LMN, Lifetime Real Women, and Military History.¹ Spanning across multiple platforms, A&E Television Networks offers content in a variety of media forms including television programming, websites, music, and video content. Their principal competitors include the Discovery Channel, AMC Networks and Public Broadcasting Service.^{1, 2}

Key Executives:

Nancy Dubuc

Nancy Dubuc has resided as President and CEO of A&E Television networks since June of 2013. Under her charge, the network has seen rapid growth. In September 2014, Dubuc oversaw A+E Networks’ acquisition of a 10% stake in Vice Media. Dubuc has received multiple Emmy awards and nominations throughout her 15 year tenure at A+E Networks as network executive, programmer, and producer. According to Dubuc, “Great content should create an experience beyond the TV, across every platform our audience uses.” As such, she has been an integral part of the company’s convergence across multiple platforms as they try to reach a wider audience. 6

Abbe Raven

Abbe Raven was appointed chairman of A&E Television Networks in June 2013. Under her charge, A&E Networks tripled their earnings as she has overseen the company’s expanding global portfolio since April 2005. She currently serves as vice chairman on the board of directors of the NCTA and is on the boards of the NAMIC Foundation and the CTAM Educational Foundation. She also serves as vice chairman of the advisory board of the Smithsonian’s National Museum of American History. 7

History

Derived from humble beginnings, A&E Television Networks started out with a lone channel, A&E, which offered a mixture of cultural programming including jazz performances, symphonic concerts, celebrity interviews, classic movies and documentaries. After striking a deal with BBC in its first year, two thirds of their programming came from first rights to BBC content. By it’s third year of inception, A&E Television Networks was already receiving high acclaim as the greatest producer of quality arts and entertainment media in America. After widening their range of content in the late 1980’s and early 90’s, historical documentaries and off-network sitcoms were introduced along with higher ratings. ²

By the mid 1990’s, Biography and the History Channel have rapidly become the most respected and widely viewed of the Network’s programming. Grossing over 35 million subscribers by 1996, the Network decided to enter into the international market to promote their programming in countries such as Brazil, Mexico, The United Kingdom, and Canada. Currently their international networks are comprised of A&E Networks UK and A&E Networks Asia, operating over 6 channels in each market in countries such as England, Norway, Sweden, India, and Malaysia. ¹

After merging with Lifetime Entertainment Networks in 2009, A&E began to revamp their channels under the guidance of A&E Networks CEO Nancy Dubuc. As a result, the Bio channel has now merged under the fyi channel, and many stagnant shows have been dropped from their line up. 6

Acquisition of Vice Media

Early this fall A+E Networks aquired 10% of Vice Media in exchange for $250 million dollars. Similar to A&E’s objectives, the partnership and investment will fund Vice’s expansion into a wider array of global programming about news, fashion, sports, culture and more. “They are a very powerful brand, and it cannot be underestimated their ability to reach a very hard-to-reach audience,” said Nancy Dubuc, chief executive of A&E Networks. ³

Critics’ Choice Awards

As of September 2014, A&E Networks has formed a new partnership with the Broadcast Film Critics Association and the Broadcast Television Journalists Association to televise “The Critics’ Choice Movie Awards” and “The Critics’ Choice Television Awards” for 2015 and 2016. The 20th annual Critics’ Choice Movie Awards ceremony will be held on Thursday, January 15, 2015, and will be broadcast live on A&E from The Hollywood Palladium officially kicking off film award season. 5

Global Expansion

Currently A&E Networks are producing content specifically tailored toward different markets using the same shows but incorporating them into African, Asian, European, and Australian markets. Shows include Pawn UK, Pawn South Africa, Aussie Pickers, Italian Pickers, and Dance Mums. This move demonstrates their outreach to underdeveloped areas as well as areas that have never before seen such content. 9

Making HISTORY: First Ever Television + College Credit Course Now Offered

The University of Oklahoma and A+E Network’s HISTORY Channel is partnering to offer the very first TV Network-branded online course for transferablecollege credit. The course is offered to students or for the lifelong learner. The course will be instructed by award winning teacher, OU professor, and renowned historian Steve Gillon. As HISTORY Channel’s first academic course, United States, 1865 to the Present is shattering the barracade between education and entertainment.

