Limitless- Post #7

Limitless has been doing very well since it’s release about a month ago. Reviews now have been a lot better since initial critic reviews before Limitless officially went on the air. The Orlando Sentinel calls Limitless “a standout for its creative visuals and fresh approach to the crime procedural.” The article also compliments Limitless on its impressive audience size, and predicts that it will grow even larger when executive producer Bradley Cooper makes another cameo in the episode on October 27.

Despite this positive review, Limitless experienced another decline in ratings and viewers. Last week, Limitless was rated at 1.4 with 8.1 million people watching, over a 1.5 million decline from its premiere. Limitless was beaten in ratings by the premiere of Chicago Fire on NBC. The show had a 1.8 and 7.37 million people watching.

“Blindspot” Receiving Full Season!

“Blindspot” is becoming quite the story of success for NBC. The network recently placed a full-season order for the Monday night drama. The show was the first freshman series to land a full season order. This came only two weeks after the network placed an order for nine additional scripts.

Full season order: http://tvline.com/2015/10/09/blindspot-full-season-order-nbc/

Also, in addition to getting a full season order, the show saw a rise in ratings… and this is week four! The ratings never usually rise in week four of a series. Last Monday night, the show drew in 8.5 million viewers with a 2.5 live rating. This is up a tenth in the target demo. “Blindspot” is also the first freshman series this season to increase in the target demo week-to-week.

Ratings: http://tvline.com/2015/10/13/blindspot-ratings-week-4/

On a really cool side note, I have been tweeting a lot about the show on my class Twitter page. One of the producer’s on the show, Martin Gero, favorited a “Blindspot” related tweet! I just thought that was really cool!

Scream Queens – Post #6

Rumors are popping up; Scream Queens may be included in 2015’s canceled TV shows, due to it’s lagging ratings. This past Tuesday, ratings fell to 1.2, down 14 percent from last week. Overall, the show has fallen 25 percent against its premiere.

There may not be much truth to this assumption though, as Dana Walden, Fox Television Group Chairman and CEO has openly discussed interest in a second season. In an interview with the Wrap, Walden discussed how he’ll wait a few weeks for data to trickle in to make an ultimate decision, but the seeds have been plotted. The show itself has a large following of powerful endorsements, as well as the continued increase in ratings 3- 7 additional days after airing each week. This is perfectly exemplified by the official viewing numbers from the show’s premiere. According to ZapToIt, Scream Queens had a ratings increase of 1.4 in it’s first week, going from 1.7 to 3.1; an 82% increase. That equates to 7.1 million total viewers after 7 days.

The viewer interest is there, the numbers exhibit that, but the timing is proving to be an issue. How will this all play out?

Blindspot Staying Strong

Now into its third week, ‘Blindspot’ is still holding strong in the ratings.  What is even more impressive than the live ratings is the heavy increase in Live+3 DVR ratings.  The ratings for  the 18-49 demo raised 1.6 points, bringing the total to 4.2.  The 1.6 increase beats out the 1.33 lift that NBC saw last year with “The Blacklist.”  This is now the largest DVR lift that the network has seen.  In addition to the higher ratings, viewership increased by 4.5 million viewers, which is the largest increase in viewership for ANY network show of the week.

http://variety.com/2015/tv/ratings/new-show-ratings-dr-ken-premiere-blindspot-1201609441/

Also interesting to note is who is tuning into “Blindspot.”  Currently, “Blindspot” holds the top spot for three race demographics among the new fall shows.  The NBC drama is the most popular premiere among Whites, Hispanics, and Asians.  The show falls into the number four spot among Blacks.  That is still very impressive.

http://variety.com/2015/tv/news/tv-shows-minority-report-quantico-diverse-1201607557/

As we get further into the coming weeks, I suspect that, given its proven success, “Blindspot” will stay in its Monday night time slot once networks begin to shift around their Fall schedules.

Scream Queens – Post #5

With Scream Queens kicking into it’s fourth episode tonight, the buzz for renewal is quickly spreading. When TheWrap asked Fox over the weekend if the comedic horror show would be accepted for a second season as long as delayed-viewing projections were to continue, Fox Television Group chairman and CEO Dana Walden responded with a firm “Absolutely.”

The challenge with network wide decisions of second season renewals lies in the missing statistics. In order for such assessments to be finalized, networks need data quicker than they are being received – this data takes time to gather as well as to interpret. For example, Nielsen live-plus-three ratings take five days to be produced, while live-plus-seven numbers aren’t finished being calculated by the company for an additional twenty-one days. Also, there is no standard accepted by the TV industry yet for multi-platform viewer calculations. The hope is for last weeks merge of comScore and Rentrak, Nielson’s competitors, to be a step toward a common standard. I guess time will tell as viewers (hopefully) continue to tune into Scream Queens, whether it be live or three to seven days afterward.

