Category Archives: Spring 2018

Black Lightning # 8 – Streaming Services

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As Black Lightning continues, The CW and Black Lightning’s social media accounts are taking advantage of the show to promote their streaming services. In 2016, The CW released its own streaming service with the slogan “No login. No Subscription. Just FREE.” The site offers a way to stream The CW shows on Roku, Chromecast, AirPlay, Apple TV, Xbox, and Amazon Fire TV. There are also likes for the app on IOS and Android devices. According to TechCrunch.com, the network also allows Netflix to stream their scripted shows including all the DC comic series.

Since the premiere of Black Lighting, the Twitter, Instagram, and Facebook account for the show weekly post about streaming past episodes. This appears to be the main subject for posts made by the show’s official accounts.

I have mentioned before, the cast and writers of the show have a strong social media presence that mainly advertises the live shows. When looking at the other shows based on DC Comics, the social media accounts appear to have the same tactic. The CW does not have high live ratings compared to shows on ABC, FOX, and NBC, so their main goals with advertisings their shows are focused on streaming. More research will need to be conducted to compare The CW’s streaming views of their shows such as Black Lightning.

Sources:

http://www.cwtv.com/thecw/the-cw-app

The CW goes after cord cutters with its own free, cross-platform streaming service

 

Good Girls #8

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Good Girls continues to produce steady rating by scoring a rating of 1.0 and an audience of 4.28 million this week. This is not surprising as the show continues to have good reviews. On Rotten Tomatoes it has a an audience approval of 80%, while at the same time maintaining a rating of 7.2 on IMDB. It is also doing okay with critics as it has a 61% fresh on rotten tomatoes and a 60 metascore. The cancellation bears are still holding steady still unsure about the show’s renewal. It think it is likely that the show gets renewed because it is holding steady above the ratings of the shows that are expected to be canceled. We are certain to find out soon as NBC’s upfront approaches in mid-May.

NBC also exclusively revealed to EW that Allison Tolman is joining the show in a recurring guest role. She is best known for being in Downward Dog and Fargo. She is most likely to join the three main protagonists in their shady business.

The Resident #8

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According to cancel bear, “The Resident” is most likely to be renewed by May 2018. The show has an 18-49 rating of 1.13 and a Renew/Cancel Index of 0.43, which is very good. Since the show is owned by Fox’s affiliate studio, why haven’t they sealed the deal yet?

One possible explanation could be the Network does not want to commit to anything until upfront happen. Perhaps the network has an allocated budget to spend on certain shows, and if advertisers want a new show in the mix, they could forego “The Resident” to make room. Fox has not even announced its upfront date yet.

Another possible explanation is the network is trying to decide if “The Resident” is worth keeping around when “9-1-1”, which is of a similar genre, has already been renewed. Since critical acclaim has not been great, this could be a feasible explanation.

Even though the show is staying consistent in ratings, Fox is holding off until the last possible minute.

Deception #8

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Season one of ABC’s Deception continues with episode 2, “Forced Perspective”, and episode 3, “Escapology” premiering on the past two Sundays at 10 p.m. The second episode focuses more on Cameron Black’s vendetta against the criminals who have framed his brother and ruined the twins’ careers as illusionists. Relationships between Black and the FBI team, especially Kay Daniels, progress, making the series deeper than just magic tricks. Episode 3 covers an art museum heist that gives rest from the underlying plot of the Black twins’ revenge.

Rotten Tomatoes’ Audience Score for Deception shows 77% liked it. There has not been a consensus yet, but the Tomatometer shows a 63%.

According to TV By The Numbers, Episode 2, which premiered on March 18th, received a .8 rating in a 3 share, with 3.97 million total viewers. Episode 3, which premiered on March 25th, received a .7 rating in a 3 share, with 3.86 total viewers. Bother were higher rated than Timeless on NBC which aired during the same time slot. Deception has had downward adjustments in adults 18-49.

Deception #7

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ABC’s Deception premiered on Sunday, March 11 at 10PM. According to TV By The Numbers, the premiere adjusted down a tenth to 1.2 in adults 18-49 in a share of 5. This was at its regular time slot of 10PM. Deception goes up against Timeless on NBC and Madam Secretary on CBS. It received the highest rating at 10PM among those shows. Deception accumulated 5.93 million viewers. The network average of total viewers for ABC is 8.21 million to give you some perspective.

The premiere itself was graded an A for Awesome by 36% of TVLine.com readers, and 35% for B, Very Good. The pilot itself was interesting and details of the protagonist Cameron Black’s failed career as a magician were revealed. The episode ends by establishing a stable antagonist character who framed Black’s twin brother that he worked alongside in performance tricks.