Set to last 4 months, the interactive course will be offered during the Spring Semester, officially begining on January 12, 2015. Offering a collaborative learning experience to a wide range of students, the program combines professionally-produced and intriguing video lectures with quizzes, tests, discussion groups and social interactions between student and professor. The course also integrates multimedia resources from the HISTORY Channel’s website.

At a cost of $500, the value-priced course for college credit targets current college students looking to meet their graduation requirements, as well as high school students who wish to get a jumpstart on their college education. Upon successful completion of the course, students receive three transferable college credits that will apply to any regionally accredited school. 4

A New Production Deal with Producer Carlton Cuse

Carlton Cuse

A+E Studios has signed a three-year, first-look development agreement with prolific producer, writer, and two-time Emmy winner Carlton Cuse. This partnership marks A+E Studios’ first overall production deal with a creator/writer-producer since its inception.

Currently working as a writer/producer on five active series, Cuse has been named one of today’s most prolific producers. Currently, he works as executive producer of both “Bates Motel” and the upcoming series “The Returned” for A&E Network, in addition to “The Strain” for FX. Cuse is also in pre-production on “Colony” for USA Network. Perhaps best known for his work on “Lost,” Cuse served as executive producer, co-showrunner, and head writer with Damon Lindelof for a total of six seasons on ABC. Having received a total of 10 Emmy nominations and 2 wins for his work, Cuse continues to amaze audiences of all ages. 8

Sources

1.) “A & E Television Networks History.” History of A & E Television Networks – FundingUniverse. Web. 18 Nov. 2014. <http://www.fundinguniverse.com/company-histories/a-e-television-networks-history/>.

2.) “A&E Television Networks, LLC Company Profile – Yahoo Finance.” A&E Television Networks, LLC Company Profile – Yahoo Finance. Web. 18 Nov. 2014. <http://biz.yahoo.com/ic/47/47295.html>.

3.) Steel, Emily. “Vice Lands 2nd Investment, to Fuel Expansion.” The New York Times. The New York Times, 03 Sept. 2014. Web. 19 Nov. 2014. <http://www.nytimes.com/2014/09/04/business/media/vice-lands-2nd-investment-to-fuel-expansion.html?_r=0>.

4.) https://historychannel.ou.edu/mkwid=sSrmg0g4I|c_pcrid_56451629358_pkw_history%20channel%20college_pmt_p&utm_source=google&utm_medium=cpc&utm_term=history%20channel%20college&utm_campaign=History+Class&paidlink=1&cmpid=PaidSearch_google_History+Class_history%20channel%20college&gclid=CMPIrY3Th8ICFcxQ7AodwjcAWw

5.)”Critics’ Choice Awards.” Critics Choice Awards Blog Posts RSS. Web. 19 Nov. 2014. <http://www.criticschoice.com/movie-awards/>.

6.) “Nancy Dubuc.” A+E Networks – Life Is Entertaining. Web. 19 Nov. 2014. <http://www.aenetworks.com/about/executive/nancy-dubuc>.

7.) “Abbe Raven.” A+E Networks – Life Is Entertaining. Web. 19 Nov. 2014. <http://www.aenetworks.com/about/executive/abbe-raven>.

8.) “Carlton Cuse, A&E Sign First-Look Development Deal.” Variety. Web. 19 Nov. 2014. <http://variety.com/2014/tv/news/carlton-cuse-ae-sign-first-look-development-deal-1201326747/>.

9.) “A&E TELEVISION NETWORKS, LLC.” |Company Profile|Vault.com. Web. 21 Nov. 2014. <http://www.vault.com/company-profiles/media-entertainment/ae-television-networks,-llc/company-overview.aspx>.