Limitless- Post #5

As the third episode draws near, the first two episode ratings were exceptional.  As discussed before, the premiere’s ratings were 1.9 with 9.86 million viewers.  Interestingly, last week’s ratings were the same.  The episode was also rated at 1.9, however, viewership dropped.  Only 9.58 million people watched the second episode.  This near 300,000 person drop obviously did not show any effects in the 18-49 demographic. Despite this, Limitless still had 3.3 million more viewers than Best Time Ever With Neil Patrick Harris and 5.4 million more than Quantico.

Even though the numbers dropped slightly, CBS plans on expanding Limitless’ reach. Just yesterday, CBS Studios International announced that they will license first- broadcast rights of Limitless to International markets. So far, multiple stations in various countries picked up the series, such as: the UK, Germany, France, Canada, Italy, Spain, Sweden, Turkey, New Zealand, Norway, parts of Africa, Finland, Latin America, Portugal, and India. The air dates in each country will vary.

This strategy is a very bold move by CBS and it will be interesting to see how the series holds up overseas.

 

 

Limitless- Post #4

After the premiere of Limitless last week on CBS, initial ratings came in at 1.8 with a 6 share and 9.8 million viewers.  Although, these numbers adjusted in Limitless’ favor.  The final numbers turned out to be a 1.9 rating, 6 share, and 9.86 million watchers.

The only recorded competition in Limitless’ time slot was Best Time Ever with Neil Patrick Harris.  The show recorded a lightly higher 2.1 rating and a 7 share.  However, only 5.91 million people watched the show, 3.95 million less than Limitless.  Interestingly the ratings only examined people age 18-49, meaning that more people in that age range watched Neil Patrick Harris, but there was an overall larger audience watching Limitless. Regardless of ratings, I think the overall audience is more beneficial to the longevity of the series.

I look forward to see Limitless’ viewership trends this week and in the weeks to come.

 

‘Blindspot’ #1 New Fall Show!

Well… the second week numbers are in and it is safe to say that ‘Blindspot’ on NBC is the number one new show of the fall season! The already healthy live ratings for the premiere were boosted by even higher DVR viewings. The live+3 ratings for the first episode topped off at a 4.5 rating with 15.2 million viewers.

With the large amount of marketing NBC put behind the show, it is no surprise that it is such a hit. The series is also the highest rated new drama since the freshman premiere of Fox’s ‘Empire’ last March. Overall, ‘Blindspot’ fell in the #2 spot right behind CBS’ ‘The Big Bang Theory’ in live+3 viewings for Monday night.

To further celebrate the success, NBC has just ordered 9 more scripts for the drama. In comparison, most shows only get orders for 3-5 additional scripts. The order for 9 more scripts matches the highest “episodic back order a fall freshman show can receive” (Deadline). I am pretty sure it is safe to say that ‘Blindspot’ is here to stay.

http://deadline.com/2015/09/blindspot-9-more-scripts-nbc-1201555498/

http://variety.com/2015/tv/news/ratings-nbcs-blindspot-impresses-in-delayed-viewing-1201603298/

Blindspot- Post #3

‘Blindspot’ finally premiered this week, and it did not disappoint! The show launched on Monday night to a huge rating and share percentage. ‘Blindspot’ took the number one spot in the 10pm time slot, edging out veteran series, ‘NCIS: Los Angeles’ and ‘Castle’. The show premiered with a 3.1% rating and a 10% share. The show took in a live viewing of 10.06 million viewers.

Behind CBS’s blockbuster, ‘Big Bang Theory’, NBC owned the night with ‘The Voice’ and ‘Blindspot’. As the week progresses, it will be interesting to see the DVR numbers.

It is no surprise that ‘Blindspot’ premiered so well. NBC really pushed hard for the show, using Time Square marketing and a Comic Con panel. It was the most advertised new prime-time show on NBC’s line-up… and it looks as if it really paid off. Because premiere episodes always tend to achieve higher numbers, it will be interesting to see how well the audience sticks in coming weeks.

http://tvbythenumbers.zap2it.com/2015/09/22/tv-ratings-monday-castle-ncis-la-premiere-to-series-lows-blindspot-opens-big-while-minority-report-disappoints/470038/

Grandfathered Post #3

As the premiere for Grandfathered grows closer, Fox Executives and show creators are looking to create better buzz for the show. This past week, Grandfathered was a part of PaleyFest, the Paley Center’s fall event in Los Angeles. This event allows networks to promote their shows for the upcoming season by showing screeings of the premiere and conversations with the casts and creative teams. Grandfathered seized this opportunity for promotion with the hope of creating more publicity for the show.

Generated by  IJG JPEG Library

Generated by IJG JPEG Library

This event provided fans and future fans with the opportunity to hear about the show from the actors themselves. John Stamos alongside creator Danny Chun answered questions about the show and discussed their perspective on its role in the Fall Season. Throughout the interview, their statements were put onto a live twitter feed, which provided the feeling of a first-hand encounter for fans that were not in the actual audience. This kind of multi-media promotion is extremely important in this day in age because it creates a sense of connectivity for viewers and hopefully draws them in week-to-week.