Station 19 #8

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“Station 19” premiered with an average of 1.1 rating among adults 18-49 for its two-hour premiere, which was below NBC’s “Chicago Fire” which was 1.2 for both hours in the demographic. “Fire” had more total viewers overall, averaging 6.88 million over the two hours compared to “Station 19”’s 5.42 million. “Station 19” was premiering against non-time zone adjusted NCAA games, which might have been a reason for the lower viewership.  “Grey’s Anatomy” was the lead-in to “Station 19” which pulled a 1.9 rating among adults 18-49 and 7.5 million viewers, coming in second place right after college basketball. These numbers for “Station 19” are not up to par with what ABC had predicted, but still hoping that viewership grows in the next week, especially with “Scandal” and “How to Get Away with Murder” having their season finales soon. This is the first-time Shonda Rhimes has showed a Latina leading one of her shows, which is a shift from the black and white heroine’s viewers are used to seeing. Andy Herrera, the main character, shows that Latinas are more than their stereotypes of “spicy” eye candy and irritating supporting roles, and are strong woman who are the same as everybody else. As for press, Herrera talked to E! News for an exclusive first look at the poster and talked about her character on the show.

Porter, Rick. TV Ratings Thursday: ‘Station 19’ has lukewarm debut, NCAA Tournament on top. TVByTheNumbers. March 23, 2018.

O’Connell, Michael. TV Ratings: ‘Chicago Fire’ bests ‘Station 19’ Premiere, March Madness Rules All. Hollywood Reporter. March 23, 2018.

Romero, Ariana. Station 19 Finally Brings a Leading Latina Voice to TGIT. Refinery 29. March 23, 2018.

Alex, Inc. (8)

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Zach Braff is continuing his press tour for Alex, Inc., which premieres this Wednesday. As part of this promotion, Braff gave an extensive interview with The Hollywood Reporter that was published on Sunday, March 25th. In the interview, Braff asserts that his return to television was contingent on the right opportunity, and Alex, Inc. was the first idea to cross his path since Scrubs ended that thoroughly sparked his interest. The actor-director says that he “wasn’t even entertaining the idea” of returning to the small screen until this new project came to him. Braff also notes that he saw parallels between himself and Alex Schuman, his character in the show, and that is part of what drew him to the project.

Braff has been doing interviews for multiple news media organizations as part of this press tour, all leading up to Alex, Inc.’s premiere, which is just a short three days away.

Black Lightning #7 – Powerhouse Show

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As Black Lightning continues its first season, the show has proved to be a huge success for  The CW. According to TV by the Numbers, the show consistently pulls in a steady viewership of .5 and a 2 share, just a .2 difference from the networks leading show The Flash. TV Series Final averages the show’s constant viewership at 1.8 million for viewers 18-49, which makes it the third most viewed show on The CW behind The Flash and Supergirl.

This is important to notice considering both The Flash and Supergirl have a year to year change in viewership of  -16.82% and -15.50%. The CW’s top shows are decreasing in their viewership and it is important to consider how Black Lighting will help them pull in a larger and consistent audience (especially since it is a DC Comic storyline).

These numbers will be crucial to the progression of Black Lighting and how The CW plans to continue growing their overall viewership.

 

Sources:

CW 2017-18 Season Ratings (updated 3/27/18)

TV Ratings Tuesday: ‘Rise’ holds up in week 2, ABC comedies improve

The Resident #7

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The rumors about “The Resident” and “9-1-1” collaborating on a show together turned out to be not true. They should have done this to increase ratings. I am not sure why they never followed through with it.

“The Resident” still seems to be holding on despite the addition of “American Idol”. On Idol’s premiere on Sunday March 11, “The Resident” only dropped by 200,000 viewers. That week, Idol had 8.36 million viewers. The following week, “The Resident” actually gained back those viewers despite Idol having 7.74 million people watching. It seems like “The Resident” is going to stay consistent with numbers even though major players got added into the game.

Also new at “The Resident’s” 9pm timeslot is iZombie on the CW. iZombie premiered on February 26, 2018. It does not seem to be competition at all because it cannot bring in a million viewers.

Good Girls #7

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The ratings for Good Girls saw a drop from 1.3 the previous week to a 1 for it’s third show. For the fourth week it kept steady by getting a rating of 1.  The Good Doctor continues to dominate the time slot by getting ratings of 1.8 last week and 1.6 this week. Cancellation bear is still unsure whether or not the show will be renewed or not. It should survive as long as the ratings don’t drop from a 1. For this week’s episode they had a cross over with the show Superstore by featuring the fictional store Cloud 9 in this week’s episode.

In the Twittersphere, Good Girls co-stars Retta and Mea Whitman continue to post about every upcoming episode. In addition, the Good Girls twitter page live tweets the show with little quotes and gifs. The twitter page also updates the page with re-tweets of fans expressing how much they enjoy the show. They also utilize these re-tweets to link to more content related to the show. For example, someone praised the show’s music so they linked to their Spotify playlist. These are intelligent tactics to keep the show on viewers’ minds.