Image Sources:

A&E Logo: http://www.gopusa.com/news/wp-content/blogs.dir/3/files/2013/12/ae_network.jpg

Nancy Dubuc: http://www.disneybymark.com/wp-content/uploads/2013/04/Nancy_Dubuc.jpg

Abbe Raven: http://www.buffalo.edu/content/dam/www/news/imported/hires/AbbeRaven2.jpg

Carlton Cuse: https://image-cdn.zap2it.com/images/carlton-cuse-lost-bates-motel-tca-gi.jpg

Critics’ Choice Movie Awards: http://pmcdeadline2.files.wordpress.com/2012/01/critics-choice-movie-award__120113100547.jpg

DirectTV

Posted on October 5, 2014 by Nicholas Sabatino

by Nick Sabatino

Photo courtesy of www.interpretllc.com [1]

Contact Information

Headquarters: 2230 E. Imperial Hwy, El Segundo, CA 90245 Phone: (310) 964-5000 [2] Facebook: DirecTV Twitter: @DirecTV

Executives

President and CEO: Michael White Executive Vice President and Chief Financial Officer: Patrick T. Doyle Executive Vice President and President, DirecTV Latin America: Bruce B. Churchill [3]

President and CEO, Michael White
Photo courtesy of investor.directv.com [4]

About

DirecTV was founded in 1990 and was one of the country’s first satellite-cable providers. DirecTV offers quality television with a variety of channels, including many high definition (HD) channels. There are hundreds of channels on DirecTV and the number of channels a customer receives depends on the package that the customer buys. However, not only does DirecTV provide cable, they also provide On-Demand services, HD DVR products(recording devices) called Genie [5], and “TV Everywhere” applications so that you can enjoy your television shows or movies when you want, where you want, and on what device you choose.

DirecTV’s Genie: HD DVR
Photo courtesy of www.directv.com [6]

DirecTV is a satellite-cable provider, this means that instead of just having a cable box attached to your television inside of your home, DirecTV puts a satellite dish on top of your home. Appearance is mostly the only major difference. However, DirecTV has benefits over other cable providers. DirecTV is rated #1 in overall customer satisfaction, and has been ahead of cable for the past 14 years [7].

Financials

DirecTV offers its services in the United States and in Latin America. The company currently has over 37 million subscribers in these areas, and their revenues totaled about $30 billion dollars in 2013 [8]. DirecTV is a multi-billion dollar company traded publicly on the NASDAQ with the ticker symbol DTV. Their stock currently has a volume of 899,268 and it is being traded at $87.71 per share [9]. Over the past four years DirecTV has seen a substantial increase in subscribers. With that, came an increase in their stock value. Since 2010, DirecTV’s stock has rose about 60 points and it keeps steadily going up over time. These numbers are very good for DirecTV and proves that they are becoming more successful as a company and more people are choosing their product over others.

DirecTV stock over the last four years Photo courtesy of investor.directv.com

DirecTV’s stock price over the last four years
Photo courtesy of investor.directv.com [10]

AT&T Merger

In May of 2014, DirecTV proposed a deal to AT&T to join companies and create a merger. With this merger, AT&T could improve the services that DirecTV already has. AT&T would focus on improving the Internet quality in many areas of the country that DirecTV does business [11]. With improved Internet, customers would be able to get better access to On-Demand and Pay-Per-View options that DirecTV offers. It would also better allow for the DirecTV app to be on products such as iPads and iPhones that are contracted under AT&T service, so that DirecTV can be at your fingertips wherever, and whenever you want it to be. This is the concept of “TV Everywhere.”

Over the past few months, the merger has been overseen by the Federal Communications Commission (FCC) and the Justice Department over the legality of this merger. On November 20, 2014, DirecTV’s CEO, Michael White, said the deal should be approved next year. With this approved merger it is uncertain if DirecTV’s sales will go up. In a perfect market, the merger would cause an increase in the stock price of both AT&T and DirecTV. However, if one of the two company’s stock price starts to fall, being that both companies are in a merger, investors will sell their stock from the attached company and then both companies will have a decrease in stock price. This results in a loss of money for both AT&T and DirecTV [12].

AT&T and DirecTV Merger
Photo courtesy of www.accessnorthga.com [13]

International Expansion

In 2006, DirecTV gained 100% ownership of DirecTV Latin America [14]. With the expansion into new countries, DirecTV has asserted itself as more of a global brand. As of 2013, the number of subscribers that are from Latin America is about 18 million, which is an increase of about 9 million subscribers compared to the year 2010 [15]. With the success of expansion into Latin America, it is probable that DirecTV will expand into other markets as well and become even larger of a company. In the end of the day, it is all about getting your product to as many people as possible and making as much money as possible.

The DirecTV satellite dish portrayed as being on top of the Latin American countries where DirecTV is in. Photo courtesy of www.gigaom.com

DirecTV has expanded to Latin America.
Photo courtesy of www.gigaom.com [16]

Raycom Media

Back in September of 2014 there was a dispute between DirecTV and a broadcasting company called Raycom Media [17]. The dispute was over the broadcasting of Raycom Media’s channels through the means of DirecTV. The two companies did not come to a financial agreement by September 1st (the deadline) so for customers that had DirecTV they were unable to watch any Raycom Media channels for several days. Raycom Media is in 37 markets and 18 states, and they provide many different forms of television [18]. A major concern among people who had DirecTV and were in a Raycom Media market was the fact that they would not be able to watch some of the opening day NFL games on September 7th. Raycom and DirecTV made sure that this did not happen because of the potential financial loss that could have come from it. Agreements were made, and on September 7th customers were reinstated with their television channels.

Original Programming and What to Expect in the Future

Over the past few years DirecTV has entered into the world that Netflix and Hulu are also in. It’s the world of original programming, and it is the key to gaining more viewership, and in the case of DirecTV, more subscribers [19]. DirecTV’s goal is to have shows that viewers cannot get anywhere else. If this happens, then people may substitute the cable provider that they already have for DirecTV. DirecTV has their own channel called “Audience” that is only on DirecTV. On this channel is their newest show called Kingdom, and it came out in Fall of 2014. It stars Nick Jonas as a mixed martial arts fighter [20]. There is also a crime drama starring Thandie Newton called Rogue.

Click photo for Kingdom trailer courtesy of Youtube. Photo courtesy of www.directv.com

Click photo for Kingdom trailer, courtesy of www.youtube.com
Photo courtesy of www.directv.com [21]

There is even a special channel called “DogTV,” which is a channel specifically made for your dog to watch.

DogTV Trailer Photo courtesy of www.directv.com Commercial courtesy of www.youtube.com

Click photo for DogTV Commercial
Photo courtesy of www.directv.com
Commercial courtesy of www.youtube.com [22]

DirecTV also prides itself on its sports channels and packages. They have many packages, but their most popular one is the NFL Sunday Ticket. Every Fall if you are a customer that has NFL Sunday Ticket you can watch every NFL game that airs every Sunday [23]. New this Fall too is the introduction of NFL Fantasy Zone, a show which is all geared towards Fantasy Football. Expect growth in this department over the next few years.

There is also an ongoing dispute currently taking place between DirecTV and AMC. AMC is threatening to take away all of their channels (AMC, We TV, IFC, and Sundance) because they are claiming that DirecTV violated the existing deal that they had with them [24]. AMC is running campaigns during its show The Walking Dead, and DirecTV has an online petition[25]. DirecTV says that AMC is issuing a false alarm and nothing will happen. This is a developing story that needs to be kept a close eye on in the coming months.

In the near future, expect DirecTV to come up with more original content, renewal of their successful shows, expansion into new countries, and new and better deals to lure new customers to their services.